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How to Fix a Facebook Ad Account Restricted

Dealing with getting a Facebook Ad Account Restricted? As I’ve written before..it’s happening A LOT these days.

And when you reach out to Meta they give you a wall of silence or misinformation.

Not that helpful is it? I’ve worked at Meta and will share some tips here on what to do if you’ve been hit by the dreaded ban hammer.

I’ll also briefly touch on one of the biggest mistakes businesses make with AI. Don’t want to read the whole article, and just want to talk to me and see if I can help resolve a Facebook restriction? Pick a time on my calendar here, it’s Zoom, so have a webcam, don’t use wireless airbuds.

I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta. I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some secrets to AI and Facebook ad policy, reducing the risk of getting banned when running ads on Facebook.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you, and now, you’re just as likely to talk to someone in India on chat, if you can even reach a human. This is a result of the bad management of vendor relationships and contract labor without upskilling the Meta staff about how Facebook automations actually work.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Would you like to make $10,000 a month from Facebook ads without ever dealing with Facebook jail? Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into one of the biggest mistakes you’re making with AI. 

Your Brain Is the Workflow AI Can’t Replace

We’ve always imagined AI as a sleek upgrade to human intelligence: faster, sharper, and tireless. Hollywood fed us these fantasies:

Minority Report with its pre-crime predictions, Iron Man building empires from his garage with the help of Jarvis, Her whispering emotional support from the cloud. What’s crazy is I see friends on Facebook saying how much they’re in love with their ChatGPT they’ve named.

But reality isn’t scripted by Spielberg. We don’t have sentient allies, we have machine parrots, trained on the internet’s best and worst guesses, mimicking expertise while quietly eroding our instinct to think. It’s what’s called predictive analysis.

Boomers see this & say:
“Finally! Something that can mow the lawn without talking back.”
Gen X? “Cool. Can it replace my boss?”
Xennials? Just praying it doesn’t delete the playlists they burned onto Spotify in 2012.

It seems like these days we’ve confused responsiveness with reasoning. But that’s the problem with AI: it doesn’t think. It just predicts what thinking looks like. And when we remove real thinking from workflows, we lose something subtle and vital. Judgment. That split-second, pre-verbal decision-making humans do naturally. The kind of intelligence that can’t be A/B tested or “scaled.” We see this blind spot creeping into every corner of business, Steve Jobs understood this with his Think Different campaign…Read the rest on my Substack channel here

Why Facebook Ads Aren’t Dead

I hear a lot of groaning and moaning about the state of Facebook ads, and people questioning if they are still profitable. They are, but, it’s all about subniching down a marketing strategy based on your industry. A stay at home mom is now making over $3 million a year from Facebook ads.  

This Nashville Mom Started a Flexible Side Hustle on Facebook — Then Grew It From $1,000 to $275,000 a Month: ‘Like a Scavenger Hunt’

For Katy Allen, 38, inspiration struck at her daughter’s baby shower in 2016. Allen began working on Artful Agenda, which offers digital planner services, in 2017. She said an an interview:

I started working on Artful Agenda in 2017. I came up with the idea for it when talking to a close friend at my daughter’s baby shower in 2016. I always loved paper planners, but I needed something digital that synced with Google Calendar. I couldn’t find anything that did that while also focusing on being aesthetically pleasing and fun to use.

Katy then created a way to survey her potential customers and customize her digital calendar the way her audience wanted:

facebook ad account restricted Artful Agenda

What does growth and revenue look like now?
Our annual gross revenue is right around $3.5 million now, and our average monthly gross is around $275,000. We are positioned to grow 10% year over year in the second half of 2025. In our earlier years, growth was pretty rapid — over 100% growth year over year.

It looks like as much as naysayers tell me Facebook advertising is dead, there are so many people making money using facebook and running profitable ads on Facebook. You just have to find your niche, test out what they like, then give it to them instead of just the spray and pray method of blasting out ads to anyone and everyone.

BUT I guess none of this matters if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
facebook ad account restriction
Want to know the secret to escaping Facebook jail?

Thought so.

Now let me explain…

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re jumping rooftop to rooftop, you’re running from the evil Facebook replicants attempting to shut down your Facebook ads and steal your ad profits with unnecessary bans, what should you do?

Facebook ad account restricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. For example….

An update and changes to ad objectives in Meta Ads Manager

Facebook ad account restricted phone image

Guess what? Meta is changing more shit. Sorry, let some of the bitterness creep thru there, I’m old school and prefer 2016 Ads manager and Power Editor being separate. 11 Campaign Objectives are being changed into 6. As Facebook says here, the six new objectives are: sales, leads, engagement, app promotion, traffic and awareness.

How to select a simplified ad objective based on your original objective

As the 11 ad objectives are consolidated into 6, some of the original objectives are no longer stand-alone and are instead available as settings or optimisation tactics under the simplified objectives. For example, the original objective “Video views” is now available as an optimisation tactic under the simplified Awareness and Engagement objectives. Choose the simplified objective that best matches your business goal. So, if your goal is to improve awareness with video, select the awareness objective. If your goal is to get more views, select the engagement objective.

Below is a helpful table that shows how each previous, original objective in the left column maps to a new, simplified objective in the right column.

facebook ad account restricted chart

I bring this up to remind you that Meta changes super fast, their ad policies, their platform design, their algorithm and even national political events affect your Facebook ads. Facebook typically responds by increasing their reliance on Facebook ad policy automations to enforce facebook ad policies – which means it’s getting more dangerous to run ads. There’s a higher risk of restrictions now more than ever – even when they so obviously fail.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Get the Top Facebook Ad Swipe file here 

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Top 10 FB Ad Swipe File

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Unlock the Top 10 Facebook Ads That Are Working Right Now — For Just $9.97

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My Facebook ad account restricted and I’m unable to review the account fix

Head spinning from a facebook ad account restricted? Looking for a solution to How do I get my Facebook ad account unrestricted? There are so many ways to get stuck with restrictions on your Facebook ads without an explanation, as I’ve written about before. I’ve worked at Meta and can help you solve this issue. Want to skip ahead and resolve a restriction? Click here

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

If you’re googling things like, “Your account is restricted ” or “Facebook restricted ads,” or “Nonfunctional Landing Page” and terms like “I need help getting my account unrestricted” or even “How do I get my Facebook ad account unrestricted” you don’t want filler but answers to how to get ads running again and turning a profit for your business. Want the full FB ad policy guide? Read my last blog.

One of the tough choices a business has to make is how close to a ban do you want your ad copy to get? The most outrageous claims will get the highest clicks but will be the riskiest for what is allowed on Facebook. A good first step to take is to learn more about the advertising restrictions, so you don’t get caught on the bat radar of Facebook’s bots.

Want to save time? Just schedule a complimentary discovery call to see how I can help you resolve Facebook restrictions here.

About advertising restrictions

facebook ad account restricted

Many times when you get an ad account restriction on Facebook it’s because you were already on the radar of the policy automations, which build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the bat signal goes out for the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag. And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for. When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked directly with the engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

So you’re running from the evil Facebook robots attempting to steal your ad profits with unnecessary bans, what should you keep in mind?

Facebook ad account restricted


It’s important to remember Meta is a big company, and there’s a lot of focus on policy and social responsibility. For example:

AIO: AI Optimization

AIO is not a replacement for SEO, but a blueprint for what comes next. AIO is about making sure your content doesn’t just reach a person, it also trains a model. It seeds memory. It makes your name part of the system’s language, not just its citations.

Now, whether you agree with this or not, it’s here. And we can’t go back in time, even if we reach 88mph. So, regardless of how you feel about the change Generative AI is bringing to Search, it’s here to stay. And will continue to permeat our lives, most likely exponentially each year.

You don’t need to abandon what got you here, but structure what keeps you visible there. Because you’re not just competing for rankings alone, but learning how to be found and defined inside the machine.

Want the secret to ranking in the new Generative AI world, after Search used to dominate? Read the full breakdown and tips here.

Facebook Deletes 10 Million Accounts And Warns The Purge Will Go On

Wondering why no one globally can create a new Facebook personal profile?

As the Forbes Reports:

As a continuation of efforts to remove spammy content, including fake engagement and impersonation, Facebook has confirmed that since the start of the year, it “took down around 10 million profiles impersonating large content producers.”

This is in addition to 500,000 accounts found to have been engaging in said spammy behavior and fake engagement having comments demoted, reach reduced and monetization stopped. The good news is that Meta intends to carry on doing more of the same. “Facebook aims to be a place where original content thrives, and creators are rewarded for their hard work and creativity,” the announcement concluded.

BUT the PROBLEM is that because so MUCH of this is masterminded behind an ARMY OF BOTs from Facebook, deployed GLOBALLY, it means that countless countries, states, and cities across the WORLD can’t create ANY new Facebook profiles, even if they never ran ads before or never faced an ad account restrictions.

It’s a massacre for so many who just want to connect with friends and family or run an ad for their local small business. 

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.


“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Why does Facebook say my advertising access is restricted?

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

Typically when you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM.

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Facebook ad account restricted: FTC claims Facebook withheld information when buying Instagram and WhatsApp

The newest issues Facebook or Meta is facing newest issues Facebook or Meta is facing isn’t related to a lot of your daily struggles running ads and understanding compliance. Meta Platforms Inc. withheld information from federal regulators during their original reviews of the Instagram and WhatsApp acquisitions, the US Federal Trade Commission said in a court filing as part of a lawsuit seeking to break up the social networking giant.

Why does this matter? Well, if Meta gets broken up, that could crash ads globally, or cause more disruptions in getting the same conversions. Not that I’m advocating for giant behemoths to control everything – we have enough mergers of giant corps doing that already, cornering the market, and reducing choice in the free market leading to higher costs globally. I just want you to be prepared for what may be coming, if the anti-trust law suit does succeed.

The company formerly known as Facebook bought photo-sharing app Instagram in 2012 and the messaging app WhatsApp in 2014. Both transactions were scrutinized by the FTC at the time before they closed – Instagram as part of an in-depth review and WhatsApp with a simple 30-day one. In the years since, the agency has faced significant criticism for allowing the deals to move forward.

In 2020, the antitrust agency sued Meta alleging that it monopolized the personal social networking market by buying up emerging rivals.

Instagram’s popularity has been key to Meta’s continued success. Instagram produced $16.5 billion in the first six months of 2022, bringing in almost 30% of the company’s overall revenue, according to court filings in the case. Meta has also degraded its platform for users most reliant on their apps, significantly increasing the ad load on first Instagram and then its flagship product Facebook, the agency said in the filing. It also “chronically deprived Instagram of resources to innovate and improve features,” the FTC said.

If you’re not paying attention to these things, you may be caught with your pants down if FTC’s antitrust hammer comes down on Meta and then Instagram changes the ad volume. have been keeping updated on the latest from Facebook, you’ll see the updates on Facebook Marketplace. When it comes to getting a facebook ad account restricted, this is the big picture view serious advertisers need to take looking forward (and consider diversifying your ad streams, if anything across different types of Facebook and IG ads).

When getting a facebook ad account restricted, you want to think more chess, less like checkers.

I bring this up because you should know the focus right now for Meta is not on making sure you, the honest business owner or marketing agency is being taken care of when it comes to avoiding unnecessarily dishing out a facebook ban or Facebook ad account restricted.

When you prepare before impulsively appealing Facebook accounts restricted from advertising, then you have a much better chance of recovery.

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

This flag is a pain in the a#$! If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag. With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening herehere.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

Your Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

facebook ad account restriction
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Because you f#$%!’d up. That may seem a little harsh, but it’s the truth. Somewhere along the way you crossed the line for policies and Facebook decided you are more of a threat than a benefit. Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online nich.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Facebook ad account restriction


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOMETHING in your ads was pissing off Facebook and there were warning signs – probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social,Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.
The platform boasts 3.065 billion active users on a monthly basis. This makes it the most used social media platform worldwide.
In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  (In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

facebook ad account restriction

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

facebook ad account restriction

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restriction Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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How to Advertise content unrestricted on Facebook

Is Facebook banning your ads or ad accounts and making you google how to advertise content unrestricted on Facebook?

Your ad account could be the next victim of Facebook’s ad policy bots.

I saw a lot of this when I worked in advertising at Facebook and my last blog covers it too.

Have you missed out on sales because of an ad ban or an ineffective marketing strategy? You may also enjoy a breakdown of ad objectives included later i this article. 

The way Meta has set flagging up for ads is very reliant on automations.

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads.
A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, and how to fix this Facebook says on their site:
advertise content unrestricted

Well, that is about as helpful as a bag of rocks on a sinking ship. If you read the entire article, you’ll find the same generic language without any details for what you should do when dealing with a restricted ad account.

So you keep searching Facebook’s site and find:

Why we may apply advertising restrictions

“We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.”

The real kicker is, how these advertising standards are defined or explained is missing.

Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

So, today, in this article, I’ll explore strategies on how to advertise content unrestricted on Facebook. 

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a $100,000 dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 30 pounds in 5 days without dieting or exercise!”

A great way to frame Facebook ad policy violations, is to think about how you’d ban yourself if you were looking for reasons to. 

There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions.

This helps so you don’t get caught and sent to Facebook jail for breaking their rules.

Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

You can have your marketing and targeting dialed in with Facebook, and even use the new AI tools.

Meta Advantage+ audiences are effectively Facebook’s machine learning taking over and doing your targeting for you. As a reference for any veteran Facebook advertisers, this is the new automated version of “broad targeting.” 

But let’s say you have mastered Facebook marketing, yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: Facebook

BUT I guess none of these winning FB strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click herefor a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

Now let’s discuss what the future looks like for AI

Filed: Oct 3, 2030

Briefing on the AI Apocalypse

AI

Why the Smartest People You Know Are Quietly Falling Apart

They weren’t lazy. They weren’t out of touch. And they weren’t bad at their jobs.

They were the class of people who did everything right, who played by the rules, stacked credentials, followed frameworks, and spent decades translating intelligence into income. But between 2025 and 2030, the rules changed, quietly, quickly, and irrevocably. And no one told them how to keep up.

We used to call them “knowledge workers.” They built bridges between departments, wrote code, reviewed contracts, launched products, optimized funnels, translated stakeholder needs into system logic. They didn’t just push tasks, they held cultures together.

But in the post-AI acceleration economy, logic itself became the first casualty. AI didn’t just perform faster, it redefined what was considered “thinking.” Output became instant. Insight became optional. And what these workers had once been praised for, composure, context, pattern recognition was recoded as friction.

By the time anyone noticed, the erasure was already underway. One day, they were decision-makers. The next, ghostwriters for tools that had no memory of them.

It’s easy to believe collapse looks like layoffs. But the most brutal version was quieter: being left in place, but excluded. Still on payroll. Still on Slack. But no longer consulted. Their skills weren’t deprecated overnight. Their meaning was.

Titles became disguises. Roles became masks. Their calendars stayed full, but their authority dissolved because all decisions were now handed to LLMs. And in that in-between state, employed, but not prioritized, middle management began to come undone. Not from failure. From a slow, creeping irrelevance no one could name.

They fell apart more than Chinua Achebe because…Read the rest here: Briefing on the AI Apocalypse

AI has caused Meta to fire most of it’s US employees on the ads team, and outsource to other countries. So, AI poses a risk of increasing ad bans. Not to mention privacy concerns. But, let’s look at some examples of great static image ads on Facebook, ads before showing you how to leap over more FB ad policy hurdles:

Facebook Ad Examples From Every Industry

 

Facebook ads are a science and an art. Looking at Facebook ads examples is one of the best ways to learn how to create your own.  It also gets the creative juices flowing and help you come up with your own original ideas.

As organic reach declines, knowing how to create effective Facebook ads is more important than ever.

Posting on your Facebook business page is no longer a guarantee that your followers will see your posts. And if you decide to put money behind that content, you’ll want to make sure your efforts pay off.

Find out what works for other brands before creating your own.

Below, for your convenience, you’ll find the list of all different Facebook ads formats I selected.
Check them to see how other brands are advertising on Facebook, or click on the one you are planning to use and read our tips to create your own great Facebook advert.

Best Facebook Ads Examples: Photo Ads

Sometimes referred to as “image ads,” photo ads are a simple, effective way to build brand awareness and engagement.

Airtable

What’s great about this ad:

  • Short, straightforward copy. In just 21 words, Airtable describes its major value proposition (a platform for designing flexible editorial workflows) and engages viewers with a question.
  • Eye-catching image. I don’t know about you, but my thumbs slow down for cute dogs when I’m scrolling through my Facebook feed. This friendly, sleepy dog has nothing to do with the software for sale, but it makes me curious. I might even click on it. Note: there’s a fine line between using cute images of puppies to express the mood of your brand and misleading viewers with clickbait. DON’T do the latter.
  • Effective landing page. If you click on this ad, you’ll be taken to a landing page that describes the product—and why it’s valuable—in more detail. This is a tried-and-true online marketing strategy that even the most beginner brands can make use of. It’s also a good reminder that you don’t have to say everything in your ad.

ClassPass

Facebook ads

What’s great about this ad:

  • Clear benefit. A classic copywriting trick is to describe the benefits of your product rather than the features. For example, “water-resistant” might be a feature of the watch you’re selling, but the fact that you can know what time it is, even while swimming, is the clear benefit. ClassPass puts the benefit of their product upfront: not having to commit to one type of exercise.
  • Clear call-to-action (CTA). People need to know what action you want them to take next. “Try two weeks free” is about as clear as it gets.
  • Text Overlay. ClassPass has taken the opportunity to highlight its catchy tagline by pasting it over its ad’s image, front, and center. With the right graphic design, this can be an effective strategy. 

Waze

Facebook ads

What’s great about this ad:

  • Clear and Concise. Without having to read the headline or the description, you instantly know who this ad is for and what it’s about.
  • The image reiterates the offer. The image allows the audience to visualize the offer – advertising on the Waze app.

Now, keep studying up on trends and your competitors but also keep in mind you can have the perfect ad but if you don’t also add to your SOPs a compliance check you could end up banned.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

advertise content unrestricted
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

advertise content unrestricted

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans andschedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a callwith me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible –Schedule a callor contact me via email.

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Facebook Ad Policy Everything You Need to Know

Facebook ad policy can make or break an ad account. There are essential Facebook ad policies you must know before running ads on Facebook. One of the biggest mistakes most advertisers make is to think only of conversions instead of asking, “Will Facebook even approve my ads?” “Do my ads follow Facebook ad policy?!” The answer to that question will determine how much profit you are making or losing from ads.

Don’t miss the last article here

About Meta Advertising Standards

How much of an expert are you on Facebook ad policy? That is a trick question. Unless you work at Facebook, you won’t know half of them, given there are thousands of banned words. I have worked at Facebook, so I’ll help you gain some clarity. The ad policy Facebook has isn’t revealed but you are supposed to know and follow but are not told about. Are your Facebook ads blocked? Click here for expert guidance.

Before publishing an ad it is essential to know the risks that an ad contains to getting your entire funnel shut down by the automations Facebook relies on to enforce their ad policies.

You’re in luck – I’ve worked at Facebook for years, way before they came up with “Meta” and can provide answers on how to follow Facebook ad policy.  Like the social media marketing team of Tony Robbins found out when I prescreened all their Facebook ads for compliance, in the Knowledge Broker Blueprint launch – understanding how Facebook’s automations flag helps you to prevent getting flagged.

Want the same VIP treatment I gave their team? Schedule a discovery call here.

So, let’s pause for a second, and focus on getting familiar with Facebook ad policy prior to clicking that publish button. It is important to ensure that the ad complies with the advertising policies in order not to get rejected.

Want a TLDR? For the most common Facebook ad policy explained click here.

Facebook Ad Policy: Understanding Why Facebook Has Ad Policies

From Facebook:

facebook ad account keeps getting disabled

Simply put – Meta’s Facebook ad policy are an instruction manual to help you know what you can and can’t do. Like no before-and-after pics for weight loss ads. If Facebook didn’t have any Facebook ad policy at all, clickbait farms from third-world countries would dominate your feed with the spammiest, identity-stealing garbage you can imagine.

It’s also for Facebook’s protection. If Meta allowed any ad to run and there were ads showing illegal activities – then Meta would be the one getting sued first. Then the advertiser. Each time an ad is submitted by an advertiser, it is reviewed against these policies.

This is a multi-step process that is completed within 24 hours or less. If you have an ad that is stuck in review for longer than 24 hours, you’ll want to contact Facebook ad support. 

Want to see what Facebook ads are selling the most? Get the swipe fileHere

Something to note: Depending on what part of the world you’re in, this link may not work because you have to contact Facebook ad support during their business hours 8am-4pm CST ish. These hours change depending on staffing.

For an in depth look at the top reasons why Facebook disables ad accountsclick here.

Here are some of the top issues Facebook flags for, sourced from Meta itself:

facebook ad account keeps getting disabled

Facebook Ad Policy: Reviewing Facebook Ads

Here’s a tip: before you hit that “Submit” button [cinematic build-up music] make sure to review your ads to make sure they are compliant first. Every advertisement on the Newsfeed of Facebook or Instagram has to be approved and up to snuff for your ads to go live. If you’re looking for the scoop on the top reasons that Facebook ads get rejected click here.

But what should you focus on when reviewing your ad before submitting it for Facebook’s automations to review? I’m going to break down the elements of a Facebook ad that will be considered during the review process, in order of priority:

  • Ad copy above the creative
  • Ad headline
  • Destination URL matching Display URL [If Applicable]
  • Landing page
  • Privacy Policy
  • Ad creative
  • Type of business

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So why aren’t you being cited by ChatGPT?

The rules of visibility are changing—again. Traditional SEO still determines what gets indexed by Google, but AI systems like ChatGPT, Perplexity, and Claude aren’t browsing your page. They’re compressing it.

Your content isn’t competing for clicks anymore.
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  1. Write for humans, but format for machines. If ChatGPT summarizes your post and the answer sounds generic, your structure failed.
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  3. Put the summary at the top. TL;DR your insights so clearly, even a distracted model can lift it clean.

 
→ [For the other top 10 tips to make sure your brand is seen read the full substack article:
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Now, let’s dive into the Facebook ad review process, where Meta will make or break your Facebook ad:

Facebook Ad Policy: The Ad Review Process [in depth]

Ad Copy Above the Creative

The riskiest part of your Facebook ad is the ad copy you’ve written that goes above the image or video of your ad’s creative. Facebook’s automations scan this first and foremost. You use a banned word, or frame your advertisement in a spammy or clickbait way – these words alone will get your ad shut down.

Ad Headline

If the headline – the words right beneath your ad’s creative – sound like they are breaking Facebook ad policy Meta will flag that next.

Destination URL Matching Display URL

If your display URL doesn’t match the actual destination page’s URL in a Traffic campaign objective ad, then Facebook will flag you for trying to deceive their machines. So be careful about those bridge pages between your ad and the main sales page.

Landing Page Contents

Your ads will be rejected if the content on the landing page is against Facebook ad policy or is not fully functional. Check out my blog post on how to fix a non functional landing page for more information on this.

Also, consider ad sense here as well. If your Facebook ad shows one product or service but your lander shows an entirely different one – you’ll get put on the radar if not shut down.

Privacy Policy

Every landing page connected to your Facebook ad must display a privacy policy. This privacy policy has to be reviewed and approved by Meta. If your privacy policy is not compliant or nonexistent this alone will get you shut down.

Ad Creative

After reviewing all of the above, the automations then scan your video or your still image to see if it is following Facebook ad policy. So, while not the first thing Facebook scans, it is still vital to keep your images compliant. If they look crazy, unrealistic, spammy, etc you’ll be rejected.

Type of Business

Let’s not forget that certain types of businesses are not allowed on Facebook. If you are just so eager to run ads you didn’t stop to think:

“Is my type of biz even allowed on Facebook?”

Then you may have wasted a lot of time. If you’re running an MLM, that isn’t allowed on Facebook. Anything to do with student loans isn’t allowed on Facebook. Cryptocurrency ads aren’t allowed on Facebook (just educational how-to ads about that topic and that’s a slippery slope.” CBD isn’t allowed on Facebook. And more.

Once you’ve submitted your ad to the machines, the automations will decide whether or not your ad should be approved within 24 hours. You’ll get an email (filtered by gmail into the promotions tab or social tab) from Facebook that your ad has been approved.

Or your Business Manager will have the notification.

But don’t rely on Facebook to tell you this, they often forget to send the notification, so you’ll need to manually check your Ads Manager to determine if your ad was approved or not.

Before placing an ad on Facebook, be sure to check an essential Facebook ad policy to know: prohibited content. What’s prohibited content?

Facebook Ad Policy: Prohibited Content Includes:

facebook ad account keeps getting disabled

Keep in mind that there are specific instructions for each segment of Facebook’s prohibited content above. Dating for example is allowed on Facebook but has to follow extra stringent requirements.

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The same is true for anyone advertising jobs, politics or real estate – due to the special ad categories. If your ad falls under the “social interest” category – even if by mistake – then the automations will require more rules for you to follow.

Facebook changes every few months, so if you’ve been looking for the old “prohibited content” policies, they are actually split up now into five categories:

  1. Unacceptable Content
  2. Deceptive Content
  3. Dangerous Content
  4. Objectionable Content
  5. Content-specific restrictions

The last section is where we get into the weeds of Facebook ad policy more where some types of businesses like dating or gambling may be allowed but with restrictions on how they can advertise.

What confuses advertisers like yourself is that there is not one set of policies that apply identically to all types of businesses. The Facebook ad policy is specifically tailored to your type of company. For the most part.

Real estate ads for example have certain Facebook ad policy only realtors have to follow that isn’t the same for other industries also advertising on Facebook.

Same goes for crypto type ads. Meaning – just because you may have understood one industry’s Facebook ad policy doesn’t mean that will always translate to another product or service if it is in a different vertical.

Facebook Ad Policy: TLDR for What Is Not Allowed on FB

facebook ad account keeps getting disabled

Above Facebook shows you some of the many ad policies you have to follow. You’re like, “Woah. I don’t have time to pour through 10,000 pages of ad policies.” I feel you. I’m a Facebook ad policy specialist and I’ve worked at Facebook in ads, tech and my projects have been announced by Mark Zuckerberg at Meta.

I offer consulting if you need it and are eligible. But in the meantime, here is a quick and dirty TLDR for what is not allowed on Facebook:

  • Don’t try to sell weapons like knives, tasers, explosives or guns
    Keep in mind the automations may flag you if you even talk about these things. Watch your use of idioms.
  • Adult content to minors
    Whether your ads are exposing cleavage, or selling alcohol – make sure your Facebook Page is age-gated for 18 and up or 21 and up depending on your state.
  • Shocking content
    graphic violence, bright flashing lights that induce seizures, things that are too shocking may be flagged.
  • Personal attributes
    Any ad that makes Facebook users feel singled out negatively is going to risk this flag. Don’t run ads the negatively call out Facebook users’ religion, beliefs, race, ethnic origin, sexual practices, medical condition, gender identity, or financial status
  • Misleading Ads
    If your ad promises an unrealistic amount of money, or results you’re going to get hit with Misleading Business Practices flag
  • Social issues ads or politically exploitative content
    Be careful how you word things if you are not doing social issues. If you say specific phrases that make FB think you’re a social issues ad – they’ll flag you for this even if you aren’t
  • Popup Boxes on landing pages that interfere with a Facebook user’s ability to leave the page
    This is considered really click bait-y by FB
  • Malware
    Just don’t try to spam people with malware, simple.
  • Bad Grammar or punctuations, symbols, letters and numbers.
    Because of all the spammers using Google to translate words into English, your grammar is looked at by FB’s automation
  • Fake Buttons
    If you have one of those images of a video with a fake play button Facebook doesn’t like this at all for CTA button on images which are not real
  • Exaggerated Results before-and after-images
    Whether you’re in weight loss, money making, start-a-business or health if your testimonials or result pics look too over-the-top Facebook will flag you as spam
  • Advertisements that promote payday loans
    Loans in general are hard to advertise for on FB, I’d steer clear of it
  • Fake Landing Pages
    Clickbait farms, MLMs and affiliates try to use techniques to disguise the content on ads or landing pages. They’ll put a link in a Traffic ad to a lander that is compliant but put a redirect to another lander that converts higher but is totally not compliant. This is one of the worst flags you can get that will lead to your IP address getting blocked and your profile restricted from advertising so don’t do it.

Facebook Ad Policy: Restrictive Content vs Prohibited

Restrictive content are ads that can be published on Facebook but are close to being prohibited so they have extra strings attached. The main element here is the fact that Facebook itself has to follow local laws where your ads appear.

Because of this, certain types of businesses have extra scrutiny because by allowing these types of businesses on Facebook, Meta is taking a legal risk.

Any product or service that your city, town or state has laws about will fall under the restrictive content.

Let’s start with the most obvious ones:

  • Ads that advertise real online money gambling or real money lotteries
    Also included is bingo or sports books or online real money casinos. Facebook will only allow lotteries run by the government.
  • Alcohol ads must comply with local laws of the state you’re running ads in
    Any additional guidelines or licenses specific to the region you’re running ads in also apply. Make sure your targeting an audience above the legal age to drink where you’re advertising
  • Dating
    You’ll need written permission, just like gambling, before you can place ads that promote online dating services. These ads have to follow dating targeting requirements and guidelines for dating quality.
  • Online pharmacies (and offline)
    This is another written permission from a Facebook ad. You have to get that first for any ads promoting offline and online pharmacies to be approved.
  • Herbal and dietary supplements
    These can only target users 18 years and older
  • Subscription services
    These are considered restrictive content and you’ll need permission to place these type of ads on Facebook.
  • Copyright Infringement
    If you are using a major brand name you’ll need a licensing agreement. FB may let it slide the first time but it’s a minefield waiting to be stepped on if you’re name dropping without an affiliate agreement

Facebook Ad Policy:Future-Proofing Your Facebook Ads

“Move fast and break things,” is the old philosophy Facebook championed. The “move fast” part is big right now. Because Facebook ad policy change so much, sometimes things that used to be ok are flagged later as noncompliant.

In order to have a chance at keeping your ads live there are a few best practices I’ll share.

Know who is on your Business Manager

I can’t tell you how many times an advertiser I worked with had every ad perfectly compliant – or only a small flag – but someone else was way worse on their Business Manager. So, keep tabs on who is in the People section of your Business Manager’s Business Settings.

Are they running ads elsewhere? If so, the quality of those ads will affect all the ads you have running in your ad accounts.

Only let people you know for a fact are not running ads elsewhere in your Business Manager. Make sure you know what type of ads -and have actually seen them- they are running elsewhere to protect your assets.

Otherwise FB will trace anything and everything that one person is connected to even if they are just having fun “experimenting” and they will shut you down if you’re connected.

Look at your ads from Facebook’s POV

What’s important to Facebook? Keeping Facebook users on Facebook. Fighting fake news. Staying out of PR battles. Not making Facebook users feel bad with overly negative copy.

Not sure where the line is for what’s too negative and what isn’t? When I worked with Harv Eker, author of the Good Millionaire, I customized his ads to balance that line perfectly.  Schedule a call here to find out more.

Put your Facebook glasses on and look at your ads again and make sure they are compliant on a regular basis. Check the ad policies on a regular basis as Personal Attributes and Prohibited Content have changed recently. Hire an expert in Facebook ad policy to prescreen your ads for compliance before they go live.

Facebook ad policy: Focus on Compliance First – Then Conversions

I know we all want money to rain from the sky – and that’s great. However, reframe how you think about Facebook ads:

How much money are you losing from Facebook ads getting rejected or Facebook ad accounts getting disabled? Or from Facebook Business Managers getting restricted from advertising? [Check out my popular article on what to do if your Facebook ad account gets disabled]

That sweet spot – a converting ad that is also compliant – is what you want to aim for. Just realize, since you’re running ads within Facebook’s ecosystem, focus on compliance first then look at how you can get your ads to highly convert while still following the Facebook ad policy.

This is a much more sustainable pathway than trying to sneak around the ad policies, being naïve or ignorant of them, or just being lazy pressing “submit” without taking the time to review your ads for compliance issues.

I totally get it, having run my own social media marketing Facebook ads agency before – you want sales, your clients want sales, you just want to get there as cheaply as possible while making the most amount of money.

The time, energy, and money that is wasted when Facebook shuts you down can be avoided. What if there was a way to make sure that every ad you submitted for review was already pre-approved?

New Solution to Facebook Ad Policy Account Restrictions

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans andschedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a callwith me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible –Schedule a callor contact me via email.

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How to Fix a Facebook Ad Account Restricted

Dealing with getting a Facebook Ad Account Restricted? As I’ve written before..it’s happening A LOT these days.

And when you reach out to Meta they give you a wall of silence or misinformation.

Not that helpful is it? I’ve worked at Meta and will share some tips here on what to do if you’ve been hit by the dreaded ban hammer.

I’ll also briefly touch on one of the biggest mistakes businesses make with AI.

I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta. I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some secrets to AI and Facebook ad policy, reducing the risk of getting banned when running ads on Facebook.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

I confess, I drank the kool-aid my first days working in ads at Facebook back in 2016. I thought it would be an amazing opportunity to discover how great a company Facebook was from the inside. But what I found was my coworkers mashed buttons without understanding anything about running profitable Facebook ads and the higher ups used contract labor to fill seats instead of invest in training Facebook ad support to be more competent.

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you, and now, you’re just as likely to talk to someone in India on chat, if you can even reach a human. This is a result of the bad management of vendor relationships and contract labor without upskilling the Meta staff about how Facebook automations actually work.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Would you like to make $10,000 a month from Facebook ads without ever dealing with Facebook jail? Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into one of the biggest mistakes you’re making with AI. 

Your Brain Is the Workflow AI Can’t Replace

We’ve always imagined AI as a sleek upgrade to human intelligence: faster, sharper, and tireless. Hollywood fed us these fantasies:

Minority Report with its pre-crime predictions, Iron Man building empires from his garage with the help of Jarvis, Her whispering emotional support from the cloud. What’s crazy is I see friends on Facebook saying how much they’re in love with their ChatGPT they’ve named.

But reality isn’t scripted by Spielberg. We don’t have sentient allies, we have machine parrots, trained on the internet’s best and worst guesses, mimicking expertise while quietly eroding our instinct to think. It’s what’s called predictive analysis.

Boomers see this & say:
“Finally! Something that can mow the lawn without talking back.”
Gen X? “Cool. Can it replace my boss?”
Xennials? Just praying it doesn’t delete the playlists they burned onto Spotify in 2012.

It seems like these days we’ve confused responsiveness with reasoning. But that’s the problem with AI: it doesn’t think. It just predicts what thinking looks like. 

And when we remove real thinking from workflows, we lose something subtle and vital. Judgment. That split-second, pre-verbal decision-making humans do naturally. The kind of intelligence that can’t be A/B tested or “scaled.” We see this blind spot creeping into every corner of business, Steve Jobs understood this with his Think Different campaign…Read the rest on my Substack channel here

Why Facebook Ads Aren’t Dead

I hear a lot of moaning and groaning about the state of Facebook ads, and people questioning if they are still profitable. They are, but, it’s all about subniching down a marketing strategy based on your industry. A stay at home mom is now making over $3 million a year from Facebook ads.  

This Nashville Mom Started a Flexible Side Hustle on Facebook — Then Grew It From $1,000 to $275,000 a Month: ‘Like a Scavenger Hunt’

For Katy Allen, 38, inspiration struck at her daughter’s baby shower in 2016. Allen began working on Artful Agenda, which offers digital planner services, in 2017. She said an an interview:

I started working on Artful Agenda in 2017. I came up with the idea for it when talking to a close friend at my daughter’s baby shower in 2016. I always loved paper planners, but I needed something digital that synced with Google Calendar. I couldn’t find anything that did that while also focusing on being aesthetically pleasing and fun to use.

Katy then created a way to survey her potential customers and customize her digital calendar the way her audience wanted:

facebook ad account restricted Artful Agenda

I hired a business coach. At the time, her coaching business was fairly new, so I was able to get a very affordable rate. She was a manager of a co-working space here in Nashville and was well-connected because of the business owners she met there. She was able to set me up with meetings with people who had experience with UI design, app development, etc.

The other thing I did that was super important was create a private Facebook group where I posted all of my mockups and ideas. At first, it was just friends whose opinions I trusted, but the group soon grew to include other people who bought into the concept of Artful Agenda. This group gave me incredible insight into what type of product I needed to make. I posted pricing surveys, asked for feedback on mockups and more.

Katy then discusses what allowed her scale: Facebook Ads

The thing that really allowed my business to take off was investing in paid online advertising. I would say my ad agency, Foxtail Growth, was a huge part of my early and continued success. My advice would be to find an agency that can offer strategic growth consulting along with actually running your marketing.

It doesn’t matter how awesome your app or software is — you are most likely not going to grow your business successfully without a significant marketing budget. It’s easy to be a little naive at first and assume that if something you make is great, it will just organically spread. I think a lot of apps struggle because all of their budget goes into developing the app, but then they don’t have enough of a user base to become profitable.

I started earning modest yet consistent monthly revenue right away because I had built up a large group of beta testers in my private Facebook group. Once I launched, they were excited to become paying customers. I made $1,000 to $2,000 a month, but I wasn’t profitable because I had overhead costs for things like tech support. It wasn’t until I ran ads for six months that I started to become profitable.

What does growth and revenue look like now?
Our annual gross revenue is right around $3.5 million now, and our average monthly gross is around $275,000. We are positioned to grow 10% year over year in the second half of 2025. In our earlier years, growth was pretty rapid — over 100% growth year over year.

What is your best piece of specific, actionable business advice?
Treat getting started like a scavenger hunt. Think of one person you could reach out to for advice or to pick their brain. They will likely be able to point you in a direction, and where they point you is the next stop on your scavenger hunt. It took a lot of meetings and being pointed to the next person who might be able to help me to figure out how to actually take action and make it happen. Be willing to ask a lot of questions and go in the direction you are pointed. Every person you talk to is another clue on your journey.

It looks like as much as naysayers tell me Facebook advertising is dead, there are so many people ON facebook and running profitable ads on Facebook. You just have to find your niche, test out what they like, then give it to them instead of just the spray and pray method of blasting out ads to anyone and everyone.

BUT I guess none of this matters if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
facebook ad account restriction
Want to know the secret to escaping Facebook jail?

Thought so.

Now let me explain…

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re jumping rooftop to rooftop, you’re running from the evil Facebook replicants attempting to shut down your Facebook ads and steal your ad profits with unnecessary bans, what should you do?

Facebook ad account restricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. For example….

Guns for sale on social media despite Meta’s policies against it

Facebook ad account restricted phone image

Glocks, military-style rifles and “ghost guns” have all been advertised for sale on easily accessible sites like Facebook and Instagram. Each ad appears to be in direct violation of Meta’s own policies, raising questions about the company’s ability to effectively moderate content. Some of the ads go even further, potentially violating local and federal laws. 

Meta has banned ads for the sale of firearms since 2016. The company’s policy simply states: “Ads must not promote the sale or use of weapons, ammunition or explosives. This includes ads for weapon modification accessories.” 

But more than 230 of these ads ran on Meta’s platforms in just over two months, many directing users to Telegram for the actual transaction, according to a new study released Oct. 7 by the Tech Transparency Project and the Everytown for Gun Safety Support Fund.

And yet, you run one ad for a skin product or cosmetic surgery and everything gets banned in the blink of an eye. Ironic isn’t it?

I bring this up to remind you that Meta faces other pressing issues aside from helping you restore your restricted ad account. And with this pressure, Facebook typically responds by increasing their reliance on Facebook ad policy automations to enforce facebook ad policies – which means it’s getting more dangerous to run ads. There’s a higher risk of restrictions now more than ever – even when they so obviously fail.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Get the Top Facebook Ad Swipe file here 

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Top 10 FB Ad Swipe File

Top 10 Facebook Ad Swipe File

Unlock the Top 10 Facebook Ads That Are Working Right Now — For Just $9.97

Get Yours Here

Train  ChatGPT  to  Think  Like  Your  Business—in  Under  10  Minutes

ChatGPT

In this video course you’ll learn how to teach ChatGPT to think like your business, using a simple template anyone can reuse for marketing, sales, or strategy.

Stop getting generic AI output.

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How to advertise content unrestricted on Facebook tips & AI Update to Meta

Are you asking how to advertise content unrestricted on Facebook? Dealing with getting a Facebook Ad Account Restricted? I’ve worked at Meta in ads and tech, and in this article, I’ll share insights on how to advertise content unrestricted and Top Google Ranking Factors & When to Run Google Ads Vs FB Ads.

Be sure to read the last article too.

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads. A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, Facebook says:

Why we may apply advertising restrictions

We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.

And yet, how these advertising standards are defined or explained is missing. Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

But, I’ve got some crazy news about Meta’s plans for AI and ads, rolling out next year, that may kill off every ad agency on the planet. Before we get to that let’s talk about AI and your business. 

The new business Darwinism: adapt to AI or go extinct.

The AI boom isn’t a feature race. It’s a force of business Darwinism. The companies that adapt their systems, workflows, and value around AI will evolve—and those that don’t will quietly slip toward extinction. In every past tech shift, it wasn’t the biggest or fastest who survived. It was the most adaptable.

Are We About to Repeat the Same Mistakes with AI That We Made with Mobile?

Most businesses are.

Remember when companies thought “going mobile” just meant adding an app?
The ones that survived redesigned how they worked. The rest? History.

AI is the same—only faster.

I saw this firsthand at Apple, during the iPod and iPhone era. And now?
I’m seeing the same early warning signs in how businesses are approaching AI today.

This isn’t about adding tools. It’s about redesigning how your business creates value—before your competitors do.

If you’re building for the future, or just trying not to get blindsided, I wrote a full breakdown:

→ Read: I Lived Through One Tech Revolution. Here’s How I’m Preparing for This One

Next up, let’s discuss: What types of ad copy does Facebook look to flag?

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a million dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 100 pounds in 2 weeks without effort!”

