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The New Facebook Design: How to Switch Back to Classic

Facebook just rolled out the mandatory new Facebook design for their platform and many people hate it. Facebook CEO Mark Zuckerberg announced during the 2019 annual F8 Developer’s conference (@ 26:52) that Facebook is getting a massive redesign “to make Facebook easier to navigate.” (F8 Cliffnotes here) The new Facebook design “FB5” has a lot […]

Google Duplex – AI Machines That Mimic Humans to Book Appointments

“A long-standing goal of human-computer interaction has been to enable people to have a natural conversation with computers, as they would with each other.” – Yaniv Leviathan, Principal Engineer at Google Google’s Duplex is an AI machine that can interact in real time conversations to take care of things like ordering from a restaurant or […]

7 Facebook Cover Photo Tips 2020

1. Make Sure to Follow Facebook’s Rules for Facebook Pages Make sure you have Facebook guidelines bookmarked and review them before creating your Facebook cover. Breaking these rules can result in your whole Page being taken down – which would be a bit silly when you explain to your clients that you aren’t able to advertise for them […]

Breaking News: Oracle Partners With TikTok

While the hype has been all about Microsoft purchasing TikTok, TikTok rejected Microsoft’s bid just this past Sunday and agreed to partner with Trump supporter company Oracle. IG didn’t want to be left out either. Instagram launched Reels to compete with the short-form video platform’s signature format. Reels provides the same features of TikTok but […]

5 Business Tips Every Business Owner Should Know

One of the biggest challenges owning a business is being a specialist in your own field, but a complete newb on the skills for managing a business and scaling it. You can dodge the bullet of making common mistakes many startup founders make by reading the following 5 tips every business owner should know. 1. […]

Prediction: Post C-19 Lockdowns The Experience Economy Will Boom

You just got finished checking your phone, perhaps your stocks, but you’re tired of staring at screens and the feeling of cabin fever rages inside, because you’ve been inside too long. Government mandated shutdown orders have created a new socially-distanced social life that is driving a hunger for more that will explode into the experience economy. […]

How to Use Apple’s Stock App

Apple has a great Stocks app which assists investors with prices updated in real time as well as a consistent stream of news articles from many media sources. This is helpful because while you will have your standard lineup of stocks you can check prices at a glance with, you’ll also be able to customize your […]

How Elon Musk Uses The Power of 1st Principle Thinking

While Amazon & eBay are killing it in the ecom sphere, Elon Musk is crushing it in a real life Tony Stark way. Musk co-founded PayPal, created and owns Tesla, SpaceX, Neuralink and The Boring Company that’s working on hyperloop trains to go from New York to Washington in 29 minutes. So how does a private […]

What Made Amazon & eBay So Successful

Amazon & eBay are successful companies but how did they get to be successful? In the real world outside of pure economic theory, every business is successful to the extent that it does something other businesses cannot. This is true across the board, just as companies that fail all share one common trait: they failed […]

Huge Potential of Extended Reality XR

Augmented Reality (AR) is the next big thing in new tech and there’s a reason for it: new developments are happening at rapid fire pace that is creating an amazing experience. AR adds layers of virtual objects to the real environment. In contrast to Virtual Reality (VR), AR is an interactive experience of a real […]

5 Top Tips to Avoid Zoom Fatigue

While working at Facebook I interfaced with teams around the world on video, which was cool when mixed with real life meetings with fellow Facebook colleagues but now everything is on Zoom. If you feel like you’re getting a lot more tired at the EOD than pre-covid19 you’re not alone. Zoom fatigue is a real […]

Nerd Batman: Business Profile of Dean Kamen

Meet Dean Kamen the inventor of the Segway and the iBOT — a motorized wheelchair that climbs stairs. Stephen Colbert took one for a spin. He lives on a island powered by wind & solar and holds over 1,000 patents. The iBot was revealed in 1999. The IBOT™ is a battery-powered wheelchair built from sensors, microprocessors and […]