A great way to frame Facebook ad policy violations, is to think about the biggest skeptic you know. Celebrity or in your personal network. Gordon Ramsey inspecting his cooks’ meal type skepticism:

advertise content unrestricted


There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Now, let’s talk about the new threat to ad agencies everywhere: AI

Facebook and Instagram owner Meta to enable AI ad creation by end of next year

Crazy news just just hit the public about Facebook: Mark Zuckerberg says he is going to AI the entire ad creation process by next year, making Facebook ad agencies obsolete. 

Zuck, owner of Facebook and Instagram says Meta is going to help advertisers fully create and target campaigns using artificial intelligence tools by the end of next year 2026, in a move that sent shock waves through the traditional marketing industry.

Mark Zuckerberg’s Meta, which also owns WhatsApp, aims to directly target brands’ marketing budgets, posing a threat to the advertising and media agencies that handle client campaigns and budgets.

The AI tools under development, first reported by the Wall Street Journal, will allow brands using Meta’s advertising platform to create ads using a product image and a planned marketing spend.

Woman holds iphone with icons of social media facebook, instagram, twitter, google application

Meta’s platform already offers some AI tools that allow advertisers to tweak existing ads before they appear on Facebook and Instagram.

But these new tools might cut out the middlemen, like the big ad agencies, and let lots of smaller businesses run their own ads, even if they don’t have the money to hire fancy marketing experts. It’s kind of like giving everyone their own Iron Man suit—you don’t need a whole team of scientists anymore to fly.

The AI tools would create the entire ad – including imagery, video and text – and also target it to users in line with a client’s budget.

Meta has said that ramping up its AI capability for brands is not a move to kill off traditional agencies.

“We believe in the future of agencies,” said Alex Schultz, the chief marketing officer and vice-president of analytics at Meta, in a recent post on LinkedIn.

“We believe AI will enable agencies and advertisers to focus precious time and resources on the creativity that matters. While we think there will ultimately be more automation in marketing, the role that agencies play is going to become ever more important through their ability to plan, execute and measure across platforms.”

However, Schultz added that AI tools would help “level the playing field” for small and medium-sized businesses that do not have the time or financial scale to use agencies.

“Millions of small businesses rely upon our platform to grow,” he said. “For these businesses who aren’t able to work with an agency, or don’t have time during their busy days to think about their creative or targeting, that’s where AI can help level the playing field.”

I’m jumping on a call with the New Products department at Meta in a couple of weeks and I’ll ask them about this PSA and how bad it’s going to be for ad agencies fighting AI. And I’ll report back here in a new article once I have those answers.

But let’s say Meta doesn’t meet their goals (which is known to happen) and next year you’re still advertising on Facebook…Yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat. It’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Get the Top Facebook Ad Swipe file here 

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Top 10 FB Ad Swipe File

Top 10 Facebook Ad Swipe File

Unlock the Top 10 Facebook Ads That Are Working Right Now — For Just $9.97

Get Yours Here

Train  ChatGPT  to  Think  Like  Your  Business—in  Under  10  Minutes

ChatGPT

In this video course you’ll learn how to teach ChatGPT to think like your business, using a simple template anyone can reuse for marketing, sales, or strategy.

Stop getting generic AI output.

This quick training shows you how to “prime” ChatGPT to act like your strategist or marketer—with just one reusable prompt template.

No coding. No plugins. Just a smart system you can use today.

Learn More here

ChatGPT Made  Simple,  No Tech  Skills  Needed

ChatGPT Made Simple

Want a book instead of a video course on getting ChatGPT to make your business more money?

This is a beginner-friendly guide that shows you how to get real business value from ChatGPT—no coding, no complex setup.

Discover how to write better prompts, get smarter answers, and work faster today. Copy and paste prompts that get you quick success are included.

Learn More Here

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How to advertise content unrestricted on Facebook & Improve Content

Are you asking how to advertise content unrestricted on Facebook? Dealing with getting a Facebook Ad Account Restricted? You’ve come to the right place, as I’ve worked at Meta. And today, like prior articles, I’ll be sharing how to navigate Facebook ad policies to escape the ban hammer. 

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads. A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, Facebook says:

Why we may apply advertising restrictions

We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.

And yet, how these advertising standards are defined or explained is missing. Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

So, today, in this article, I’ll explore strategies on how to advertise content unrestricted on Facebook.

And, since I am also a brand strategist, SEO expert and ad conversion consultant, I’ll also share the latest news from Meta on new Facebook Live and Threads video ads.

New Reason Ads May Need Adjusting

Do you sometimes feel like your ads are failing because you didn’t get the messaging right? You could be suffering from generational mismatches for your targeting, given that Boomers, Gen X, Millennials, Xennials and Gen Z all socialized differently. For more tips read:

Boomers Vs Gen Z: How to Improve Marketing Messaging

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a million dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 100 pounds in 2 weeks without effort!”

A great way to frame Facebook ad policy violations, is to think about the biggest skeptic you know. Celebrity or in your personal network. Gordon Ramsey inspecting his cooks’ meal type skepticism:

advertise content unrestricted


There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

But, if you don’t know how to run profitable Facebook ads, then it won’t matter whether they are approved or not. So let’s start with a quick overview about how to run great Facebook ads

Neil Patel Says

Meta Launches Thread Video Ads and Revives Facebook Live Ads

At its NewFronts event, the company revealed that nearly 4.5 billion Reels are reshared across Meta daily

Meta is ramping up its Threads and Facebook ad and creator offerings while doubling down on video formats.

At its NewFronts presentation, the social media giant pitched advertisers on a suite of new video products, some fresh while others familiar.

Among the offerings, the platform is testing Trending Reels ads, a placement that drops ads into the most popular creator Reels on Facebook and Instagram. The move mimics TikTok’s Pulse Core products and is Meta’s latest attempt to monetize its short-form feed while dangling reach in front of brands.

Every word needs to count. Lean language respects your readers’ time and makes it more likely they’ll engage with your message. Plus, you realize everyone is skimming articles instead of reading them these days.

advertise content unrestricted

Additionally, Meta is resurrecting Facebook Live, after killing it in 2022. Now dubbed “Facebook Live Partnership ads,” the format lets brands pay to boost live creator content to turn creator streams into new sales channels.

Video Ads Come to Threads

Meta is also bringing video ads to Threads, moving the needle from image-based ads that appear in between content pieces on the feed. However, Meta chief Mark Zuckerberg does not expect ads on Threads to drive meaningful revenue growth in 2025, he said during the recent earnings call.

Meanwhile, Meta’s Reels could stand to gain as uncertainty looms over TikTok’s future in the U.S. The company says Reels content is reshared 4.5 billion times daily—up from 3.5 billion last year—underscoring its growing dominance in short-form video.

Bringing Instagram’s creator tools to Facebook

Meta is giving Facebook the ability for brands to boost user-generated content and run partnership ads. This feature is already available to advertisers on Instagram. 

Meta AI

On the AI front, Meta is also cracking open Trends in Instagram’s Creator Marketplace to advertisers, giving them access to real-time data on what users are talking about, such as “spring nails,” to spin up relevant ad campaigns. 

It also plans to test a Creator Marketplace Discovery API on Instagram, giving agencies a more efficient way to scout and evaluate creators. 

Lastly, within Instagram’s Creator Marketplace, Meta is rolling out AI-powered keyword search and performance insights, including metrics like interaction rate, hook rate, and past brand partnerships, to help advertisers identify high-performing talent.

But let’s say you have mastered creating Trending Reels ads yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: Facebook

BUT I guess none of these winning UGC strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
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ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re looking into the future hoping for a solution to Facebook ban bots interrupting the ad auction and learning phase of your ads, just after achieving ROI. What should you do?

how to advertise content unrestricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well.

Not to mention privacy concerns

FBI Warns iPhone, Android Users—Change WhatsApp, Facebook Messenger, Signal Apps

Facebook ad account restricted phone image



Last week, the FBI warned iPhone and Android users to stop texting and to use an encrypted messaging platform instead. The news made global headlines, with cyber experts urging smartphone users to switch to fully secured platforms—WhatsApp, Signal, Facebook Messenger. But the FBI also has a serious security warning for U.S. citizens using encrypted platforms—those apps, it says, need to change.

While China has denied any involvement in the ongoing cyberattacks on U.S. telco networks, describing this as “a pretext to smear China,” government agencies are clear that Salt Typhoon hackers linked to China’s Ministry of State Security, have infiltrated multiple networks, putting both metadata and actual content at risk.

There are just three providers of end-to-end encrypted messaging that matter. Apple, Google and Meta—albeit Signal provides a smaller platform favored by security experts. These are the “U.S. tech companies” the FBI says should change platforms and policy to “provide readable content in response to a lawful court order.”

What all reports missed is that Facebook is not considered responsibly managed – and I know from working at Facebook they read your Facebook messages so…yeah did Zuckerberg pay off the FBI to recommend Messenger over your phone? 

Count me out.

But just be warned, it’s like inception with all the back door deals between Big Tech, private corporations and governmental entities. [Read the full Forbes article on the FBI’s warning here]

Don’t believe everything you read unless your source is like me, from inside the beast giving you the game plan to get ads live again and not risk privacy.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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My Facebook ad account restricted fix

Looking for a solution to Facebook ad account restricted? There are so many ways to get stuck in Facebook jail and so few trustworthy answers online, it’s hard to know who to trust. I’ve worked at Meta and will help you solve this issue. Want to skip ahead and resolve a restriction? Click here

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

If you’re googling things like, “Your account is restricted ” or “Facebook restricted ads,” or “Nonfunctional Landing Page” and terms like “I need help getting my account unrestricted” or even “How do I get my Facebook ad account unrestricted” you don’t want filler but answers to how to get ads running again and turning a profit for your business. Want the full FB ad policy guide? Read my last blog.

One of the tough choices a business has to make is how close to a ban do you want your ad copy to get? The most outrageous claims will get the highest clicks but will be the riskiest for what is allowed on Facebook. A good first step to take is to learn more about the advertising restrictions, so you don’t get caught on the bat radar of Facebook’s bots. Not ALL AI is good! Btw, are you wondering if Is Deepseek Better Than Chatgpt​? Read my article on Deepseek Vs ChatGPT here

Want to save time? Just schedule a complimentary discovery call to see how I can help you resolve Facebook restrictions here.

About advertising restrictions

facebook ad account restricted

Many times when you get an ad account restriction on Facebook it’s because you were already on the radar of the policy automations, which build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the bat signal goes out for the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
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I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag. And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for. When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked directly with the engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

So you’re running from the evil Facebook robots attempting to steal your ad profits with unnecessary bans, what should you keep in mind?

Facebook ad account restricted


It’s important to remember Meta is a big company, and there’s a lot of focus on policy and social responsibility. For example:

Facebook Allegedly Detected When Teen Girls Deleted Selfies So It Could Serve Them Beauty Ads

“This is what puts money in all our pockets.”

facebook ad account restricted

As Futurism reports

You might have heard the famous maxim that “if something is free, you’re the product.” The freemium world of apps and social media have made it nearly indisputable, heralding a previously unimaginable tech panopticon known as “surveillance capitalism.”

A recent tell-all book by former Facebook insider Sarah Wynn-Williams, titled “Careless People,” is blowing the lid on the sheer depravity of the social media giant’s targeting machine. Wynn-Williams worked at Facebook — which subsequently changed its name to Meta a few years back — from 2011 to 2017, eventually rising to the role of public policy director.

As early as 2017, Wynn-Williams writes, Facebook was exploring ways to expand its ad targeting abilities to thirteen-to-seventeen-year-olds across Facebook and Instagram — a decidedly vulnerable group, often in the throes of adolescent image and social crises.

Though Facebook’s ad algorithms are notoriously opaque, in 2017 The Australian alleged that the company had crafted a pitch deck for advertisers bragging that it could exploit “moments of psychological vulnerability” in its users by targeting terms like “worthless,” “insecure,” “stressed,” “defeated,” “anxious,” “stupid,” “useless,” and “like a failure.”

The social media company likewise tracked when adolescent girls deleted selfies, “so it can serve a beauty ad to them at that moment,” according to Wynn-Williams. Other examples of Facebook’s ad lechery are said to include the targeting of young mothers based on their emotional state, as well as emotional indexes mapped to racial groups, like a “Hispanic and African American Feeling Fantastic Over-index.”

“To me, this type of surveillance and monetization of young teens’ sense of worthlessness feels like a concrete step toward the dystopian future Facebook’s critics had long warned of,” Wynn-Williams reflects.

The author says that when the news first broke back in 2017, the executives behind the advertising drive were nonplussed. The company crafted a cookie-cutter statement: “We take this very seriously and are taking every effort to remedy the situation.” A junior researcher was fired, “even though that poor researcher was most likely just doing what her bosses wanted… another nameless young woman who was treated as cannon fodder.”

And yet, work on this kind of sleezy ad-targeting continued. Wynn-Williams writes that the deputy chief privacy officer at the time confirmed, “not only does Facebook offer this type of customized behavioral targeting,” but that “there’s a product team working on a tool that would allow advertisers to do this themselves, without Facebook’s help.”


I mention this because a lot of businesses and advertisers think Facebook targets bans to them personally when getting a facebook ad account restricted. To be honest, Facebook is spread so thin across so many different things, from AI, to the Metaverse that Facebook ad support really isn’t a priority.

Meaning, both you won’t get personally targeted for shut downs, and you also won’t get special treatment or empathy for all the money an unneeded ban causes your business. Even if Facebook is personally targeting emotional teens, it’s not personally invested in your business running successful ads without bans.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.


“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Why does Facebook say my advertising access is restricted?

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

Typically when you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM.

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Facebook ad account restricted: FTC claims Facebook withheld information when buying Instagram and WhatsApp

The newest issues Facebook or Meta is facing newest issues Facebook or Meta is facing isn’t related to a lot of your daily struggles running ads and understanding compliance. Meta Platforms Inc. withheld information from federal regulators during their original reviews of the Instagram and WhatsApp acquisitions, the US Federal Trade Commission said in a court filing as part of a lawsuit seeking to break up the social networking giant.

Why does this matter? Well, if Meta gets broken up, that could crash ads globally, or cause more disruptions in getting the same conversions. Not that I’m advocating for giant behemoths to control everything – we have enough mergers of giant corps doing that already, cornering the market, and reducing choice in the free market leading to higher costs globally. I just want you to be prepared for what may be coming, if the anti-trust law suit does succeed.

The company formerly known as Facebook bought photo-sharing app Instagram in 2012 and the messaging app WhatsApp in 2014. Both transactions were scrutinized by the FTC at the time before they closed – Instagram as part of an in-depth review and WhatsApp with a simple 30-day one. In the years since, the agency has faced significant criticism for allowing the deals to move forward.

In 2020, the antitrust agency sued Meta alleging that it monopolized the personal social networking market by buying up emerging rivals.

Instagram’s popularity has been key to Meta’s continued success. Instagram produced $16.5 billion in the first six months of 2022, bringing in almost 30% of the company’s overall revenue, according to court filings in the case. Meta has also degraded its platform for users most reliant on their apps, significantly increasing the ad load on first Instagram and then its flagship product Facebook, the agency said in the filing. It also “chronically deprived Instagram of resources to innovate and improve features,” the FTC said.

If you’re not paying attention to these things, you may be caught with your pants down if FTC’s antitrust hammer comes down on Meta and then Instagram changes the ad volume. have been keeping updated on the latest from Facebook, you’ll see the updates on Facebook Marketplace. When it comes to getting a facebook ad account restricted, this is the big picture view serious advertisers need to take looking forward (and consider diversifying your ad streams, if anything across different types of Facebook and IG ads).

When getting a facebook ad account restricted, you want to think more chess, less like checkers.

I bring this up because you should know the focus right now for Meta is not on making sure you, the honest business owner or marketing agency is being taken care of when it comes to avoiding unnecessarily dishing out a facebook ban or Facebook ad account restricted.

When you prepare before impulsively appealing Facebook accounts restricted from advertising, then you have a much better chance of recovery.

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

This flag is a pain in the a#$! If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag. With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening herehere.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

Your Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

facebook ad account restriction
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Because you f#$%!’d up. That may seem a little harsh, but it’s the truth. Somewhere along the way you crossed the line for policies and Facebook decided you are more of a threat than a benefit. Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online nich.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Facebook ad account restriction


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOMETHING in your ads was pissing off Facebook and there were warning signs – probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social,Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.
The platform boasts 3.065 billion active users on a monthly basis. This makes it the most used social media platform worldwide.
In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  (In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

facebook ad account restriction

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

facebook ad account restriction

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restriction Solution

Business owners & Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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Facebook Ad policy What You Need to Know to Avoid Bans

Facebook ad policy can make or break an ad account. There are essential Facebook ad policies you must know before running ads on Facebook. One of the biggest mistakes most advertisers make is to think only of conversions instead of asking, “Will Facebook even approve my ads?” “Do my ads follow Facebook ad policy?!” The answer to that question will determine how much profit you are making or losing from ads.

Don’t miss the last article here

About Meta Advertising Standards

How much of an expert are you on Facebook ad policy? That is a trick question. Unless you work at Facebook, you won’t know half of them, given there are thousands of banned words. I have worked at Facebook, so I’ll help you gain some clarity. The ad policy Facebook has isn’t revealed but you are supposed to know and follow but are not told about. Are your Facebook ads blocked? Click here for expert guidance.

Before publishing an ad it is essential to know the risks that an ad contains to getting your entire funnel shut down by the automations Facebook relies on to enforce their ad policies.

You’re in luck – I’ve worked at Facebook for years, way before they came up with “Meta” and can provide answers on how to follow Facebook ad policy.  Like the social media marketing team of Tony Robbins found out when I prescreened all their Facebook ads for compliance, in the Knowledge Broker Blueprint launch – understanding how Facebook’s automations flag helps you to prevent getting flagged.

Want the same VIP treatment I gave their team? Schedule a discovery call here.

So, let’s pause for a second, and focus on getting familiar with Facebook ad policy prior to clicking that publish button. It is important to ensure that the ad complies with the advertising policies in order not to get rejected.

Want a TLDR? For the most common Facebook ad policy explained click here.

Facebook Ad Policy: Understanding Why Facebook Has Ad Policies

From Facebook:

facebook ad account keeps getting disabled

Simply put – Meta’s Facebook ad policy are an instruction manual to help you know what you can and can’t do. Like no before-and-after pics for weight loss ads. If Facebook didn’t have any Facebook ad policy at all, clickbait farms from third-world countries would dominate your feed with the spammiest, identity-stealing garbage you can imagine.

It’s also for Facebook’s protection. If Meta allowed any ad to run and there were ads showing illegal activities – then Meta would be the one getting sued first. Then the advertiser. Each time an ad is submitted by an advertiser, it is reviewed against these policies.

This is a multi-step process that is completed within 24 hours or less. If you have an ad that is stuck in review for longer than 24 hours, you’ll want to contact Facebook ad support. 

Want to see what Facebook ads are selling the most? Get the swipe file Here

Something to note: Depending on what part of the world you’re in, this link may not work because you have to contact Facebook ad support during their business hours 8am-4pm CST ish. These hours change depending on staffing.

For an in depth look at the top reasons why Facebook disables ad accounts click here.

Here are some of the top issues Facebook flags for, sourced from Meta itself:

facebook ad account keeps getting disabled

Facebook Ad Policy: Reviewing Facebook Ads

Here’s a tip: before you hit that “Submit” button [cinematic build-up music] make sure to review your ads to make sure they are compliant first. Every advertisement on the Newsfeed of Facebook or Instagram has to be approved and up to snuff for your ads to go live. If you’re looking for the scoop on the top reasons that Facebook ads get rejected click here.

But what should you focus on when reviewing your ad before submitting it for Facebook’s automations to review? I’m going to break down the elements of a Facebook ad that will be considered during the review process, in order of priority:

  • Ad copy above the creative
  • Ad headline
  • Destination URL matching Display URL [If Applicable]
  • Landing page
  • Privacy Policy
  • Ad creative
  • Type of business

Facebook Ad Policy: The Ad Review Process [in depth]

Ad Copy Above the Creative

The riskiest part of your Facebook ad is the ad copy you’ve written that goes above the image or video of your ad’s creative. Facebook’s automations scan this first and foremost. You use a banned word, or frame your advertisement in a spammy or clickbait way – these words alone will get your ad shut down.

Ad Headline

If the headline – the words right beneath your ad’s creative – sound like they are breaking Facebook ad policy Meta will flag that next.

Destination URL Matching Display URL

If your display URL doesn’t match the actual destination page’s URL in a Traffic campaign objective ad, then Facebook will flag you for trying to deceive their machines. So be careful about those bridge pages between your ad and the main sales page.

Landing Page Contents

Your ads will be rejected if the content on the landing page is against Facebook ad policy or is not fully functional. Check out my blog post on how to fix a non functional landing page for more information on this.

Also, consider ad sense here as well. If your Facebook ad shows one product or service but your lander shows an entirely different one – you’ll get put on the radar if not shut down.

Privacy Policy

Every landing page connected to your Facebook ad must display a privacy policy. This privacy policy has to be reviewed and approved by Meta. If your privacy policy is not compliant or nonexistent this alone will get you shut down.

Ad Creative

After reviewing all of the above, the automations then scan your video or your still image to see if it is following Facebook ad policy. So, while not the first thing Facebook scans, it is still vital to keep your images compliant. If they look crazy, unrealistic, spammy, etc you’ll be rejected.

Type of Business

Let’s not forget that certain types of businesses are not allowed on Facebook. If you are just so eager to run ads you didn’t stop to think:

“Is my type of biz even allowed on Facebook?”

Then you may have wasted a lot of time. If you’re running an MLM, that isn’t allowed on Facebook. Anything to do with student loans isn’t allowed on Facebook. Cryptocurrency ads aren’t allowed on Facebook (just educational how-to ads about that topic and that’s a slippery slope.” CBD isn’t allowed on Facebook. And more.

Once you’ve submitted your ad to the machines, the automations will decide whether or not your ad should be approved within 24 hours. You’ll get an email (filtered by gmail into the promotions tab or social tab) from Facebook that your ad has been approved.

Or your Business Manager will have the notification.

But don’t rely on Facebook to tell you this, they often forget to send the notification, so you’ll need to manually check your Ads Manager to determine if your ad was approved or not.

Before placing an ad on Facebook, be sure to check an essential Facebook ad policy to know: prohibited content. What’s prohibited content?

Facebook Ad Policy: Prohibited Content Includes:

facebook ad account keeps getting disabled

Keep in mind that there are specific instructions for each segment of Facebook’s prohibited content above. Dating for example is allowed on Facebook but has to follow extra stringent requirements.

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The same is true for anyone advertising jobs, politics or real estate – due to the special ad categories. If your ad falls under the “social interest” category – even if by mistake – then the automations will require more rules for you to follow.

Facebook changes every few months, so if you’ve been looking for the old “prohibited content” policies, they are actually split up now into five categories:

  1. Unacceptable Content
  2. Deceptive Content
  3. Dangerous Content
  4. Objectionable Content
  5. Content-specific restrictions

The last section is where we get into the weeds of Facebook ad policy more where some types of businesses like dating or gambling may be allowed but with restrictions on how they can advertise.

What confuses advertisers like yourself is that there is not one set of policies that apply identically to all types of businesses. The Facebook ad policy is specifically tailored to your type of company. For the most part.

Real estate ads for example have certain Facebook ad policy only realtors have to follow that isn’t the same for other industries also advertising on Facebook.

Same goes for crypto type ads. Meaning – just because you may have understood one industry’s Facebook ad policy doesn’t mean that will always translate to another product or service if it is in a different vertical.

Facebook Ad Policy: TLDR for What Is Not Allowed on FB

facebook ad account keeps getting disabled

Above Facebook shows you some of the many ad policies you have to follow. You’re like, “Woah. I don’t have time to pour through 10,000 pages of ad policies.” I feel you. I’m a Facebook ad policy specialist and I’ve worked at Facebook in ads, tech and my projects have been announced by Mark Zuckerberg at Meta.

I offer consulting if you need it and are eligible. But in the meantime, here is a quick and dirty TLDR for what is not allowed on Facebook:

  • Don’t try to sell weapons like knives, tasers, explosives or guns
    Keep in mind the automations may flag you if you even talk about these things. Watch your use of idioms.
  • Adult content to minors
    Whether your ads are exposing cleavage, or selling alcohol – make sure your Facebook Page is age-gated for 18 and up or 21 and up depending on your state.
  • Shocking content
    graphic violence, bright flashing lights that induce seizures, things that are too shocking may be flagged.
  • Personal attributes
    Any ad that makes Facebook users feel singled out negatively is going to risk this flag. Don’t run ads the negatively call out Facebook users’ religion, beliefs, race, ethnic origin, sexual practices, medical condition, gender identity, or financial status
  • Misleading Ads
    If your ad promises an unrealistic amount of money, or results you’re going to get hit with Misleading Business Practices flag
  • Social issues ads or politically exploitative content
    Be careful how you word things if you are not doing social issues. If you say specific phrases that make FB think you’re a social issues ad – they’ll flag you for this even if you aren’t
  • Popup Boxes on landing pages that interfere with a Facebook user’s ability to leave the page
    This is considered really click bait-y by FB
  • Malware
    Just don’t try to spam people with malware, simple.
  • Bad Grammar or punctuations, symbols, letters and numbers.
    Because of all the spammers using Google to translate words into English, your grammar is looked at by FB’s automation
  • Fake Buttons
    If you have one of those images of a video with a fake play button Facebook doesn’t like this at all for CTA button on images which are not real
  • Exaggerated Results before-and after-images
    Whether you’re in weight loss, money making, start-a-business or health if your testimonials or result pics look too over-the-top Facebook will flag you as spam
  • Advertisements that promote payday loans
    Loans in general are hard to advertise for on FB, I’d steer clear of it
  • Fake Landing Pages
    Clickbait farms, MLMs and affiliates try to use techniques to disguise the content on ads or landing pages. They’ll put a link in a Traffic ad to a lander that is compliant but put a redirect to another lander that converts higher but is totally not compliant. This is one of the worst flags you can get that will lead to your IP address getting blocked and your profile restricted from advertising so don’t do it.

Facebook Ad Policy: Restrictive Content vs Prohibited

Restrictive content are ads that can be published on Facebook but are close to being prohibited so they have extra strings attached. The main element here is the fact that Facebook itself has to follow local laws where your ads appear.

Because of this, certain types of businesses have extra scrutiny because by allowing these types of businesses on Facebook, Meta is taking a legal risk.

Any product or service that your city, town or state has laws about will fall under the restrictive content.

Let’s start with the most obvious ones:

  • Ads that advertise real online money gambling or real money lotteries
    Also included is bingo or sports books or online real money casinos. Facebook will only allow lotteries run by the government.
  • Alcohol ads must comply with local laws of the state you’re running ads in
    Any additional guidelines or licenses specific to the region you’re running ads in also apply. Make sure your targeting an audience above the legal age to drink where you’re advertising
  • Dating
    You’ll need written permission, just like gambling, before you can place ads that promote online dating services. These ads have to follow dating targeting requirements and guidelines for dating quality.
  • Online pharmacies (and offline)
    This is another written permission from a Facebook ad. You have to get that first for any ads promoting offline and online pharmacies to be approved.
  • Herbal and dietary supplements
    These can only target users 18 years and older
  • Subscription services
    These are considered restrictive content and you’ll need permission to place these type of ads on Facebook.
  • Copyright Infringement
    If you are using a major brand name you’ll need a licensing agreement. FB may let it slide the first time but it’s a minefield waiting to be stepped on if you’re name dropping without an affiliate agreement

Facebook Ad Policy:Future-Proofing Your Facebook Ads

“Move fast and break things,” is the old philosophy Facebook championed. The “move fast” part is big right now. Because Facebook ad policy change so much, sometimes things that used to be ok are flagged later as noncompliant.

In order to have a chance at keeping your ads live there are a few best practices I’ll share.

Know who is on your Business Manager

I can’t tell you how many times an advertiser I worked with had every ad perfectly compliant – or only a small flag – but someone else was way worse on their Business Manager. So, keep tabs on who is in the People section of your Business Manager’s Business Settings.

Are they running ads elsewhere? If so, the quality of those ads will affect all the ads you have running in your ad accounts.

Only let people you know for a fact are not running ads elsewhere in your Business Manager. Make sure you know what type of ads -and have actually seen them- they are running elsewhere to protect your assets.

Otherwise FB will trace anything and everything that one person is connected to even if they are just having fun “experimenting” and they will shut you down if you’re connected.

Look at your ads from Facebook’s POV

What’s important to Facebook? Keeping Facebook users on Facebook. Fighting fake news. Staying out of PR battles. Not making Facebook users feel bad with overly negative copy.

Not sure where the line is for what’s too negative and what isn’t? When I worked with Harv Eker, author of the Good Millionaire, I customized his ads to balance that line perfectly.  Schedule a call here to find out more.

Put your Facebook glasses on and look at your ads again and make sure they are compliant on a regular basis. Check the ad policies on a regular basis as Personal Attributes and Prohibited Content have changed recently. Hire an expert in Facebook ad policy to prescreen your ads for compliance before they go live.

Facebook ad policy: Focus on Compliance First – Then Conversions

I know we all want money to rain from the sky – and that’s great. However, reframe how you think about Facebook ads:

How much money are you losing from Facebook ads getting rejected or Facebook ad accounts getting disabled? Or from Facebook Business Managers getting restricted from advertising? [Check out my popular article on what to do if your Facebook ad account gets disabled]

That sweet spot – a converting ad that is also compliant – is what you want to aim for. Just realize, since you’re running ads within Facebook’s ecosystem, focus on compliance first then look at how you can get your ads to highly convert while still following the Facebook ad policy.

This is a much more sustainable pathway than trying to sneak around the ad policies, being naïve or ignorant of them, or just being lazy pressing “submit” without taking the time to review your ads for compliance issues.

I totally get it, having run my own social media marketing Facebook ads agency before – you want sales, your clients want sales, you just want to get there as cheaply as possible while making the most amount of money.

The time, energy, and money that is wasted when Facebook shuts you down can be avoided. What if there was a way to make sure that every ad you submitted for review was already pre-approved?

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Careless People – An Expose on Facebook

When I saw Sarah Wynn-Williams had published Careless People – an Expose on Facebook, my first thought was, I can relate. Working at Facebook in ads for in 2016, I was bullied, and harassed by toxic coworkers.

I got death threats on the phone.

All because I didn’t fit in to the clique.

Facebook encouraged employees to get their friends to come and work in the advertising department. As a result, it became one giant clique of people who had poor social skills, almost no emotional intelligence, and tended towards bullying.

This was a fucking job. Not a fraternity. Why was I being bullied, singled-out and treated like a second class citizen? Was this just initial hazing, and I’d be accepted eventually?

No.

It was because I didn’t get the job through a friend’s recommendation – but based on my own merits having already worked at Apple and Microsoft. After a year working in ads, I was let go, due to one woman’s decision that no one agreed with. Including my hiring manager, Zach. And other managers.
I’d trained new hires who shadowed me, wrote knowledge-base articles still used to this day for process flows like what do you do when an ex-employee still has control of your business’s Facebook Page but has left the company.

I’d made significant contributions that to this day still shape the learning of new hires with my contribution to the KB. Not only that, but I had sincerely dedicated myself to understanding social media, advertising, and marketing. I booked trips to business conferences on my own dime to learn more about product launches, social media marketing and the field I worked in.

In 2017, Facebook reached out and wanted me back. I got hired on at my second role at Facebook in tech, supporting Facebook’s servers and remote access tools, I thought things were getting better. Less drama than ads.

That was until a co-worker from my Facebook ad days named Brooke, a truly toxic individual, approached me as I sat at the tech desk, getting my Facebook Macbook serviced and demanded that I explain to her why I had deleted her as a friend on Facebook.

Now, at this point, if you looked at my block list on my personal Facebook profile, it contained literally the entire department of Facebook ad support in Austin, Texas. That is how bad these people were.

Bullies.

Socially toxic people without the ability to read the room. Who lacked all self awareness of their actions and the effect they had.

Back to Brooke. She is in my face, hostile, demanding I justify myself before her, on why I deleted her off of Facebook. Despite the fact that her very actions in that moment were exampling why I would delete such a toxic person from my social circle.

I tried to explain this to her. Well, little did I know, the tech guy was one of her friends. She made an HR complaint and threatened my new job in tech at Facebook.

I had to beg for forgiveness with HR, and write an apology letter for deleting Brooke off of Facebook to save my job. Because Brooke got the tech guy to side with her and testify against me.

This is how toxic it was at Facebook. Even in a role I thought would be free of the drama as tech jobs that are not customer facing tend to be safe from this type of bullshit. I guess that doesn’t count when the people you work with like to be dramatic and wield influence and connections like a club to beat you over the head with.

Fast forward a month or two later, I get word on the grapevine, the Facebook ad coworker who had stalked and harassed me with death threats on the phone was trying to join my small 6 person team that supported Facebook’s servers.

My manager wouldn’t take my word for it and not hire him. I had to start the process of filing a restraining order against him before she decided not to hire a man who stalks his coworkers outside of work.

Eventually she was overburdened by Facebook refusing to expand our tiny team of 6 people that were responsible for keeping Facebook.com online if too many ads were pending on the servers. We supported all of Facebook’s outsourced sweatshops in India when they had tech issues with their tools reviewing organic content.

I had to watch a woman in Morocco get beheaded on Facebook Live because the content moderator I was doing tech support for was having issues with his video scrubbing tools.

I had PTSD from some of the things I had to witness while working in that department. My manager, she was now being asked to do 8 jobs, without the staff to support her and was burnt out. She’d always had a crush on my coworker Ryan, it was public knowledge.

When she left, quit her job as the manager of our team, and moved on to a managerial position in tech, the supervisor role was open. I thought, given my prior experience as a manager at American Cancer Society, organizing Breast Cancer Awareness walks across the nation, doing quality assurance and employee training, I was a shoe in.

But, once again, Facebook prioritized who you know, not WHAT you know. Ryan’s last role was delivering pizza, yet, because of my manager’s crush on him, her influence got him to become manager.

I guess he never learned about the Feedback Sandwich approach to managing. Because his imposter syndrome knowing he was not qualified as me to be a manager, really kicked in. All I got was negative feedback, every day, for months. No acknowledgement of anything I’d done right.

Despite writing an entire technical training manual for our department, several internal wikipedia articles for more process flows in the KB, getting another role filled on the team with one of my prior coworkers in ads and much more.

It got to the point where I was having panic attacks at night, trying to go to sleep.

That will happen when you go to work everyday with a boss who is not qualified for his role, micromanaging, and making you the punching bag for all his insecurities.

So, I put in my 2 weeks notice, and left Facebook. I left on good terms, from an HR perspective..I didn’t tell anyone why I was really leaving: for better mental health.

Because Facebook prioritizes WHO you know not WHAT you know, it was a perfect example of Peter’s Principle.

And, who wants to go to a job where you are constantly at the whim of people with low emotional intelligence, and use their power to hurt rather than help? For the record, until Ryan became my manager, I really enjoyed the job. I got to work remote way before 2020 ever hit and had a hybrid schedule.

Fast forward to 2022, Facebook, now calling itself Meta, called me up and wanted me to return as a Project Manager. Now, I already had my own business at this point, as a policy consultant, but, given how much they were paying me and letting me work remote – I decided to give it a go.

It was a great job. My manager Abe, was an incredible human being, we’re still friends to this day. Ally, one of the upper tier managers there, gave off evil vibes and was one of the worst human beings I’ve ever interacted with.

In our little bubble, in New Products, it was safe. Our team was fairly healthy. I really enjoyed being a Project Manager. It was probably the least toxic position I was in. Mark Zuckerberg personally announced one of the projects I was in charge of.

So, on to Sarah Wynn-Williams’ Careless People. Sarah worked a lot higher up than me, even though my role as a PM, working directly with the engineers that wrote the code for Facebook was closer to royalty than my work in ads, where I was stalked, harassed and bullied constantly.

Even to this day, last year, Rex, a coworker I had in ads, continues to try to bully me online and leave comments on YouTube videos for interviews I’ve done about my work at Facebook. The level of bad mental health in the ads department is unparalleled. I’ve never been treated like that at any job I’ve worked.

I’d like to share a nice write up by Cory Doctorow on Careless People in case you didn’t have time to read it.

Careless People TLDR

1. Facebook’s Role in Global Harm and Genocide

  • Enabled the Rohingya genocide in Myanmar through inaction, poor moderation, and lack of Burmese language support.

  • Ignored repeated warnings from NGOs and human rights groups about the platform being used to incite ethnic violence.

  • Built surveillance and censorship tools for the Chinese government to spy on and control both Chinese and global Facebook users, despite never gaining official entry into China.

  • These tools were later used by China against Hong Kong, Taiwan, and independence movements.


2. Sexual Harassment and Toxic Leadership Culture

  • Joel Kaplan, VP of Global Policy and ex-boyfriend of Sheryl Sandberg, routinely sexually harassed Wynn-Williams and others.

  • Kaplan retaliated against Wynn-Williams with negative performance reviews while she was recovering from life-threatening childbirth complications.

  • Sandberg exhibited inappropriate behavior toward female staff, including asking Wynn-Williams to sleep beside her on private jets.


3. Zuckerberg’s Arrogance, Infantilism, and Negligence

  • Zuckerberg refuses to be briefed on important issues longer than a single text message.

  • Frequently derails key initiatives through impulsive, unplanned statements (e.g., promising internet for refugees without any plan).

  • Demands subordinates let him win at board games; lashes out when they don’t (accuses Wynn-Williams of cheating).

  • Embarked on a desperate, humiliating campaign to court China (learning Mandarin, studying Xi Jinping’s book, asking Xi to name his child), which ultimately failed.


4. Sheryl Sandberg’s Ruthlessness and Self-Interest

  • Prioritized self-promotion, particularly her “Lean In” brand, over Facebook’s global diplomacy efforts.

  • Made morally repugnant comments, such as advocating the right to purchase a kidney from Mexico if needed for her child.


5. Global Expansion Driven by Stock Volatility and Growth Addiction

  • Facebook’s rapid global expansion was less about connecting people and more about maintaining its growth stock valuation.

  • Growth pressures were tied to the need to keep share prices high so they could issue stock instead of spending cash on acquisitions (like WhatsApp and Instagram).

  • When U.S. user growth slowed, Facebook aggressively pivoted to international markets out of financial necessity.


6. Monopoly Power and Strategic Capture of Competitors, Regulators, and Employees

  • Acquired Instagram and WhatsApp to prevent competition and user defection.

  • Captured regulators and politicians by becoming critical to political campaigns (e.g., Obama) and selling political ads globally.

  • Cultivated fear and compliance among employees, especially engineers, by monopolizing top talent pipelines and limiting labor pushback.


7. Facebook’s Business Model Profits from Dictators, Autocrats, and Hate Speech

  • Pivoted Facebook’s global policy shop from government relations to political ad sales, often empowering dictators and autocrats.

  • Made political disinformation, disenfranchisement, and ethnic violence a revenue stream.


8. Systemic Dishonesty and Routine Deception

  • Lied to the public, courts, UN, Congress, and advertisers about platform capabilities and harm.

  • Allowed advertisers to target depressed teens who felt “worthless” while falsely denying knowledge of such practices.

  • Overstated targeting reach and efficacy to advertisers, including offering ad inventory for more teens than actually existed.


9. Internal Dissent and the Rise of Secret Resistance Networks

  • Wynn-Williams and others formed private Facebook groups to track internal failures on Myanmar moderation and sexual harassment cases.

  • Employees resorted to these clandestine spaces because official channels were dismissive or hostile to whistleblowing.


10. The Decline from Reckless to Remorseless (“Too Big to Care”)

  • Facebook evolved from being reckless due to arrogance to being remorseless due to impunity.

  • Shifted from fearing consequences to knowing they could avoid them through:

    • Market dominance (too big to fail)

    • Regulatory capture (too big to jail)

    • Lack of employee power (too big to care)


11. Policy Failure as the Real Villain

  • The book argues that these abuses were not just personal failings but systemic outcomes of weak antitrust enforcement, ineffective privacy laws, and corporate-friendly policies.

  • The true accountability lies in policy choices that allowed Facebook’s monopoly power and disregard for human harm to flourish.


12. Current Global Regulatory Backlash

  • Meta now faces antitrust action in the U.S. and strict enforcement of digital rules in the EU.

  • There is a growing global consensus on the need to regulate Big Tech more aggressively to prevent further abuse.


OK Now that you’ve read the TLDR, here’s Doctorow’s full write up of Careless People:

Cory Doctorow’s Analysis of Careless People & Summary

Careless People

I never would have read Careless People, Sarah Wynn-Williams’s tell-all memoir about her years running global policy for Facebook, but then Meta’s lawyer tried to get the book suppressed and secured an injunction to prevent her from promoting it:

https://www.npr.org/2025/03/14/nx-s1-5318854/former-meta-executive-barred-from-discussing-criticism-of-the-company

So I’ve got something to thank Meta’s lawyers for, because it’s a great book! Not only is Wynn-Williams a skilled and lively writer who spills some of Facebook’s most shameful secrets, but she’s also a kick-ass narrator (I listened to the audiobook, which she voices):

https://libro.fm/audiobooks/9781250403155-careless-people

I went into Careless People with strong expectations about the kind of disgusting behavior it would chronicle. I have several friends who took senior jobs at Facebook, thinking they could make a difference (three of them actually appear in Wynn-Williams’s memoir), and I’ve got a good sense of what a nightmare it is for a company.

But Wynn-Williams was a lot closer to three of the key personalities in Facebook’s upper echelon than anyone in my orbit: Mark Zuckerberg, Sheryl Sandberg, and Joel Kaplan, who was elevated to VP of Global Policy after the Trump II election. I already harbor an atavistic loathing of these three based on their public statements and conduct, but the events Wynn-Williams reveals from their private lives make these three out to be beyond despicable. There’s Zuck, whose underlings let him win at board-games like Settlers of Catan because he’s a manbaby who can’t lose (and who accuses Wynn-Williams of cheating when she fails to throw a game of Ticket to Ride while they’re flying in his private jet). There’s Sandberg, who demands the right to buy a kidney for her child from someone in Mexico, should that child ever need a kidney.

Then there’s Kaplan, who is such an extraordinarily stupid and awful oaf that it’s hard to pick out just one example, but I’ll try. At one point, Wynn-Williams gets Zuck a chance to address the UN General Assembly. As is his wont, Zuck refuses to be briefed before he takes the dais (he’s repeatedly described as unwilling to consider any briefing note longer than a single text message). When he gets to the mic, he spontaneously promises that Facebook will provide internet access to refugees all over the world. Various teams at Facebook then race around, trying to figure out whether this is something the company is actually doing, and once they realize Zuck was just bullshitting, set about trying to figure out how to do it. They get some way down this path when Kaplan intervenes to insist that giving away free internet to refugees is a bad idea, and that instead, they should sellinternet access to refugees. Facebookers dutifully throw themselves into this absurd project, which dies when Kaplan fires off an email stating that he’s just realized that refugees don’t have any money. The project dies.

The path that brought Wynn-Williams into the company of these careless people is a weird – and rather charming – one. As a young woman, Wynn-Williams was a minor functionary in the New Zealand diplomatic corps, and during her foreign service, she grew obsessed with the global political and social potential of Facebook. She threw herself into the project of getting hired to work on Facebook’s global team, working on strategy for liaising with governments around the world. The biggest impediment to landing this job is that it doesn’t exist: sure, FB was lobbying the US government, but it was monumentally disinterested in the rest of the world in general, and the governments of the world in particular.

But Wynn-Williams persists, pestering potentially relevant execs with requests, working friends-of-friends (Facebook itself is extraordinarily useful for this), and refusing to give up. Then comes the Christchurch earthquake. Wynn-Williams is in the US, about to board a flight, when her sister, a news presenter, calls her while trapped inside a collapsed building (the sister hadn’t been able to get a call through to anyone in NZ). Wynn-Williams spends the flight wondering if her sister is dead or alive, and only learns that her sister is OK through a post on Facebook.

The role Facebook played in the Christchurch quake transforms Wynn-Williams’s passion for Facebook into something like religious zealotry. She throws herself into the project of landing the job, and she does, and after some funny culture-clashes arising from her Kiwi heritage and her public service background, she settles in at Facebook.

Her early years there are sometimes comical, sometimes scary, and are characteristic of a company that is growing quickly and unevenly. She’s dispatched to Myanmar amidst a nationwide block of Facebook ordered by the ruling military junta and at one point, it seems like she’s about to get kidnapped and imprisoned by goons from the communications ministry. She arranges for a state visit by NZ Prime Minister John Key, who wants a photo-op with Zuckerberg, who – oblivious to the prime minister standing right there in front of him – berates Wynn-Williams for demanding that he meet with some jackass politician (they do the photo-op anyway).

One thing is clear: Facebook doesn’t really care about countries other than America. Though Wynn-Williams chalks this up to plain old provincial chauvinism (which FB’s top eschelon possess in copious quantities), there’s something else at work. The USA is the only country in the world that a) is rich, b) is populous, and c) has no meaningful privacy protections. If you make money selling access to dossiers on rich people to advertisers, America is the most important market in the world.

But then Facebook conquers America. Not only does FB saturate the US market, it uses its free cash-flow and high share price to acquire potential rivals, like Whatsapp and Instagram, ensuring that American users who leave Facebook (the service) remain trapped by Facebook (the company).

At this point, Facebook – Zuckerberg – turns towards the rest of the world. Suddenly, acquiring non-US users becomes a matter of urgency, and overnight Wynn-Williams is transformed from the sole weirdo talking about global markets to the key asset in pursuit off the company’s top priority.

Wynn-Williams’s explanation for this shift lies in Zuckerberg’s personality, his need to constantly dominate (which is also why his subordinates have learned to let him win at board games). This is doubtless true: not only has this aspect of Zuckerberg’s personality been on display in public for decades, Wynn-Williams was able to observe it first-hand, behind closed doors.

But I think that in addition to this personality defect, there’s a material pressure for Facebook to grow that Wynn-Williams doesn’t mention. Companies that grow get extremely high price-to-earnings (P:E) ratios, meaning that investors are willing to spend many dollars on shares for every dollar the company takes in. Two similar companies with similar earnings can have vastly different valuations (the value of all the stock the company has ever issued), depending on whether one of them is still growing.

High P:E ratios reflect a bet on the part of investors that the company will continue to grow, and those bets only become more extravagant the more the company grows. This is a hugeadvantage to companies with “growth stocks.” If your shares constantly increase in value, they are highly liquid – that is, you can always find someone who’s willing to buy your shares from you for cash, which means that you can treat shares like cash. But growth stocks are better than cash, because money grows slowly, if at all (especially in periods of extremely low interest rates, like the past 15+ years). Growth stocks, on the other hand, grow.

Best of all, companies with growth stocks have no trouble finding more stock when they need it. They just type zeroes into a spreadsheet and more shares appear. Contrast this with money. Facebook may take in a lot of money, but the money only arrives when someone else spends it. Facebook’s access to money is limited by exogenous factors – your willingness to send your money to Facebook. Facebook’s access to shares is only limited by endogenous factors – the company’s own willingness to issue new stock.

That means that when Facebook needs to buy something, there’s a very good chance that the seller will accept Facebook’s stock in lieu of US dollars. Whether Facebook is hiring a new employee or buying a company, it can outbid rivals who only have dollars to spend, because that bidder has to ask someone else for more dollars, whereas Facebook can make its own stock on demand. This is a massive competitive advantage.

But it is also a massive business risk. As Stein’s Law has it, “anything that can’t go on forever eventually stops.” Facebook can’t grow forever by signing up new users. Eventually, everyone who might conceivably have a Facebook account will get one. When that happens, Facebook will need to find some other way to make money. They could enshittify – that is, shift value from the company’s users and customers to itself. They could invent something new (like metaverse, or AI). But if they can’t make those things work, then the company’s growth will have ended, and it will instantaneously become grossly overvalued. Its P:E ratio will have to shift from the high value enjoyed by growth stocks to the low value endured by “mature” companies.

When that happens, anyone who is slow to sell will lose a tonof money. So investors in growth stocks tend to keep one fist poised over the “sell” button and sleep with one eye open, watching for any hint that growth is slowing. It’s not just that growth gives FB the power to outcompete rivals – it’s also the case that growth makes the company vulnerable to massive, sudden devaluations. What’s more, if these devaluations are persistent and/or frequent enough, the key FB employees who accepted stock in lieu of cash for some or all of their compensation will either demand lots more cash, or jump ship for a growing rival. These are the very same people that Facebook needs to pull itself out of its nosedives. For a growth stock, even small reductions in growth metrics (or worse, declines) can trigger cascades of compounding, mutually reinforcing collapse.

This is what happened in early 2022, when Meta posted slightly lower-than-anticipated US growth numbers, and the market all pounded on the “sell” button at once, lopping $250,000,000,000 of the company’s valuation in 24 hours. At the time, it was the worst-ever single day losses for any company in human history:

https://www.forbes.com/sites/sergeiklebnikov/2022/02/03/facebook-faces-an-existential-moment-after-230-billion-stock-crash/

Facebook’s conquest of the US market triggered an emphasis on foreign customers, but not just because Zuck is obsessed with conquest. For Facebook, a decline in US growth posed an existential risk, the possibility of mass stock selloffs and with them, the end of the years in which Facebook could acquire key corporate rivals and executives with “money” it could print on the premises, on demand.

So Facebook cast its eye upon the world, and Wynn-Williams’s long insistence that the company should be paying attention to the political situation abroad suddenly starts landing with her bosses. But those bosses – Zuck, Sandberg, Kaplan and others – are “careless.” Zuck screws up opportunity after opportunity because he refuses to be briefed, forgets what little information he’s been given, and blows key meetings because he refuses to get out of bed before noon. Sandberg’s visits to Davos are undermined by her relentless need to promote herself, her “Lean In” brand, and her petty gamesmanship. Kaplan is the living embodiment of Green Day’s “American Idiot” and can barely fathom that foreigners exist.

Wynn-Williams’s adventures during this period are very well told, and are, by turns, harrowing and hilarious. Time and again, Facebook’s top brass snatch defeat from the jaws of victory, squandering incredible opportunities that Wynn-Williams secures for them because of their pettiness, short-sightedness, and arrogance (that is, their carelessness).

But Wynn-Williams’s disillusionment with Facebook isn’t rooted in these frustrations. Rather, she is both personally and professionally aghast at the company’s disgusting, callous and cruel behavior. She describes how her boss, Joel Kaplan, relentlessly sexually harasses her, and everyone in a position to make this stop tells her to shut up and take it. When Wynn-Williams give birth to her second child, she hemorrhages, almost dies, and ends up in a coma. Afterwards, Kaplan gives her a negative performance review because she was “unresponsive” to his emails and texts while she was dying in an ICU. This is a significant escalation of the earlier behavior she describes, like pestering her with personal questions about breastfeeding, video-calling her from bed, and so on (Kaplan is Sandberg’s ex-boyfriend, and Wynn-Williams describes another creepy event where Sandberg pressures her to sleep next to her in the bedroom on one of Facebook’s jets, something Wynn-Williams says she routinely does with the young women who report to her).

Meanwhile, Zuck is relentlessly pursuing Facebook’s largest conceivable growth market: China. The only problem: China doesn’t want Facebook. Zuck repeatedly tries to engineer meetings with Xi Jinping so he can plead his case in person. Xi is monumentally hostile to this idea. Zuck learns Mandarin. He studies Xi’s book, conspicuously displays a copy of it on his desk. Eventually, he manages to sit next to Xi at a dinner where he begs Xi to name his next child. Xi turns him down.

After years of persistent nagging, lobbying, and groveling, Facebook’s China execs start to make progress with a state apparatchik who dangles the possibility of Facebook entering China. Facebook promises this factotum the world – all the surveillance and censorship the Chinese state wants and more. Then, Facebook’s contact in China is jailed for corruption, and they have to start over.

At this point, Kaplan has punished Wynn-Williams – she blames it on her attempts to get others to force him to stop his sexual harassment – and cut her responsibilities in half. He tries to maneuver her into taking over the China operation, something he knows she absolutely disapproves of and has refused to work on – but she refuses. Instead, she is put in charge of hiring the new chief of China operations, giving her access to a voluminous paper-trail detailing the company’s dealings with the Chinese government.

According to Wynn-Williams, Facebook actually built an extensive censorship and surveillance system for the Chinese state – spies, cops and military – to use against Chinese Facebook users, and FB users globally. They promise to set up caches of global FB content in China that the Chinese state can use to monitor all Facebook activity, everywhere, with the implication that they’ll be able to spy on private communications, and censor content for non-Chinese users.

Despite all of this, Facebook is never given access to China. However, the Chinese state is able to use the tools Facebook built for it to attack independence movements, the free press and dissident uprisings in Hong Kong and Taiwan.

Meanwhile, in Myanmar, a genocide is brewing. NGOs and human rights activists keep reaching out to Facebook to get them to pay attention to the widespread use of the platform to whip up hatred against the country’s Muslim minority group, the Rohinga. Despite having expended tremendous amounts of energy to roll out “Free Basics” in Myanmar (a program whereby Facebook bribes carriers to exclude its own services from data caps), with the result that in Myanmar, “the internet” is synonymous with “Facebook,” the company has not expended anyeffort to manage its Burmese presence. The entire moderation staff consists of one (later two) Burmese speakers who are based in Dublin and do not work local hours (later, these two are revealed as likely stooges for the Myanmar military junta, who are behind the genocide plans).

The company has also failed to invest in Burmese language support for its systems – posts written in Burmese script are not stored as Unicode, meaning that none of the company’s automated moderation systems can parse it. The company is so hostile to pleas to upgrade these systems that Wynn-Williams and some colleagues create secret, private Facebook groups where they can track the failures of the company and the rising tide of lethal violence in the country (this isn’t the only secret dissident Facebook group that Wynn-Williams joins – she’s also part of a group of women who have been sexually harassed by colleagues and bosses).

The genocide that follows is horrific beyond measure. And, as with the Trump election, the company’s initial posture is that they couldn’t possibly have played a significant role in a real-world event that shocked and horrified its rank-and-file employees.

The company, in other words, is “careless.” Warned of imminent harms to its users, to democracy, to its own employees, the top executives simply do not care. They ignore the warnings and the consequences, or pay lip service to them. They don’t care.

Take Kaplan: after figuring out that the company can’t curry favor with the world’s governments by selling drone-delivered wifi to refugees (the drones don’t fly and the refugees are broke), he hits on another strategy. He remakes “government relations” as a sales office, selling political ads to politicians who are seeking to win over voters, or, in the case of autocracies, disenfranchised hostage-citizens. This is hugely successful, both as a system for securing government cooperation and as a way to transform Facebook’s global policy shop from a cost-center to a profit-center.

But of course, it has a price. Kaplan’s best customers are dictators and would-be dictators, formenters of hatred and genocide, authoritarians seeking opportunities to purge their opponents, through exile and/or murder.

Wynn-Williams makes a very good case that Facebook is run by awful people who are also very careless – in the sense of being reckless, incurious, indifferent.

But there’s another meaning to “careless” that lurks just below the surface of this excellent memoir: “careless” in the sense of “arrogant” – in the sense of not caring about the consequences of their actions.

To me, this was the most important – but least-developed – lesson of Careless People. When Wynn-Williams lands at Facebook, she finds herself surrounded by oafs and sociopaths, cartoonishly selfish and shitty people, who, nevertheless, have built a service that she loves and values, along with hundreds of millions of other people.

She’s not wrong to be excited about Facebook, or its potential. The company may be run by careless people, but they are still prudent, behaving as though the consequences of screwing up matter. They are “careless” in the sense of “being reckless,” but they care, in the sense of having a healthy fear (and thus respect) for what might happen if they fully yield to their reckless impulses.

Wynn-Williams’s firsthand account of the next decade is not a story of these people becoming more reckless, rather, it’s a story in which the possibility of consequences for that recklessness recedes, and with it, so does their care over those consequences.

Facebook buys its competitors, freeing it from market consequences for its bad acts. By buying the places where disaffected Facebook users are seeking refuge – Instagram and Whatsapp – Facebook is able to insulate itself from the discipline of competition – the fear that doing things that are adverse to its users will cause them to flee.

Facebook captures its regulators, freeing it from regulatory consequences for its bad acts. By playing a central role in the electoral campaigns of Obama and then other politicians around the world, Facebook transforms its watchdogs into supplicants who are more apt to beg it for favors than hold it to account.

Facebook tames its employees, freeing it from labor consequences for its bad acts. As engineering supply catches up with demand, Facebook’s leadership come to realize that they don’t have to worry about workforce uprisings, whether incited by impunity for sexually abusive bosses, or by the company’s complicity in genocide and autocratic oppression.

First, Facebook becomes too big to fail.

Then, Facebook becomes too big to jail.

Finally, Facebook becomes too big to care.

This is the “carelessness” that ultimately changes Facebook for the worse, that turns it into the hellscape that Wynn-Williams is eventually fired from after she speaks out once too often. Facebook bosses aren’t just “careless” because they refuse to read a briefing note that’s longer than a tweet. They’re “careless” in the sense that they arrive at a juncture where they don’t have to care who they harm, whom they enrage, who they ruin.

There’s a telling anecdote near the end of Careless People. Back in 2017, leaks revealed that Facebook’s sales-reps were promising advertisers the ability to market to teens who felt depressed and “worthless”:

https://arstechnica.com/information-technology/2017/05/facebook-helped-advertisers-target-teens-who-feel-worthless/

Wynn-Williams is – rightly – aghast about this, and even more aghast when she sees the company’s official response, in which they disclaim any knowledge that this capability was being developed and fire a random, low-level scapegoat. Wynn-Williams knows they’re lying. She knows that this is a routine offering, one that the company routinely boasts about to advertisers.

But she doesn’t mention the other lies that Facebook tells in this moment: for one thing, the company offers advertisers the power to target more teens than actually exist. The company proclaims the efficacy of its “sentiment analysis” tool that knows how to tell if teens are feeling depressed or “worthless,” even though these tools are notoriously inaccurate, hardly better than a coin-toss, a kind of digital phrenology.

Facebook, in other words, isn’t just lying to the public about what it offers to advertisers – it’s lying to advertisers, too. Contra those who say, “if you’re not paying for the product, you’re the product,” Facebook treats anyone it can get away with abusing as “the product” (just like every other tech monopolist):

https://pluralistic.net/2022/11/14/luxury-surveillance/#liar-liar

Wynn-Williams documents so many instances in which Facebook’s top executives lie – to the courts, to Congress, to the UN, to the press. Facebook lies when it is beneficial to do so – but only when they can get away with it. By the time Facebook was lying to advertisers about its depressed teen targeting tools, it was already colluding with Google to rig the ad market with an illegal tool called “Jedi Blue”:

https://en.wikipedia.org/wiki/Jedi_Blue

Facebook’s story is the story of a company that set out to become too big to care, and achieved that goal. The company’s abuses track precisely with its market dominance. It enshittified things for users once it had the users locked in. It screwed advertisers once it captured their market. It did the media-industry-destroying “pivot to video” fraud once it captured the media:

https://en.wikipedia.org/wiki/Pivot_to_video

The important thing about Facebook’s carelessness is that it wasn’t the result of the many grave personality defects in Facebook’s top executives – it was the result of policy choices. Government decisions not to enforce antitrust law, to allow privacy law to wither on the vine, to expand IP law to give Facebook a weapon to shut down interoperable rivals – these all created the enshittogenic environment that allowed the careless people who run Facebook to stop caring.

The corollary: if we change the policy environment, we can make these careless people – and their successors, who run other businesses we rely upon – care. They may never care about us, but we can make them care about what we might do to them if they give in to their carelessness.

Meta is in global regulatory crosshairs, facing antitrust action in the USA:

https://pluralistic.net/2025/04/18/chatty-zucky/#is-you-taking-notes-on-a-criminal-fucking-conspiracy

And muscular enforcement pledges in the EU:

https://www.reuters.com/business/retail-consumer/eu-says-it-will-enforce-digital-rules-irrespective-ceo-location-2025-04-21/

As Martin Luther King, Jr put it:

The law cannot make a man love me, but it can stop him from lynching me, and I think that’s pretty important.

Facebook Ad Account Restricted: Health and Wellness industries

Dealing with getting a Facebook Ad Account Restricted? There’s a new tariff in town – and it’s coming for your doctors, med spas, cosmetic surgeons, massage therapists, chiropractors and medical professionals who run Facebook ads.

In the Health and Wellness niche for cosmetic beauty? If you’ve been reading my articles you know:

Facebook is about to release A NEW BAN on Health and Wellness companies and include health and wellness as part of the special ad categories

Read the FULL article to avoid getting your med spa, dentistry or medical practice offering cosmetic surgery banned.

facebook ad account restricted health pic
Ok let’s chat. You just got a facebook ad account restricted. Mind blown. No answers. And when you reach out to Meta they give you a wall of silence or misinformation.
Pretty helpful isn’t it?

I’ve worked with top brands both in my private practice and when I was working at Facebook, or Meta as it’s called now. I helped countless businesses resolving facebook ad account restricted situations. Because I ain’t guessing. I worked at Meta. This ain’t some outdated Help Center article. 

I don’t write filler or fluff but industry-backed solutions. Let’s get into the deets.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

What Facebook does and what Facebook says are often different leading to facebook ad account restricted issues hitting many of us running ads. When I worked at Facebook, I got a few bans but, I was able to talk to the engineers to get them reversed. You may not be in that position when getting a facebook ad account restricted so let me help with more details.

Why is Health & Wellness Being Targeted?

facebook ad account restricted health wellness girl

Meta has been caught in another CA tier scandal, and they’re looking to get ahead of the subsequent lawsuits that they know are inbound.

Last year (2024) Meta LOST a lawsuit against the State of Texas (where I’m at) for A BILLION DOLLAR PAY OUT because they kept stealing biometric data:

facebook ad account restricted lawsuit


Meta is trying to cut down their costs by laying off people, using bots instead of humans to control whether your business can advertise and now, with literally billion of dollars in bills from MANY lawsuits, Facebook has decided to now start banning health and wellness companies and handing out facebook ad account restricted like candy at Halloween.

Sounds like a lot right? Just check out SOME of the many lawsuits Facebook has faced:

facebook ad account restricted all law suits

Meta has come under increased scrutiny for its advertising tools, especially its tracking pixel, a piece of code that advertisers can place on their websites to track customers’ online behavior, which is then shared with Meta to make advertising campaigns more efficient.

Last year, The Federal Trade Commission brought cases against BetterHelp and GoodRx for allegedly sharing users’ sensitive data with platforms including Meta through the use of tracking pixels. This is what preceded the uptick in health and wellness companies getting a facebook ad account restricted.

In June the FTC and the Department of Health and Human Services warned telehealth providers and hospital systems about the potential dangers of using tracking pixels on their websites.

Sartorius compared the impending loss of signal for the health and wellness category to that of Apple’s iOS 14.5 update in 2021 that, at least temporarily, crushed Meta’s advertising business.

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you. That’s why you may see a facebook ad account restricted randomly.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Feeling stuck in FB Ban prison and worried being a health and wellness business you’ll be there forever?

Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

Because this is a widespread problem. Folks are looking on reddit, and I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Resolving a facebook ad account restricted is very nuanced.

Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of.

In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll reveal EXACTLY what is happening with Facebook deciding to ban health and wellness businesses and what you need to do to prevent this from happening. 

Facebook Ad Account Restricted: Wellness Update

facebook ad account restricted fact checker

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis.

Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down.

Meta is introducing new restrictions for certain categories of websites and apps using Meta Business Tools to ensure compliance with their terms beginning in early 2025.

These changes aim to better manage data sharing and enforce categorization of data sources. Impacted advertisers started to receive notifications starting November 20, 2024, about their data source categorization and any restrictions.

January 10, 2025: Meta Officially Announces Enforcement Timeline
and 30-Day Extension Option

Meta has officially announced the enforcement timeline for the additional data sharing restrictions, set to begin between January 13, 2025 and January 20, 2025. This confirms that the rollout will occur in phases, with different data sources being impacted on different dates within this window.

Crucially, Meta is offering a 30-day extension option for advertisers who need more time to adapt. This extension can be requested through a “Request more time” button that will appear in Events Manager starting January 6, 2025. The button will be visible for 7 days, and clicking it will add 30 days to the remaining time before enforcement on that specific data source. It’s essential to act promptly and request the extension as soon as the button appears to maximize the preparation window.

Key Points to Remember:

  • Each data source (pixel or app) has its own extension request. Advertisers must request extensions for each impacted data source individually.
  • Sales representatives cannot see or request the extension. Advertisers must log into Events Manager themselves to check for the button and request the extension.
  • The extension does not affect data source categorization reviews. Advertisers can still request a review of their data source categorization even if they’ve requested an extension.

Meta’s communication emphasizes the importance of reviewing data source categories in Events Manager. This helps Meta determine the appropriate data sharing restrictions and ensures advertisers are prepared for the changes.

The 30-day extension provides a welcome reprieve for advertisers, offering valuable time to refine strategies and ensure compliance before the restrictions are fully enforced.

However, it’s crucial to use this time wisely and proactively adjust campaigns to minimize potential performance disruptions.

December 9, 2024: Timeline Extension and Custom Event Updates

Meta has provided additional updates regarding its data restrictions, including a slight adjustment to the enforcement timeline and more clarity on custom events.

Here’s what’s new:

Timeline Extended:

  • Advertisers will have the option to delay the restrictions by 30 days using a “more time” button available in early January. This pushes enforcement for some campaigns to February 14-21, coinciding with the U.S. administration change in January.
  • This delay offers a brief window for advertisers to refine their strategies and adapt to the new compliance requirements.

Custom Event Naming Rules:

  • Advertisers can still use custom events, but these must now go through a registration process and adhere strictly to Meta’s terms.
  • Fully restricted websites or apps will not be allowed to send custom events at all. This creates additional challenges for healthcare and healthtech advertisers managing campaigns on such platforms.

December 6, 2024: Meta’s Updated FAQs on Custom Events

Meta has released updated FAQs regarding custom events following the enforcement of third-party data restrictions.

Key reminders include:

  • Prohibited Information: Advertisers must not share any prohibited information with Meta, either directly or indirectly.
  • Custom Event Naming Rules: Custom event names must not reflect, imply, or be based on any prohibited information, such as sensitive health conditions or restricted data categories.

December 5, 2024: Updates on Custom Events

  • Custom Events Remain Flexible: Advertisers will retain control over how custom events are used, provided they comply with Meta’s updated policies.
  • Registration Required: All custom events must be registered and cannot share sensitive or restricted data.
  • Advertiser Responsibility: Meta emphasizes that advertisers are accountable for ensuring compliance with these new rules.

December 2, 2024: Insights on Adaptation

Advertisers need to focus on building compliant technical stacks and leveraging tools like CDPs (Customer Data Platforms) and privacy-first workflows. These tools will be critical for maintaining performance under the new restrictions.

November 26, 2024: Expert Roundtable Highlights

  • Deep Funnel Events Eliminated: Meta confirmed that healthcare organizations will no longer be able to optimize campaigns using deep-funnel conversion events. Without adjustments, most healthcare campaigns on Meta could become ineffective.
  • Shift in Messaging on Custom Events: Meta’s language around custom events is changing, with responsibility for restricting sensitive data being placed squarely on advertisers.

What you need to know:

Meta will categorize data sources (websites/apps) based on topics such as health, wellness, financial services and politics, as special ad categories.

Advertisers whose websites/apps fall into restricted categories may face partial or full limitations in data sharing

This includes that CAPI will not work for these categorized brands after the move.

From Meta:

“This means that all events from your website or app will not be shared with Meta, or will be subsequently removed when received (if it’s sent server-side, for e.g., CAPI), through any of our Business Tools. Please note that this change may impact your campaign performance. The impact you may observe to your campaigns will depend primarily on if and how you are currently using standard events.”

By the way, fun fact, did you know Facebook considered going ad free at one point?

Facebook considered ad-free subscriptions after the Cambridge Analytica scandal 

facebook ad account restricted

 

Per the Verge, apparently after the Cambridge Analytica data scandal broke in 2018, things got bad enough for Meta (then Facebook) that Mark Zuckerberg had to face Congress to try to explain what had happened. The focus on how much data Facebook had on everyone, including “shadow profiles” for non-Facebook users, was enough to shake financial markets and, eventually, prompt a public apology tour from Mark Zuckerberg.

Now we’ve learned from a slide presented April 17th 2025 at FTC v. Meta during former COO Sheryl Sandberg’s testimony that the company’s board of directors considered offering ad-free Facebook subscriptions as part of its response to the backlash. With users realizing that the company’s “free” services were paid for by their own data, maybe offering a way to pay for more privacy could change the narrative.

Here are a couple of takeaways:

  • Paid monthly subscription offering that allows users to experience Facebook (and potentially our other apps) without ads.
  • Goal: Provide an advertising ‘opt out’ and address the meme: ‘if you are not paying for a service, you are the product.’

Instead of launching the subscription, the company outlined plans to reduce the amount of data it made available to outside developers. Meta eventually launched an ad-free subscription option in 2023, but only in the European Union. The “pay or consent” model has still drawn criticism from regulators over Meta’s implementation, and last November, it cut the price of the subscription by 40 percent.

Welp. Well, for the advertisers reading this, and businesses relying on Facebook ads to drive profits, let’s be thankful we still get a chance to support our families with ads. But, what happens when the ban hammer strikes?

Facebook Ad Account Restricted: what does it mean and what to do
R
facebook ad account restriction

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

TLDR: In essence what is happening is Meta is trying to make sure they are following HIPPA laws with pixel data and wanting to prove for future law suits that they did their due diligence.

And this new – yet to be officially announced to the public at the time of this blog – Facebook policy, is applying Personal Attributes flag to pixel data.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

facebook ad account restricted email-6370595_640


How will you find out if you’re affected?

It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. For example….

If you’re in health and wellness: Advertisers will be informed via email, Ads Manager, and Events Manager about impacted ad sets and events

If you are classified as this category, you’ll see it in your Events Manager under pixels, and then manage data source category. If you are under health and wellness it will appear there.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Given all the lawsuits….Meta has faced legal issues with false or misleading claims in advertising, so Facebook or Meta is trying to improve transparency and reduce false advertising. 

The rollout of the new Facebook event categorization timing matched with the the large rise in class action suits against CPG brands this past year.

Meta keeps getting sued for breaking wire tapping and HIPPA laws and now…

Meta is covering their own butt, by making sure you are banned faster if you send pixel data back with PHI info that Meta can get sued for sharing 

This is in essence just an expansion of the Personal Attributes facebook ad policies that say you can’t target Facebook users too specifically. Now, this is being expanded to Event Manager and the Facebook pixel. 

Appeal a Facebook ad account restricted

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted: Violations & HIPPA

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

So real talk, Facebook is getting sued for wiretapping charges and violating health data.

This is the section of the HIPPA laws that Facebook keeps breaking, leading Facebook to recategorize Personal Attributes flag to apply to the pixel data of the Health and Wellness industry – for violating privacy of PHI – 

facebook ad account restricted HIPPA

You are able to check in Events Manager what is classified as health and wellness condition, under Settings, then Manage Data Source Categories. if you are in one of the restricted categories, you can’t optimize for purchase anymore.

Facebook Ad Account Restricted – What’s Changing

facebook ad account restricted running


With a Facebook account restricted from advertising you may get the flagged for talking about the pain points of your med spa’s patients too personally.

If you’re like, I know this..What’s changing? How does this relate to getting a facebook ad account restricted?

Starting around January 6–13, 2025, Meta is introducing big changes to how it handles ads for health and wellness brands. Businesses in this category will no longer be able to share key event data with Meta, particularly affecting the ability to optimize for events like “Purchase” and other lower-funnel events.

How do I know if my brand is affected?

You’ll receive emails, and in-product notifications in Ads Manager and Events Manager about which ad sets and events are impacted.

facebook ad account restricted Dataset


Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious are Personal Attributes bans? 

facebook ad account restriction

You see those images above? These used to be on Facebook’s ad policy website to show you exactly WHAT NOT TO DO. So why the F@#$%&! did they DELETE the THING YOU NEED TO KNOW in order to NOT GET BANNED?

¯\_(ツ)_/¯

Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies in this little archive of my FB policy blog. Speaking of which let’s talk about the NEW ad restrictions for health and wellness

Facebook ad account restricted Meta Event Manager Data Source

If you’re in health and wellness or cosmetic beauty, your Facebook Business Manager may be at risk too after getting a facebook ad account restricted. Or even from your pixel data.

Check your data source category in Meta Events Manager: Data Sources > Settings > Manage Data Source Categories. (Meta’s help article here for How to manage data source categories in Meta Events Manager).

facebook ad account restricted meta data source categories

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before. And now is the time when you have to be extra diligent.

Types of data source restrictions

  1. Core Setup Restrictions. Limits on the sharing custom parameters and parts of your store’s URLs after the domain.
  2. Partial Event Restriction. Affects specific mid- and lower-funnel events (like “Purchase”), aka you can no longer track lower-funnel conversion events. To adapt, focus on upper-funnel events like Awareness or Engagement to keep targeting and optimization effective.
  3. Full Event Restrictions. In some regions, Meta may fully restrict all event tracking. This means Events Manager won’t support campaign optimization in those areas. If this happens, you might need to adjust or pause campaigns as performance could decline.

How to check your core setup:

How to manage data source categories in Meta Events Manager

facebook ad account restricted Category

From Meta:

“To manage data source categories in Events Manager:

  1.  Go to Meta Events Manager.
  2.  Click the Data sources icon in the left menu of the page.
  3.  Select the name and ID of your data.
  4.  Click the Settings tab at the top of the page.
  5. Scroll to the Manage data source categories section. You may not see the Manage data source categories section if your data sources are not in any of the categories. Learn about data source categories.
  6. Click Manage.
  7. Check your data sources, categories and statuses.
    • If you think your data source is categorized accurately, you can click Confirm.
    • If you think your data source is not categorized accurately, click the arrow next to the Confirm button and select Request review. You’ll see a message that says that you’ve successfully requested the review.
    • If you’ve already requested a review of your data source category, click View details to see more information.

If you requested a review, you’ll be notified through email of our decision.”

OK so take a look at your Meta Events Manager, the clunky af interface we are all forced to use to create pixels and CAPI -all just to overcome Tim Cook’s hurtful move with the iOS 14 update from Apple that nearly killed FB ads- open Meta Events Manager:

facebook ad account restricted meta events manager

Then check your settings and SCROLL DOWN to check your CORE Setup:

facebook ad account restricted Meta Event Manager settings

2025 Roll Out of New Health & Wellness FB Policies

Meta Timeline & Review Process

When Meta reviews your ad account and decides on if they are branding you with a facebook ad account restricted, they will only use the site and how the product is marketed on the site to guide their enforcement decision on these matters.

You won’t be able to submit additional documentation as the domain will be the source of Facebook’s automations decisions.

Meaning, your website will make or break your ability to avoid or prevent a Facebook ban, due to these newly expanded Personal Attributes facebook ad policies to protect PHI data per HIPPA laws. 

There is a 30-day cooldown period in between review attempts and as far as timelines for enforcement are concerned, please see below.

  1. Jan 6th-13th: Rolling notifications – we will give advertisers (on a rolling basis) 7 days to click a “more time” button in Events Manager to get additional 30 days if they need it to address these changes.
  2. Jan 14th-21st : For businesses, who have NOT requested more time. The “more time” button will be gone, and the additional restrictions will be applied for advertisers who did not use this button. Advertisers will receive an email informing them restrictions are now active for their data source. For clients, who HAVE requested for more time.
  3. Feb 14th – 21st: The additional restrictions will start for advertisers who did use the “more time” button. Advertisers will receive an email informing them that restrictions are now active for their data source.

Facebook ad account restricted:Things we don’t know yet

  1. Not all health & wellness brands are equally affected. Meta will only utilize the site and how the product is marketed on the site to decide. So the criteria is not very clear.
  2. Little information on how the events will be restricted from technical side. What information in tracking will be restricted and how will they be restricted technically.

Here’s an example of the type of messages Meta is sending Health and Wellness brands to prepare for the upcoming wholesale ban fest:

facebook ad account restricted Meta message to Health Brands

Facebook ad account restricted: How can I stay ahead of Meta’s restrictions?

1. Review your brand’s classification

Check your Events Manager to see if your website or app is flagged under a restricted category.

  • Common categories include health, wellness, financial services, politics, and other sensitive topics.
  • If you’re wrongly categorized, file an appeal immediately.

2. Clean up your website/ads claims

Avoid exaggerated statements related to solving health or medical conditions like “cure certain disease” or “heal certain symptoms.” Keep it truthful and compliant.

3. Leverage first-party data for long-term success

Through first-party data, you can create custom events to track lower-funnel events using neutral custom event names.

Continue tracking lower-funnel conversion events through custom events instead of standard events.

It’s a good idea to start testing a custom event strategy now to stay ahead. Meta has stated that properly registered and compliant custom events will still work for optimization, even with these new restrictions.

Example of custom events tracking implemented to avoid FB bans:

Standard Event

Custom Event

Purchase

jetskishaman_Target

Add Payment Info

jetskishaman_API

Initiate Checkout

jetskishaman_CKO

Add to Cart

jetskishaman_ATC

Lead

jetskishaman_SUB

You can then continue optimizing for the lower-funnel conversion event using custom events instead of standard events.

Do this by switching all lower-funnel customer conversion events as the conversion target in your Ads Campaign.

While planning for conversion optimization using upper-funnel standard events, e.g. Page View, View Content, Search.

The downside of this option is losing insights into ad performance on conversions and the inability to optimize for conversions.

4. Monitor enforcement closely.

Keep in mind, it will be an increasingly regulated area. Any policy changes may results in technical adjustments.

If you have any questions – and want to recover from or prevent a facebook ad account restricted, simply schedule a discovery call with me here. 

Facebook ad account restricted: About core setup

Here’s the sneaky way Facebook is announcing these changes – which you’d never know about without blogs like mine.

It’s a rando article not spelling out the simple truth: Meta will ban you for the wrong standard events that implicate Personal Attributes, and violate HIPPA laws by sharing PHI data.

Instead of just TELLING you this, Meta HIDES this info within a blurb About Core Setup 

At Meta, we have restrictions around the kinds of information businesses can share with us through our Meta Business Tools. We don’t want or permit advertisers to use the Meta Business Tools to share information about people that is not allowed under our Meta Business Tools Terms. This includes information that may be considered sensitive (including any information defined as sensitive under applicable laws, regulations and applicable industry guidelines), or information that is otherwise not allowed under our terms.

Core setup is a set of data restrictions that can be applied to a Meta Business Tool by you or by Meta. There is an option in Meta Events manager that you can use to turn on data restrictions for the Meta Business Tool you are using.

Core setup restricts the transmission of custom parameters and anything in a URL following the domain.

While not a substitute for your own compliance mechanisms, core setup’s data restrictions can help prevent the sharing of information that may not be allowed under our Meta Business Tools Terms.

Types of data that are restricted for Meta Business Tools with core setup’s data restrictions

The kinds of information that are restricted for Meta Business Tools with core setup applied are:

  • Custom parameters: Standard parameters are fields that we have predefined for advertisers to include with their events. For example, value and currency parameters for a purchase event, or the content_id parameter for a view content event. If your parameter is not on the list of standard parameters, it’s considered a custom parameter. Learn about standard and custom parameters.
  • Anything in a URL after the domain: For example, the URL https://jaspersmarket.com/clothes/summer/dresses?item=10 would be shortened to “https://jaspersmarket.com/”.

Facebook ad account restricted: Core Data

What core setup’s data restrictions mean for you

If you’re using a Meta Business Tool that has core setup’s data restrictions applied, you may see limitations to the following advertiser experiences:

Custom audiences may not work as expected

Custom audiences may not work as expected if they rely on custom parameters or anything in a URL after the domain:

  • Custom audiences that rely on custom parameters or URLs in their rules can’t be prefilled and may take longer to populate or not be available.
  • Custom audiences can’t be created and won’t update if they contain device rules, or aggregation values along with custom parameters or URLs.

Go to Audiences to review and update custom audiences.

Facebook ad account restricted: Ads may be affected

Your ad sets may be effected if a custom audience decreases, or can no longer be updated because your Meta Business Tool is in a core setup. You can either update your custom audience or create a new one for your ad sets. Go to Audiences to review and update custom audiences.

Events Manager information may change

Information may be unavailable in Meta Events Manager and other surfaces. For example, custom parameters and anything in a URL after the domain. This includes Sampled activities and the test events tool. Go to Meta Events Manager to learn more.

Facebook ad account restricted: Advanced Matching

Automatic advanced matching may be unavailable

Automatic advanced matching may not be available if your Meta Business Tool is in a core setup.

If automatic advanced matching is unavailable, you can set up advanced matching manually instead. Learn how to set up advanced matching manually on Meta for Developers.

-Here’s MY note on that, from the desk of Trevor W Goodchild

Go into your pixel setting for auto advanced matching, it’s auto turned on if you’re in health and wellness niche, turn it off.

It will try to match name, and email, first name – all of which is determined to be non compliant with this new policy

Facebook ad account restricted: Pixel

Meta Pixel catalog updates

Adding items to your catalog via Meta Pixel may no longer work. You can add items to your catalog manually instead. Learn about ways to add items to a catalog.

Custom events need to be reviewed

Review custom web, app, and offline events that are sent through the Meta Business Tools. During your review, you choose which events to confirm and which events to block.

You should only confirm custom events if the event data follows the Meta Business Tools Terms, you intend to send the custom event to Meta, and the event data is formatted correctly.

You may use custom events that you confirm for advertising purposes such as in ad campaigns, custom conversions, and custom audiences. Learn how to review custom events in Meta Events Manager.

Reasons why core setup’s data restrictions may be turned on for a Meta Business Tool

Core set up data restrictions may be turned on for the Meta Business Tool for one of the following reasons:

  1. Meta has determined that the data source falls under a data source category that requires core setup’s data restrictions. Learn more About data source categories in Meta Events Manager.
  2. You received multiple notifications that data you’re sharing potentially goes against the Meta Business Tools Terms. Learn how to review blocked parameters in Meta Events Manager.
  3. You have turned on core setup’s data restrictions in Meta Events Manager. Learn how to turn data restrictions on and off in Meta Events Manager.”


OKaaaaaaay….so this basically means IF YOU SEE Core Set Up Data restrictions turned on, navigating to the Meta Events Manager’s settings as described above, it means YOU ARE ON THE RADAR and may be shut down soon if your standard events are sending PHI data back to Meta, as this violates HIPPA laws. 

Facebook ad account restricted: Method

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

facebook ad account restricted Custom Events CAPI
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because you simply DID NOT PREPARE. So you see that image above? CUSTOMIZE your CAPI for custom events and SWITCH to Custom Conversions.

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.
Want to stop guessing about FB ad bans and PREVENT that massive loss of money and time?