Mapping the Future With Drone-Powered Reforestation

While the incredible developments in Cellular Architecture are paving the way for the future of biotech, another company is tackling deforestation on a whole new level. Dendra, formerly known as Biocarbon Engineering, has developed a system of drones that replant trees. They received 2.5 million in funding with some promising projects on the way. But […]

Cellular Architecture Might Just Save the Planet

As medical tech is rapidly advancing (re: Microbots blog), the world desperately needs businesses to step up and solve the energy crisis, global warming, deforestation and water problems. Fortunately, in our rapidly advancing world of interconnected geniuses there are solutions coming to some of these planet-wide issues that affect everyone. Something as simple as a […]

Microbots: The Future of Biotech

Entrepreneurs are at it again with an incredible new development: The Soft Tissue Autonomous Robot (STAR). It’s a robot that sutures soft tissue with built in dexterity and AI learning abilities. Just the size of a small vitamin capsule, a robotic cylinder is hooked onto the end of a catheter. It’s inserted at the base […]

The Next Big Break in the Internet of Things

AI is huge right now, it’s at the forefront of redefining business and how we live our lives. Last blog’s article on Direct Mail still holds true for it being a great marketing technique with little competition but let’s fast forward. It’s January 2028 and you’re walking in downtown New York City, the vaccine has […]

Direct Mail Makes A Comeback in 2020

Direct Mail is making a comeback! When was the last time you got a hand written letter from a friend or family member? Probably a while. But you still get those oil change coupons right? You don’t need a mindset changing Haiku to see the facts told by data: US Postal Service reports that around […]

How A Haiku Changed How I Thought About Everything

Furu ike ya kawazu tobikomu mizu no oto “Breaking the silence Of an ancient pond, A frog jumped into water — A deep resonance.” I saw this haiku and it struck me as such a contrast to the chaos spinning around us all right now. Matsuo Basho (1644-1694) composed it at a haiku gathering in […]

Local Biz Spotlight: Genuine Joe Coffeehouse

In a new series, the Jetski Shaman blog will talk with a local business about their super hero origin story to present day operations. We start this series with a spotlight on a beloved local coffee shop Called Genuine Joe Coffeehouse. I’d worked next door to Genuine Joe when I was a job staffer and […]

The Secret Power of Follow Up Questions

Right now it is especially important to stop looking at TikTok & develop the skill of active listening. Customer feedback is often ignored and profits are lost because a Startup founder is too attached to an old idea that is no longer feasible in today’s market. We’ve got black lives matters protests, we’ve got different […]

7 Tips to Grow Your Instagram Following

Want a proven methods on how to increase your Instagram following? Read on! Whether you’re at an Airbnb chillaxing, at home or standing in line at the grocery store – you’ll see people staring at Instagram on their smart phones. I would never call myself a guru of IG but I’m hip on a few […]

Airbnb’s Interesting Windfall During Covid

While you’re jamming to great music working from home, ever get cabin fever? Airbnb is the go-to choice to escape the confines of your home/office/sometimes-prison. Isn’t it struggling like other businesses right now due to covid? Yes & No. Airbnb was founded in 2008 by Brian Chesky and Joe Gebbia then later, Nathan Blecharczy. They had the zany idea […]

Best Music To Work To

Last blog we discussed Time Management Tips, now let’s talk about work music. Do you listen to music while you work? It’s pretty interesting that there are studies that show listening to music while you work can help boost productivity. In the Psychology of Music journal, it was found that music increased the quality of […]

Time Management Tips for Entrepreneurs

Time management is a skill set not many are naturally talented at but it yields greater results than crossing your fingers and hoping you get everything done on your to-do list. Entrepreneurs in particular are subject to having 500 projects, all half-finished, running at the same time because delegating time, energy and prioritizing tasks […]

Remembering Why We Do This

It’s easy to get stuck in auto pilot – even our reaction to the news, major events and business developments can be automated. Whirling into chaos, we numb out and forget our big Why, for why we do this. Why we started a business, why we continue to try to improve it and ourselves and […]