Schedule a discovery call here, now.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Action Items for Expert Ad Buyers

1.Determine whether this will affect your brand

  • Health & wellness categories is defined as: “associated with medical conditions, specific health statuses, or provider/patient relationships (for example, a patient portal or wellness tracker for depression)”
    • Per a Meta rep, most health supplement brands will not be affected, unless it is a prescription or for a specific disease, etc.
    • If you are a health & wellness-adjacent brand/product, be on the lookout to be flagged and be ready to appeal
  • Financial services categories are defined as: Provides financial tools, consultation and/or services, consumer credit reports
  • Politics is defined as: Is associated with members of a specific political party, political position or contains topics related to a political issue
  • Other categories affected include: Unsuitable content (Contains topics related to unsuitable content, including content that violates our Community and Advertising Standards (examples include hate speech, violence and illegal activities)), and any ads having to do with race, religion, sexuality, gender identity, nationality, trade unions, or personal hardship
  • Per Meta, this list is not exhaustive and may evolve over time

2. Review Categorization in Events Manager:

  • Ensure clients’ data sources are correctly categorized
  • If miscategorized, request a review through Events Manager immediately

3. Adjust Campaign Strategies:

  • Shift focus to upper-funnel events (e.g., awareness, engagement, traffic) for audience targeting and optimization
    • Brand awareness for these brands
  • Explore alternative standard events to replace restricted ones (e.g., Landing Page Views, ViewContent, Donate, App Install, Search).

4. Optimize for Non-Restricted Events:

  • Focus on leveraging non-restricted standard events for better campaign performance.

5. Avoid Misuse of Custom Events:

  • Do not create custom events that mimic restricted events to bypass restrictions.

6. Communicate Changes to Clients:

  • Educate clients on the impact of these changes and how their campaigns may need adjustment.
  • Help them understand restrictions and the rationale for any new strategies.

7. Monitor Notifications:

  • Keep an eye on Ads Manager and Events Manager for updates on ad sets, events, and categorization status.

8. Prepare for Potential Campaign Declines:

  • Proactively strategize to minimize impact, especially for campaigns reliant on restricted events.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit yet…

Every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Check out the LinkedIn post as well.

My Facebook ad account restricted and I’m unable to review the account fix

Head spinning from a facebook ad account restricted? Looking for a solution to How do I get my Facebook ad account unrestricted? There are so many ways to get stuck in Facebook jail and so few trustworthy answers online, it’s hard to know who to trust. I’ve worked at Meta and will help you solve this issue. Want to skip ahead and resolve a restriction? Click here

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

If you’re googling things like, “Your account is restricted ” or “Facebook restricted ads,” or “Nonfunctional Landing Page” and terms like “I need help getting my account unrestricted” or even “How do I get my Facebook ad account unrestricted” you don’t want filler but answers to how to get ads running again and turning a profit for your business. Want the full FB ad policy guide? Read my last blog.

One of the tough choices a business has to make is how close to a ban do you want your ad copy to get? The most outrageous claims will get the highest clicks but will be the riskiest for what is allowed on Facebook. A good first step to take is to learn more about the advertising restrictions, so you don’t get caught on the bat radar of Facebook’s bots.

Want to save time? Just schedule a complimentary discovery call to see how I can help you resolve Facebook restrictions here.

About advertising restrictions

facebook ad account restricted

Many times when you get an ad account restriction on Facebook it’s because you were already on the radar of the policy automations, which build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the bat signal goes out for the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag. And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for. When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked directly with the engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

So you’re running from the evil Facebook robots attempting to steal your ad profits with unnecessary bans, what should you keep in mind?

Facebook ad account restricted


It’s important to remember Meta is a big company, and there’s a lot of focus on policy and social responsibility. For example:

Meta Hit With $4B Class Action Over Facebook Ad Auction Overcharges

facebook ad account restriction

As the Herald Reports:

South Carolina-based Iron Tribe Fitness filed a proposed class action against Meta Platforms Inc. on Friday, accusing the tech giant of secretly overcharging Facebook advertisers by billions of dollars through a flawed ad bidding system that allegedly misled customers for years.

Filed in the U.S. District Court for the Northern District of California, the Meta Facebook ad auction lawsuit targets a since-replaced advertising auction system used by Facebook between 2013 and 2017, which allegedly inflated ad prices by incorporating the highest bidder’s price into the final cost — contrary to Meta’s claimed use of an industry-standard second-price auction.

Blended Auction System Allegedly Boosted Ad Revenue

According to the 22-page complaint, Meta’s auction system used a “blended price” model that considered both the highest and second-highest bids, causing advertisers to pay more than they should have. Plaintiffs argue that Meta never disclosed this system to advertisers, leading them to submit higher bids under false pretenses.

“By hiding the fact that the highest bids impacted the price advertisers paid, Facebook elicited higher bids… Then, Facebook secretly calculated and charged higher prices,” the suit states.

The flawed bidding model was allegedly the result of a single line of erroneous code introduced in a 2013 software update. While Facebook engineers noticed a spike in ad revenue immediately afterward, the issue went undetected — or uncorrected — for four years.

The external pressures Facebook has to endure lead to stricter ad policies for you, and higher risk of bans.

I mention this because a lot of businesses and advertisers think Facebook targets bans to them personally when getting a facebook ad account restricted. To be honest, Facebook is spread so thin across so many different things, from AI, to the Metaverse that Facebook ad support really isn’t a priority. Meaning, both you won’t get personally targeted for shut downs, and you also won’t get special treatment or empathy for all the money an unneeded ban causes your business.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.


“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Why does Facebook say my advertising access is restricted?

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

Typically when you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM.

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Facebook ad account restricted: FTC claims Facebook withheld information when buying Instagram and WhatsApp

The newest issues Facebook or Meta is facing newest issues Facebook or Meta is facing isn’t related to a lot of your daily struggles running ads and understanding compliance. Meta Platforms Inc. withheld information from federal regulators during their original reviews of the Instagram and WhatsApp acquisitions, the US Federal Trade Commission said in a court filing as part of a lawsuit seeking to break up the social networking giant.

Why does this matter? Well, if Meta gets broken up, that could crash ads globally, or cause more disruptions in getting the same conversions. Not that I’m advocating for giant behemoths to control everything – we have enough mergers of giant corps doing that already, cornering the market, and reducing choice in the free market leading to higher costs globally. I just want you to be prepared for what may be coming, if the anti-trust law suit does succeed.

The company formerly known as Facebook bought photo-sharing app Instagram in 2012 and the messaging app WhatsApp in 2014. Both transactions were scrutinized by the FTC at the time before they closed – Instagram as part of an in-depth review and WhatsApp with a simple 30-day one. In the years since, the agency has faced significant criticism for allowing the deals to move forward.

In 2020, the antitrust agency sued Meta alleging that it monopolized the personal social networking market by buying up emerging rivals.

Instagram’s popularity has been key to Meta’s continued success. Instagram produced $16.5 billion in the first six months of 2022, bringing in almost 30% of the company’s overall revenue, according to court filings in the case. Meta has also degraded its platform for users most reliant on their apps, significantly increasing the ad load on first Instagram and then its flagship product Facebook, the agency said in the filing. It also “chronically deprived Instagram of resources to innovate and improve features,” the FTC said.

If you’re not paying attention to these things, you may be caught with your pants down if FTC’s antitrust hammer comes down on Meta and then Instagram changes the ad volume. have been keeping updated on the latest from Facebook, you’ll see the updates on Facebook Marketplace. When it comes to getting a facebook ad account restricted, this is the big picture view serious advertisers need to take looking forward (and consider diversifying your ad streams, if anything across different types of Facebook and IG ads).

When getting a facebook ad account restricted, you want to think more chess, less like checkers.

I bring this up because you should know the focus right now for Meta is not on making sure you, the honest business owner or marketing agency is being taken care of when it comes to avoiding unnecessarily dishing out a facebook ban or Facebook ad account restricted.

When you prepare before impulsively appealing Facebook accounts restricted from advertising, then you have a much better chance of recovery.

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

This flag is a pain in the a#$! If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag. With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening herehere.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

Your Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

facebook ad account restriction
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Because you f#$%!’d up. That may seem a little harsh, but it’s the truth. Somewhere along the way you crossed the line for policies and Facebook decided you are more of a threat than a benefit. Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online nich.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Facebook ad account restriction


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOMETHING in your ads was pissing off Facebook and there were warning signs – probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social,Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.
The platform boasts 3.065 billion active users on a monthly basis. This makes it the most used social media platform worldwide.
In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  (In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

facebook ad account restriction

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

facebook ad account restriction

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restriction Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Mari Smith and Trevor W Goodchild

Essential Facebook Ad Policies to Know [Ultimate Guide]

There are essential Facebook ad policies you must know before running ads on Facebook. One of the biggest mistakes most advertisers make is to think only of conversions instead of asking, “Will Facebook even approve my ads?

Are your Facebook ads blocked? Click here for expert guidance.

How much of an expert are you on Facebook ad policies? That is a trick question. Unless you work at Facebook, you won’t know half of them, given there are thousands of banned words, and ad policies you are supposed to know and follow but are not told about, as I discussed in the last article.

Before publishing an ad it is essential to know the risks that an ad contains to getting your entire funnel shut down by the automations Facebook relies on to enforce their ad policies.

You’re in luck – I’ve worked at Facebook for years, way before they came up with “Meta” and can provide answers on how to follow their ad policies.

Like the social media marketing team of Tony Robbins found out when I prescreened all their Facebook ads for compliance, in the Knowledge Broker Blueprint launch – understanding how Facebook’s automations flag helps you to prevent getting flagged.

Want the same VIP treatment I gave their team? Schedule a discovery call here.

So, let’s pause for a second, and focus on getting familiar with Facebook’s ad policies, prior to clicking that publish button. It is important to ensure that the ad complies with the advertising policies in order not to get rejected.

Want a TLDR? For the most common Facebook ad policies explained click here.

Facebook Ad Policies: Why

1. Understanding Why Facebook Has Ad Policies

From Facebook:

facebook ad account keeps getting disabled

Simply put – Meta’s Facebook ad policies are an instruction manual to help you know what you can and can’t do. Like no before-and-after pics for weight loss ads. If Facebook didn’t have any ad policies at all, clickbait farms from third-world countries would dominate your feed with the spammiest, identity-stealing garbage you can imagine.

It’s also for Facebook’s protection. If Meta allowed any ad to run and there were ads showing illegal activities – then Meta would be the one getting sued first. Then the advertiser. Each time an ad is submitted by an advertiser, it is reviewed against these policies.

This is a multi-step process that is completed within 24 hours or less. If you have an ad that is stuck in review for longer than 24 hours, you’ll want to contact Facebook ad support. You can contact Facebook through this most recent link (you’ll have to had run ads first that spent money to have access to this link).

Something to note: Depending on what part of the world you’re in, this link may not work because you have to contact Facebook ad support during their business hours 8am-4pm CST ish. These hours change depending on staffing.

Also, since Trump became president, Facebook around the same time seems to be removing the ability to contact Facebook ad support, due to massive lay offs around the same time, of 4,000 people. For an in depth look at the top reasons why Facebook disables ad accounts click here.

Facebook Ad Policies: Monopoly

Facebook owner Meta bought Instagram, WhatsApp instead of competing, FTC says at trial

  • Meta faces trial on claims it built an illegal monopoly through Instagram, WhatsApp acquisitions
  • Case threatens to unwind deals, poses existential threat to Meta
  • Trial seen as test of Trump administration’s resolve to take on Big Tech

As Reuters report, Mark Zuckerberg made an abrupt decision to buy out the competition instead of fairly compete with Instagram and WhatsApp.

Facebook parent Meta Platforms (META.O) bought up nascent rivals Instagram and WhatsApp after its attempts to compete had failed, an attorney for the U.S. Federal Trade Commission said at the beginning of a high-stakes trial in Washington on Monday, in an effort to unwind the deals.

FTC attorney Daniel Matheson said that the unlawful strategy “established entry barriers that for more than a decade protected Meta’s dominance.”

“Consumers do not have reasonable alternatives they can turn to,” he said.

The case, filed during President Donald Trump’s first term, claims Meta bought the companies a decade ago to eliminate competition among social media platforms where users connect with friends and family. At the time, Facebook struggled to adapt its service for mobile devices, the FTC says.

The FTC seeks to force Meta to restructure or sell parts of its business including Instagram and WhatsApp.

The case poses an existential threat to Meta, which by some estimates earns about half of its U.S. advertising revenue from Instagram, while testing the new Trump administration’s promises to take on Big Tech.

Meta has been making regular overtures to Trump since his election, nixing content moderation policies Republicans said amounted to censorship and donating $1 million to Trump’s inauguration. Meta CEO Mark Zuckerberg has also visited the White House multiple times in recent weeks.

FTC spokesperson Joe Simonson said “the Trump-Vance FTC could not be more ready for this trial” and that its lawyers had been working around the clock to prepare.

Meta attorney Mark Hansen said in his opening statement at trial that the FTC ignores that people today share a lot less with friends and family on social media, and that Instagram and Facebook users spend most of their time viewing short videos via features modeled after TikTok.

“This case is a grab bag of FTC theories at war with the facts and at war with the law,” he said.

Get the Top Facebook Ad Swipe file here

ZUCKERBERG EXPECTED TO TESTIFY

Zuckerberg is expected to take the stand and face questioning about emails in which he proposed acquiring photo-sharing app Instagram as a way to neutralize a potential Facebook competitor and expressed worry that encrypted messaging service WhatsApp could grow into a social network.

Meta has argued its purchases of Instagram in 2012 and WhatsApp in 2014 have benefited users, and that Zuckerberg’s past statements are no longer relevant amid competition from ByteDance’s TikTok, Google’s YouTube and Apple’s (AAPL.O),messaging app.
 
How users spend time on social media, and which services they consider interchangeable, will be core to the case. Meta will argue that an increase in traffic to Instagram and Facebook during TikTok’s brief shutdown in the United States in January shows direct competition.
While Meta does not release app-specific revenue figures, advertising research firm Emarketer forecast in December that Instagram would generate $37.13 billion this year, a little over half of Meta’s U.S. ad revenue.
 
Instagram also generates more revenue per user than any other social platform, including Facebook, according to Emarketer.
WhatsApp to date has contributed only a sliver to Meta’s total revenue, but it is the company’s biggest app in terms of daily users and ramping up efforts to earn money off tools like chatbots. Zuckerberg has said such “business messaging” services are likely to drive the company’s next wave of growth.
The case is part of a crackdown on Big Tech started during Trump’s first administration.
 
Amazon (AMZN.O), Apple and Alphabet’s (GOOGL.O),  Google also face antitrust lawsuits by U.S. enforcers.
Several major tech companies have moved to align with Trump since the election, such as by rolling back diversity initiatives and having executives engage directly with the White House.
While a shift from the combative tone the companies took during Trump’s first term, it has not resulted in a pullback on the antitrust cases.

How does this connect to facebook ad policies? If Facebook or should I say Meta’s monopoly on social media get broken up, ad policies will change. Everything will change.

Facebook Ad Policies: Less Employees = More Robots

When there are less staff or contract workers at Meta, there are less human beings to review your ads. Which means more of Facebook’s policy bots have control over whether you get banned or not.

Facebook Ad Policies: Top Issues Flagged

Here are some of the top issues Facebook flags for, sourced from Meta itself:

facebook ad account keeps getting disabled

Facebook Ad Policies: Ad Review

2. Reviewing Facebook Ads

Here’s a tip: before you hit that “Submit” button [cinematic build-up music] make sure to review your ads to make sure they are compliant first. Every advertisement on the Newsfeed of Facebook or Instagram has to be approved and up to snuff for your ads to go live. If you’re looking for the scoop on the top reasons that Facebook ads get rejected click here.

But what should you focus on when reviewing your ad before submitting it for Facebook’s automations to review? I’m going to break down the elements of a Facebook ad that will be considered during the review process, in order of priority:

  • Ad copy above the creative
  • Ad headline
  • Destination URL matching Display URL [If Applicable]
  • Landing page
  • Privacy Policy
  • Ad creative
  • Type of business

Facebook Ad Policies: Ad Review Process

3. The Ad Review Process [in depth]

Ad Copy Above the Creative

The riskiest part of your Facebook ad is the ad copy you’ve written that goes above the image or video of your ad’s creative. Facebook’s automations scan this first and foremost. You use a banned word, or frame your advertisement in a spammy or clickbait way – these words alone will get your ad shut down.

Ad Headline

If the headline – the words right beneath your ad’s creative – sound like they are breaking ad policies, Facebook will flag that next.

Destination URL Matching Display URL

If your display URL doesn’t match the actual destination page’s URL in a Traffic campaign objective ad, then Facebook will flag you for trying to deceive their machines. So be careful about those bridge pages between your ad and the main sales page.

Landing Page Contents

Your ads will be rejected if the content on the landing page is against Facebook’s ad policies or is not fully functional. Check out my blog post on how to fix a non functional landing page for more information on this.

Also, consider ad sense here as well. If your Facebook ad shows one product or service but your lander shows an entirely different one – you’ll get put on the radar if not shut down.

Facebook Ad Policies: Privacy

Privacy Policy

Every landing page connected to your Facebook ad must display a privacy policy. This privacy policy has to be reviewed and approved by Meta. If your privacy policy is not compliant or nonexistent this alone will get you shut down.

Ad Creative

After reviewing all of the above, the automations then scan your video or your still image to see if it is following Facebook’s advertising policies. So, while not the first thing Facebook scans, it is still vital to keep your images compliant. If they look crazy, unrealistic, spammy, etc you’ll be rejected.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Policies: Type of Biz

Type of Business

Let’s not forget that certain types of businesses are not allowed on Facebook. If you are just so eager to run ads you didn’t stop to think:

“Is my type of biz even allowed on Facebook?”

Then you may have wasted a lot of time. If you’re running an MLM, that isn’t allowed on Facebook. Anything to do with student loans isn’t allowed on Facebook. Cryptocurrency ads aren’t allowed on Facebook (just educational how-to ads about that topic and that’s a slippery slope.”

CBD was not allowed on Facebook. And more. Facebook ad policies were updated for CBD but the roll out is so slow, Facebook’s automations still ban CBD sellers, as my article on FB ads for CBD here covers.

Facebook Ad Policies: 24 Hour Turn Around

Once you’ve submitted your ad to the machines, the automations will decide whether or not your ad should be approved within 24 hours. You’ll get an email (filtered by gmail into the promotions tab or social tab) from Facebook that your ad has been approved.

Or your Business Manager will have the notification.

But don’t rely on Facebook to tell you this, they often forget to send the notification, so you’ll need to manually check your Ads Manager to determine if your ad was approved or not.

Before placing an ad on Facebook, be sure to check an essential Facebook ad policy to know: prohibited content. What’s prohibited content?

Facebook Ad Policies: Prohibited

4. Prohibited Content Includes:

facebook ad account keeps getting disabled

Keep in mind that there are specific instructions for each segment of Facebook’s prohibited content above. Dating for example is allowed on Facebook but has to follow extra stringent requirements.

The same is true for anyone advertising jobs, politics or real estate – due to the special ad categories. If your ad falls under the “social interest” category – even if by mistake – then the automations will require more rules for you to follow.

Facebook changes every few months, so if you’ve been looking for the old “prohibited content” policies, they are actually split up now into five categories:

  1. Unacceptable Content
  2. Deceptive Content
  3. Dangerous Content
  4. Objectionable Content
  5. Content-specific restrictions

The last section is where we get into the weeds of ad policies more where some types of businesses like dating or gambling may be allowed but with restrictions on how they can advertise.

What confuses advertisers like yourself is that there is not one set of policies that apply identically to all types of businesses. The ad policies are specifically tailored to your type of company. For the most part.

Real estate ads for example have certain ad policies only realtors have to follow that isn’t the same for other industries also advertising on Facebook.

Same goes for crypto type ads. Meaning – just because you may have understood one industry’s Facebook ad policies, doesn’t mean that will always translate to another product or service if it is in a different vertical.

Facebook Ad Policies: What Is Not Permitted

5. TLDR for What Is Not Allowed on FB

facebook ad account keeps getting disabled

Above Facebook shows you some of the many ad policies you have to follow. You’re like, “Woah. I don’t have time to pour through 10,000 pages of ad policies.” I feel you. I’m a Facebook ad policy specialist and I’ve worked at Facebook in ads, tech and my projects have been announced by Mark Zuckerberg at Meta.

I offer consulting if you need it and are eligible. But in the meantime, here is a quick and dirty TLDR for what is not allowed on Facebook:

  • Don’t try to sell weapons like knives, tasers, explosives or guns
    Keep in mind the automations may flag you if you even talk about these things. Watch your use of idioms.
  • Adult content to minors
    Whether your ads are exposing cleavage, or selling alcohol – make sure your Facebook Page is age-gated for 18 and up or 21 and up depending on your state.
  • Shocking content
    graphic violence, bright flashing lights that induce seizures, things that are too shocking may be flagged.
  • Personal attributes
    Any ad that makes Facebook users feel singled out negatively is going to risk this flag. Don’t run ads the negatively call out Facebook users’ religion, beliefs, race, ethnic origin, sexual practices, medical condition, gender identity, or financial status
  • Misleading Ads
    If your ad promises an unrealistic amount of money, or results you’re going to get hit with Misleading Business Practices flag
  • Social issues ads or politically exploitative content
    Be careful how you word things if you are not doing social issues. If you say specific phrases that make FB think you’re a social issues ad – they’ll flag you for this even if you aren’t
  • Popup Boxes on landing pages that interfere with a Facebook user’s ability to leave the page
    This is considered really click bait-y by FB
  • Malware
    Just don’t try to spam people with malware, simple.
  • Bad Grammar or punctuations, symbols, letters and numbers.
    Because of all the spammers using Google to translate words into English, your grammar is looked at by FB’s automation
  • Fake Buttons
    If you have one of those images of a video with a fake play button Facebook doesn’t like this at all for CTA button on images which are not real
  • Exaggerated Results before-and after-images
    Whether you’re in weight loss, money making, start-a-business or health if your testimonials or result pics look too over-the-top Facebook will flag you as spam
  • Advertisements that promote payday loans
    Loans in general are hard to advertise for on FB, I’d steer clear of it
  • Fake Landing Pages
    Clickbait farms, MLMs and affiliates try to use techniques to disguise the content on ads or landing pages. They’ll put a link in a Traffic ad to a lander that is compliant but put a redirect to another lander that converts higher but is totally not compliant. This is one of the worst flags you can get that will lead to your IP address getting blocked and your profile restricted from advertising so don’t do it.

Facebook Ad Policies: Restrictive Content

6. Restrictive Content vs Prohibited

Restrictive content are ads that can be published on Facebook but are close to being prohibited so they have extra strings attached. The main element here is the fact that Facebook itself has to follow local laws where your ads appear.

Because of this, certain types of businesses have extra scrutiny because by allowing these types of businesses on Facebook, Meta is taking a legal risk.

Any product or service that your city, town or state has laws about will fall under the restrictive content.

Let’s start with the most obvious ones:

  • Ads that advertise real online money gambling or real money lotteries
    Also included is bingo or sports books or online real money casinos. Facebook will only allow lotteries run by the government.
  • Alcohol ads must comply with local laws of the state you’re running ads in
    Any additional guidelines or licenses specific to the region you’re running ads in also apply. Make sure your targeting an audience above the legal age to drink where you’re advertising
  • Dating
    You’ll need written permission, just like gambling, before you can place ads that promote online dating services. These ads have to follow dating targeting requirements and guidelines for dating quality.
  • Online pharmacies (and offline)
    This is another written permission from a Facebook ad. You have to get that first for any ads promoting offline and online pharmacies to be approved.
  • Herbal and dietary supplements
    These can only target users 18 years and older
  • Subscription services
    These are considered restrictive content and you’ll need permission to place these type of ads on Facebook.
  • Copyright Infringement
    If you are using a major brand name you’ll need a licensing agreement. FB may let it slide the first time but it’s a minefield waiting to be stepped on if you’re name dropping without an affiliate agreement

Facebook Ad Policies: Looking Ahead

7. Future-Proofing Your Facebook Ads

“Move fast and break things,” is the old philosophy Facebook championed. The “move fast” part is big right now. Because Facebook’s ad policies change so much, sometimes things that used to be ok are flagged later as noncompliant.

In order to have a chance at keeping your ads live there are a few best practices I’ll share.

Facebook Ad Policies: Business Manager

Know who is on your Business Manager

I can’t tell you how many times an advertiser I worked with had every ad perfectly compliant – or only a small flag – but someone else was way worse on their Business Manager. So, keep tabs on who is in the People section of your Business Manager’s Business Settings.

Are they running ads elsewhere? If so, the quality of those ads will affect all the ads you have running in your ad accounts.

Only let people you know for a fact are not running ads elsewhere in your Business Manager. Make sure you know what type of ads -and have actually seen them- they are running elsewhere to protect your assets.

Otherwise FB will trace anything and everything that one person is connected to even if they are just having fun “experimenting” and they will shut you down if you’re connected.

Facebook Ad Policies: Facebook’s View

Look at your ads from Facebook’s POV

What’s important to Facebook? Keeping Facebook users on Facebook. Fighting fake news. Staying out of PR battles. Not making Facebook users feel bad with overly negative copy.

Not sure where the line is for what’s too negative and what isn’t? When I worked with Harv Eker, author of the Good Millionaire, I customized his ads to balance that line perfectly. Schedule a call here to find out more.

Put your Facebook glasses on and look at your ads again and make sure they are compliant on a regular basis.

Check the ad policies on a regular basis as Personal Attributes and Prohibited Content have changed recently. Hire an expert in Facebook ad policies to prescreen your ads for compliance before they go live.

Update: Finance Ads Now Special Ad Category & Health & Wellness

Facebook JUST updated their ad policies to include health and wellness as a special ad category (coming soon) and currently last month they change Financial ads to special ad category. Watch this video for the full details and read the article:

Facebook Ad Policies: The Balance

Focus on Compliance First – Then Conversions

I know we all want money to rain from the sky – and that’s great. However, reframe how you think about Facebook ads:

How much money are you losing from Facebook ads getting rejected or Facebook ad accounts getting disabled? Or from Facebook Business Managers getting restricted from advertising? [Check out my popular article on what to do if your Facebook ad account gets disabled]

That sweet spot – a converting ad that is also compliant – is what you want to aim for. Just realize, since you’re running ads within Facebook’s ecosystem, focus on compliance first then look at how you can get your ads to highly convert while still following the ad policies.

This is a much more sustainable pathway than trying to sneak around the ad policies, being naïve or ignorant of them, or just being lazy pressing “submit” without taking the time to review your ads for compliance issues.

I totally get it, having run my own social media marketing Facebook ads agency before – you want sales, your clients want sales, you just want to get there as cheaply as possible while making the most amount of money.

The time, energy, and money that is wasted when Facebook shuts you down can be avoided. What if there was a way to make sure that every ad you submitted for review was already pre-approved?

New Solution to Facebook Ad Policy Violations

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Top 10 FB Ad Swipe File

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Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Mari Smith and Trevor W Goodchild

My Facebook ad account restricted and I’m unable to review the account fix

Wanna solution for a facebook ad account restricted? Is Meta not giving you an answer when googling How do I get my Facebook ad account unrestricted? I’ve worked at Meta and will help you solve this issue. As a bonus, you’ll also get to learn the Best Email Marketing Subject Lines.

Facebook ad account restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

If you’re googling things like, “Your account is restricted ” or “Facebook restricted ads,” or “Nonfunctional Landing Page” and terms like “I need help getting my account unrestricted” or even “How do I get my Facebook ad account unrestricted” you don’t want filler but answers to how to get ads running again and turning a profit for your business.

One of the tough choices a business has to make is how close to a ban do you want your ad copy to get? The most outrageous claims will get the highest clicks but will be the riskiest for what is allowed on Facebook. A good first step to take is to learn more about the advertising restrictions, so you don’t get caught on the bat radar of Facebook’s bots.

Want to save time? Just schedule a complimentary discovery call to see how I can help you resolve Facebook restrictions here.

Facebook ad account restricted: About advertising restrictions

facebook ad account restricted

Many times when you get an ad account restriction on Facebook it’s because you were already on the radar of the policy automations, which build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the bat signal goes out for the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag. And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for. When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked directly with the engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

So you’re running from the evil Facebook robots attempting to steal your ad profits with unnecessary bans, what should you keep in mind?

Facebook ad account restricted


It’s important to remember Meta is a big company, and there’s a lot of focus on policy and social responsibility. For example:

Facebook ad account restricted: Whistle Blowers

Ex-Facebook employee to tell Congress the company undermined U.S. national security

Sarah Wynn-Williams, a former director of global public policy at Facebook, is set to testify before a Senate Judiciary subcommittee Wednesday. Meta has disputed her account.

facebook ad account restricted

NBC reports

Sarah Wynn-Williams, a former Facebook employee who alleged misconduct and sexual harassment at the company in a memoir published last month, will testify before Congress on Wednesday that Meta executives undermined U.S. national security and briefed Chinese officials on emerging technologies like artificial intelligence.

In her introductory statement, obtained by NBC News, Wynn-Williams will tell the Senate Judiciary Subcommittee on Crime and Counterterrorism that Meta executives “lied about what they were doing with the Chinese Communist Party to employees, shareholders, Congress, and the American public.”

I mention this because a lot of businesses and advertisers think Facebook targets bans to them personally when getting a facebook ad account restricted. To be honest, Facebook is spread so thin across so many different things, from AI, to the Metaverse, to battling whistle blowers that Facebook ad support really isn’t a priority. Meaning, both you won’t get personally targeted for shut downs, and you also won’t get special treatment or empathy for all the money an unneeded ban causes your business.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.


“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook ad account restricted: Background

Why does Facebook say my advertising access is restricted?

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

Typically when you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM.

Get the Top Facebook Ad Swipe file here 

How to Write The Best Email Marketing Subject Lines

89% percent of respondents in a recent report said they open brand emails every single time due to two powerful factors: relevance and a killer email marketing subject line.

Here’s another stat: Sixty-four percent of people decide to open or delete an email based on the subject line. Even more striking, 69 percent use the subject line as the main reason to mark emails as spam.

If your subject line doesn’t spark interest or create intrigue, your email won’t get opened. And your open rates? They’ll tell you exactly how well your campaigns are performing.

Want more clicks and conversions? Mastering the art of subject lines is key.

  • Personalizing subject lines can increase engagement and open rates. Techniques such as addressing the recipient by name or referencing their previous interactions can enhance effectiveness.
  • Email types. GetResponse’s research shows RSS has the best open rate, followed by autoresponder newsletters. Triggered emails (automated emails based on shopper behavior) and newsletters come in third and fourth.
  • Character length counts. GetResponse says subject lines with 70 characters max receive the most opens. 
  • Individual words like “Invitation,” “news,” and “new” have higher opens. Words like “free,” “offer,” and “lifetime” get fewer opens.
  • A unique selling proposition: What do you offer that other businesses don’t?

1. Subjects that Generate Curiosity

It’s human nature to be curious, and you can use this to your advantage by crafting subject lines that pique interest. Don’t give away all the information—just offer a teaser.

2. Subjects that Communicate Urgency or Scarcity

Emails with urgent subject lines tend to get opened more often because they leverage FOMO (fear of missing out). It works because our brains are wired to prioritize quick action when faced with the possibility of losing out, making urgency a powerful trigger for engagement. 

Think about it. Airlines and hotels do this all the time.

  • “Only 4 seats left on this flight.”
  • “3 rooms left for these dates.”

Adding a tight deadline makes this strategy even more effectiveLook Fantastic used this technique by creating urgency in the subject line and a compelling call to action in the email body. “Hurry, your discount declines by 1% every hour – on selected beauty.”

3. Subjects that Include Free Offers

Want to make your customers happy? Send free offers and promotions to your email subscribers. Freebies also give your customers a reason to open and click through your messages, and they get you sales.

Studies show that giveaways have a conversion rate of around 34 percent.

Everyone loves a freebie, but the psychology behind it runs deeper than that. Subject lines that suggest a benefit activate what’s called the brain’s reward system.

facebook ad account restricted

I bring this up because you should always diversify your lead gen funnel. While Meta aka Facebook can drive millions of dollars in sales – and I work with clients who have these margins – it’s always good to have more than one source of leads. Let’s say FB bans you, or the Google algorithm changes, or PPC ads start tanking. Having a solid email marketing strategy and lead magnet for email opt-in campaign, and you’ll have more financial stability.

Speaking of which, let’s say you got banned on Facebook. There’s something you should know about making an appeal. When you prepare before impulsively appealing Facebook accounts restricted from advertising, then you have a much better chance of recovery. Let’s discuss FB’s Prohibited Content:

Facebook ad account restricted: Policy Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
While this graphic looks intentionally vague, with 0 examples of the type of ads flagged, it at least gives you a range of the type of bans. Out of the top 3, Discriminatory Practices are the most common. And, recently, this has affected the recently re-classified Financial Services as Special Ad Category. AND Health and Wellness are being reclassified as special ad category. Watch this video to not violate HIPPA laws and get perma banned on 

If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Facebook ad account restricted: Advertising restrictions for unusual activity 

This flag is a pain in the a#$! If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag. With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

Facebook ad account restricted: Deleted Banned Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

Facebook USED to show you the type of ads they reject. Now, they’ve stripped EVEN MORE from their official policies site. That image above? USED to be on Facebook’s ad policies page. They’ve taken it away, giving you, the business owner, the ad agency, even LESS to go on for what NOT to do with your ads to avoid a ban. But I’ve archived it on my site to give you context.

Your Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

facebook ad account restriction
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Because you f#$%!’d up. That may seem a little harsh, but it’s the truth. Somewhere along the way you crossed the line for policies and Facebook decided you are more of a threat than a benefit. Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online nich.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Facebook ad account restriction


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOMETHING in your ads was pissing off Facebook and there were warning signs – probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social,Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.
The platform boasts 3.065 billion active users on a monthly basis. This makes it the most used social media platform worldwide.
In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  (In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

facebook ad account restriction

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

facebook ad account restriction

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restriction Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

 your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

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How to advertise content unrestricted on Facebook & Top Google Ranking Factors

Are you asking how to advertise content unrestricted on Facebook? Dealing with getting a Facebook Ad Account Restricted? I’ve worked at Meta in ads and tech, and in this article, I’ll share insights on how to advertise content unrestricted and Top Google Ranking Factors & When to Run Google Ads Vs FB Ads.

Be sure to read the last article too.

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads. A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, Facebook says:

Why we may apply advertising restrictions

We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.

And yet, how these advertising standards are defined or explained is missing. Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

Next up, let’s discuss: What types of ad copy does Facebook look to flag?

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a million dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 100 pounds in 2 weeks without effort!”

A great way to frame Facebook ad policy violations, is to think about the biggest skeptic you know. Celebrity or in your personal network. Gordon Ramsey inspecting his cooks’ meal type skepticism:

advertise content unrestricted


There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Now, let’s talk about when to use Google PPC ads vs Facebook ads and Google’s Top Ranking Factors.

When To Choose Google Ads Vs. Meta Ads

Google Ads is built around user intent.

Whether it’s [best CRM for real estate agents] or [emergency plumber near me], that intent translates into higher conversion potential because people come to Google actively looking for solutions.

Meta Ads (Facebook and Instagram) are driven by discovery.

You’re placing ad content in front of users who weren’t searching for your product but might be persuaded to click, browse, or buy.

This makes Meta stronger for brand awareness, lifestyle products, and impulse-driven purchases.

In short, Google wins when users know what they want. Meta wins when you want to influence what they want.

When Google Ads Make More Sense

Google Ads is the platform to choose when search volume and purchase intent are high.

Legal services, home service providers, and B2B companies often perform better in Google because they solve specific problems people are actively researching. Now let’s talk about Facebook ads. 

When Facebook Ads Outperform

Facebook shines when you aim to build demand, but it’s not limited to just awareness or engagement.

For many ecommerce brands, Meta is a primary driver of direct conversions, especially when the product is aesthetically pleasing, impulse-friendly, or supported by strong creative assets.

Campaign types like Advantage+ Shopping, paired with dynamic product ads, won’t just help your brand get noticed; they can drive sales right away, too.

What makes Meta effective is how it is able to blend product discovery with fast action, which makes it a great tool for new product launches, lifestyle products, and visually driven goods like fashion, beauty, or home decor.

Its creative formats, Reels, Stories, and Carousels offer brands the flexibility to tell a compelling story and convert in the same swipe.

It’s also the better choice for lower-budget campaigns. The 2024 Facebook Ads benchmarks show a $1.88 CPC across all industries compared to Google’s $4.66.

Meta also leans into AI to adapt to the post-iOS 14 landscape. Advantage+ Shopping Campaigns and the Conversions API help automate targeting and placements while making up for lost third-party data.

Lead generation for B2C brands can perform well on Meta, too, especially with strong creative and clear calls to action.

Top Google Ranking Factors

For the first time in 9 years, Google has shared how many searches it processes each year.

The answer: 5 TRILLION.

In 2016 (the last time they announced it), that number was “more than 2 trillion.”

This is good news for marketers—a solid SEO strategy will continue to drive results.​

Here’s a chart showing the exponential growth of Google search volume from 1999 through 2025:

advertise content unrestricted

But it’s not all sunshine and rainbows at Google, according to a recent survey by Vox Media and Two Cents Insights.

42% of users say Google is becoming less useful.
66% said the quality of information is going downhill.
61% of Gen Z and 53% of Millennials say they prefer using AI tools over traditional search engines.

Google isn’t taking these developments lightly and continues to innovate in an effort to keep users on its platform. They recently upgraded AI Overviews with Gemini 2.0 and launched a new AI Mode for premium subscribers.I predict that Google’s market share will shrink as more people are turning to alternative search channels.

But just like TikTok did not kill Instagram and Instagram did not kill Facebook, ChatGPT is not going to kill Google. Look at these shifts as more opportunities to get more customers from multiple platforms and grow faster.

Key Takeaways

  • Google ranking factors are elements of your website that Google’s search algorithm considers when deciding what webpages to show in the SERPs.
  • The top Google ranking factors include:
    • Mobile-first optimization
    • Core Web Vitals (LCP, INP, CLS)
    • E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)
    • Link profile (inbound, outbound, and internal links)
    • User experience (UX)
    • Technical SEO (meta tags, schema markup, etc.)
    • Content relevancy and authority
    • Real business information (Google Business Profile)
  • The upcoming Search Generative Experience (SGE) is expected to reduce organic traffic from search, making it more important to focus on ranking factors like:
    • High-quality, expertise-driven content aligned with search intent
    • Concise, easy-to-digest content presentation
    • Strong link profile and authority
  • Hiring a qualified agency is another way to improve search rankings.

But let’s say you have mastered creating when to run Google ads vs Facebook and have your ranking factors figured out. Yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat. It’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Get the Top Facebook Ad Swipe file here 

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

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How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

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My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

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If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

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Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

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How to Fix a Facebook Ad Account Restricted For This Year

Dealing with getting a Facebook Ad Account Restricted? As I’ve blogged before…

It’s happening A LOT these days.

And when you reach out to Meta they give you a wall of silence or misinformation.

Pretty helpful isn’t it?

What’s one of the best ways to generate product interest, trigger conversation, and increase revenue? User-generated content (UGC).

It’s a marketing goldmine, and knowing how to use it properly can create a snowball effect of higher engagement and more social media followers. But if Facebook ad bans are causing the cost of marketing to get expensive, how do we fix this?

I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta. I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some secrets to increasing sales with UGC and reducing the risk of getting banned when running ads on Facebook.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

I confess, I drank the kool-aid my first days working in ads at Facebook back in 2016. I thought it would be an amazing opportunity to discover how great a company Facebook was from the inside. But what I found was different.

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Would you like to make $10,000 a month from Facebook ads without ever dealing with Facebook jail? Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into how to leverage UGC for your company. 

This marketing strategy is great for any business: big or small, B2C or B2B.

It’s one of the best ways to generate interest, trigger conversations, and increase revenue.

I’m talking about user-generated content, or UGC.

UGC is considered much more authentic and trustworthy.

  • According to Stackla, 79% of people say it has a big impact on their purchasing decisions.
  • Millennials in particular put a lot of stake in UGC: EveryoneSocial reports that they trust it 50% more than other content created by brands.

UGC comes in many forms.

For a B2B brand, it could be testimonials and reviews on their website.

For a B2C brand, it might be product photos or videos shared by users on social media.

Instagram, Facebook Users Report Widespread Outages

As recently reported,

Facebook and Instagram users are experiencing widespread issues this morning, with reports of disruptions beginning around 9 a.m. ET on Tuesday. Problems include missing comments on Instagram posts and difficulties logging into Facebook.

Newsweek has reached out to Meta for comment via email.

What to know:

  • Instagram users are struggling with viewing or posting comments on their photos and stories.
  • Facebook users are reporting login errors, with some unable to access their accounts after signing out.
  • The outages are impacting users across the US, from the East Coast to the West.
  • Thousands have turned to Downdetector to report issues with both platforms.

It looks like as much as naysayers tell me Facebook advertising is dead, there are so many people ON facebook and running ads on Facebook, Meta was having server issues for IG and FB. 

BUT I guess none of this matters if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
facebook ad account restriction
Want to know the secret to escaping Facebook jail?

Thought so.

Now let me explain…

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re jumping rooftop to rooftop, you’re running from the evil Facebook replicants attempting to shut down your Facebook ads and steal your ad profits with unnecessary bans, what should you do?

Facebook ad account restricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. For example….

Guns for sale on social media despite Meta’s policies against it

Facebook ad account restricted phone image

Glocks, military-style rifles and “ghost guns” have all been advertised for sale on easily accessible sites like Facebook and Instagram. Each ad appears to be in direct violation of Meta’s own policies, raising questions about the company’s ability to effectively moderate content. Some of the ads go even further, potentially violating local and federal laws. 

Meta has banned ads for the sale of firearms since 2016. The company’s policy simply states: “Ads must not promote the sale or use of weapons, ammunition or explosives. This includes ads for weapon modification accessories.” 

But more than 230 of these ads ran on Meta’s platforms in just over two months, many directing users to Telegram for the actual transaction, according to a new study released Oct. 7 by the Tech Transparency Project and the Everytown for Gun Safety Support Fund.

And yet, you run one ad for a skin product or cosmetic surgery and everything gets banned in the blink of an eye. Ironic isn’t it?

I bring this up to remind you that Meta faces other pressing issues aside from helping you restore your restricted ad account. And with this pressure, Facebook typically responds by increasing their reliance on Facebook ad policy automations to enforce facebook ad policies – which means it’s getting more dangerous to run ads. There’s a higher risk of restrictions now more than ever – even when they so obviously fail.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Get the Top Facebook Ad Swipe file here 

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Get the Top Facebook Ad Swipe file here 

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

How to Fix a Facebook Ad Account Restricted & Tips for Digital Marketing

Dealing with getting a Facebook Ad Account Restricted?

It’s happening A LOT these days.

And when you reach out to Meta they give you a wall of silence or misinformation.

Pretty helpful isn’t it?

If you’re starting a career in digital marketing, you’ll want to know ad compliance as well as a few key takeways I’ll reveal later on.

I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta. I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some secrets to increasing sales with UGC and reducing the risk of getting banned when running ads on Facebook.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

I confess, I drank the kool-aid my first days working in ads at Facebook back in 2016. I thought it would be an amazing opportunity to discover how great a company Facebook was from the inside. But what I found was different.

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Would you like to make $10,000 a month from Facebook ads without ever dealing with Facebook jail? Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into how to start a career in digital marketing.

Key Takeaways

  • Approximately 77.1 percent of employers look for employees with strong written communication skills, and 69.3 percent search for workers who have strong verbal skills.
  • Learn marketing fundamentals, including branding, analytics, and consumer behavior, to establish a strong knowledge base.
  • To stay competitive in the digital-first landscape, master tools like Google Analytics (GA), social media platforms, and email marketing.
  • Marketing evolves rapidly—be open to learning new strategies and adapting to industry trends.
  • Attend industry events, connect on LinkedIn, and seek mentorship to build relationships that can open doors and guide your career.

Tips for Digital Marketing

The number of digital marketing jobs for advertising, promotions, and marketing managers is on course to increase by 8 percent from 2023 to 2033, and it has a faster growth rate than most other job sectors

On top of that, the sector is constantly evolving, with trends such as increased remote work, data-driven decision-making, and AI.

Luckily, there are a few tricks you can use to get the edge on your competition.

If you’re looking for actionable marketing career tips to boost your job prospects, you’re in the right place.

1. Improve Your Communication

No matter what new technology rolls out tomorrow, your basic communication skills are always in demand.

For proof, take a look at the top skills employers want when hiring fresh graduates for entry-level positions:

facebook ad account restricted

Prioritize the Right Channels and UGC Types

First things first.

You’ve got to figure out the best spots to post your UGC. You don’t need to be on every social media site — you just need to post where your audience hangs out. I’m sure you’ve got a good sense of that already. But if not, develop a customer persona to understand where different demographics are most likely to gather.

Now it’s time to think about content types; Selectivity is key to any winning strategy.

Ask yourself what type of user-generated content will work best at each stage and test it out. For example, clothing brands could do well with photos and videos shared on more visual channels like Instagram and Pinterest.

Or a B2B brand may want to prioritize testimonials and reviews and post those. Collect testimonials regularly to add them to your content bank. You can also use this social proof in your emails, Instagram Stories, and landing pages.

Hotels are another good example of this strategy.

Reviews and testimonials are the perfect type of UGC for their booking and product pages. On the other hand, photos and videos of customers enjoying their stay would work really well on Instagram.

You must also analyze what works at each touchpoint to get consistent results and make changes accordingly.

2. Specialize and Socialize

As the introduction highlights, marketing opportunities are expanding due to significant job growth and support, but so is competition.

And competing with other marketing hopefuls means going up against a field chock-full of communication experts.

It’s a lot to stack up against on paper. If you want to separate yourself from the pack, you have to specialize your toolkit.

According to Indeed.com, the most in-demand skills in marketing careersinclude data analysis, UX/UI writing, email and content marketing, and automation. 

That gives you plenty of areas to pick from, and sure, you could be a jack of all trades. But your best bet to get ahead? Specialize. 

Become the go-to person for a specific skill or two rather than stretching yourself too thin.

Then, the next step is to get your name out there. You can take advantage of platforms like Medium, Substack, and LinkedIn. And you can’t go wrong with guest blogging. When you get published on well-known blogs/sites and build social proof around specialized aspects of your marketing skills, it:

  • Reinforces your credibility and the value you offer.
  • Gives you a chance to highlight your results.
  • Helps you stand out from other candidates.

And the best part? Getting into high-profile blogs building a portfolio isn’t hard.

Once you’ve built digital marketing skills, you’ll want to put them to use across multiple platforms.

3. Omnichannel Marketing

If you’re serious about your career in marketing, you need to learn how to be everywhere at once rather than just relying on old favorites like SEO and content marketing, That means learning how to create a cohesive marketing strategy across different platforms like email, social media, and paid media.

Creating campaigns and journeys with various touchpoints shows your ability to reach audiences at different stages of the customer lifecycle, whether that’s brand awareness, lead nurturing, or customer retention.

These types of omnichannel marketing shows you clearly understand how each platform can complement each other and guides customers through their journey. For example, you might create an email campaign that leads customers to a tailored landing page ready to secure more conversions. 

BUT I guess none of these winning digital marketing strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
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facebook ad account restriction
Want to know the secret to escaping Facebook jail?

Thought so.

Now let me explain…

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re jumping rooftop to rooftop, you’re running from the evil Facebook replicants attempting to shut down your Facebook ads and steal your ad profits with unnecessary bans, what should you do?

Facebook ad account restricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. Staying up to date with new FB ad policies can help – so, stay tuned to my site for more articles, and keep up with new Facebook updates. For example...

Meta considers charging for ad-free Facebook and Instagram in the UK

Facebook ad account restricted phone image

They said the firm was “engaging constructively” with the UK data watchdog about the subscription service, following a consultation in 2024.

The Information Commissioner’s Office previously said it expected Meta to consider data protection concerns before it launched an ad-free subscription.

Meta says personalised advertising allows its platforms to be free at the point of access.

Guidance issued by the regulator in January states that users must be presented with a genuine free choice.

Social media platforms such as Meta heavily rely on ad revenues, and the company says personalised advertising allows its platforms to be free.

Advertising accounted for more than 96% of its revenue in its latest quarterly financial results.

Other social platforms including Snapchat, TikTok and X (formerly Twitter) have also looked to ad-free options as a way to raise more money through subscriptions.

Consent or pay

A number of online services, such as news publishers, are asking users to either pay up or consent to being tracked while using the platform for free.

The Guardian became the latest UK publisher to start doing this in March, following in the footsteps of the Daily Mirror, the Independent and others.

The advertising model, known as “consent or pay”, has become increasingly popular.

Publishers say they have no choice due to growing pressures on their finances, while campaigners say it is unfair to users to ask them to pay up in exchange for not being targeted with ads.

And “consent or pay” models may fall foul of data protection law in the UK if a user’s consent has not been “freely given”, according to the ICO.

“If organizations choose to adopt a ‘consent or pay’ model, they must demonstrate the model is compliant with UK data protection law,” a spokesperson told the BBC.

“This means that, among other data protection standards, organizations must demonstrate that people can freely give their consent to processing of their personal information for personalized advertising.”

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious is a Rejected Facebook Ad? Personal Attributes

facebook ad account restriction

You see those images above? You can’t see them on Facebook’s website anymore for a clear example of what NOT to do. Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow for Personal Attributes flag. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Top 10 FB Ad Swipe File

Top 10 Facebook Ad Swipe File

Unlock the Top 10 Facebook Ads That Are Working Right Now — For Just $9.97

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Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Facebook Ad Policy Expose Why You Got Banned

Will Meta ban my account for ad copyright? How severe is Facebook ad policy?

They’ll all lie to you – Facebook, Instagram, Google, saying despite an account ban it will be turned on after they review.

The reason for these lies is Meta outsources labor to unskilled workers, making it tough deciphering Facebook ad policy when Facebook’s bots work around the clock to ban and restrict ad accounts.

I’ve worked at Facebook in multiple departments – advertising to tech and today, I’m explaining how Facebook ad policy works. Will Meta ban my account for ad copyright? Stay tuned also for a full breakdown of a hacker’s message, impersonating Facebook. Want to just get a restricted FB ad account fixed? Schedule a discovery call here, free for a limited time.

facebook ad policy

Are you googling will meta ban my account for ad copyright?

Facebook policy for ads sounds simple but it’s pretty complex – it’s dangerous to think Facebook will take the time to understand you, your ads, or why the automations ban you. Would you like a clear explanation? Facebook won’t give you one, but today I’ll help make some things clear. And don’t forget to read my last article here.

Facebook Ad Policy Overview

Will Meta ban my account for ad copyright?

When Facebook was first established it was just for college kids, and soon it ballooned into a billion dollar empire. Similar to a city that grows too fast for its own infrastructure to support the traffic, city codes, building violations, and so on – Facebook has too much traffic to handle the ads from a human level. (don’t miss out on this ad account restriction guide)

Will Meta ban my account for ad copyright? Ecommerce Edition

I’ve seen drop shippers completely rip off existing YouTube videos for their skincare products. Lawsuits happened and their entire business got shut down because of copyright claims. Just hire someone off Fiverr to do your videos, don’t use someone else’s videos for your drop shipping or you’ll get banned.

The Meta engineers I’ve worked with, designed the automations to replace the humans reviewing your ads for Facebook ad policy compliance. And as a result, a lot of advertisers and businesses get banned without warning or explanation. Why is that?

Facebook ad policy

Facebook ad policy is designed to stop bad actors from scamming innocent Facebook users – and I’ve oversaw the outsourced workers who review your content, moderating it to ensure compliance, when I was in tech at Meta I had to review their work. They are so badly trained, they have no idea how to tell the difference between you and a bad actor.

Will Meta ban my account for ad copyright?

Will Meta ban my account for ad copyright?

When creating new Facebook ads, keep in mind if you try to name drop other established and famous brands, you can get flagged for copyright infringements.  Will Meta ban my account for ad copyright? Yes, if you use copyrighted material.

And remember, Facebook itself is under scrutiny, especially with Facebook’s new focus on AI. Don’t want AI suggestions all the time? Check this out:

How to Turn Off Meta AI on Facebook

Facebook ad policy ai Select your Account profile picture in the top-right corner of the screen. In the drop-down menu, choose Settings & Privacy, and then pick Settings. Facebook with the account icon and Settings menu option highlighted On the left side, scroll down to Audience and visibility and select Posts. On the right, turn off the toggle for Allow comment summaries on your posts. The "Posts" option in the FB sidebar and the "Allow comment summaries on your posts" ite

 

If you’re browsing the web or using the Facebook app on your computer, you can turn off Meta AI in just a handful of steps.

  1. Select your Account profile picture in the top-right corner of the screen.

  2. In the drop-down menu, choose Settings & Privacy, and then pick Settings.

    Facebook with the account icon and Settings menu option highlighted
  3. On the left side, scroll down to Audience and visibility and select Posts.

  4. On the right, turn off the toggle for Allow comment summaries on your posts.

    The "Posts" option in the FB sidebar and the "Allow comment summaries on your posts" item

Now, let’s talk about Meta’s advertising principles. 

Meta advertising policy principles

The more eyes are on content, the more chance ads will be displayed to FB users, so high engagement is prioritized, even if sometimes that engagement isn’t positive. Still asking: Will Meta ban my account for ad copyright? Another pitfall to be aware of is in the music selected for your FB ads – make sure you have the license to use this music or you’ll get hit with a copyright flag.

Will Meta ban my account for ad copyright? The ad review process

Facebook rarely puts human eyes on ads, the decision to approve or reject a Facebook ad is done by machines 90% of the time. And typically they have, maximum, 24 hours to approve or reject a FB ad. If it goes longer than that “in review” you’ll want to reach out to Facebook ad support.

Will Meta ban my account for ad copyright? If you have used a copyrighted image or video, typically depending on where it was used, you may get sent to the Pages Team and they’ll revoke a feature access token. You won’t be able to use the video feature if you have an IP flag for videos shared. 

What to do if your ad is rejected or if your business asset is restricted

The first step is to stop taking actions on Facebook with Ads Manager, Facebook Business Manager, and your Page. Often the biggest fail comes from acting too quickly without examining your entire funnel and assessing the damage before acting. Wondering what other ways Will Meta ban my account for ad copyright? If you use Meta brand assets without permission on your lander, you can get the IP flag as well. 

Community standards

Typically, there’s no cross over from facebook ad policies that govern all ads you run on Facebook and the Community Standards which regulate the organic content. Facebook has workers in sweatshops overseas monitoring the organic content and removing porn, violence, drugs and more.

Will Meta ban my account for ad copyright? If you are even organically, using music record label owners have sued Facebook for sharing you may get that flag. 

You won’t see Community Standards violations in Ads Manager, they’ll be in the Support Inbox, visible from your Profile (not FB Business Page)’s privacy settings.

Facebook Ad Policy

Anytime you report a fake profile on Facebook you’ll see the Support Inbox filled with automated messages, and sometimes you can reach a person – but this is for non-advertising issues, typically, although certain appeals go through here as well.

Facebook Ad Policy support inbox 2

Facebook Ad Policy Content

Unacceptable content

When you look at Facebook ad policy on unacceptable content, you’ll see things like, don’t sell illegal items, or exploit people but what this manifests as in your real, every day experience running ads for profit is the part where Meta talks about Misinformation.

Facebook ad policy
If you cut out all the BS and fluff what Facebook is saying for Facebook ad policy here is TLDR: “Don’t look like spam or an MLM.”

Even if you went to a mega conference like Social Media Marketing World, it’s doubtful anyone there (except me) might understand the exact way the automations flag your ads and ban you. There is a lot of of uncertain guesses online about restricted ad accounts, that don’t come from the source of Meta itself. 

Suffice to say, trying to get Facebook to be clear and specific on what they ban and what they allow is like wandering in the dark searching for the sunken ships in the Bermuda Triangle.

Want to save yourself money and headaches and avoid bans? Schedule your complimentary discovery call with me here

Facebook Ad Policy: Deceptive Ads

Deceptive content

Let me decode this for you, as it isn’t clear from reading this section on Facebook ad policy what Facebook means when you break it down to nuts and bolts.

Meta here is saying don’t make exaggerated claims that don’t sound realistic in their opinion for what an average person’s results may be using your product or service. So, tone down your ad copy from anything that sounds like a tabloid or over sensational.

I explain some details in this video:

Facebook Ad Policy Restricted Products

Restricted goods and services

You may be blissfully unaware of certain banned business models on Facebook and specific types of products you can’t sell on Facebook which include:

  • Animals
  • Crypto Currency
  • Tobacco 

One of the reasons why people who sell CBD have such a hard time ever getting it live on Facebook is because the bots will flag anything smoke-related as selling cigarettes. I have an article about selling CBD on Facebook you may find helpful here.

Facebook Ad Policy: Objection

Objectionable content

What Facebook means by “Objectionable content” for Facebook ad policy is:

  • No nudity (seems obv) 
  • No cursing in ads (don’t try to be cute here) 
  • No Graphic Content

What that typically looks like in ads is if you try to go too extreme or shocking with kicking the pain points when writing ad copy. Still asking Will Meta ban my account for ad copyright? Don’t use the Nike swish symbol or other logos already trademarked in your ads. 

Also, now that financial ads are special ad category, you want to be extra careful. Soon it looks like Health and Wellness ads are about to become special ad category.

The Standard Events from CAPI pixel data are violating HIPPA for medical policies – read my expose here.

Want to stop reading an encyclopedia of Facebook ad policy and just ensure your ads get approved?

Or recover from a restricted ad account? Then you’re like my client Cubatica who ran ads for Tony Robbins that I prescreened for his Knowledge Broker Blueprint (KBB) launch. Schedule your Facebook ad policy discovery call today right here. Facebook ad policy discovery call today

Facebook Ad Policy IP

Intellectual property infringement

Facebook Ad Policy

Will Meta ban my account for ad copyright? It’s crazy how obvious this is – yet every year I still see many of my clients come to me with IP flags. You cannot borrow authority from a celebrity or name brand of an established company to sell your products, without paying your dues. If you attempt to use a major brand name – including Facebook’s – without a licensing agreement, Facebook will flag you for copyright infringement. 

Facebook Ad Policy Political Ads

Social issue, electoral or political advertising

If Facebook’s bots perceive your ad as something political or addressing a social issue you’ll have to mark your ad as a special ad category ad – if you don’t Facebook will ban you. 

Will Meta ban my account for ad copyright? Fact Checkers Going Away

So all the advertisers thought because of Mark Zuckerberg’s PSA that fact checkers were going away that suddenly it was blue ocean for ad bans going away too. They didn’t pay attention to the difference between Community Standards – for ORGANIC content – and the Facebook Ad Policies for advertising content.

Clearing the facebook ad policies are what regulates ADs, which has 0 to do with fact checking ORGANIC content.

Besides, Meta never took away the fact checkers. They still ban posts every week. So, it was just for good PR I think, as the reality is, nothing has changed. Read the full report here.

Facebook Ad Policy: Drugs et al

Product and format-specific policies

This is a fancy way of saying even if your ad is a video ad not a static image ad you still have to obey Facebook ad policy and not have any:

  1. Drugs and alcohol use

  2. Adult content

  3. Profanity

  4. Violence and gore

Facebook Ad Policy: Cybersecurity

Advertising policies affecting business assets

Wow, another vague af Facebook ad policy title! What does it mean? It means don’t run ads that Facebook thinks sound real spammy, and don’t try to hack people. This also means don’t SOUND like you are. What do I mean by that? Well, if FB says don’t hack people, check your copy to make sure there are no phrases that could be misinterpreted that way.

POLICIES

What you should know by now is that Facebook doesn’t F around when it comes to enforcing Facebook ad policy because there are genuinely bad actors out there breaking all the rules to harm others, so they have a better safe than sorry approach. After the Big Tech Layoffs, now Facebook is even more short staffed and relying on automations to make most of their Facebook ad policy decisions. Keep that in mind – machines are reviewing your ads not people.

Want someone who speaks Facebook ad policy bot language? Schedule your discovery call with me today. Schedule your discovery call with me today.

Facebook Ad Policy Enforcing Policy

ENFORCEMENT

The way Facebook automations enforce Facebook ad policy is by building a profile of your actions on Facebook Business Manager, Ads Manager, Facebook Business Page and running ads. After a specific period of time (lets say 60-90 days or sooner) the Facebook ad policy automations may make a conclusion, after seeing a pattern, that you are deliberately breaking Facebook ad policy if you have repeat violations.

Here is the problem with Facebook relying on machine-learning to enforce ad policies – if you made a few mistakes in a row, Facebook’s automations see the pattern and assume you are deliberately violating another one of their ad policies, called Circumventing Systems. I created a quick and dirty guide for you on Circumventing Systems here:

Circumventing Systems Guide (1)

Wouldn’t you like to prevent Facebook from banning your ad account?

As Liana Lang, CEO of Power Up Strategy Inc. said, “Please meet Trevor, my ‘secret weapon’ for all things Facebook compliance. I highly recommend hiring him to help you out especially if you plan to be running ads.”

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call.

Now, you may have noticed Facebook changes their ad policies A LOT!

Who are the Facebook changes really for? 

I’m sure we’ve all seen the awkward testimonial from Mark Zuckerberg when he faced Congress. Anytime there is a PR fire – like Cambridge Analytica (I was working at Facebook when this happened), Facebook has to get out and do damage control.

Facebook policy
Facebook’s policy is to change Facebook’s policy to show they are doing something about an issue. Even if those changes wreak havoc on advertisers just like you.

Facebook creates new ad automations to police Facebook ads more to please their stakeholders, and show the board they are doing something. What they don’t do is look at the big picture for how these new automations integrate with the existing Facebook bots.

What are Facebook ad policies?

Facebook ad policies operate on 3 levels:

One level is the Community Standards for NON ads but if your Page or Profile is breaking them it can affect your ads.  

The 2nd level is the common sense ad policies like no guns or drugs, that every social media website has. 

The 3rd level are the ad policies specific to your industry. Different ad policies apply for ads about weightloss versus ads about how to make money online. While many blogs get it wrong guessing, I’ve worked with the engineers at Facebook and help business prevent or recover from a Facebook ban, learn more here.

Advertising Standards

In 2023 if you googled new facebook ad policies 2023 this is what you’d see:

Facebook ad policy


You can see beginning in February 2023, advertisers will only be able to use age and location to reach teens. Facebook is removing gender as a targeting option – thats another update to the Facebook advertising guidelines. That’s my blog as the first result (Facebook had to advertise to rank above me under the Sponsored post because Google determined my articles answered the questions better).

Already completely banned?

If you are running ads and spending $100K a year or more on ads, I can help with that.

Will Meta ban my account for ad copyright? If you are duplicating another advertiser’s ad, you’ll increase your risk of getting flagged.

Facebook Policy Related articles

Check out the ad-guides I’ve created for ad agencies, you’ll find some great tips to help when Facebook isn’t being transparent.

Unmasking Hackers: How They Impersonate Facebook Accounts and Trick Users

Like no time in history the world is under attack by phishing messages, impersonated IG accounts, and hacked Facebook business managers, hacked Facebook Business Pages, and compromised ad accounts.

Flood gates of hell have opened and it’s like Brad Pitt fighting zombies at the top of the wall in World War Z, no joke:

Facebook ad policy
All that being said, when dealing with Facebook policy, how do you discern between real Facebook staff messages and a hacker impersonating Facebook? For this, take a look as I break down a hacker’s faked Facebook message to me:

The Anatomy of a Hacker’s Fake Facebook Message

Alightchall so here’s a hacker’s message to me for my biohacking facebook page. His name was “York Alfredo” TF was that supposed to be,  a noodle dish living in New York? Here is his message, pretending to be Facebook:

Facebook policy

For a full breakdown, read the most comprehensive article on protecting yourself from getting hacked here. You’ll learn things you never knew about how your account can be compromised and what to do about it. 

Facebook Ad Policy [Explained] Why Some Accounts Are Banned & Others Are Not

So why do some accounts get banned while others are not? Simply said, it depends on a few things, for instance your track record for ad rejections or Facebook ad policy violations, within a specific amount of time. If you have had a lot of near misses, you are more likely to be shut down for a smaller flag in the future.

And, you may hate to hear this, but there are some agency accounts who have simply not made changes to their previously approved ads for years, and get into a holding pattern where the automations don’t rescan them. So, they’ve gotten away with noncompliant ads for years.

Eventually, the bots will catch up to them, and they’ll be calling me, to help them get Facebook ads live again after a ban or ad account restriction. But, just because you see noncompliant ads live on Facebook doesn’t mean it’s safe for you to do so. 

Facebook Policy Prevent Bans

Even if you spent a week reading Facebook’s Ad Policies you’d still be at risk of a shut down for Personal Attributes simply because there are ways Facebook’s bots flag you that Facebook isn’t open about. But that’s what I help businesses and ad agencies with: actual transparency for how Facebook ad policy automations flag and what to do to avoid Facebook jail. 

Learn more

Don’t miss out on an opportunity to never have to get flagged again:

Facebook Ad Policy Violations New Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Linkedin

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running Will Meta ban my account for ad copyright?

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. But, the first 48 hours is ideal for appeals. If you have a copyright issue, it will depend on how many times you violated this IP in the past, first time offenders you may be able to continue if you remove the copyrighted material from your funnel before appealing. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Will Meta ban my account for ad copyright? Will Meta ban my account for ad copyright? Will Meta ban my account for ad copyright? 

Will Meta ban my account for ad copyright? Will Meta ban my account for ad copyright? Will Meta ban my account for ad copyright?

Essential Facebook Ad Policies to Know [Ultimate Guide]

There are essential Facebook ad policies you must know before running ads on Facebook. Facebook ad policies seem simple but also complex in how automations execute them.

One of the biggest mistakes most advertisers make is to think only of conversions instead of asking, “Will Facebook even approve my ads?Are your Facebook ads blocked? Click here for expert guidance.

How much of an expert are you on Facebook ad policies? That is a trick question. Unless you work at Facebook, you won’t know half of them, given there are thousands of banned words, and ad policies you are supposed to know and follow but are not told about, as I discussed in the last article.


Before publishing an ad it is essential to know the risks that an ad contains to getting your entire funnel shut down by the automations Facebook relies on to enforce their ad policies.

You’re in luck – I’ve worked at Facebook for years, way before they came up with “Meta” and can provide answers on how to follow their ad policies.

Like the social media marketing team of Tony Robbins found out when I prescreened all their Facebook ads for compliance, in the Knowledge Broker Blueprint launch – understanding how Facebook’s automations flag helps you to prevent getting flagged.

Want the same VIP treatment I gave their team? Schedule a discovery call here.

So, let’s pause for a second, and focus on getting familiar with Facebook’s ad policies, prior to clicking that publish button. It is important to ensure that the ad complies with the advertising policies in order not to get rejected.

Want a TLDR? For the most common Facebook ad policies explained click here.

Facebook Ad Policies: Why

facebook ad policies

1. Understanding Why Facebook Has Ad Policies

From Facebook:

facebook ad account keeps getting disabled

Simply put – Meta’s Facebook ad policies are an instruction manual to help you know what you can and can’t do. Like no before-and-after pics for weight loss ads. If Facebook didn’t have any ad policies at all, clickbait farms from third-world countries would dominate your feed with the spammiest, identity-stealing garbage you can imagine.

It’s also for Facebook’s protection. If Meta allowed any ad to run and there were ads showing illegal activities – then Meta would be the one getting sued first. Then the advertiser. Each time an ad is submitted by an advertiser, it is reviewed against these policies.

This is a multi-step process that is completed within 24 hours or less. If you have an ad that is stuck in review for longer than 24 hours, you’ll want to contact Facebook ad support. You can contact Facebook through this most recent link (you’ll have to had run ads first that spent money to have access to this link).

Something to note: Depending on what part of the world you’re in, this link may not work because you have to contact Facebook ad support during their business hours 8am-4pm CST ish. These hours change depending on staffing.

Also, since Trump became president, Facebook around the same time seems to be removing the ability to contact Facebook ad support, due to massive lay offs around the same time, of 4,000 people. 


For an in depth look at the top reasons why Facebook disables ad accounts click here.

Facebook Ad Policies: Downsizing

Meta’s recent layoffs take an unexpected turn

As some sites report, Mark Zuckerberg made an abrupt decision:

“I’ve decided to raise the bar on performance management and move out low-performers faster,” said Zuckerberg in the memo. “We typically manage out people who aren’t meeting expectations over the course of a year, but now we’re going to do more extensive performance-based cuts during this cycle.”

Laid-off Meta employees flag major issue

The first round of Meta’s job cuts kicked off on Feb. 10, and some employees who were let go are claiming that they were “blindsided” by being laid off since they had recently received positive performance reviews, according to a new report from Business Insider.

The fired Meta employees who spoke to Insider said that they received “At or Above Expectations” ratings in their 2024 mid-year reviews. These ratings are allegedly the middle tier in Meta’s three-level performance system.

“When I received the email I was surprised by it mostly because I have a very solid performance history and no indicators of the last six months of performance problems,” said one former employee in an interview with Insider.

Another former Meta employee told Insider that they were laid off yesterday even after their manager assured them that they would be safe from the job cuts.

How does this connect to facebook ad policies?

Facebook Ad Policies: Less Employees = More Robots

When there are less staff or contract workers at Meta, there are less human beings to review your ads. Which means more of Facebook’s policy bots have control over whether you get banned or not.

Facebook Ad Policies: Top Issues Flagged

Here are some of the top issues Facebook flags for, sourced from Meta itself:

facebook ad account keeps getting disabled

Facebook Ad Policies: Ad Review

2. Reviewing Facebook Ads

Here’s a tip: before you hit that “Submit” button [cinematic build-up music] make sure to review your ads to make sure they are compliant first. Every advertisement on the Newsfeed of Facebook or Instagram has to be approved and up to snuff for your ads to go live. If you’re looking for the scoop on the top reasons that Facebook ads get rejected click here.

But what should you focus on when reviewing your ad before submitting it for Facebook’s automations to review? I’m going to break down the elements of a Facebook ad that will be considered during the review process, in order of priority:

  • Ad copy above the creative
  • Ad headline
  • Destination URL matching Display URL [If Applicable]
  • Landing page
  • Privacy Policy
  • Ad creative
  • Type of business

Facebook Ad Policies: Ad Review Process

3. The Ad Review Process [in depth]

Ad Copy Above the Creative

The riskiest part of your Facebook ad is the ad copy you’ve written that goes above the image or video of your ad’s creative. Facebook’s automations scan this first and foremost. You use a banned word, or frame your advertisement in a spammy or clickbait way – these words alone will get your ad shut down.

Ad Headline

If the headline – the words right beneath your ad’s creative – sound like they are breaking ad policies, Facebook will flag that next.

Destination URL Matching Display URL

If your display URL doesn’t match the actual destination page’s URL in a Traffic campaign objective ad, then Facebook will flag you for trying to deceive their machines. So be careful about those bridge pages between your ad and the main sales page.

Landing Page Contents

Your ads will be rejected if the content on the landing page is against Facebook’s ad policies or is not fully functional. Check out my blog post on how to fix a non functional landing page for more information on this.

Also, consider ad sense here as well. If your Facebook ad shows one product or service but your lander shows an entirely different one – you’ll get put on the radar if not shut down.

Facebook Ad Policies: Privacy

Privacy Policy

Every landing page connected to your Facebook ad must display a privacy policy. This privacy policy has to be reviewed and approved by Meta. If your privacy policy is not compliant or nonexistent this alone will get you shut down.

Ad Creative

After reviewing all of the above, the automations then scan your video or your still image to see if it is following Facebook’s advertising policies. So, while not the first thing Facebook scans, it is still vital to keep your images compliant. If they look crazy, unrealistic, spammy, etc you’ll be rejected.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Policies: Type of Biz

Type of Business

Let’s not forget that certain types of businesses are not allowed on Facebook. If you are just so eager to run ads you didn’t stop to think:

“Is my type of biz even allowed on Facebook?”

Then you may have wasted a lot of time. If you’re running an MLM, that isn’t allowed on Facebook. Anything to do with student loans isn’t allowed on Facebook. Cryptocurrency ads aren’t allowed on Facebook (just educational how-to ads about that topic and that’s a slippery slope.”

CBD was not allowed on Facebook. And more. Facebook ad policies were updated for CBD but the roll out is so slow, Facebook’s automations still ban CBD sellers, as my article on FB ads for CBD here covers.

Facebook Ad Policies: 24 Hour Turn Around

Once you’ve submitted your ad to the machines, the automations will decide whether or not your ad should be approved within 24 hours. You’ll get an email (filtered by gmail into the promotions tab or social tab) from Facebook that your ad has been approved.

Or your Business Manager will have the notification.

But don’t rely on Facebook to tell you this, they often forget to send the notification, so you’ll need to manually check your Ads Manager to determine if your ad was approved or not.

Before placing an ad on Facebook, be sure to check an essential Facebook ad policy to know: prohibited content. What’s prohibited content?

Facebook Ad Policies: Prohibited

4. Prohibited Content Includes:

facebook ad account keeps getting disabled

Keep in mind that there are specific instructions for each segment of Facebook’s prohibited content above. Dating for example is allowed on Facebook but has to follow extra stringent requirements.

The same is true for anyone advertising jobs, politics or real estate – due to the special ad categories. If your ad falls under the “social interest” category – even if by mistake – then the automations will require more rules for you to follow.

Facebook changes every few months, so if you’ve been looking for the old “prohibited content” policies, they are actually split up now into five categories:

  1. Unacceptable Content
  2. Deceptive Content
  3. Dangerous Content
  4. Objectionable Content
  5. Content-specific restrictions

The last section is where we get into the weeds of ad policies more where some types of businesses like dating or gambling may be allowed but with restrictions on how they can advertise.

What confuses advertisers like yourself is that there is not one set of policies that apply identically to all types of businesses. The ad policies are specifically tailored to your type of company. For the most part.

Real estate ads for example have certain ad policies only realtors have to follow that isn’t the same for other industries also advertising on Facebook.

Same goes for crypto type ads. Meaning – just because you may have understood one industry’s Facebook ad policies, doesn’t mean that will always translate to another product or service if it is in a different vertical.

Facebook Ad Policies: What Is Not Permitted

5. TLDR for What Is Not Allowed on FB

facebook ad account keeps getting disabled

Above Facebook shows you some of the many ad policies you have to follow. You’re like, “Woah. I don’t have time to pour through 10,000 pages of ad policies.” I feel you. I’m a Facebook ad policy specialist and I’ve worked at Facebook in ads, tech and my projects have been announced by Mark Zuckerberg at Meta.

I offer consulting if you need it and are eligible. But in the meantime, here is a quick and dirty TLDR for what is not allowed on Facebook:

  • Don’t try to sell weapons like knives, tasers, explosives or guns
    Keep in mind the automations may flag you if you even talk about these things. Watch your use of idioms.
  • Adult content to minors
    Whether your ads are exposing cleavage, or selling alcohol – make sure your Facebook Page is age-gated for 18 and up or 21 and up depending on your state.
  • Shocking content
    graphic violence, bright flashing lights that induce seizures, things that are too shocking may be flagged.
  • Personal attributes
    Any ad that makes Facebook users feel singled out negatively is going to risk this flag. Don’t run ads the negatively call out Facebook users’ religion, beliefs, race, ethnic origin, sexual practices, medical condition, gender identity, or financial status
  • Misleading Ads
    If your ad promises an unrealistic amount of money, or results you’re going to get hit with Misleading Business Practices flag
  • Social issues ads or politically exploitative content
    Be careful how you word things if you are not doing social issues. If you say specific phrases that make FB think you’re a social issues ad – they’ll flag you for this even if you aren’t
  • Popup Boxes on landing pages that interfere with a Facebook user’s ability to leave the page
    This is considered really click bait-y by FB
  • Malware
    Just don’t try to spam people with malware, simple.
  • Bad Grammar or punctuations, symbols, letters and numbers.
    Because of all the spammers using Google to translate words into English, your grammar is looked at by FB’s automation
  • Fake Buttons
    If you have one of those images of a video with a fake play button Facebook doesn’t like this at all for CTA button on images which are not real
  • Exaggerated Results before-and after-images
    Whether you’re in weight loss, money making, start-a-business or health if your testimonials or result pics look too over-the-top Facebook will flag you as spam
  • Advertisements that promote payday loans
    Loans in general are hard to advertise for on FB, I’d steer clear of it
  • Fake Landing Pages
    Clickbait farms, MLMs and affiliates try to use techniques to disguise the content on ads or landing pages. They’ll put a link in a Traffic ad to a lander that is compliant but put a redirect to another lander that converts higher but is totally not compliant. This is one of the worst flags you can get that will lead to your IP address getting blocked and your profile restricted from advertising so don’t do it.

Facebook Ad Policies: Restrictive Content

6. Restrictive Content vs Prohibited

Restrictive content are ads that can be published on Facebook but are close to being prohibited so they have extra strings attached. The main element here is the fact that Facebook itself has to follow local laws where your ads appear.

Because of this, certain types of businesses have extra scrutiny because by allowing these types of businesses on Facebook, Meta is taking a legal risk.

Any product or service that your city, town or state has laws about will fall under the restrictive content.

Let’s start with the most obvious ones:

  • Ads that advertise real online money gambling or real money lotteries
    Also included is bingo or sports books or online real money casinos. Facebook will only allow lotteries run by the government.
  • Alcohol ads must comply with local laws of the state you’re running ads in
    Any additional guidelines or licenses specific to the region you’re running ads in also apply. Make sure your targeting an audience above the legal age to drink where you’re advertising
  • Dating
    You’ll need written permission, just like gambling, before you can place ads that promote online dating services. These ads have to follow dating targeting requirements and guidelines for dating quality.
  • Online pharmacies (and offline)
    This is another written permission from a Facebook ad. You have to get that first for any ads promoting offline and online pharmacies to be approved.
  • Herbal and dietary supplements
    These can only target users 18 years and older
  • Subscription services
    These are considered restrictive content and you’ll need permission to place these type of ads on Facebook.
  • Copyright Infringement
    If you are using a major brand name you’ll need a licensing agreement. FB may let it slide the first time but it’s a minefield waiting to be stepped on if you’re name dropping without an affiliate agreement

Facebook Ad Policies: Looking Ahead

7. Future-Proofing Your Facebook Ads

“Move fast and break things,” is the old philosophy Facebook championed. The “move fast” part is big right now. Because Facebook’s ad policies change so much, sometimes things that used to be ok are flagged later as noncompliant.

In order to have a chance at keeping your ads live there are a few best practices I’ll share.

Facebook Ad Policies: Business Manager

Know who is on your Business Manager

I can’t tell you how many times an advertiser I worked with had every ad perfectly compliant – or only a small flag – but someone else was way worse on their Business Manager. So, keep tabs on who is in the People section of your Business Manager’s Business Settings.

Are they running ads elsewhere? If so, the quality of those ads will affect all the ads you have running in your ad accounts.

Only let people you know for a fact are not running ads elsewhere in your Business Manager. Make sure you know what type of ads -and have actually seen them- they are running elsewhere to protect your assets.

Otherwise FB will trace anything and everything that one person is connected to even if they are just having fun “experimenting” and they will shut you down if you’re connected.

Facebook Ad Policies: Facebook’s View

Look at your ads from Facebook’s POV

What’s important to Facebook? Keeping Facebook users on Facebook. Fighting fake news. Staying out of PR battles. Not making Facebook users feel bad with overly negative copy.

Not sure where the line is for what’s too negative and what isn’t? When I worked with Harv Eker, author of the Good Millionaire, I customized his ads to balance that line perfectly. Schedule a call here to find out more.

Put your Facebook glasses on and look at your ads again and make sure they are compliant on a regular basis.

Check the ad policies on a regular basis as Personal Attributes and Prohibited Content have changed recently. Hire an expert in Facebook ad policies to prescreen your ads for compliance before they go live.

Update: Finance Ads Now Special Ad Category & Health & Wellness

Facebook JUST updated their ad policies to include health and wellness as a special ad category (coming soon) and currently last month they change Financial ads to special ad category. Watch this video for the full details and read the article:

Facebook Ad Policies: The Balance

Focus on Compliance First – Then Conversions

I know we all want money to rain from the sky – and that’s great. However, reframe how you think about Facebook ads:

How much money are you losing from Facebook ads getting rejected or Facebook ad accounts getting disabled? Or from Facebook Business Managers getting restricted from advertising? [Check out my popular article on what to do if your Facebook ad account gets disabled]

That sweet spot – a converting ad that is also compliant – is what you want to aim for. Just realize, since you’re running ads within Facebook’s ecosystem, focus on compliance first then look at how you can get your ads to highly convert while still following the ad policies.

This is a much more sustainable pathway than trying to sneak around the ad policies, being naïve or ignorant of them, or just being lazy pressing “submit” without taking the time to review your ads for compliance issues.

I totally get it, having run my own social media marketing Facebook ads agency before – you want sales, your clients want sales, you just want to get there as cheaply as possible while making the most amount of money.

The time, energy, and money that is wasted when Facebook shuts you down can be avoided. What if there was a way to make sure that every ad you submitted for review was already pre-approved?

New Solution to Facebook Ad Policy Violations

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Mari Smith and Trevor W Goodchild

How to Advertise content unrestricted on Facebook

Is Facebook banning your ads or ad accounts and making you google how to advertise content unrestricted on Facebook?

Your ad account could be the next victim of Facebook’s terminator ad policy bots.

I saw a lot of this when I worked in advertising at Facebook and my last blog covers it too.

Have you missed out on sales because of an ad ban or an ineffective marketing strategy? You may also enjoy a breakdown of ad objectives included later i this article. 

The way Meta has set flagging up for ads is very reliant on automations.

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads.
A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, and how to fix this Facebook says on their site:
advertise content unrestricted

Well, that is about as helpful as a bag of rocks on a sinking ship. If you read the entire article, you’ll find the same generic language without any details for what you should do when dealing with a restricted ad account.

So you keep searching Facebook’s site and find:

Why we may apply advertising restrictions

“We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.”

While you hate Facebook you like the money you make from it, kinda like:

advertise content unrestricted

The real kicker is, how these advertising standards are defined or explained is missing.

Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

So, today, in this article, I’ll explore strategies on how to advertise content unrestricted on Facebook. 

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a $100,000 dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 30 pounds in 5 days without dieting or exercise!”

A great way to frame Facebook ad policy violations, is to think about how you’d ban yourself if you were looking for reasons to. 

There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions.

This helps so you don’t get caught and sent to Facebook jail for breaking their rules.

Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into 1 Facebook ad strategy that is working better than ever, before sharing some powerful tips on staying out of Facebook jail. 

Best Facebook Marketing Strategies

As many have found out:

Facebook has a massive social media presence, with more than 253.56 million U.S. users, according to Statista. It also enjoys high user engagement: On average, Americans 18 and older spend over 32 minutes per day on Facebook (based on an eMarketer analysis of social media usage across age groups). Additionally, according to DataReportal, Facebook advertisements can potentially reach 65.9 percent of Americans 13 years and older.

Clearly, Facebook can deliver a vast audience to marketers, but it’s crucial to find and refine the right strategies to reach your target audience. 

Getting started with Facebook advertising is straightforward. Follow these steps:

  1. Set a goal. Here are some examples of objectives:
  2. Decide on a budget and schedule. Next, set a budget and specify your campaign’s schedule, including the start and stop dates.
  3. Define your target audience. You can include or exclude people based on their history with your company. For example, you might send a new customer promotion to those who haven’t yet liked your page, target friends of people who have liked your page, or show ads to people who are already familiar with your brand. You can further refine ad placement by targeting users based on their device type, platform and operating system.