Coping With Lockdown: Oil Plummets, Retailers Close for Thanksgiving

While Customer Service may be undergoing a makeover in light of recent protests, Target and Walmart are staying closed for Christmas this year. Dick’s Sporting Goods is also closing for Thanksgiving. 2020 is a year unlike any other with more rapid changes to business and the world as we know it. The biggest shopping events of […]

Customer Service with Gender and Racial equality

In my last blog we discussed the beautiful art of Guerrilla Marketing (really interesting read), but today let’s shift to customer service. Specifically customer service with gender and racial equality in mind. “Woah. Deep topic bro. You sure about that?” 2020 has seen a pandemic make businesses lose trillions of dollars, black lives matters protest […]

The Art of Guerrilla Marketing

Guerrilla Marketing is the ability to turn heads without an extremely large budget. According to Lexico Guerrilla Marketing is defined as: Innovative, unconventional, and low-cost marketing techniques aimed at obtaining maximum exposure for a product. It isn’t what you’ll learn about in a class on marketing from your community college or four year university. The key […]

The 5 Traits of Emotionally Intelligent Business Leaders

In the unprecedented changes we all face right now, it is sometimes unavoidable that workplace stress may rise. If you’re keeping up with my blog you’re employing top level SEO tips now but still may be getting stressed at work. The usual suspects are interoffice politics conflicts, changes to how work is done or departmental […]

How to Use SEO to Drive More Sales

One of the pain points small to medium sized businesses have (& even Fortune 500s in some industries) is not understanding what SEO is, and feeling it’s too technical. Search Engine Optimization is in essence, how to get your website to rank on google searches when your prospects are searching for your product or service. […]

Dakota Access Pipeline Court Ordered Halt

Sometimes a business losing out is a good thing for the global impact. Not every business is well adapted to current times and sometimes the market needs certain business models to die out to make way for something better. As retail businesses learn to adapt so they don’t close, the oil industry which is responsible […]

In the Struggle to Survive There is Hope

Before the Corona Virus hit and lock stock and barrel shot retailers in the face, brick-and-mortar businesses were already struggling. Several national chains closed down stores in rapid succession like Radioshack, Sears and Blockbuster. While Tesla is booming in business, retail establishments still face challenges. Now that stay-at-home orders are in place everywhere, and at […]

Tesla’s Stock is Up – Elon Exceeds Expectations

The Tesla cars are like certain bands, either you love them or you hate them. Investors have been casting a dubious eye wondering how Elon Musk’s car company will fair give COVID. Tesla delivered a total of 90,650 vehicles during Q2 of 2020. This is an astounding 2,250 more than in the first quarter of […]

Does Facebook Only Promote Sad Reacts? No – It Goes Deeper

The content that you see on social media, or Facebook at least, is not as random as you may think it is. The Facebook algorithm is how Facebook decides which posts users see, and in what order, every time they check their newsfeeds. In the early days, when the Facebook algorithm was born, in 2009, posts […]

Great Leaders Don’t Create Robots

Does every piece of news, blog and social media post have to reference COVID19 right now? While we are limping our way through a pandemic sometimes there needs to be a break from obsessing. During a crisis we look for leadership to guide the ship we’re sailing into safe harbor. At every company, you’ll have […]

5 Tips on Starting a New Business During Covid

Now is a great time to start a business. You’re saying, “Hold up Trevor, we are all on lock down, are you kidding?” No joke – right now is a great time to start a business with a caveaut: Design a company that is agile, not dependent on physical location, with a strong online presence. […]

The Economy of Integrity

We live in uncertain times but one thing we can all count on is our own ability to frame the social interactions we have. This is both in our personal lives and in business connections when we interact with other business owners or potential partners for joint ventures and more. It’s one of those nuances […]

What the Workplace Looks Like – Post COVID19

Many businesses have come to a full stop due to the Corona Virus, or rather the response to C-19 from governments across the world putting entire countries on lockdown. What does a post Covid workplace look like? According to the U.S. Bureau of Labor, 21.0 million are unemployed in America right now. The unemployment rate […]