Facebook offers numerous ad formats, including the following:

  • Boosted post: With a boosted post, Facebook shows an existing post to more people.
  • Image ad: An image ad is a single photo or graphic with a headline and call to action (CTA).
  • Video ad: This is a short video advertisement on Facebook that adheres to preset specifications.
  • Carousel ad: This ad type is a series of images that users click through, each with a CTA.
  • Slideshow: A slideshow is a series of images that are played automatically.
  • Collection: A collection is a hybrid mobile format that combines video, slideshows and images. When clicked, it becomes an Instant Experience (see below).
  • Instant Experience: An Instant Experience is a great way to highlight your brand. A full-screen Experience opens after a user taps your ad on a mobile device.
  • Stories ad: In your Facebook Story, ads are full-screen images or videos that disappear after 24 hours unless saved.
  • Messenger ad: A Messenger ad includes text and images that appear in users’ inboxes while on Facebook or Messenger.
  • Lead ad: A lead ad pre-fills a contact form with the user’s information when clicked.
  • Dynamic ad: A dynamic ad retargets people who have already visited your website by showing them products they previously browsed.
  • Link ad: A link ad is a static image ad; every part is clickable because the goal is to drive web traffic.

The best targeting strategy is to go broad, instead of narrow these days.

Targeting broad audiences means that you’re not looking to appeal to a specific custom audience – but rather, you want to show your ads to as many Facebook users as possible who may be interested in your products or services.

Rather than creating specific ad sets and using audience targeting tools to create a small subset of users, you’ll broadly target a large variety of users, and you’ll try to reach as many people as you possibly can to build brand awareness.

This targeting strategy can be a great option if you’re new to Facebook Ads, or you’ve just recently opened a business and want to get your information in front of as many people as possible.

When you try to narrow your audience too much, unless it’s a custom audience based on web traffic or emails, you could limit the results. 

Meta Advantage+ audiences are effectively Facebook’s machine learning taking over and doing your targeting for you. As a reference for any veteran Facebook advertisers, this is the new automated version of “broad targeting.” 

But let’s say you have mastered Facebook marketing, yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: Facebook

BUT I guess none of these winning FB strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re looking into the future hoping for a solution to Facebook ban bots interrupting the ad auction and learning phase of your ads, just after achieving ROI. What should you do?

advertise content unrestricted 2049


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well.

Not to mention privacy concerns

FBI Warns iPhone, Android Users—Change WhatsApp, Facebook Messenger, Signal Apps

Facebook ad account restricted phone image



Recently, the FBI warned iPhone and Android users to stop texting and to use an encrypted messaging platform instead. The news made global headlines, with cyber experts urging smartphone users to switch to fully secured platforms—WhatsApp, Signal, Facebook Messenger. But the FBI also has a serious security warning for U.S. citizens using encrypted platforms—those apps, it says, need to change.

While China has denied any involvement in the ongoing cyberattacks on U.S. telco networks, describing this as “a pretext to smear China,” government agencies are clear that Salt Typhoon hackers linked to China’s Ministry of State Security, have infiltrated multiple networks, putting both metadata and actual content at risk.

There are just three providers of end-to-end encrypted messaging that matter. Apple, Google and Meta—albeit Signal provides a smaller platform favored by security experts. These are the “U.S. tech companies” the FBI says should change platforms and policy to “provide readable content in response to a lawful court order.”

What all reports missed is that Facebook is not considered responsibly managed – and I know from working at Facebook they read your Facebook messages so…yeah did Zuckerberg pay off the FBI to recommend Messenger over your phone? 

Count me out.

But just be warned, it’s like inception with all the back door deals between Big Tech, private corporations and governmental entities. [Read the full Forbes article on the FBI’s warning here]

Don’t believe everything you read unless your source is like me, from inside the beast giving you the game plan to get ads live again and not risk privacy.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

advertise content unrestricted
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

advertise content unrestricted

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Facebook Ad Account Restricted Solutions & What Colors Convert Sales

Has Meta given you a Facebook Ad Account Restricted?

It’s happening A LOT these days, which you’d know reading my last guide.

And when you reach out to Facebook they give you a wall of silence or misinformation.

Not very helpful is it?

Also, you may have designed your site based on colors you like. But are they colors that convert to sales? Find out more on that later in the article.

I’ve worked at Meta and will provide some helpful insights on remaining ban-free. Stay tuned to learn some secrets to increasing sales with brand colors and reducing the risk of getting banned when running ads on Facebook.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your smartphone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules.

Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into how to use colors correctly for improving sales conversions.

What Colors Should You Use on Your Website

Your favorite color might be costing you customers.

Just because you love blue doesn’t mean you should use it on your website.

It can be powerful for tech and finance companies, but it’s not the best choice if you’re in the fashion or entertainment business.

To maximize your site’s conversion potential, you should align your visual branding colors with audience expectations.

Here’s a useful chart to guide you:

facebook ad account restricted colors

CTA

When it comes to your CTA buttons, the most important thing is contrast. Make sure you pick a color that stands out from the other colors on your page.

Here are some colors and their conversion power:

facebook ad account restricted conversion colors


The best way to find out what works for your business and audience is to run A/B tests.

BUT, none of these converting color strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

advertising restrictions facebook ad account restricted

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
advertising restrictions facebook ad account restricted
Want to know the secret to escaping Facebook jail? I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

Facebook Ad Account Restricted: The Future

It’s 2049, and you’re jumping rooftop to rooftop, you’re running from the evil Facebook replicants attempting to shut down your Facebook ads and steal your ad profits with unnecessary bans, what should you do?

Facebook ad account restricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well.

Also a huge shift is happening for TikTok creators and businesses using TikTok for funnels. A lot of businesses are doubling down on an American-owned company, to ensure stability in access to ads.

For example….

The Surprisingly Simple Facebook Ads Playbook For A Post-TikTok World

facebook ad account restricted tiktok to fb

Talk about a wake-up call. American e-commerce sellers on TikTok recently learned a hard lesson about building businesses on borrowed ground. With TikTok’s future hanging by a thread and its U.S. app store presence uncertain, marketers who’ve bet their e-commerce success on TikTok Shop face a critical moment.

And it stings.

After TikTok generated an impressive $33.2 billion in global sales in 2024—a figure that more than doubled year-over-year—and captured an audience that spends 95 minutes daily on the platform, watching it all turn vulnerable feels particularly painful.

Yet here’s a twist—this disruption might be just the opportunity you’ve been waiting for. Although TikTok Shop is great at driving impulse purchases (a whopping 55% of sales are spontaneous buys), Facebook’s ad platform offers something potentially more valuable: simplicity plus stability. By tuning into just a few key Ads elements, brands are winning and growing on Facebook.

Why Facebook Ads deserve your attention now

The TikTok chaos exposed a truth about e-commerce we all know but don’t alwasy like to face: Diversification isn’t just smart—it’s a must for survival.

Sure, TikTok Shop’s explosive growth has turned heads. With $9 billion in U.S. sales in 2024, the platform has grown a staggering 650% since it launched. Yet for more than a decade, Facebook Ads has been digesting mountains of data, refining relentlessly, and quietly crushing it. The platform delivers something that feels like gold in today’s uncertain times: predictability plus performance.

It’s also interesting to note that Facebook’s recent AI advances have made success easier to come by. Think you need a Ph.D. in audience targeting to get decent results? Those days are gone. You no longer need elaborate targeting strategies or technical wizardry to see impressive returns. Facebook Ads now handles the complex stuff behind the scenes, like a skilled assistant who anticipates what you need and does the heavy lifting while you focus on what really matters.

Facebook Ads vs. TikTok Shop: Which platform wins for e-commerce?

Let’s look at how Facebook and TikTok actually stack up against each other in real-world performance.

I know what you must be thinking. TikTok’s lower costs are tempting—very tempting! However, look more closely at Facebook’s higher conversion and click-through rates, which often indicate better returns on your investment over time. Plus, Facebook’s different ad formats and, if you want them, sophisticated targeting tools, give you far more control over your campaigns and customer journey.

Here’s what really matters, though. On Facebook, your ad investment works double duty, building your presence across Facebook and Instagram. With Facebook Ads, you’ can reaching customers who already spend hours on the platform connecting with family and friends. It’s like setting up shop in the middle of a bustling community center instead of a pop-up carnival that might be gone tomorrow. This natural integration builds something far more valuable than quick sales. It creates sustainable, long-term customer relationships.

Let’s go back to the numbers for a second. While a whopping 55% of TikTok Shop purchases happen on impulse (think late-night “I want that!” clicks), Facebook purchases tell a different story. Facebook advertisers report that 58% of users who see products in Stories actually take the time to browse the brand’s website. Even more impressive? Half of those visitors are looking to make a purchase. So, we’re not talking random clicks; we’re talking deliberate decisions, which is the intentional buying journey you want when building a business designed to last, not just flash and fade.

From research to real-world results with Facebook Ads

Understanding metrics is one thing. Turning them into actual revenue is another—and how to do it is the million-dollar question.

For an example for how to do this let’s look at Shaun Eng, who’s become something of a Facebook Ads legend after generating more than $100 million in e-commerce revenue. As CMO and co-founder of Evolve, a successful consulting business, and Easy A Media, a digital agency, Eng has guided countless brands away from shaky platforms and onto Facebook Ads.

And get this—he recently helped a 17-year-old entrepreneur hit $100,000 in daily revenue. Not monthly. Daily.

“We’ve switched from focusing on media buying strategies to really just simplifying everything we do,” he says. “Now we just consolidate to a few campaigns and focus on only the creative components of Facebook Ads since that’s what’s actually going to help you scale. The simpler you keep it, the better it works—which is exactly how we helped that 17-year-old scale so quickly. We kept things simple and focused on great creative content instead of complex strategies.”

This straightforward approach completely contradicts what most experts will tell you. While the typical Facebook Ads guide drowns beginners in complex targeting strategies and technical configurations, Eng’s playbook tells a different story.

His team consistently scales brands to impressive heights by focusing on creative quality and clear messaging rather than complicated tricks, proving that sometimes the simplest approach is the most effective.

“Back in the day, we’d get into the nitty gritty of audience targeting, testing tons of different audiences like interests and lookalikes,” Eng says. “Now we’ve discovered something that makes everything easier—broad targeting. It works better than complicated audience settings. Your creatives will naturally target for you, as Facebook’s algorithm is smarter than you think.”

By focusing on creative excellence rather than complex targeting rules, Eng’s team has developed an easily repeatable system that works for businesses of all sizes—from complete beginners to established brands looking to scale even further—or start over if TikTok disappears.

Let’s check it out.

Mastering Facebook Ads fundamentals

Understanding your customers comes first. Seems obvious, right? But here’s where most marketers get it wrong—instead of guessing what might work, you must research what your audience already consumes.

“The most important thing is to figure out what content they like to watch organically and then recreate that with your own messaging,” Eng says. “If, for example, you discover that your audience likes watching ASMR product reviews, create them for your own product.”

ASMR—or autonomous sensory meridian response—content might sound niche, but it’s a powerful format that triggers a pleasurable, goosebump-like tingling sensation for many viewers. If you haven’t heard of it, check out a few ASMR unboxing videos and whispered product reviews. Formats like ASMR videos exert a pull on viewers in ways traditional advertising can’t.

“When you understand what content formats naturally engage your audience, you can create ads that feel less like interruptions and more like valued content,” Eng says. “Whether it’s ASMR for relaxation products or high-energy demonstrations for fitness gear, matching your creative approach to your audience’s preferences is crucial.”

Target with Facebook Ads content, not just settings

This customer-first approach extends to your targeting strategy. And here’s where things get counterintuitive because broader targeting often performs better than narrow.

“If your ad calls out to hockey players at the start, it will attract a hockey audience,” says Eng. “So spend less time playing around with targeting and more time focusing on better creatives with better messaging that effectively target who you want.” In other words, let your ad creatives do the work of targeting for you rather than messing around with audience filters.

Focus on Facebook Ads creatives that convert

Getting your creative strategy right isn’t just important—it’s everything. Herbamama CEO Vladimir Kochnev emphasizes the importance of clean, uncluttered visuals and direct messaging that addresses customer pain points immediately.

“People scroll fast. It’s crucial to get straight to the point, address the problem, and use numbers whenever possible,” he says. Kochnev’s team has increased engagement more than 120% by using dynamic elements instead of static images—a simple change with dramatic results.

Allocate budgets with a simple Facebook Ads formula

If you’re wondering how to distribute your ad budget, Benjamin Bansal, digital marketing specialist and CEO of Mediencom Temmer & Bansal GmbH, offers a refreshingly simple formula that anyone can follow.

“Keep it simple,” Bansal says. “Budget 10% for brand awareness, 60% for conversion-focused campaigns, and 30% for retargeting. That formula will give you sustainable growth without overcomplicating things. Your awareness campaigns will build recognition at a low cost. Conversion campaigns will drive immediate sales. And retargeting will maintain connections with interested prospects. No complex calculations needed—just stick to those percentages and adjust based on results.”

Increase spending on Facebook Ads campaigns systematically

Scaling requires both patience and data. When should you increase spending? Eng recommends increasing budgets by 20% every three days when performance is stable. However, if your key performance indicators exceed targets by 50% or more, you can accelerate growth by doubling your budget. “A campaign generating a 3x return on ad spend when you targeted 2x, for example, signals room for aggressive scaling,” he says. Using this method, you’ll capitalize on momentum without overextending too soon.

Avoid common pitfalls, prevent costly Facebook Ads mistakes

Success also means avoiding common pitfalls. Many brands get caught up in technicalities rather than focusing on what truly moves the needle.

“A lot of brand owners struggle to understand the simplicity concept,” Eng says. “But the more you run ads on Facebook, the more you realize it’s all about inputs and outputs. Focus on what generates the most results—creatives—and you’ll increase your revenue.”

This insight is golden. I’ve seen countless marketers obsess over minor technical details while neglecting the creative elements that actually drive engagement and sales. It’s like fine-tuning a car’s engine while ignoring that it has flat tires—you’re optimizing the wrong thing!

Your Facebook Ads action plan

Ready to turn your attention to Facebook Ads? Here’s a practical playbook with proven steps to help complete beginners and experienced marketers alike win and scale.

1. Start simple and focused

“Think of your initial campaign as a learning laboratory,” Eng says. “With a focused $100 daily budget in one campaign, Facebook’s algorithm can gather enough data to optimize effectively. This consolidated approach gives you clearer insights than spreading smaller budgets across multiple campaigns.”

The key is to stay focused while you gather data. Don’t spread your budget thin. You have to consolidate to understand what works and what doesn’t. Too many marketers sabotage themselves by launching five different campaigns for $20 each and then wonder why they get subpar results.

2. Create Facebook Ads content customers actually want

Research what content your target audience already consumes and enjoys. Then, as Eng suggests, recreate that style with your own messaging. Whether product demonstrations, user testimonials, or lifestyle content, your creatives should feel native to the platform.

Pay attention to engagement patterns on organic content within your niche. What video styles get the most comments? What types of images drive shares? Use those insights and others like them to develop ad creatives that feel natural and relevant to your audience. Remember—you’ve already lost if your ad feels like an interruption.

3. Build Facebook Ads campaigns that convert


Use a proven budget allocation framework:

  • 10% for brand awareness
  • 30% for retargeting previous engagers
  • 60% for conversion campaigns

“This three-tiered approach creates a complete customer journey,” Bansal says. “Awareness campaigns introduce your brand to new audiences, conversion campaigns drive sales from interested prospects, and retargeting campaigns re-engage those who’ve shown interest but haven’t purchased.”

Think of it as a relationship-building process. You begin with first impressions, move to meaningful conversations, and then to gentle reminders. The total effect leads to an exceptional customer experience.

4. Stake your bets on the metrics that matter

What are your business goals? Whether you’re optimizing for profit margins or customer acquisition, these core metrics give you the most precise picture of performance:

  • Return on ad spend
  • Cost per acquisition
  • Conversion rates

“Always optimize for the end goal,” Eng says. “Those metrics directly impact your bottom line and should guide your optimization efforts.”

Don’t get distracted by vanity metrics like cost-per-click or click-through rates. While those numbers can provide insight, they shouldn’t drive your decision-making. “I’ve seen businesses obsess over high click-through rates while their conversion rates plummeted,” Eng says. “It’s a recipe for burning through budgets with nothing to show for it.”

5. Continually test your creatives for Facebook Ads

Think of your creative testing as ongoing R&D,” Eng says. “Each new variation teaches you something about what resonates with your audience. Use those insights to keep refining your approach to improve performance.”

The testing process should be systematic. Start with your best-performing creative as a control, then test one element at a time—whether the hook, visual style, or call to action. This methodical approach helps you identify, rather than guess at, what drives improvements.

6. Scale Facebook Ads with strategic precision

“Before increasing your budget, let a campaign show consistent performance over at least a week,” Eng says. This patience helps you distinguish between temporary spikes and genuine optimization improvements. Eng’s formula for scaling is as follows:

  • Increase budgets by 20% every three days with stable performance.
  • Double budgets when KPIs exceed targets by 50% or more.
  • Continue daily scaling if performance remains strong after initial increases.

This measured approach to scaling helps you maintain profitability and expand reach. If you rush the process and scale too quickly, you risk having your performance crater.

7. Monitor, adjust, and optimize for ongoing Facebook Ads success

Finally, monitor key metrics daily and be ready to adjust. Facebook Ads isn’t a “set it and forget it” game—it’s more like tending a garden. A little daily attention goes a long way.

Consistent monitoring and optimization can lead to extraordinary results—such as Eng’s print-on-demand client, which scaled to over $100 million in total revenue, including $40 million in its most recent year, primarily through Facebook Ads.

Simplicity for the win with Facebook Ads

Success with Facebook Ads doesn’t require complex marketing strategies or technical expertise. As Eng has shown repeatedly with his clients—from complete beginners to established brands—it comes down to three simple elements:

  1. Understanding your customers—not guessing, but really knowing what they like.
  2. Creating content they actually want to see—not what you think they should see.
  3. Following the data—not your hunches and assumptions.

Start with these straightforward fundamentals, stick to them consistently, and you’ll be well-positioned to thrive—even if TikTok is shuttered forever.

The beauty of this approach? Although platforms can rise and fall faster than the tiny-eyeglasses fashion trend, the principles of good marketing stand the test of time.

By building your e-commerce strategy on Facebook’s rock-solid foundation, you can weather tomorrow’s storms while setting yourself up for success no matter what plot twists the social media world throws your way.

It’s like investing in a well-built house instead of an impressive-looking tent. One will keep you protected through every season, while the other might not survive the first strong wind.

I have 2 caveats with this approach:

1- Be Careful which Echo Chamber you are supporting

So there are plenty of trends out there you can hop onto in a fastervertising approach, and give people what they are already consuming. BUT have the self awareness to also see what societal effect you are supporting.

If it causes tragedy and violence like a lot of the extremism emerging in America right now does, see if you can avoid profiting by fanning the flames of these types of trends.

2. Be aware of Facebook ad policies, old and new

Even if you have a solid ad strategy you can still get banned for one word, your entire funnel, full stop. 


So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Facebook Ad Account Restricted: Traveling

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

Facebook Ad Account Restricted: How Bad is it?

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these images. There are no clear examples of what they do and don’t allow. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

Facebook Ad Account Restricted: Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

Facebook Ad Account Restricted: Seeing the Signs

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

Facebook Ad Account Restricted: Tips

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Facebook Ad Account Restricted: Causes

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook (That Larry Kim backlinks to) you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

facebook ad account restriction mark zuckerberg

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book your call now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

URGENT New Facebook Ad Policy Will BAN Health and Wellness industries

Dealing with getting a Facebook Ad Account Restricted? There’s a new tariff in town – and it’s coming for your doctors.

In the Health and Wellness niche for cosmetic beauty? Facebook is about to release A NEW BAN on Health and Wellness companies and include health and wellness as part of the special ad categories

Read the FULL article to avoid getting your med spa, dentistry or medical practice offering cosmetic surgery banned.

facebook ad account restricted health pic
And when you reach out to Meta they give you a wall of silence or misinformation.
Pretty helpful isn’t it?

I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta.

I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some secrets to avoiding the upcoming slaughter of everyone in the health and wellness niche.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

What Facebook does and what Facebook says are often different leading to facebook ad account restricted issues hitting many of us running ads. When I worked at Facebook, I got a few bans but, I was able to talk to the engineers to get them reversed.

Why is Health & Wellness Being Targeted?

facebook ad account restricted health wellness girl

Meta has been caught in another CA tier scandal, and they’re looking to get ahead of the subsequent lawsuits that they know are inbound.

Last year (2024) Meta LOST a lawsuit against the State of Texas (where I’m at) for A BILLION DOLLAR PAY OUT because they kept stealing biometric data:

facebook ad account restricted lawsuit


Meta is trying to cut down their costs by laying off people, using bots instead of humans to control whether your business can advertise and now, with literally billion of dollars in bills from MANY lawsuits, Facebook has decided to now start banning health and wellness companies.

Sounds like a lot right? Just check out SOME of the many lawsuits Facebook has faced:

facebook ad account restricted all law suits

Meta has come under increased scrutiny for its advertising tools, especially its tracking pixel, a piece of code that advertisers can place on their websites to track customers’ online behavior, which is then shared with Meta to make advertising campaigns more efficient.

Last year, The Federal Trade Commission brought cases against BetterHelp and GoodRx for allegedly sharing users’ sensitive data with platforms including Meta through the use of tracking pixels. In June the FTC and the Department of Health and Human Services warned telehealth providers and hospital systems about the potential dangers of using tracking pixels on their websites.

Sartorius compared the impending loss of signal for the health and wellness category to that of Apple’s iOS 14.5 update in 2021 that, at least temporarily, crushed Meta’s advertising business.

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Feeling stuck in FB Ban prison and worried being a health and wellness business you’ll be there forever?

Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules.

Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of.

In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll reveal EXACTLY what is happening with Facebook deciding to ban health and wellness businesses and what you need to do to prevent this from happening. 

Facebook Ad Account Restricted: Wellness Update

facebook ad account restricted fact checker

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis.

Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down.

Meta is introducing new restrictions for certain categories of websites and apps using Meta Business Tools to ensure compliance with their terms beginning in early 2025. 

These changes aim to better manage data sharing and enforce categorization of data sources. Impacted advertisers started to receive notifications starting November 20, 2024, about their data source categorization and any restrictions.

January 10, 2025: Meta Officially Announces Enforcement Timeline
and 30-Day Extension Option

Meta has officially announced the enforcement timeline for the additional data sharing restrictions, set to begin between January 13, 2025 and January 20, 2025. This confirms that the rollout will occur in phases, with different data sources being impacted on different dates within this window.

Crucially, Meta is offering a 30-day extension option for advertisers who need more time to adapt. This extension can be requested through a “Request more time” button that will appear in Events Manager starting January 6, 2025. The button will be visible for 7 days, and clicking it will add 30 days to the remaining time before enforcement on that specific data source. It’s essential to act promptly and request the extension as soon as the button appears to maximize the preparation window.

Key Points to Remember:

  • Each data source (pixel or app) has its own extension request. Advertisers must request extensions for each impacted data source individually.
  • Sales representatives cannot see or request the extension. Advertisers must log into Events Manager themselves to check for the button and request the extension.
  • The extension does not affect data source categorization reviews. Advertisers can still request a review of their data source categorization even if they’ve requested an extension.

Meta’s communication emphasizes the importance of reviewing data source categories in Events Manager. This helps Meta determine the appropriate data sharing restrictions and ensures advertisers are prepared for the changes.

The 30-day extension provides a welcome reprieve for advertisers, offering valuable time to refine strategies and ensure compliance before the restrictions are fully enforced.

However, it’s crucial to use this time wisely and proactively adjust campaigns to minimize potential performance disruptions.

December 9, 2024: Timeline Extension and Custom Event Updates

Meta has provided additional updates regarding its data restrictions, including a slight adjustment to the enforcement timeline and more clarity on custom events.

Here’s what’s new:

Timeline Extended:

  • Advertisers will have the option to delay the restrictions by 30 days using a “more time” button available in early January. This pushes enforcement for some campaigns to February 14-21, coinciding with the U.S. administration change in January.
  • This delay offers a brief window for advertisers to refine their strategies and adapt to the new compliance requirements.

Custom Event Naming Rules:

  • Advertisers can still use custom events, but these must now go through a registration process and adhere strictly to Meta’s terms.
  • Fully restricted websites or apps will not be allowed to send custom events at all. This creates additional challenges for healthcare and healthtech advertisers managing campaigns on such platforms.

December 6, 2024: Meta’s Updated FAQs on Custom Events

Meta has released updated FAQs regarding custom events following the enforcement of third-party data restrictions.

Key reminders include:

  • Prohibited Information: Advertisers must not share any prohibited information with Meta, either directly or indirectly.
  • Custom Event Naming Rules: Custom event names must not reflect, imply, or be based on any prohibited information, such as sensitive health conditions or restricted data categories.

December 5, 2024: Updates on Custom Events

  • Custom Events Remain Flexible: Advertisers will retain control over how custom events are used, provided they comply with Meta’s updated policies.
  • Registration Required: All custom events must be registered and cannot share sensitive or restricted data.
  • Advertiser Responsibility: Meta emphasizes that advertisers are accountable for ensuring compliance with these new rules.

December 2, 2024: Insights on Adaptation

Advertisers need to focus on building compliant technical stacks and leveraging tools like CDPs (Customer Data Platforms) and privacy-first workflows. These tools will be critical for maintaining performance under the new restrictions.

November 26, 2024: Expert Roundtable Highlights

  • Deep Funnel Events Eliminated: Meta confirmed that healthcare organizations will no longer be able to optimize campaigns using deep-funnel conversion events. Without adjustments, most healthcare campaigns on Meta could become ineffective.
  • Shift in Messaging on Custom Events: Meta’s language around custom events is changing, with responsibility for restricting sensitive data being placed squarely on advertisers.

What you need to know:

Meta will categorize data sources (websites/apps) based on topics such as health, wellness, financial services and politics, as special ad categories.

Advertisers whose websites/apps fall into restricted categories may face partial or full limitations in data sharing

This includes that CAPI will not work for these categorized brands after the move. 

From Meta: 

“This means that all events from your website or app will not be shared with Meta, or will be subsequently removed when received (if it’s sent server-side, for e.g., CAPI), through any of our Business Tools. Please note that this change may impact your campaign performance. The impact you may observe to your campaigns will depend primarily on if and how you are currently using standard events.”

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
facebook ad account restriction

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

TLDR: In essence what is happening is Meta is trying to make sure they are following HIPPA laws with pixel data and wanting to prove for future law suits that they did their due diligence.

And this new – yet to be officially announced to the public at the time of this blog – Facebook policy, is applying Personal Attributes flag to pixel data.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

facebook ad account restricted email-6370595_640


How will you find out if you’re affected?

It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. For example….

If you’re in health and wellness: Advertisers will be informed via email, Ads Manager, and Events Manager about impacted ad sets and events

If you are classified as this category, you’ll see it in your Events Manager under pixels, and then manage data source category. If you are under health and wellness it will appear there.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Given all the lawsuits….Meta has faced legal issues with false or misleading claims in advertising, so Facebook or Meta is trying to improve transparency and reduce false advertising. 

The rollout of the new Facebook event categorization timing matched with the the large rise in class action suits against CPG brands this past year.

Meta keeps getting sued for breaking wire tapping and HIPPA laws and now…

Meta is covering their own butt, by making sure you are banned faster if you send pixel data back with PHI info that Meta can get sued for sharing 

This is in essence just an expansion of the Personal Attributes facebook ad policies that say you can’t target Facebook users too specifically. Now, this is being expanded to Event Manager and the Facebook pixel. 

What does it mean to have a Facebook ad account restricted?

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted: Violations & HIPPA

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

So real talk, Facebook is getting sued for wiretapping charges and violating health data.

This is the section of the HIPPA laws that Facebook keeps breaking, leading Facebook to recategorize Personal Attributes flag to apply to the pixel data of the Health and Wellness industry – for violating privacy of PHI – 

facebook ad account restricted HIPPA

You are able to check in Events Manager what is classified as health and wellness condition, under Settings, then Manage Data Source Categories. if you are in one of the restricted categories, you can’t optimize for purchase anymore.

Facebook Ad Account Restricted – What’s Changing

facebook ad account restricted running


With a Facebook account restricted from advertising you may get the flagged for talking about the pain points of your med spa’s patients too personally.

If you’re like, I know this..What’s changing? How does this relate to getting a facebook ad account restricted?

Starting around January 6–13, 2025, Meta is introducing big changes to how it handles ads for health and wellness brands. Businesses in this category will no longer be able to share key event data with Meta, particularly affecting the ability to optimize for events like “Purchase” and other lower-funnel events.

How do I know if my brand is affected?

You’ll receive emails, and in-product notifications in Ads Manager and Events Manager about which ad sets and events are impacted.

facebook ad account restricted Dataset


Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious are Personal Attributes bans? 

facebook ad account restriction

You see those images above? These used to be on Facebook’s ad policy website to show you exactly WHAT NOT TO DO. So why the F@#$%&! did they DELETE the THING YOU NEED TO KNOW in order to NOT GET BANNED?

¯\_(ツ)_/¯

Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies in this little archive of my FB policy blog. Speaking of which let’s talk about the NEW ad restrictions for health and wellness

Facebook ad account restricted Meta Event Manager Data Source

If you’re in health and wellness or cosmetic beauty, your Facebook Business Manager may be at risk too after getting a facebook ad account restricted. Or even from your pixel data.

Check your data source category in Meta Events Manager: Data Sources > Settings > Manage Data Source Categories. (Meta’s help article here for How to manage data source categories in Meta Events Manager).

facebook ad account restricted meta data source categories

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before. And now is the time when you have to be extra diligent.

Types of data source restrictions

  1. Core Setup Restrictions. Limits on the sharing custom parameters and parts of your store’s URLs after the domain.
  2. Partial Event Restriction. Affects specific mid- and lower-funnel events (like “Purchase”), aka you can no longer track lower-funnel conversion events. To adapt, focus on upper-funnel events like Awareness or Engagement to keep targeting and optimization effective.
  3. Full Event Restrictions. In some regions, Meta may fully restrict all event tracking. This means Events Manager won’t support campaign optimization in those areas. If this happens, you might need to adjust or pause campaigns as performance could decline.

How to check your core setup:

How to manage data source categories in Meta Events Manager

facebook ad account restricted Category

From Meta:

“To manage data source categories in Events Manager:

  1.  Go to Meta Events Manager.
  2.  Click the Data sources icon in the left menu of the page.
  3.  Select the name and ID of your data.
  4.  Click the Settings tab at the top of the page.
  5. Scroll to the Manage data source categories section. You may not see the Manage data source categories section if your data sources are not in any of the categories. Learn about data source categories.
  6. Click Manage.
  7. Check your data sources, categories and statuses.
    • If you think your data source is categorized accurately, you can click Confirm.
    • If you think your data source is not categorized accurately, click the arrow next to the Confirm button and select Request review. You’ll see a message that says that you’ve successfully requested the review.
    • If you’ve already requested a review of your data source category, click View details to see more information.

If you requested a review, you’ll be notified through email of our decision.”

OK so take a look at your Meta Events Manager, the clunky af interface we are all forced to use to create pixels and CAPI -all just to overcome Tim Cook’s hurtful move with the iOS 14 update from Apple that nearly killed FB ads- open Meta Events Manager:

facebook ad account restricted meta events manager

Then check your settings and SCROLL DOWN to check your CORE Setup:

facebook ad account restricted Meta Event Manager settings

2025 Roll Out of New Health & Wellness FB Policies

Meta Timeline & Review Process

When Meta reviews your ad account and decides on if they are branding you with a facebook ad account restricted, they will only use the site and how the product is marketed on the site to guide their enforcement decision on these matters.

You won’t be able to submit additional documentation as the domain will be the source of Facebook’s automations decisions.

Meaning, your website will make or break your ability to avoid or prevent a Facebook ban, due to these newly expanded Personal Attributes facebook ad policies to protect PHI data per HIPPA laws. 

There is a 30-day cooldown period in between review attempts and as far as timelines for enforcement are concerned, please see below.

  1. Jan 6th-13th: Rolling notifications – we will give advertisers (on a rolling basis) 7 days to click a “more time” button in Events Manager to get additional 30 days if they need it to address these changes.
  2. Jan 14th-21st : For businesses, who have NOT requested more time. The “more time” button will be gone, and the additional restrictions will be applied for advertisers who did not use this button. Advertisers will receive an email informing them restrictions are now active for their data source. For clients, who HAVE requested for more time.
  3. Feb 14th – 21st: The additional restrictions will start for advertisers who did use the “more time” button. Advertisers will receive an email informing them that restrictions are now active for their data source.

Things we don’t know yet

  1. Not all health & wellness brands are equally affected. Meta will only utilize the site and how the product is marketed on the site to decide. So the criteria is not very clear.
  2. Little information on how the events will be restricted from technical side. What information in tracking will be restricted and how will they be restricted technically.

Here’s an example of the type of messages Meta is sending Health and Wellness brands to prepare for the upcoming wholesale ban fest:

facebook ad account restricted Meta message to Health Brands

How can I stay ahead of Meta’s restrictions?

1. Review your brand’s classification

Check your Events Manager to see if your website or app is flagged under a restricted category.

  • Common categories include health, wellness, financial services, politics, and other sensitive topics.
  • If you’re wrongly categorized, file an appeal immediately.

2. Clean up your website/ads claims

Avoid exaggerated statements related to solving health or medical conditions like “cure certain disease” or “heal certain symptoms.” Keep it truthful and compliant.

3. Leverage first-party data for long-term success

Through first-party data, you can create custom events to track lower-funnel events using neutral custom event names.

Continue tracking lower-funnel conversion events through custom events instead of standard events.

It’s a good idea to start testing a custom event strategy now to stay ahead. Meta has stated that properly registered and compliant custom events will still work for optimization, even with these new restrictions.

Example of custom events tracking implemented to avoid FB bans:

Standard Event

Custom Event

Purchase

jetskishaman_Target

Add Payment Info

jetskishaman_API

Initiate Checkout

jetskishaman_CKO

Add to Cart

jetskishaman_ATC

Lead

jetskishaman_SUB

You can then continue optimizing for the lower-funnel conversion event using custom events instead of standard events.

Do this by switching all lower-funnel customer conversion events as the conversion target in your Ads Campaign.

While planning for conversion optimization using upper-funnel standard events, e.g. Page View, View Content, Search.

The downside of this option is losing insights into ad performance on conversions and the inability to optimize for conversions.

4. Monitor enforcement closely.

Keep in mind, it will be an increasingly regulated area. Any policy changes may results in technical adjustments.

If you have any questions – and want to recover from or prevent a facebook ad account restricted, simply schedule a discovery call with me here. 

About core setup

Here’s the sneaky way Facebook is announcing these changes – which you’d never know about without blogs like mine.

It’s a rando article not spelling out the simple truth: Meta will ban you for the wrong standard events that implicate Personal Attributes, and violate HIPPA laws by sharing PHI data.

Instead of just TELLING you this, Meta HIDES this info within a blurb About Core Setup 

At Meta, we have restrictions around the kinds of information businesses can share with us through our Meta Business Tools. We don’t want or permit advertisers to use the Meta Business Tools to share information about people that is not allowed under our Meta Business Tools Terms. This includes information that may be considered sensitive (including any information defined as sensitive under applicable laws, regulations and applicable industry guidelines), or information that is otherwise not allowed under our terms.

Core setup is a set of data restrictions that can be applied to a Meta Business Tool by you or by Meta. There is an option in Meta Events manager that you can use to turn on data restrictions for the Meta Business Tool you are using.

Core setup restricts the transmission of custom parameters and anything in a URL following the domain.

While not a substitute for your own compliance mechanisms, core setup’s data restrictions can help prevent the sharing of information that may not be allowed under our Meta Business Tools Terms.

Types of data that are restricted for Meta Business Tools with core setup’s data restrictions

The kinds of information that are restricted for Meta Business Tools with core setup applied are:

  • Custom parameters: Standard parameters are fields that we have predefined for advertisers to include with their events. For example, value and currency parameters for a purchase event, or the content_id parameter for a view content event. If your parameter is not on the list of standard parameters, it’s considered a custom parameter. Learn about standard and custom parameters.
  • Anything in a URL after the domain: For example, the URL https://jaspersmarket.com/clothes/summer/dresses?item=10 would be shortened to “https://jaspersmarket.com/”.

What core setup’s data restrictions mean for you

If you’re using a Meta Business Tool that has core setup’s data restrictions applied, you may see limitations to the following advertiser experiences:

Custom audiences may not work as expected

Custom audiences may not work as expected if they rely on custom parameters or anything in a URL after the domain:

  • Custom audiences that rely on custom parameters or URLs in their rules can’t be prefilled and may take longer to populate or not be available.
  • Custom audiences can’t be created and won’t update if they contain device rules, or aggregation values along with custom parameters or URLs.

Go to Audiences to review and update custom audiences.

Ads may be affected

Your ad sets may be effected if a custom audience decreases, or can no longer be updated because your Meta Business Tool is in a core setup. You can either update your custom audience or create a new one for your ad sets. Go to Audiences to review and update custom audiences.

Events Manager information may change

Information may be unavailable in Meta Events Manager and other surfaces. For example, custom parameters and anything in a URL after the domain. This includes Sampled activities and the test events tool. Go to Meta Events Manager to learn more.

Automatic advanced matching may be unavailable

Automatic advanced matching may not be available if your Meta Business Tool is in a core setup.

If automatic advanced matching is unavailable, you can set up advanced matching manually instead. Learn how to set up advanced matching manually on Meta for Developers.

-Here’s MY note on that, from the desk of Trevor W Goodchild

Go into your pixel setting for auto advanced matching, it’s auto turned on if you’re in health and wellness niche, turn it off.

It will try to match name, and email, first name – all of which is determined to be non compliant with this new policy

Meta Pixel catalog updates

Adding items to your catalog via Meta Pixel may no longer work. You can add items to your catalog manually instead. Learn about ways to add items to a catalog.

Custom events need to be reviewed

Review custom web, app, and offline events that are sent through the Meta Business Tools. During your review, you choose which events to confirm and which events to block.

You should only confirm custom events if the event data follows the Meta Business Tools Terms, you intend to send the custom event to Meta, and the event data is formatted correctly.

You may use custom events that you confirm for advertising purposes such as in ad campaigns, custom conversions, and custom audiences. Learn how to review custom events in Meta Events Manager.

Reasons why core setup’s data restrictions may be turned on for a Meta Business Tool

Core set up data restrictions may be turned on for the Meta Business Tool for one of the following reasons:

  1. Meta has determined that the data source falls under a data source category that requires core setup’s data restrictions. Learn more About data source categories in Meta Events Manager.
  2. You received multiple notifications that data you’re sharing potentially goes against the Meta Business Tools Terms. Learn how to review blocked parameters in Meta Events Manager.
  3. You have turned on core setup’s data restrictions in Meta Events Manager. Learn how to turn data restrictions on and off in Meta Events Manager.”


OKaaaaaaay….so this basically means IF YOU SEE Core Set Up Data restrictions turned on, navigating to the Meta Events Manager’s settings as described above, it means YOU ARE ON THE RADAR and may be shut down soon if your standard events are sending PHI data back to Meta, as this violates HIPPA laws. 

How do I unrestrict my Facebook ads? Facebook ad account restricted tips

facebook ad account restricted Custom Events CAPI
A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because you simply DID NOT PREPARE. So you see that image above? CUSTOMIZE your CAPI for custom events and SWITCH to Custom Conversions.

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.
Want to stop guessing about FB ad bans and PREVENT that massive loss of money and time?

Schedule a discovery call here, now discovery call here, now.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Action Items for Expert Ad Buyers

1.Determine whether this will affect your brand

  • Health & wellness categories is defined as: “associated with medical conditions, specific health statuses, or provider/patient relationships (for example, a patient portal or wellness tracker for depression)”
    • Per a Meta rep, most health supplement brands will not be affected, unless it is a prescription or for a specific disease, etc.
    • If you are a health & wellness-adjacent brand/product, be on the lookout to be flagged and be ready to appeal
  • Financial services categories are defined as: Provides financial tools, consultation and/or services, consumer credit reports
  • Politics is defined as: Is associated with members of a specific political party, political position or contains topics related to a political issue
  • Other categories affected include: Unsuitable content (Contains topics related to unsuitable content, including content that violates our Community and Advertising Standards (examples include hate speech, violence and illegal activities)), and any ads having to do with race, religion, sexuality, gender identity, nationality, trade unions, or personal hardship
  • Per Meta, this list is not exhaustive and may evolve over time

2. Review Categorization in Events Manager:

  • Ensure clients’ data sources are correctly categorized
  • If miscategorized, request a review through Events Manager immediately

3. Adjust Campaign Strategies:

  • Shift focus to upper-funnel events (e.g., awareness, engagement, traffic) for audience targeting and optimization
    • Brand awareness for these brands
  • Explore alternative standard events to replace restricted ones (e.g., Landing Page Views, ViewContent, Donate, App Install, Search).

4. Optimize for Non-Restricted Events:

  • Focus on leveraging non-restricted standard events for better campaign performance.

5. Avoid Misuse of Custom Events:

  • Do not create custom events that mimic restricted events to bypass restrictions.

6. Communicate Changes to Clients:

  • Educate clients on the impact of these changes and how their campaigns may need adjustment.
  • Help them understand restrictions and the rationale for any new strategies.

7. Monitor Notifications:

  • Keep an eye on Ads Manager and Events Manager for updates on ad sets, events, and categorization status.

8. Prepare for Potential Campaign Declines:

  • Proactively strategize to minimize impact, especially for campaigns reliant on restricted events.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit yet…

Every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Facebook Ad Account Restricted Appeals

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted Next Steps

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

Facebook Ad Account Restricted: Amount of Bans

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

Facebook Ad Account Restricted: Removed

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

Facebook Ad Account Restricted: ETA

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

Facebook Ad Account Restricted: Funnel Assets

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

Facebook Ad Account Restricted: Disabled

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

Facebook Ad Account Restricted: Unblock

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

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What to Do If Your Facebook Ad Account Is Disabled

Are you seeking to recover from seeing your Facebook ad account disabled? You’ve come to the right place. I’ve worked at Meta and will be sharing some great tactics.

recover disabled facebook account

Stuck trying to recover a disabled facebook account can be a pain when Facebook aka Meta is not not helping. Today, I’m going to dive into more solutions to a Facebook ad account disabled.

After working high up at Facebook in ads, tech and the creator monetization program I help advertisers get out of Facebook jail – the smart way, not the hard way, and teach you what to do when you get the notification: Facebook ad account disabled.

In a rush to get your Facebook ads live again or pinpoint why Facebook’s bots shut you down? Simply Click here, to schedule a discovery call.

What to do if your Facebook Ad Account is disabled

Madgicx vector logo dark variant • Madgicx vector logo dark variant • Facebook Ad Account disabled • One of the error messages you can receive for a disabled Facebook ad account. Image shows a big red padlock and an error message that says you can't run ads or manage ad accounts. • Another type of error message you may receive for a disabled Facebook ad account. This text error message includes a reason why and an option to contact Meta. • Image of post performance with engagement stats and the negative feedback portion highlighted at the bottom. • View of the appeal form that may appear for you to request a review of a restricted or disabled Facebook ad account. • Next part of the appeal form process to request a review of a disabled or restricted Facebook Ad account • The "Still need help" section with the highlighted "Contact support" button. • View of the "Business Support Home" page showing any recent account issues, your accounts, and your support cases sections. • ROAS formula • Where do I find my Meta (Facebook) Pixel ID? • Link Instagram to Facebook • Madgicx vector logo light color variant.

The first thing I’d suggest doing is making sure you don’t fall into the trap of immediately appealing. I know, it seems counterintuitive, because you want to get your Facebook ads live right?

But shooting first and asking questions later hasn’t worked well for the police these days and it won’t work well for you, if you’re trying to recover your disabled Facebook ad account.

Also, one of the quickest ways to get scammed is to believe randos online that say, “Just give me your PayPal info and FB Login info and I’ll recover and reactivate your Facebook account.” These are probably THE SAME ONES who would hack you later if you didn’t voluntarily give away sensitive security data.

Another problem is if Facebook thinks you are DELIBERATELY violating facebook ad policies, they’ll hit you with the Circumventing Systems flag. But don’t worry! I have a quick and dirty infoguide for you here:

Circumventing Systems Guide 2.0


The second thing I’d suggest is to assess how severe the flag is, what led to getting on the radar with Facebook’s bots in the first place, and locate where in your funnel you have shutdown flag at, and removing it. In a perfect world, you’d replace the ban flags with compliant copy.

But we don’t live in a perfect world do we? So, if you can’t find all the flags in your marketing funnel that are getting you shut down, you may want to talk to an expert on this.

I’ve worked with celebrities, to SMBs, and even Facebook engineers and Twitter software engineers working for Elon Musk have asked me for help. I don’t work with everyone, but to see if you qualify, schedule a complimentary discovery call here.

Facebook ad account disabled: Myth Busting

It’s still happening: myths being told that all you need to do is verify your Facebook Business Manager or click Request Review to get your disabled ad account active again.

This kind of advice gets you locked in Facebook jail, in an endless loop, where you’re asked to provide your ID and fill out half-working forms that lose your info before it gets to Facebook.

Now, there is a 1 in 10 chance that verifying your Facebook Business Manager will work. But you want to set up protections ahead of time instead of spinning the barrel and hoping when the hammer snaps down, that a bullet isn’t in the chamber.

I’ve talked to, literally one person was able to get their ads active again by verifying their Facebook Business Manager.

And, they tried to rub it in my face, like they’d invented the cure for cancer, not knowing the actual statistics behind how unlikely Facebook is to even reply once you’re in Facebook jail. So, sure, Facebook CAN swoop in and both ban AND unban you, in a matter of hours or even minutes. But look at the stats.


Out of the last 1,275 advertisers and businesses running Facebook ads I’ve spoken with, 1 person was able to get help from Facebook on reactivating their disabled ad account.

Even if you were to attend a major marketing event like Social Media Marketing World you still wouldn’t have everything you need to know to achieve freedom from FB bans.

One person. What’s the success rate of that ratio? Well, 10 people succeeding this way would be 1 percent of 1000. ONE person succeeding using the self-service appeal tools out of 1000 that haven’t? That’s 0.1%. Wow.

If you are in the lucky 0.1% that Facebook DOES decide to help, congratulations. But that is not the majority. If Facebook helps you, it isn’t because you did a strategy for recovering a disabled Facebook ad account.

It was luck. Luck that Facebook’s backlog was low enough that they got to your case this week. Luck that the English-as-a-second-language Facebook ad support agent even understood the words you said.

And LUCK that you managed to get a disabled ad account reactivated. But the other 1,274 advertisers? They were $h%&! out of luck trusting that Facebook would look after their disabled ad accounts.

Luck is not a strategy.

And, are you looking for tips on using Ads Manager? Keep reading for more insights. 

How to Use Facebook Ads Manager

Assigning roles and permissions on your ad account is important, as it allows you to control who can make changes to your Facebook page and active ads. Here’s how to add another user to your business manager account.

Step 1: Go to Ads Manager settings.

Step 2: Navigate to “Ad account roles,” and select “Add people.”

Step 3: In the box provided, enter the name or email address of the user you want to add.

Step 4: Using the dropdown menu, assign the new user’s roles and permissions across your account and ads profile. Then “Confirm.”

Best Practices for Facebook Ads

Keep these best practices in mind to create ad sets that make an impact!

Harness A/B Testing

A/B testing allows you to easily compare similar ad sets and ideas. This can help you identify which structures work best for your audience. Before you invest big in a single advertisement, don’t be afraid to mix and match your approaches. Learn which layouts are most likely to help you achieve your goals, then invest your funds wisely.

Analyze Ad Performance

Analyzing campaigns can help you better understand each new campaign you aim to create. Before you get to work on fresh advertising content, review multiple ad sets to get a sense of performance metrics. Which ads achieved the best reach, engagement, and conversion results? How can you use these insights to inform future content creation?

Edit and Optimize Ads

Finally, edit ads and ad sets! As you learn more about your audience and the ads that work best, revisit your Meta ads manager, and make changes to optimize your campaigns. This can help you ensure you’re targeting materials as effectively as possible for optimal ROI.

Hopefully, you’ve found these quick tips on Ads Manager and Facebook ads helpful – but, this won’t do you any good, unless you know how and why Facebook’s robots ban businesses.

Everything you can do to reinstate including how to resolve payment issues, rejected ads, and get support. 

Working inside of Facebook, I saw a lot of marketers banned & get shut down for just one word or honest mistakes. But, failing to identify the flags right away, they tried to run new ads.

Facebooks bots interpretation of that was to drop ANOTHER ban hammer down for trying to circumvent Facebook’s systems. When you have an ad account get disabled it stops the money from ad sales from hitting your bank account.

While you can’t get that money back, you CAN prevent yourself from getting a Facebook ad account disabled. You’ll want to make sure your bank isn’t blocking Facebook ad charges first – if they are Facebook just thinks you’re a spammer trying to steal ad space for free. Making sure the bank isn’t blocking the ad charges will help resolve those payment issues.

Getting a disabled Facebook ad account also hurts your track record with Facebook on both the front end and the back end.

To have a chance at reactivating your disabled Facebook ad account you’ll need to correctly identify what piece of your funnel triggered the automations to lay down the ban hammer. And you may be surprised to learn it’s a flag you never thought of that triggered a Facebook ad account disabled. But, clarity here will help resolve rejected ads.

After you know exactly why you were flagged and can present this in the specific way Facebook ad support responds well to, what little support they offer, can be yours. I have a method that has worked more often than not.

Another pattern I saw while working in ads at Meta, was that marketing agencies would build up micro-flags on their ad account. These micro flags by themselves were not enough to get, say a Business Manager disabled. But, they DO add up.

And, after enough smaller flags, everything gets shut down and get folks a Facebook ad account disabled. There is a better way to ensure you get your ad account back.

(Check out my article Facebook ad account disabled next steps).

Why was your Facebook ad account disabled?

What to try if you struggle with identifying WHY you were flagged 

I think one of the most frustrating aspects of dealing with a disabled Facebook ad account is the lack of transparency from Facebook – ironic that Meta calls their facebook ad policies pages the “transparency center.”

As mentioned above, you can get your Facebook ad account disabled from crossing a threshold of smaller flags adding up to a ban-level amount. But, if you accidentally use the wrong wording, you can also get misflagged as a special ad category even if you are
not in real estate or employment.
  

Facebook ad account disabled: The Truth About Ad Support

Now, what is also confusing, is that Facebook ad support is ALSO guessing at how to solve your Facebook ad policy issues – these are not the decision makers, just gatekeepers.

They have no clue what to say or do, and are paid by the hour to get AS MANY calls as possible. Uh…what was that you said about Quality Control?

recover disabled facebook account

Meantime, you’re typing fast into the chat box, screaming, “Help! I have a Facebook ad account disabled!”


But, if have not correctly identified the flag, then you won’t say the right things to Facebook ad support, that will trigger them to use their limited tools to help. Want to stop guessing and get actual answers and a path to get ads live again?

As Liana Lang, CEO of Power Up Strategy Inc. said, “Please meet Trevor, my ‘secret weapon’ for all things Facebook compliance. I highly recommend hiring him to help you out especially if you plan to be running ads.”

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call.

How to recover a disabled Facebook ad account

If you’re trying to recover a disabled Facebook ad account, first think about why you want to recover it. Is it just to run ads? There are otherwise besides recovery to run ads.

Ironically, the best solution for recovering a disabled Facebook ad account can sometime be just taking a new approach, whose end result is live Facebook ads bringing your company revenue.

Facebook has 3 billion daily active users now, and have more money than they know what to do with especially after firing a bunch of people in the great tech layoffs.

facebook disabled ad account tech layoffs
You’re better off reading articles like:How to Remove a Restriction on a Facebook Ad Account or watching one of my videos on what to do in these situations, than hear the copy and paste responses pasted into Facebook ad support chat to you when you’re chatting in about a Facebook ad account disabled.

What to do if you get a Facebook ad account disabled

If you get a Facebook ad account disabled, check the rest of the ads running in Facebook ads manager, and see what are duplicated for ad copy and creative, from the ads running in the ad account that got restricted.

Find commonalities and narrow down why you were restricted, then remove the offending copy from your entire funnel.

Recognize the signs of a disabled Facebook ad account 

The first sign you’re dealing with a Facebook ad account disabled situation, is of course, the notification Facebook or Meta gives you. But, you may start to see your reach and spend get reduced before you get shut down.

The impact of a Facebook ad account disabled

Each rejection you get, no matter what kind, will add a black mark on your Facebook credibility. It’s kind of like each conviction on your criminal record affects your ability to get a new job.

Just like poor customer feedback in reviews on Facebook Business Pages can lead to a dip in the quality score, and eventually advertising restricted, so can a disabled ad account.

The real impact of getting a Facebook ad account disabled is in the ad assets that are now on the chopping block to get banned before a total shut down. It’s about machines, having less faith in humans, as crazy as that sounds, it’s how the automations work. The rise of the machines.

Facebook ad account disabled rise of the machines
So call me the Resistance, trying to educate advertisers on all the friggin trapdoors in ad policies and ad machines. Get your discovery call here, complimentary.

Why did you get a Facebook ad account disabled?

Waking up at 3:00am, refreshing Ads Manager, looking for some sign of hope, you keep asking “Why did I get a Facebook ad account disabled?!!”

Machines man, I tell you. Way before the lay offs began, when my coworkers at Meta, product marketing managers and PMs were sent packing, Facebook had begun relying on automations for policy flagging. The issue is, the bots don’t get human context.

And, after a period of time, if your rejections outnumbered your approvals, instead of being tried before a jury of your peers, this Kangaroo Court was chaperoned by ANOTHER machine that monitored the OTHER machines…it became a game of simply statistics.

Understanding how that works, is one of the keys to staying out of Facebook jail. As well as understanding the new Facebook ad policies that roll out. And how they align with current marketing trends. Advertising guru Neil Patel has some great insights for marketing trends:

Key Takeaways

  • Marketers will need to prioritize efficiency by leveraging technology and data to achieve better outcomes with fewer resources.
  • Search engines (such as Google and Bing) and AI platforms (such as Perplexity AI and ChatGPT Search) are changing the SEO game, requiring content tailored to new formats like voice search (currently utilized by 41% of adults) and visual search (expected to grow 17.4% from 2024 to 2032).
  • An integrated, omnichannel approach will be critical as consumers engage across diverse platforms and touchpoints.
  • With more than 73% of consumers preferring a personalized shopping experience, AI will need to do a lot of heavy lifting to deliver personalized content and adaptive messaging.
  • Authentic, value-driven branding will help businesses build trust and foster deeper connections with their audience.

How to prevent your Facebook ad account from getting disabled

The best way to prevent your Facebook ad account from getting disabled is to do regular audits for Facebook ad policy violations. Make sure your ads are compliant before submitting them. Don’t use submitting Facebook ads as a way to find out if you are going to get banned. Instead, use an expert on Facebook ad policy to add further protection to your money maker – the ad account. 

Facebook ad account disabled: Understanding Facebook’s Ad Policies 

When avoiding getting a Facebook ad account disabled, it’s important to consider Facebook’s policies. Facebook wants you to advertising, but they don’t want you to be too offensive to their customer base. And on Facebook, the customer IS the product.

If you get that, you get how valuable each Facebook user is to Facebook. Filter your POV about Facebook ad policies through that understanding and you may start to grasp how this works.

Immediate Steps to Take after hit with a Facebook ad account disabled

The immediate steps to take after getting hit with a Facebook ad account disabled, is to first, stop what you’re doing. Don’t try to edit the ad immediately – it’s a dumb mistake born out of panic most people make. The 2nd thing to do is make sure there are not any bad actors in your Facebook Business Manager who are dealing with Facebook issues ELSEWHERE. And of course make sure you haven’t been hacked. 

Facebook ad account disabled: Submitting an Appeal to Facebook 

So, once you have confirmed you have a Facebook ad account disabled, you’ll want to devise a strategy to appeal the ban. That strategy, by the way, doesn’t mean cursing out Facebook ad support. Or just hitting the appeal button as fast as possible. Or not using ANY strategy when appealing, then several weeks later feeling like:

facebook ad account disabled appeal meme
You essentially have 2 main strategies for a successful appeal: telling Facebook ad support WHY you got shut down, and 2. Making them, through specific language, use what limited tools they have, to submit an appeal for you.

Conclusion: Navigating through Facebook ad complications

How I turned things around for an ad agency stuck in Facebook jail

When Jack Randall of SocialFlight, Inc. contacted me, he didn’t know what to do. Facebook went silent, and Jack didn’t know how severe his Facebook ban was.

Meta wouldn’t tell Jack if he had a chance of recovery or what to do to get his ads live again. Or the timeframe for getting this fixed.

Luckily, Jack found me, and I helped him uncover why he was banned, and took the appropriate steps to get his funnel compliant and his Facebook ads running again.

Want this experience as well? Schedule a complimentary discovery call here.

How to Recover a Disabled Facebook Account

The truth about people promising to recover your disabled Facebook ad account

An additional challenge as a business owner you’ll have to overcome is when googling “how to recover disabled facebook account” you’ll get tons of articles like this one or..

How to Recover a Disabled Facebook Account or this one, or FB’s article here, which is only aimed at NON-advertisers who are NOT businesses with skin in the game.

Most of the folks who read those articles have forgotten their passwords or gotten hacked(for the most comprehensive guide on what to do if you’ve been hacked while running Facebook ads, click here)

Sadly, many people online try to take advantage if you if you are googling how to recover a disabled Facebook ad account. They’ll send you emails as well:

options for hiding Facebook ads in feed

Don’t get ripped off! Read How to Recover Facebook Ad Accounts now

As far as how to ACTUALLY recover a disabled Facebook ad account, you have 48 hours to make your appeal, and use an effective tactic to communicate to Meta that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

If you’ve been shutdown a lot but never got answers, you’re like one of my clients, Steve Martinez, Vice President of Apollidon Learning.

“Trevor took us through the process of getting one of our University of Texas ad accounts reinstated (within minutes). He offered some critical insights to why our Facebook Ad Account was disabled and shared options to reduce our chances of future issues. We have a better understand of how the algorithm works and know exactly what to do and say if our account gets disabled again.”

Want to see how I can help you? Schedule a free discovery call here. Or, if you’re in a rush, prepay for your consulting call and skip the line.

FAQ

Facebook ad account disabled FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here

Recover Disabled Facebook Account Learn More

Anyone who says they’ll recover disabled facebook accounts is lying. Spammers will say things like paypal me $60 and I’ll get your ad account back. That’s a lie. You’ll be ripped off if you think these hackers can help you recover from issues with a Facebook ad account disabled.

Account Managers at Facebook are the only ones who can actually recover your disabled ad account. Now, if you’re contacting me within 24 to at the max 48 hours after getting shut down (a week at the longest for a slim chance), I may be able to write an appeal for you, depending on why you were shut down.

Outside those 2 options, appealing is harder than relaunching. Even if you spent a week reading Facebook’s Ad Policies you’d still be at risk of a shut down because there are 10,000 more Facebook ad policies Facebook’s bots flag you that Facebook isn’t transparent about.

What if you had a guarantee that your ads were compliant 
before they went live on Facebook? What if you knew 100% without guessing why your ad account was disabled? What if you knew why your Facebook ads were blocked and had a path to get ads live again?

Keep reading for these answers and more: 

New Solution to Facebook ad account disabled

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

 your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

Facebook Policy
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

What You Need to Know About Fact Checkers Leaving Facebook

Running Facebook ads sometimes you feel like Luka Dončić scoring 45 points while the Lakers still lost to Milwaukee. Btw, got a facebook ad account restricted and seeking a solution? But Mark Zuckerberg’s announcement that fact checkers are leaving Facebook got you all hopeful ad bans will reduce too. Yet…


Meta’s automations have wreaked havoc for years on businesses and ad agencies due to the indiscriminate banning for saying 1 wrong word that Facebook’s bots flag and shut down your Facebook Page, Profile, Ad Account or Business Manager.

But, some hope that Mark Zuckerberg’s new announcement holds the promise of relief:

“It’s time to get back to our roots about free express on Facebook and Instagram.” – Zuck

There is a HUGE catch most businesses don’t realize that comes with this change I’ll reveal later in this article.

With less than two weeks before the new Trump administration takes office, Facebook founder Mark Zuckerberg announced a sweeping set of policy changes that will do away with fact-checkers on the company’s platforms and reduce restrictions on the posts its users can share.

Allegedly. 

Many businesses facing a facebook ad account restricted are reading Mark Zuckerberg’s announcement that Meta is removing fact checkers:

“On platforms where billions of people can have a voice, all the good, bad and ugly is on display. But that’s free expression.” 

If you’re a brand that relies on Facebook ads to generate ROI you’re paying close attention:

facebook ad account restriction mark zuckerberg

“We built a lot of complex systems to moderate content…The recent elections also feel like a cultural tipping point towards once again prioritize speech…We’re going to get rid of fact checkers and replace them with Community Notes, similar to [Twitter]. We used to have filters that scanned for any policy violation. Now we’re going to focus those filters on tackling ..”

The fact checkers have been too politically biased and destroyed more trust than they created, especially in the US. 

Facebook and Instagram will no longer do fact checking, leaving it to users to flag objectionable content. Meta CEO Mark Zuckerberg calls it an effort to avoid bias or censorship, but concedes they will now “catch less bad stuff.

Sounds amazing when one word can get you banned.

“Is this really true?” You ask, if you’re googling “What part of my funnel was flagged?” or “Why did I get a facebook ad account restricted?”

The answer is yes and no. You’d be surprised to learn:

This directly connects to recent changes Meta has made to Leadform ads AND CBD ads. I’ll reveal more on that later in this article. 

But wait, with Meta’s literal obsession with AI – how are they scaling back now?

We’ve seen Meta:

-Build LLMs to compete with Sam Altman’s ChatGPT-

-Use FB Live to video competing with YouTube-

-Make Facebook shops with Shopify Integrations, to compete with Amazon-

But now we’re supposed to believe without FB fact checkers – ADVERTISING will get easier with less FB bans??

facebook ad account restriction

Are the Facebook ad ban automations FINALLY taking it easy on us? Is this the final vision of paradise advertisers and businesses have prayed for, literally for years?

And, I’ve worked at Facebook, Apple and Microsoft, so I’ll be sharing my insider perspective on Mark Zuckerberg’s new decision to remove fact checkers and reveal how this will affect Facebook advertising.

Facebook ad account restricted

More Speech and Fewer Mistakes

I’ll also provide tips for what to do about getting a facebook ad account restricted.

From Facebook:

Zuck says there is a new way facts will be checked.

Takeaways

  • Starting in the US, we are ending our third party fact-checking program and moving to a Community Notes model.
  • We will allow more speech by lifting restrictions on some topics that are part of mainstream discourse and focusing our enforcement on illegal and high-severity violations.
  • We will take a more personalized approach to political content, so that people who want to see more of it in their feeds can.

The danger of Meta’s big fact-checking changes & Facebook ad account restricted:

facebook ad account restricted fact checker

With less than two weeks before the new Trump administration takes office, Meta chief Mark Zuckerberg announced a sweeping set of policy changes that will do away with fact-checkers on the company’s platforms and reduce restrictions on the posts its users can share.

Zuckerberg said the changes are meant to address political “bias” and curtail “censorship” — echoing arguments that President-elect Donald Trump and his supporters have long made about the platform.

In lieu of fact-checkers, Facebook will employ a “Community Notes” model like the one used on X.

As it operates on X, Community Notes allows users to add context and corrections to other people’s posts, though studies show it can be slower and cover different subjects than professional fact-checking.

Zuckerberg also said the site would relax its policies for moderating posts and allow more content on issues including “immigration and gender” instead of taking them down. (According to a Wired review, some of these changes appear to have already gone into effect.)

For users interested in seeing more political content, Zuckerberg noted that Meta plans to reintroduce more of these posts into people’s feeds as well.

In a five-minute video announcing the changes, Zuckerberg said the fact-checkers Facebook has worked with were “too politically biased” and had harmed user trust, and jabbed at the Biden administration for the “censorship” it’s allegedly employed against Meta.

(Zuckerberg didn’t specify what he meant by that claim, though tech companies have previously fielded requests from the Biden administration about removing posts related to Covid-19 misinformation and election fraud.)

Broadly, Meta’s announcement signals a willingness among tech companies to cater to Trump as they seek to preserve their business prospects and avoid political retaliation from a frequent, strident critic.

 Its shifts in content moderation also have serious implications for the types of posts and misinformation that can spread on its platforms, which include Facebook, Instagram, and Threads.

Advertisers and businesses all over the world have been contacting me, because I worked at Facebook for so long, on what this means for running ads on Facebook.

Right now, if you have a facebook ad account restricted, and chat in to Facebook ad support…
hat in hand, asking these poorly trained workers to help with a facebook ad account restricted and they can’t understand half of what you say, reflexively just repeating back to you everything you chat on Facebook ad support.

Will this get better with the fact checkers removed? With less facebook ad account restricted issues?

Let’s review the changes to content moderation:

Changes to content moderation

  • Replacing fact-checkers with Community Notes: Meta had worked with 90 independent organizations to fact-check posts that spread on its platforms. Those fact-checkers would append warning labels to false content, and Meta would also reduce the distribution of those posts. Zuckerberg has accused the fact-checkers of being politically biased, while providing no examples, and said they’ll be replaced with a Community Notes system that will be phased in over the coming months.
  • Reducing content restrictions on topics like “immigration and gender:” Zuckerberg said the platforms will focus on removing posts that contain “illegal and high-severity violations” and allow more posts to stay up that they might have previously been flagged. Effectively, the company is cutting back on content moderation in general and taking down fewer posts on hot-button political issues.
  • Bringing back politics content: Meta had previously downgraded politics content and reduced the distribution of it on its platforms, citing user requests for less of this content in their feeds. Zuckerberg announced that Meta would be phasing political content back into users’ feeds due to changing demands.
  • Moving content and moderation teams: In another bid to address alleged political bias, Zuckerberg said Meta’s content moderation team will move from California to Texas.
  • Working with Trump to combat censorship by other countries: Zuckerberg committed to collaborating with Trump to fight censorship and regulations in other countries, pointing to the blocking of Meta apps in China and European tech policies he claimed were stifling innovation.

Running ads on Facebook right now and don’t want to guess on whether they’ll be rejected or approved?

I’ll tell you what can help – learning how and why Facebook’s automations scan and flag your marketing funnel before it’s too late and you’re completely banned.

Want to save time and money? Just schedule a complimentary discovery call to reduce risk and see how I can help you resolve Facebook restrictions here.

Facebook ad account restricted Meets Fact Checkers

Here’s the reality of any change to Facebook – It Takes Time to Become Real

As sweeping and widespread as creating the Special Ad Category field for Real Estate ads or CAPI API to battle Apple’s IOS 14 update reducing 3rd party data for retargeting…

facebook ad account restricted Apple IOS 14 Update

How Apple screwed Facebook

As Wired reports, it is not unusual for the bosses of Apple and Facebook to be at loggerheads with each other over privacy.

Back in 2018 Facebook chief executive Mark Zuckerberg accused his Apple counterpart Tim Cook of being “extremely glib” for making scathing remarks about Facebook’s involvement in the Cambridge Analytica scandal.

Weeks later Apple introduced privacy controls that hampered Facebook’s ability to collect user data via Apple devices.

Things moved up a notch at the end of last year after Apple revealed that app-tracking transparency would be installed as part of its latest system update.

Until iOS 14.5 came along, apps like Facebook could automatically track what people were looking at on their phones and sell targeted ad space accordingly. The update was designed so users were asked their permission for the tracking to happen first

Apple, using user privacy as a straw man, blocked FB from tracking data and Facebook responded by creating CAPI, that allows FB advertisers to still use retargeting with the Facebook pixel.

So Apple could later insert ads into their native apps right after claiming to champion small businesses and people privacy from ads. 

All of this took TIME.

The Truth About Fact Checkers

For everyone thinking it’s some kind of magic wand every time Mark Zuckerberg does a press conference – the reality is nothing he said relates to Facebook advertising policies.

And none of what he said about organic content fact checked, will be instantly perfected and gone off without a hitch.

Machines take time to learn the machine learning part of any automated flagging system. This requires data. It requires machines making mistakes. Flagging the wrong content first, learning, then flagging someone else. 

Times this by like a million different interactions – and maybe the machines Facebook uses to moderate content might get it right, 50% of the time.

So, already, the odds are not stacked in the public’s favor if you want to go the blind trust route that Facebook will instantly “perfect” the flagging and removal of flagging fact checking info.

No doubt, there will still be a rogue automation here or there that will act on old info, and still flag fact checking type content.

So, talk about abortion, politics, and covid at your peril on Facebook ORGANICALLY.

BUT…

What’s the HUGE elephant in the room NO ONE is talking about? 

elephant facebook ad account restricted

Fact Checkers & Organic Content & Advertising Restrictions

Facebook ad account restriction

If you’re jumping for glee that this new policy change will prevent a Facebook ad account restricted because Facebook is getting lenient – THINK AGAIN.

This is for ORGANIC content.

Did you notice what Mark Zuckerberg is replacing Fact Checkers with?

Community Notes model. This is based on The Community Standards.

NOT FACEBOOK ADVERTISING POLICIES. So if you ignore that huge fact and run ads like it’s 2016, you’ll get banned. 

Getting a Facebook ad account restricted happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis.

Get too many ad rejections and alarm bells ring, and the bots descend like Transformer Decepticons to shut you down.

Facebook ad account restriction

You wouldn’t believe the one small thing that got a million dollar skin care company shut down before we worked together. All it takes is one word to get your funnel banned.

Community Standards are the Facebook policies that regulate NON ADVERTISING Facebook content uploaded to the Facebook Newsfeed.

Facebook ad account restriction: Small Flags

When it comes to running ads on Facebook there are smaller flags Facebook’s bots like to tally up, like mean notes from your passive aggressive roommate. It takes time to accumulate the amount of smaller flags that turn into a full funnel ban one day.

But Mark’s taking away fact checking bots so we should all be ok in the ad world right?

Think again.

Facebook account restricted what to do about Fact Checking removed

facebook ad account restricted

2 different types of content, 2 different flagging systems.

Community Standards for organic non ad content and facebook ad policies for all Facebook ad content. When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel that violated Facebook’s advertising policies NOT THE COMMUNITY STANDARDS.

It’s important to remember that ads flagged for breaking FB ad policy have an ENTIRELY DIFFERENT triage for how Facebook’s robots, and sparse customer service agents handle this than a Community Standards violation.

Therefore the removal of fact checkers HAS NO EFFECT ON FACEBOOK AD BANS. 

They won’t get less or more because of this.

Well, more advertisers might end up with a facebook ad account restricted because they ignored how this ad policy change is only for Community Standards-regulated organic content not ads.

Remember when I said this links to Lead Form ads and CBD? The reliance on automation from Meta has caused more damage to businesses than many are aware of.

And in the same way the trust in Facebook to perfect their flagging system has caused many to get a facebook ad account restricted – Facebook also killed lead form ads unless you adjust one setting.

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a cosmetic beauty company, so they had to watch out for getting hit with the Personal Attributes flag. Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

A High risk industry on Facebook is cosmetic beauty and how Facebook ad policy bots flag cosmetic surgeons and med spas is pretty extreme.

Cosmetic Beauty, Fact Checkers, Facebook Ad Account Restricted

facebook ad account restricted cosmetic beauty

So, if you’re in the cosmetic beauty, how does the fact checking going away affect your industry? Well, if you’re used to making crazy claims organically – lose 50 pounds over night! – you may have less to worry about.

BUT

If the sales from your cosmetic beauty practice, med spa to plastic surgeon, rely on Facebook ads to turn a profit, then please understand that nothing has changed in the Facebook advertising policies. The announcement Mark Zuckerberg made about taking fact checkers away NEVER mentions ADs!!

So Before and After images Are STILL BANNED ON FB! What Zuck DID say was that he is going to add more humans, less automations when it comes to organic Community Standards content – Which never banned before and afters if they are posted on IG or FB – ORGANICALLY.

Read what Mark Zuckerberg said word for word:

facebook ad account restricted ID checkers PSA

Do you see the word “Ad” ANYWHERE in there? The SAME facebook ad policies STILL apply to side-by-side images for before and after images STILL banned as Facebook’s ad policies STILL say before and after images are not allowed:

facebook ad account restricted before and after prohibited

But, hey, why take it from me? Why not let Mark Zuckerberg tell you himself how…NONE of the fact checker removal has ANYTHING to do with ads..tell me the time stamp where he says “advertising” ? 


Mark Zuckerberg announced the last project I worked on at Facebook, when I was a Project Manager for New Products department, working on Stars On Reels and other major projects that made the news and changed the face of Facebook forever afterwards.

So I think I know what I’m talking about.

But, either way, you can watch the entire video – you’ll never see anything saying, “We’ve lightened up the restrictions our Facebook ban bot automations use to ban businesses.”

You can also read the transcript and check yourself and see how none of this applies to Facebook ads:

facebook ad account restricted fact checkers leaving no ad policy stated

The removal of Fact Checkers ONLY applies to NON AD content, posted ORGANICALLY on Facebook’s Newsfeed. Not Facebook Ads for cosmetic surgeons, weight loss businesses, skin care companies, med spas and more. 

So if you own a Med Spa, like my client Clint Huston’s Mobile Wellness Care in Arizona, you’ll want to tread carefully, and still follow Facebook’s ad policies to a T, if you are running ads in the cosmetic beauty space.

Do you own a med spa and don’t want to get banned on Facebook? Schedule a free discovery call with me to find out how I can help protect your business from FB bans like I have with many cosmetic beauty clients:

facebook ad account restricted

Now, remember when I said this relates to FB Lead Form ads? Fact checkers getting removed and advertisers thinking this is a free ride to say whatever they want is the same trust businesses place in Meta for Lead Form ads.

That blind trust in Meta has gotten more than one business banned, 

Like ads, automations and AI can ruin your results if left unchecked:

Facebook Lead Form Ads: Quality Leads Turned to Trash with Meta’s AI

Facebook ad account restriction lead

Without your permission, Meta has been flipping on AI switches in your ad account and Facebook Business Page, that lead to trash leads. Reading their dusty help center article here  you’ll see it says:

“By toggling on Display business information to encourage call pickup when you create a lead ad with instant form in Meta Ads Manager, you can call a prospective lead on their Facebook or Messenger app. Your business information, such as name and logo available on your Facebook Page, will appear on the incoming call screen. This gives people some context on who the caller is, which may make them more comfortable picking up your call and help you generate more quality leads.”

TLDR: Facebook is saying your leads from leadform ads can call you through Facebook messenger. Sounds great right?

Wrong. It’s terrible. Here’s why:

Facebook ad account restriction leadform

So someone blocked Facebook Messenger, why is that a big deal? Well it IS a big deal if you’re running Facebook lead form ads because:

What Facebook IS NOT EXPLAINING here is that if the Facebook user opting in to be a lead from your Facebook leadform ad, and that Facebook user previously had blocked receiving calls through Facebook Messenger, your CRM won’t know this and give you a dead lead with a broken phone number.

On TOP of all that it creates ALL KINDS OF AUTO FILL ERRORS. You’ll want to TURN OFF “Display business information to encourage call pickup” in your leadform ads to avoid Facebook trashing your leads. Again, Meta decided this WITHOUT ASKING YOU and FORCED IT into your ads and Page through their AI.

Protect yourself friends, turn that option off and get good quality leads again. Double check all your automation settings. Now, let’s continue to talk about why Meta is handing out a Facebook ad account restricted. 

Facebook ad account restricted. Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted, Fact Checkers & CBD what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

Remember when I said that the removal of fact checkers connected with FB’s policies on CBD? I covered this in my CBD article here, but the nuts and bolts of it is this:

Many CBD sellers trusted that after Google said it was cool, and Meta said you could sell CBD on FB a few months later, everyone thought it was Wild Wild West again. Blue Ocean. All that.

But it wasn’t. Businesses still got banned – I know because I was the one getting called to ask to help – because the machine learning hadn’t completely learned that CBD was supposed to be allowed on FB ads now.

The same thing will happen for organic content fact checkers used to shut down that now they allegedly won’t.

Machine learning takes time to learn. Meantime, you are the guinea pig, so tread carefully. Because while the fact checkers are only for organic content not facebook ads if you go buckwild and say some crazy political shit on your personal FB profile, Meta could restrict your profile from ever advertising. 

And your business sales are being held hostage by both your rando impulses to post whatever without taking into account the same bots that shut down organic content before, will still be active before being phased out with new FB Community Standards bots.

Ain’t no human looking at your shit buddy. FB outsourced to robots instead of call centers. Also here’s a pro tip:

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Advertising restrictions for policy violations –  The reality 

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Above you see the Community Standards – these are the policies being changed not the Facebook ad policies.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restriction Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

 your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

Before going into the top 10 FAQs for facebook ad account restricted issues, let’s dive into the top questions from ad agencies:

What does a facebook ad account restricted mean?  

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted if I have a facebook ad account restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted.

Why I get a facebook ad account restricted 

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Now, to address FAQs on disabled facebook ad accounts and more:

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

How to Solve a Facebook Ad Account Restricted & Improve Your Brand Voice

Jump out of a moving car and people call you crazy. Jump out of Facebook jail people call you a hero. So many are getting a Facebook Ad Account Restricted.

Attention ad agencies and legitimate businesses running Facebook ads: is Meta giving you the run around?

[Make sure to read my last blog here]

You jump on a chat with who you think is a legit Facebook employee to help you resolve this and they turn out to barely speak English like MANY BIG CORPORATIONS USING SWEAT SHOPs and you’re left feeling like 

facebook ad account restriction

And when you reach out to Meta they give you BAD answers a wall of silence or misinformation.

Pretty helpful isn’t it?

On top of that if you have not mastered your brand’s tone of voice you could be losing sales.

You can have the best branding messages, but if Facebook ad bans are causing the cost of marketing to get expensive, how do we fix this?



I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta.

I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some branding secrets and reducing the risk of getting banned when running ads on Facebook.

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

Want to stay walking on egg shells, constantly worried that Facebook’s automations will ban you?

Or do you want to leave this all behind for a secure and safe future of Facebook ad account staying
active and ads bringing in the money?

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Preparing and preventing an ad ban is a lot healthier than trying to recover from one.

Up next, I’ll dive into Improving Your Brand’s Voice

Have you ever read an email, social media message, or landing page and said to yourself, “Yeah, this brand really gets me!”?

It’s not a coincidence. Chances are that the brand in question has done extensive research and how you speak about the pain points they solve. 

Want to use brand tone of voice to help your business stand out?

For a B2C brand, it might be product photos or videos shared by users on social media.

How to Improve Your Brand Voice

Examples of Tone of Voice

A well-defined, consistent tone of voice can elevate your brand and make people remember who you are. Here are three brand tone of voice examples to inspire you.

Fast-food chain Wendy’s has a funny, casual, and sometimes irreverent tone of voice—particularly on social media sites like X

facebook ad account restriction

This appeals to a younger audience and helps the brand stand out from its competitors who are typically more formal online.

Example 2: Mailchimp

facebook ad account restriction MailChimp

Email platform Mailchimp has a simple, friendly, but knowledgeable brand tone of voice. It wants to help people make the most of its email marketing platform without bombarding them with jargon.

Mailchimp has put a lot of thought into its brand tone of voice—even providing brand tone of voice guidelines on its website.

But if we want to talk class, style and a premier brand voice, look no further than Rolex

Rolex facebook ad account restriction

Now, let’s check out how Rolex frames their brand voice:

facebook ad account restriction

Watchmaker Rolex’s brand tone of voice is all about sophistication and elegance. Its formal, descriptive website copy shows customers that the brand is committed to luxury and the finer details in life.

Phrases like “sparkling symphony” and “intricate finishing” convey Rolex’s commitment to artistry and craftsmanship.

While brand tone of voice concerns your copy, your design and overall online branding say a lot about you, too. For example, Rolex uses muted, neutral colors to demonstrate that it’s a classic, timeless choice.

Key Takeaways

  • A dialed-in tone of voice builds consistency across all communication channels, making sure your brand is instantly recognizable.
  • Your tone of voice should reflect your brand values and resonate with your target audience’s preferences and expectations.
  • Defining specific tone traits, such as formality, friendliness, or humor, helps guide content creation and maintains a unified brand personality.
  • Regularly revisiting and refining your tone of voice ensures it evolves alongside your brand and remains relevant in a changing market.
  • Clear tone of voice guidelines empower your team to communicate effectively and consistently, no matter the platform or context.

BUT even if you mastered these branding strategies, and fine tuned your brand’s voice, this won’t matter if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

Facebook ad account restriction

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
facebook ad account restriction
Want to know the secret to escaping Facebook jail?

Thought so.

Now let me explain…

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

Why do people get banned so much?

Mainly, it’s because Facebook relies on AI to make the majority of banning decisions when your ad account gets restricted. 

no humans

And it’s only getting worse:

Meta’s AI Profiles Are Already Polluting Instagram and Facebook With Slop

Hollow-eyed insincere robot posters are already flooding Meta’s sites and they’re everything we dreaded.

facebook ad account restriction

New sources show Meta is allowing fake AI Facebook profiles to FLOOD the Newsfeed.  

Something about George Romero’s 1978 film about doomed survivors riding out the zombie apocalypse in a shopping mall feels resonant today as I look across Meta’s suite of AI-created profiles. The movie’s blue-skinned corpses don’t know they’re dead. They just wander through the shopping center on autopilot, looking for something new to consume.

That’s how many of our social media spaces feel now. Digital town squares populated by undead posters, zombies spouting lines they learned from an LLM, the digested material from decades of the internet spewed back at the audience. That’s what Meta is selling now.

Soon people discovered that Meta’s ghoulish posters had been among us for months, even years. There’s Liv, a “Proud black queer momma of 2 & truth-teller,” according to its Instagram profile. Add to that Brian, “everybody’s grandpa;” Jade, “your girl for all things hip-hop;” and Carter, a “relationship coach.” I’m sure there are more yet to be discovered.

All four of these posters have pages on both Facebook and Instagram with mirrored content and all four have post histories that go back to September 26, 2023.

The accounts have the blue verified check marks and a label indicating that they’re an AI “managed by Meta.” Users can block them on Facebook, but not on Instagram.

Users can also message them across all of Meta’s platforms, including WhatsApp.

Liv’s account posts photos of children that do not exist, Brian rambles about how much seniors love to learn about textiles above an AI-generated photo of a nursing home where the faces of the elderly melt together like Barbie dolls cooked in the microwave, and Jade posts photos of her non-existent vinyl collection, the labels impossible to read.

The AI apocalypse is here and it’s far stupider and more depressing than we were promised. Instead of being hunted down by a gleaming metal skeleton in a post-apocalyptic wasteland, we are surrounded by zombies endlessly repeating our own posts back to us.

As one commenter said:

facebook ad account restriction
So, it’s vital to understand how Meta uses AI, and how the Facebook bots flag ads and ad accounts through AI.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang ClanWu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

facebook ad account restriction mark

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Advertise content unrestricted on Facebook & Nostalgia Marketing

Is Facebook banning your ads or ad accounts and making you google how to advertise content unrestricted on Facebook?

Your ad account could be the next victim of Facebook’s terminator ad policy bots.

I saw a lot of this when I worked in advertising at Facebook.

Have you missed out on sales because of an ad ban or an ineffective marketing strategy? You may want to include Nostalgia Marketing. More on this later. 

The way Meta has set flagging up for ads is very reliant on automations.

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads.
A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, and how to fix this Facebook says on their site:
advertise content unrestricted

Well, that is about as helpful as a bag of rocks on a sinking ship. If you read the entire article, you’ll find the same generic language without any details for what you should do when dealing with a restricted ad account.

So you keep searching Facebook’s site and find:

Why we may apply advertising restrictions

“We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.”

While you hate Facebook you like the money you make from it, kinda like:

advertise content unrestricted

The real kicker is, how these advertising standards are defined or explained is missing.

Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

So, today, in this article, I’ll explore strategies on how to advertise content unrestricted on Facebook. 

And, since I am also a brand strategist, SEO expert and ad conversion consultant, I’ll also pull back the curtain on:

Unlock the Power of Nostalgia: How It Drives Sales and Builds Brands 

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a $100,000 dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 30 pounds in 5 days without dieting or exercise!”

A great way to frame Facebook ad policy violations, is to think about how you’d ban yourself if you were looking for reasons to. 

There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions.

This helps so you don’t get caught and sent to Facebook jail for breaking their rules.

Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into the power of Nostalgia Marketing before sharing some powerful tips on staying out of Facebook jail. 

Unlock the Power of Nostalgia: How It Drives Sales and Builds Brands

Nostalgia marketing taps into emotions by linking a product, service, or brand to memories from the past, creating an emotional bond between the consumer and the brand.

It’s about bringing back those familiar feelings from a specific time, whether it’s through music, imagery, or even old product designs. 

Think about the sudden resurgence of retro video games, or seeing brands like Coca-Cola or Nike release limited-edition packaging that feels like it’s been plucked straight from your childhood.

advertise content unrestricted

The key here is that each generation has its own set of cultural references that stir up these emotions. 

For Gen X and Millennials, it might be the ’80s and ’90s—cartoons, toys, or early tech like VHS tapes and Walkmans. Gen Z, on the other hand, might connect more with references from the early 2000s, like the reality TV show Big Brother or building your own Sims world.

Looking for ways to bring nostalgia into your marketing? Here are a few effective areas to start with:

  • Music choices: Using songs or tunes from specific eras can instantly evoke nostalgia, even in a simple ad or social media post.
  • Fonts and typography: Retro fonts from past decades bring a familiar vibe without needing an entire rebranding.
  • Color schemes: Certain color palettes are associated with specific decades—think neon for the 80s or earth tones for the 70s.
  • Language and slang: Incorporating era-specific phrases or popular slang can help trigger memories and resonate with different generations.
  • Packaging design: A product redesign featuring a vintage look can create a memorable experience, especially for long-time customers.

Elements can help you weave nostalgia into any type of campaign, making it easy to build that emotional connection with your audience.

Tips for Implementing Nostalgia Marketing

Nostalgia marketing can be a goldmine when done right. Here are some practical tips to make sure you’re maximizing its potential.

Before diving into a nostalgia marketing campaign, it’s crucial to understand who you’re targeting. Different generations have different touchpoints that trigger nostalgia. 

For example, Millennials might resonate with 90s cartoons or early internet culture, while Gen Z could be drawn to early 2000s pop culture references. To effectively tap into these emotions, expand your audience personas.

Start by researching:

  • Age group and demographics: What era did they grow up in? What were the cultural milestones?
  • Media habits: What shows, music, or trends were they into?
  • Hobbies and pastimes: Did your target audience grow up playing certain games, sports, or engaging in specific activities?
  • Values and convictions: What were their guiding principles during their formative years?

A great example is Nintendo, which has consistently leveraged nostalgia to connect with different age groups. 

advertise content unrestricted

From re-releasing old consoles to reimagining classic games like “Super Mario,” they keep hitting the sweet spot with their audience by understanding what each generation holds dear.

So ask yourself: How can I link nostalgia to my services or products? And apply it to your next offer.

If you haven’t included Nostalgia Marketing in your arsenal of ad tools, now is the time to start.

But let’s say you have mastered nostalgia in your marketing, yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: Facebook

BUT I guess none of these winning UGC strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re looking into the future hoping for a solution to Facebook ban bots interrupting the ad auction and learning phase of your ads, just after achieving ROI. What should you do?

advertise content unrestricted 2049


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well.

Not to mention privacy concerns

FBI Warns iPhone, Android Users—Change WhatsApp, Facebook Messenger, Signal Apps

Facebook ad account restricted phone image



Last week, the FBI warned iPhone and Android users to stop texting and to use an encrypted messaging platform instead. The news made global headlines, with cyber experts urging smartphone users to switch to fully secured platforms—WhatsApp, Signal, Facebook Messenger. But the FBI also has a serious security warning for U.S. citizens using encrypted platforms—those apps, it says, need to change.

While China has denied any involvement in the ongoing cyberattacks on U.S. telco networks, describing this as “a pretext to smear China,” government agencies are clear that Salt Typhoon hackers linked to China’s Ministry of State Security, have infiltrated multiple networks, putting both metadata and actual content at risk.

There are just three providers of end-to-end encrypted messaging that matter. Apple, Google and Meta—albeit Signal provides a smaller platform favored by security experts. These are the “U.S. tech companies” the FBI says should change platforms and policy to “provide readable content in response to a lawful court order.”

What all reports missed is that Facebook is not considered responsibly managed – and I know from working at Facebook they read your Facebook messages so…yeah did Zuckerberg pay off the FBI to recommend Messenger over your phone? 

Count me out.

But just be warned, it’s like inception with all the back door deals between Big Tech, private corporations and governmental entities. [Read the full Forbes article on the FBI’s warning here]

Don’t believe everything you read unless your source is like me, from inside the beast giving you the game plan to get ads live again and not risk privacy.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

advertise content unrestricted

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

What to Do If Facing Account Can’t Advertise On Facebook

Are you seeking to recover from seeing Account Can’t Advertise On Facebook ban messages? You’ve come to the right place. I’ve worked at Facebook and will be sharing solutions. Want help now and don’t want to read the whole article? Schedule a call here and we’ll see if you qualify for help. 

Stuck trying to recover from getting an Account Can’t Advertise On Facebook type ban can be a pain when Facebook aka Meta is not not helping. Today, I’m going to dive into more solutions to getting an Account Can’t Advertise On Facebook ban.

After working high up at Facebook in ads, tech and the creator monetization program I help advertisers get out of Facebook jail – the smart way, not the hard way, and teach you what to do when you get the notification:Account Can’t Advertise On Facebook ban.

In a rush to get your Facebook ads live again or pinpoint why Facebook’s bots shut you down?

Simply click here, to schedule a discovery call.

Before I discuss potential solutions for getting an Account Can’t Advertise On Facebook ban, it’s important to not lose sales after the holiday rush of Thanksgiving, Black Friday, Christmas and New Year’s Eve.  

Up ahead, is 

5 Ways to Keep Sales High After the Holiday Spike

1. Start another sale

Just after you’ve offered all the promos, discounts, freebies, coupons, doo-dads, and free shipping you can possibly take in, get ready to do it all over again.

Shoppers buy from you not only because it’s the holiday season, but because of discounts. If you continue to provide discounts, then you’ll be able to win your customers back for a second round of bargain basement prices.

Trevor W. Goodchild Account Can't Advertise On Facebook

See How My Agency Can Drive More Sales by Reducing Bans

  • SEO – unlock more SEO traffic. See real results.
  • Market Strategy – I’ve created epic content that will get shared, get links, and attract traffic.
  • Brand Strategist – effective brand strategies with clear ROI.

Book a Call

You may be tired of the sale, but your customers aren’t. You don’t have to provide quite the same level of sale, but a sale alone is powerful enough to get you back on track.

Here are a few ideas of post-holiday sales:

  • Winter clearance. Dispense with your winter inventory, and label it as a clearance. People love clearance sales.
  • Throw in a free gift. Freebies are always winners.
  • Bulk-buy discounts. Sometimes, you’ll win through a bulk purchase. The free shipping trick is also helpful — as long as you set thresholds for minimum purchase size.
  • Incentivize your loyalty program. Once a customer buys from you, invite them into your loyalty program. This is especially crucial for first-time buyers. Market back to them, but this time, provide a perk for joining your mailing list or becoming a member.

2. Market to the New Year attitude

A consumer’s mindset changes drastically once the New Year hits. Right up until the final minutes of December 31, they are enjoying good food and drinks, spending money, acquiring stuff, and gaining weight.

Something magical happens on January 1st. They transform. Instantly, consumers possess high levels of self-control, steely resolve, and a determination to “be a better person.” This is your chance to make a marketing pounce.

Amazon knows how to snag these shoppers. Well before the end of the year, they prime their site with ways to attract shoppers in the coming year.

Their page includes tax preparation software, fitness video games, travel books, musical instruments, stress management books, healthy fitness bars, shoes, and basically everything else.

Few things are off limits for New Year promotions.

It’s time to cater to those better instincts. People aren’t going to buy junk food, indulge in expensive wardrobe purchases, or buy pricey toys. But they will buy items that promise to enhance their New Year’s resolutions.

Here’s what people are willing to spend money on in the New Year:

  • Products that provide organization and productivity. There’s a huge selection of items in this category. Anything from pens to iPads can be pitched with a New Year attitude. After January 1, people are looking for ways to fix their life up. Organization and productivity will appeal in massive ways.
  • Products that enhance health. Far and away, the biggest category of sales goes to gym memberships, health supplements, diet plans, and exercise equipment. If you’re in or near these niches, get ready for a New Year’s windfall.
  • Products that facilitate cleanliness. Customers are getting into the cleaning spirit after the Christmas spirit wanes. Besides, there’s all that post-party mess to put away and organize.
  • Products that promote safety and protection. After the New Year and during the winter’s deep freeze, people start thinking about reshaping their life, being ready for anything, and protecting their family. It’s a prime opportunity to market your safety product, iPhone case, identity protection service, or password protection app.

Basically, anything that can be logically tied into a New Year’s resolution is fair game for your marketing prowess.

3. Release a new product

Just as most marketers are settling down for their long winter’s nap, it’s time for you to step up the game.

Many marketers and e-commerce sites focus on analyzing their sales or restocking their inventory. You can do something different. Release a new product.

The New Year is the perfect time to do this. From a psychological standpoint, customers are in the “new” mindset. New Year, new you, new resolutions, new everything.

So why not a new product? Mentally, the building blocks are in place. Consumers want new. Consumers are ready to convert on new. Use the new-saturated mentality to sell a new product.

Of course, launching a new product or app just after the holiday season requires a lot of planning and preparation during the holiday season, the very time when most e-commerce sites are extra busy with managing the traffic increase.

As long as you plan ahead, you’ll be able to do it.

4. Market to those email addresses

Right after the holidays, you should have a gleaming pile of awesomeness just waiting for you.

It’s email addresses.

If you’ve taken the advice of e-commerce best practices and harvested email addresses during the holiday season, then you’re in the perfect position to start marketing to those addresses.

Don’t wait to do this. Email addresses have an expiration date. Some people are going to forget that they purchased from you. While their memories of holiday purchases are still fresh, you can start delivering content and information that will keep them alive and active.

5. Retarget

The holiday season is the most active online shopping season of the year.

With the vast amount of shoppers coming and going on your website, you should be remarketing to them.

According to the statistics, remarketing has incredible power.

  • 30% of consumers have a positive reaction to retargeted ads.
  • The average CTR for retargeted ads is ten times that of display ads
  • Visitors who see retargeted ads are 70% more likely to convert on your site

Remarketing is just as likely to work in the new year as in the holiday season. Rather than let your website languish in the doldrums of people’s holiday forgetfulness, give them the retargeting attention that will pull them back and compel them to purchase.

These 5 Tips from Neil Patel on how to keep your sales momentum after the holidays will only take you so far if your sales team doesn’t have SOPs in place to prevent Facebook bans.

Account Can't Advertise On Facebook

 

The first thing I’d suggest doing is making sure you don’t fall into the trap of immediately appealing. I know, it seems counterintuitive, because you want to get your Facebook ads live right?

But shooting first and asking questions later hasn’t worked well for the police these days and it won’t work well for you, if you’re trying to recover from getting an Account Can’t Advertise On Facebook ban.

Also, one of the quickest ways to get scammed is to believe randos online that say, “Just give me your PayPal info and FB Login info and I’ll recover and reactivate your Facebook account.” These are probably THE SAME ONES who would hack you later if you didn’t voluntarily give away sensitive security data.

The second thing I’d suggest is to assess how severe the flag is, what led to getting on the radar with Facebook’s bots in the first place, and locate where in your funnel you have shutdown flag at, and removing it. In a perfect world, you’d replace the ban flags with compliant copy.

But we don’t live in a perfect world do we? So, if you can’t find all the flags in your marketing funnel that are getting you shut down, you may want to talk to an expert on this.

I’ve worked with celebrities, to SMBs, and even Facebook engineers and Twitter software engineers working for Elon Musk have asked me for help. I don’t work with everyone, but to see if you qualify, schedule a complimentary discovery call here.

Recognize the signs of an from an Account Can’t Advertise On Facebook ban

If you’re unsure if your ad account is disabled, a quick test will show you. When you try to run a new ad, Facebook or Meta will show you a message in your Facebook Business Manager or Ads Manager. Typically in threatening red letters and vague about why you got banned, it will prevent you from running new ads in this ad account.

Account Can’t Advertise On Facebook: Myth Busting

It’s still happening: myths being told that all you need to do is verify your Facebook Business Manager or click Request Review to get your disabled ad account active again.

This kind of advice gets you locked in Facebook jail, in an endless loop, where you’re asked to provide your ID and fill out half-working forms that lose your info before it gets to Facebook.

Account Can't Advertise On Facebook
Out of the last 1,000+advertisers and businesses running Facebook ads I’ve spoken with, 1 person was able to get help from Facebook on reactivating their disabled ad account.

One person.

If Facebook helps you, it isn’t because you did a strategy from getting an Account Can’t Advertise On Facebook ban.

It was luck.

And LUCK that you managed to get a disabled ad account reactivated. But…

Luck is not a strategy. 

Everything you can do to reinstate including how to resolve payment issues, rejected ads, and get support. 

Working inside of Facebook, I saw a lot of marketers banned & get shut down for just one word or honest mistakes. But, failing to identify the flags right away, they tried to run new ads.

Too many rejected ads

Facebooks bots interpretation of that was to drop ANOTHER ban hammer down for trying to circumvent Facebook’s systems. When you have an ad account get disabled it stops the money from ad sales from hitting your bank account.

Has your payment gone through?

While you can’t get that money back, you CAN prevent yourself from getting an Account Can’t Advertise On Facebook ban. You’ll want to make sure your bank isn’t blocking Facebook ad charges first – if they are Facebook just thinks you’re a spammer trying to steal ad space for free. Making sure the bank isn’t blocking the ad charges will help resolve those payment issues.

Getting an Account Can’t Advertise On Facebook ban also hurts your track record with Facebook on both the front end and the back end.

To have a chance at reactivating your disabled Facebook ad account after getting an Account Can’t Advertise On Facebook ban – you’ll need to correctly identify what piece of your funnel triggered the automations to lay down the ban hammer.

And you may be surprised to learn it’s a flag you never thought of that triggered getting an Account Can’t Advertise On Facebook ban. But, clarity here will help resolve rejected ads.

After you know exactly why you were flagged and can present this in the specific way Facebook ad support responds well to, what little support they offer, can be yours. I have a method that has worked more often than not.

Another pattern I saw while working in ads at Meta, was that marketing agencies would build up micro-flags on their ad account. These micro flags by themselves were not enough to get, say a Business Manager disabled. But, they DO add up.

And, after enough smaller flags, everything gets shut down and advertisers get an Account Can’t Advertise On Facebook banThere is a better way to ensure you get your ad account back.

(Check out my article Facebook ad account disabled next steps).

Why did you get an Account Can’t Advertise On Facebook ban

What to try if you struggle with identifying WHY you were flagged

I think one of the most frustrating aspects of dealing with getting an Account Can’t Advertise On Facebook ban is the lack of transparency from Facebook – ironic that Meta calls their facebook ad policies pages the “transparency center.”

As mentioned above, you can get an Account Can’t Advertise On Facebook ban from crossing a threshold of smaller flags adding up to a ban-level amount. But, if you accidentally use the wrong wording, you can also get misflagged as a special ad category even if you are
not in real estate or employment.

Account Can’t Advertise On Facebook ban: The Truth About Ad Support

Now, what is also confusing, is that Facebook ad support is ALSO guessing at how to solve your Facebook ad policy issues – these are not the decision makers, just gatekeepers.

They have no clue what to say or do, and are paid by the hour to get AS MANY calls as possible. Uh…what was that you said about Quality Control?

Account Can't Advertise On Facebook

Meantime, you’re typing fast into the chat box, screaming, “Help! I have an Account Can’t Advertise On Facebook ban!”


But, if have not correctly identified the flag, then you won’t say the right things to Facebook ad support, that will trigger them to use their limited tools to help. Want to stop guessing and get actual answers and a path to get ads live again?

As Liana Lang, CEO of Power Up Strategy Inc. said, “Please meet Trevor, my ‘secret weapon’ for all things Facebook compliance. I highly recommend hiring him to help you out especially if you plan to be running ads.”

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call.

How to recover  from Account Can’t Advertise On Facebook ban

If you’re trying to recover getting an Account Can’t Advertise On Facebook ban, first think about why you want to recover it. Is it just to run ads? There are other ways besides recovery to run ads.

Identifying the possible cause

Ironically, the best solution for recovering getting an Account Can’t Advertise On Facebook can sometime be just taking a new approach. The possible cause can be the entire way you have positioned or framed your brand on Facebook.

Facebook has 3 billion daily active users now, and have more money than they know what to do with especially after firing a bunch of people in the great tech layoffs.

Account Can't Advertise On Facebook
You’re better off reading articles like:How to Remove a Restriction on a Facebook Ad Account or watching one of my videos on what to do in these situations, than hear the copy and paste responses pasted into Facebook ad support chat to you when you’re chatting in about getting an Account Can’t Advertise On Facebook ban.

What to do if you get an Account Can’t Advertise On Facebook ban

If you get an Account Can’t Advertise On Facebook ban check the rest of the ads running in Facebook ads manager, and see what are duplicated for ad copy and creative, from the ads running in the ad account that got restricted.

Find commonalities and narrow down why you were restricted, then remove the offending copy from your entire funnel.

Recognize the signs of getting an Account Can’t Advertise On Facebook ban

The first sign you’re dealing with an Account Can’t Advertise On Facebook ban situation, is of course, the notification Facebook or Meta gives you. But, you may start to see your reach and spend get reduced before you get shut down.

Verify if your account has been disabled

Having a bunch of rejected Facebook ads is not the same as getting an Account Can’t Advertise On Facebook ban – both drive up ad costs over time.

But, you’ll want to make sure you know what you’re dealing with before taking action. If your personal ad account attached to your personal Facebook profile is not disabled, but the ad account in your Facebook Business Manager is, you may see conflicting info.

So, determine the number of the ad account being disabled and write it down – this will be in the URL after “act =”

The impact of getting an Account Can’t Advertise On Facebook ban

Each rejection you get, no matter what kind, will add a black mark on your Facebook credibility. It’s kind of like each conviction on your criminal record affects your ability to get a new job.

Just like poor customer feedback in reviews on Facebook Business Pages can lead to a dip in the quality score, and eventually advertising restricted, so can a disabled ad account.

The real impact of getting an Account Can’t Advertise On Facebook ban is in the ad assets that are now on the chopping block to get banned before a total shut down. It’s about machines, having less faith in humans, as crazy as that sounds, it’s how the automations work. The rise of the machines.

Account Can't Advertise On Facebook
So call me the Resistance, trying to educate advertisers on all the friggin trapdoors in ad policies and ad machines. Get your discovery call here, complimentary.

Why was your Facebook ad account disabled?

Waking up at 3:00am, refreshing Ads Manager, looking for some sign of hope, you keep asking “Why did I get a Facebook ad account disabled?!!”

Machines man, I tell you. Way before the lay offs began, when my coworkers at Meta, product marketing managers and PMs were sent packing, Facebook had begun relying on automations for policy flagging. The issue is, the bots don’t get human context.

Negative feedback on ads

If people are hiding your ads, your CPC will go up and FB bots will be on alert to flag you and reject your ads. And, after a period of time, if your rejections outnumbered your approvals, instead of being tried before a jury of your peers, this Kangaroo Court was chaperoned by ANOTHER machine that monitored the OTHER machines…it became a game of simply statistics.

Understanding how that works, is one of the keys to staying out of Facebook jail.

Unusual activity detected 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

Breach of Facebook ad policies

Facebook has a lot of ad policies and they are not clear about how these are enforced. As a result, it’s easy to say one word and get your entire funnel banned. That’s why ensuring your ads are compliant should be first, it costs more money to ignore this detail. 

List of policy violations that can get your ad account disabled:

  • Unacceptable content 

Illegal products and services, misinformation, vaccine discouragement, discriminatory practices, inflammatory content, or militarized social movements and violence-inducing conspiracy networks.

  • Deceptive content 

Unacceptable business practices, cheating and deceitful practices, unrealistic outcomes, circumventing systems, prohibited financial products and services, spyware or malware, and non-existent functionality.

  • Dangerous content 

Unsafe substances, weapons, ammunition, explosives, or tobacco and related products.

  • Objectionable content 

Adult content, grammar or profanity, low quality or disruptive content, personal attributes, sensational content, commercial exploitation of crises and controversial events, personal health or appearance, or the sale of body parts.

  • Content-specific restrictions 

Alcohol, adult products and services, dating, cosmetic procedures and wellness, online pharmacies, over-the-counter medicine, prescription medicine, drug and alcohol addiction treatment, financial and insurance products and services, cryptocurrency products and services, online gambling and gaming, social casino games, subscription services, and CBD and related products.

  • Intellectual property infringement 

Third-party intellectual property, brand endorsement, brand usage in ads, copyright and trademarks, and user interface screenshots.

Multiple ad accounts

Creating a new ad account, if your BM allows you to can help but not if you don’t know why you were banned or the part of your marketing funnel triggered the ban. You gotta do that first, before any attempt at relaunch is done. 

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook (that influencer Larry Kim linked back to) you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Click here, to schedule a discovery call.

How to prevent your Facebook ad account from getting disabled

The best way to prevent your Facebook ad account from getting disabled is to do regular audits for Facebook ad policy violations. Make sure your ads are compliant before submitting them. Don’t use submitting Facebook ads as a way to find out if you are going to get banned. Instead, use an expert on Facebook ad policy to add further protection to your money maker – the ad account. 

Comply with Meta’s ad policies

After getting on a call with Mark Cuban Companies, or having my own alma mater come to me for help when Facebook banned the University of Texas’ Facebook ad accounts – I realized an essential truth about Facebook marketing:

Prevention is easier, cheaper and a better long term strategy for a brand that wants to stay out of Facebook jail.

I’ve gotten everyone from Tony Robbins to Method Man from Wutang Clan out of Facebook prison.

Want to see how?

Schedule a discovery call with me here.

Be consistent with your campaign spend

It won’t get you banned to suddenly change your ad spend from $50 bucks a day to $100 or $500 a day but it will tank your ad’s learning curve and force it back into the ad auction to compete with the next tier of ad spend. 

It’s better to start a new ad at the ad spend you want, then try to scale an existing ad that much. Also, if you DO have a minor Facebook ad policy flag in your funnel, scaling rapidly can trigger a review that leads to a shut down. 

Avoid using inappropriate content 

Don’t fucking curse bro. I mean…it’s a family friendly website. Use your head. 

Facebook ad account disabled: Understanding Facebook’s Ad Policies 

When avoiding getting a Facebook ad account disabled, it’s important to consider Facebook’s policies. Facebook wants you to advertising, but they don’t want you to be too offensive to their customer base. And on Facebook, the customer IS the product.

If you get that, you get how valuable each Facebook user is to Facebook. Filter your POV about Facebook ad policies through that understanding and you may start to grasp how this works.

Immediate Steps to Take after hit with a Facebook ad account disabled

The immediate steps to take after getting hit with a Facebook ad account disabled, is to first, stop what you’re doing. Don’t try to edit the ad immediately – it’s a mistake born out of panic most people make.

Are you guilty by association?

The 2nd thing to do is make sure there are not any bad actors in your Facebook Business Manager who are dealing with Facebook issues ELSEWHERE. And of course make sure you haven’t been hacked. 

Contacting the Facebook support team

Nowadays, Facebook is using AI to stop you from reaching a human (typical bloated corporation move to reduce the need to hire real people). 

You have to know what the problem is and explain it to these sweat shop workers you are chatting with, to have a chance to use their limited tools to appeal the issue.

Facebook ad account disabled: Submitting an Appeal to Facebook 

So, once you have confirmed you have a Facebook ad account disabled, you’ll want to devise a strategy to appeal the ban. That strategy, by the way, doesn’t mean cursing out Facebook ad support. Or just hitting the appeal button as fast as possible. Or not using ANY strategy when appealing, then several weeks later feeling like you’re in Facebook jail:

Account Can't Advertise On Facebook
You essentially have 2 main strategies for a successful appeal: telling Facebook ad support WHY you got shut down, and 2. Making them, through specific language, use what limited tools they have, to submit an appeal for you.

Conclusion: Navigating through Facebook ad complications

Most websites by marketers are guessing on what to do.

I’ve worked at Apple, Apple, Microsoft and Facebook. Articles like this, are generic and unhelpful. Outsiders guessing at how to solve a FB ban should not be who you trust to save your ass.

Go with people who actually have industry experience. 

How I turned things around for an ad agency stuck in Facebook jail

When Jack Randall of SocialFlight, Inc. contacted me, he didn’t know what to do. Facebook went silent, and Jack didn’t know how severe his Facebook ban was.

Meta wouldn’t tell Jack if he had a chance of recovery or what to do to get his ads live again. Or the timeframe for getting this fixed.

Luckily, Jack found me, and I helped him uncover why he was banned, and took the appropriate steps to get his funnel compliant and his Facebook ads running again.

Want this experience as well? Schedule a complimentary discovery call here.

Why is your Facebook page restricted?

If you’re dealing with a Page restriction – where your ad account is fine, your personal profile is allowed to advertise and your Facebook Business Manager is working BUT your Facebook Business Page is not allowed to run ads – this is a ban specific to the Page. 

It means that you posted content on your Page that could have not only violated the Facebook ad policies but also the Community Standards for decency. 

And if you’re running ecom ads on Shopify, it could be your Page Quality Score dipped below a 1, which will auto-reject your Page from being able to run ads.

That happened to a lot of drop shippers during the pandemic in 2020 due to shipping delays. 

Here’s what you should do to remove restrictions on your Facebook page:

You need to audit both the ads and the content, organically and paid for, on your Facebook Business Page and determine which part of this content got you flagged. Remove the offending content and replace it with approved content Facebook’s bots won’t flag you for. 

Have no idea what this is? Feel free to schedule a discovery call with me here, to learn the secret to why Facebook banned you and what to do about it. 

The truth about people promising to recover your disabled Facebook ad account after getting an Account Can’t Advertise On Facebook ban

An additional challenge as a business owner you’ll have to overcome is when googling “how to recover disabled facebook account” you’ll get tons of articles like this one or..

How to Recover a Disabled Facebook Account or this one, or FB’s article here, which is only aimed at NON-advertisers who are NOT businesses with skin in the game.

Most of the folks who read those articles have forgotten their passwords or gotten hacked(for the most comprehensive guide on what to do if you’ve been hacked while running Facebook ads, click here)

Sadly, many people online try to take advantage if you if you are googling how to recover a disabled Facebook ad account. They’ll send you emails as well:

options for hiding Facebook ads in feed

Don’t get ripped off! Read How to Recover Facebook Ad Accounts now

As far as how to ACTUALLY recover a disabled Facebook ad account, you have 48 hours to make your appeal, and use an effective tactic to communicate to Meta that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

If you’ve been shutdown a lot but never got answers, you’re like one of my clients, Steve Martinez, Vice President of Apollidon Learning.

“Trevor took us through the process of getting one of our University of Texas ad accounts reinstated (within minutes). He offered some critical insights to why our Facebook Ad Account was disabled and shared options to reduce our chances of future issues. We have a better understand of how the algorithm works and know exactly what to do and say if our account gets disabled again.”

Want to see how I can help you? Schedule a free discovery call here. Or, if you’re in a rush, prepay for your consulting call and skip the line.

Account Can’t Advertise On Facebook Learn More

Anyone who says they’ll recover disabled facebook accounts is lying. Spammers will say things like paypal me $60 and I’ll get your ad account back. That’s a lie. You’ll be ripped off if you think these hackers can help you recover from issues with a Facebook ad account disabled.

Account Managers at Facebook are the only ones who can actually recover your disabled ad account. Now, if you’re contacting me within 24 to at the max 48 hours after getting shut down (a week at the longest for a slim chance), I may be able to write an appeal for you, depending on why you were shut down.

Appealing the decision

Outside those 2 options, appealing is harder than relaunching. Even if you spent a week reading Facebook’s Ad Policies you’d still be at risk of a shut down because there are 10,000 more Facebook ad policies Facebook’s bots flag you that Facebook isn’t transparent about.

List of possible outcomes for an appeal

Unless you’ve worked at Meta, your chances of an appeal working are slim to none because you have to know the exact provisioning of the Facebook ad support sweat shop workers FIRST – to even know what they CAN do to help. They stripped the provisioning (I used to provision new employees at FB when I was in tech at Meta) of Facebook ad support contract workers after 2020. 

You could make it worse if you self snitch on your brand when chatting in about a flag you think is causing the issue, when it was something else entirely. 

In the rare occasion this works, it’s because you either got lucky or you know how the system works, like I do. 

What if you had a guarantee that your ads were compliant before they went live on Facebook? What if you knew 100% without guessing why your ad account was disabled? What if you knew why your Facebook ads were blocked and had a path to get ads live again?

Keep reading for these answers and more: 

Account Can’t Advertise On Facebook

Solution  

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Account Can't Advertise On Facebook


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

FAQ

Facebook ad account disabled FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here

What to Do If Your Facebook Ad Account Is Disabled

Are you seeking to recover from seeing your Facebook ad account disabled? You’ve come to the right place. I’ve worked at Meta and will be sharing some great tactics. Want help now and don’t want to read the whole article? Schedule a call here and we’ll see if you qualify for help. 

 

Stuck trying to recover a disabled facebook account can be a pain when Facebook aka Meta is not not helping. Today, I’m going to dive into more solutions to a Facebook ad account disabled.

After working high up at Facebook in ads, tech and the creator monetization program I help advertisers get out of Facebook jail – the smart way, not the hard way, and teach you what to do when you get the notification: Facebook ad account disabled.

In a rush to get your Facebook ads live again or pinpoint why Facebook’s bots shut you down?

Simply click here, to schedule a discovery call.

Before I discuss potential solutions for getting a facebook ad account disabled, it’s important to check if you’re taking advantage of Omnichannel marketing. 

Up ahead, is the difference between omnichannel and multichannel marketing, and where this intersects with getting a facebook ad account disabled

What Is Omnichannel Marketing? Expert Tips Included

The words “omnichannel marketing” and “multichannel marketing” are often used interchangeably, but they’re not the same thing.

In multichannel marketing, you have several channels that operate independently of each other.

Think of it like fishing with multiple rods: you cast lines in different spots (channels) hoping to catch fish (customers).

With an omnichannel marketing strategy, all channels are interconnected to provide a cohesive customer experience.

It’s like a fishing net, with all your channels (website, social media, in-store, etc.) working together toward the same goal.

A Forrester study found that an omnichannel approach has multiple benefits, including:

  • higher margins,
  • improved customer retention,
  • and more meaningful customer interactions.

Research from Capital One shows that 73 percent of shoppers are omnichannel buyers.

A great example of this strategy in action is Target. It added Pinterest’s Lens to its app so smartphone users can take pictures of images that catch their eye, and the Target app then offers a similar item for them to buy. 

Key Takeaways

  • Omnichannel marketing is the practice of creating a seamless customer experience across all marketing channels. It’s unique because of its consumer focus and the seamless experience it offers.
  • Customer journey mapping is essential in identifying the most important channels for omnichannel marketing campaigns. 
  • Omnichannel marketing can improve the user experience and drive sales for your business by meeting the evolving expectations of customers interacting with brands on multiple devices and platforms. 
  • Creating a customer journey map, leveraging marketing tools, and prioritizing customer personalization are some strategies you can introduce. 
  • 73 percent of shoppers are omnichannel buyers.

Now, let’s say you’re a smart marketer and have optimized your brand’s channels across multiple platforms and have used Many Chat to get text and email opt-ins as well as FB pixel data for retargeting these same consumers.

And you get ONE thing wrong in your Facebook marketing funnel. 

Then your entire Omnichannel gets banned. 

Not good. 

You need to make sure you are safe from Facebook ad bans before implementing neat stuff like Chatbot marketing.

And, if you can, you do want to integrate Many Chat as a chatbot for your funnel. 

Here’s a picture of me with the founder of Many Chat when we discussed Facebook and the Conversations Conference in Austin, Texas:

Many Chat Mikel Yang facebook ad account disabled

What to do if your Facebook Ad Account is disabled and everything you can do to reinstate including how to resolve payment issues, rejected ads, and get support.

Ever get a Facebook ad account disabled, try to appeal or run a new ad and see:

Madgicx vector logo dark variant • Madgicx vector logo dark variant • Facebook Ad Account disabled • One of the error messages you can receive for a disabled Facebook ad account. Image shows a big red padlock and an error message that says you can't run ads or manage ad accounts. • Another type of error message you may receive for a disabled Facebook ad account. This text error message includes a reason why and an option to contact Meta. • Image of post performance with engagement stats and the negative feedback portion highlighted at the bottom. • View of the appeal form that may appear for you to request a review of a restricted or disabled Facebook ad account. • Next part of the appeal form process to request a review of a disabled or restricted Facebook Ad account • The "Still need help" section with the highlighted "Contact support" button. • View of the "Business Support Home" page showing any recent account issues, your accounts, and your support cases sections. • ROAS formula • Where do I find my Meta (Facebook) Pixel ID? • Link Instagram to Facebook • Madgicx vector logo light color variant.

The first thing I’d suggest doing is making sure you don’t fall into the trap of immediately appealing. I know, it seems counterintuitive, because you want to get your Facebook ads live right?

But shooting first and asking questions later hasn’t worked well for the police these days and it won’t work well for you, if you’re trying to recover your disabled Facebook ad account.

Also, one of the quickest ways to get scammed is to believe randos online that say, “Just give me your PayPal info and FB Login info and I’ll recover and reactivate your Facebook account.” These are probably THE SAME ONES who would hack you later if you didn’t voluntarily give away sensitive security data.

The second thing I’d suggest is to assess how severe the flag is, what led to getting on the radar with Facebook’s bots in the first place, and locate where in your funnel you have shutdown flag at, and removing it. In a perfect world, you’d replace the ban flags with compliant copy.

But we don’t live in a perfect world do we? So, if you can’t find all the flags in your marketing funnel that are getting you shut down, you may want to talk to an expert on this.

I’ve worked with celebrities, to SMBs, and even Facebook engineers and Twitter software engineers working for Elon Musk have asked me for help. I don’t work with everyone, but to see if you qualify, schedule a complimentary discovery call here.

Recognize the signs of a disabled Facebook ad account

If you’re unsure if your ad account is disabled, a quick test will show you. When you try to run a new ad, Facebook or Meta will show you a message in your Facebook Business Manager or Ads Manager. Typically in threatening red letters and vague about why you got banned, it will prevent you from running new ads in this ad account.

Facebook ad account disabled: Myth Busting

It’s still happening: myths being told that all you need to do is verify your Facebook Business Manager or click Request Review to get your disabled ad account active again.

This kind of advice gets you locked in Facebook jail, in an endless loop, where you’re asked to provide your ID and fill out half-working forms that lose your info before it gets to Facebook.

Now, there is a 1 in 10 chance that verifying your Facebook Business Manager will work. But you want to set up protections ahead of time instead of spinning the barrel and hoping when the hammer snaps down, that a bullet isn’t in the chamber.

I’ve talked to, literally one person was able to get their ads active again by verifying their Facebook Business Manager.

So, yes, you may get lucky. But when your ROI is flat lined because the ads generating revenue for you and your clients have stopped – you can’t rely on luck as a business or marketing strategy. Don’t believe me? It’s time to look at the stats.

Out of the 1,000 plus businesses and advertisers who I’ve worked with or scheduled a call with:

facebook ad account disabled
Out of the last 1,000+advertisers and businesses running Facebook ads I’ve spoken with, 1 person was able to get help from Facebook on reactivating their disabled ad account.

One person.

What’s the success rate of that ratio? Well, 10 people succeeding this way would be 1 percent of 1000. ONE person succeeding using the self-service appeal tools out of 1000 that haven’t? That’s 0.1%. Wow.

If you are in the lucky 0.1% that Facebook DOES decide to help, congratulations. But that is not the majority. If Facebook helps you, it isn’t because you did a strategy for recovering a disabled Facebook ad account.

It was luck. Luck that Facebook’s backlog was low enough that they got to your case this week. Luck that the English-as-a-second-language Facebook ad support agent even understood the words you said.

And LUCK that you managed to get a disabled ad account reactivated. But the other 1,274 advertisers? They were $h%&! out of luck trusting that Facebook would look after their disabled ad accounts.

Luck is not a strategy. 

Everything you can do to reinstate including how to resolve payment issues, rejected ads, and get support. 

Working inside of Facebook, I saw a lot of marketers banned & get shut down for just one word or honest mistakes. But, failing to identify the flags right away, they tried to run new ads.

Too many rejected ads

Facebooks bots interpretation of that was to drop ANOTHER ban hammer down for trying to circumvent Facebook’s systems. When you have an ad account get disabled it stops the money from ad sales from hitting your bank account.

Has your payment gone through?

While you can’t get that money back, you CAN prevent yourself from getting a Facebook ad account disabled. You’ll want to make sure your bank isn’t blocking Facebook ad charges first – if they are Facebook just thinks you’re a spammer trying to steal ad space for free. Making sure the bank isn’t blocking the ad charges will help resolve those payment issues.

Getting a disabled Facebook ad account also hurts your track record with Facebook on both the front end and the back end.

To have a chance at reactivating your disabled Facebook ad account you’ll need to correctly identify what piece of your funnel triggered the automations to lay down the ban hammer. And you may be surprised to learn it’s a flag you never thought of that triggered a Facebook ad account disabled. But, clarity here will help resolve rejected ads.

After you know exactly why you were flagged and can present this in the specific way Facebook ad support responds well to, what little support they offer, can be yours. I have a method that has worked more often than not.

Another pattern I saw while working in ads at Meta, was that marketing agencies would build up micro-flags on their ad account. These micro flags by themselves were not enough to get, say a Business Manager disabled. But, they DO add up.

And, after enough smaller flags, everything gets shut down and get folks a Facebook ad account disabled. There is a better way to ensure you get your ad account back.

(Check out my article Facebook ad account disabled next steps).

Fix a disabled ad account due to failed payment issues on Meta

There’s been a glitch in Facebook for a while when it comes to authenticating payment methods and so banks tend to reject Facebook ads and assume it’s a scam. FB, seeing this rejection, assumes you’re the scammer and it’s a never ending circle of hell. Make sure to talk to your bank before running Facebook ads to prevent this.

Why was your Facebook ad account disabled?

What to try if you struggle with identifying WHY you were flagged

I think one of the most frustrating aspects of dealing with a disabled Facebook ad account is the lack of transparency from Facebook – ironic that Meta calls their facebook ad policies pages the “transparency center.”

As mentioned above, you can get your Facebook ad account disabled from crossing a threshold of smaller flags adding up to a ban-level amount. But, if you accidentally use the wrong wording, you can also get misflagged as a special ad category even if you are
not in real estate or employment.

Facebook ad account disabled: The Truth About Ad Support

Now, what is also confusing, is that Facebook ad support is ALSO guessing at how to solve your Facebook ad policy issues – these are not the decision makers, just gatekeepers.

They have no clue what to say or do, and are paid by the hour to get AS MANY calls as possible. Uh…what was that you said about Quality Control?

recover disabled facebook account

Meantime, you’re typing fast into the chat box, screaming, “Help! I have a Facebook ad account disabled!”


But, if have not correctly identified the flag, then you won’t say the right things to Facebook ad support, that will trigger them to use their limited tools to help. Want to stop guessing and get actual answers and a path to get ads live again?

As Liana Lang, CEO of Power Up Strategy Inc. said, “Please meet Trevor, my ‘secret weapon’ for all things Facebook compliance. I highly recommend hiring him to help you out especially if you plan to be running ads.”

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call.

How to recover a disabled Facebook ad account

If you’re trying to recover a disabled Facebook ad account, first think about why you want to recover it. Is it just to run ads? There are other ways besides recovery to run ads.

Identifying the possible cause

Ironically, the best solution for recovering a disabled Facebook ad account can sometime be just taking a new approach. The possible cause can be the entire way you have positioned or framed your brand on Facebook.

Facebook has 3 billion daily active users now, and have more money than they know what to do with especially after firing a bunch of people in the great tech layoffs.

facebook disabled ad account tech layoffs
You’re better off reading articles like:How to Remove a Restriction on a Facebook Ad Account or watching one of my videos on what to do in these situations, than hear the copy and paste responses pasted into Facebook ad support chat to you when you’re chatting in about a Facebook ad account disabled.

What to do if you get a Facebook ad account disabled

If you get a Facebook ad account disabled, check the rest of the ads running in Facebook ads manager, and see what are duplicated for ad copy and creative, from the ads running in the ad account that got restricted.

Find commonalities and narrow down why you were restricted, then remove the offending copy from your entire funnel.

Recognize the signs of a disabled Facebook ad account 

The first sign you’re dealing with a Facebook ad account disabled situation, is of course, the notification Facebook or Meta gives you. But, you may start to see your reach and spend get reduced before you get shut down.

Verify if your account has been disabled

Having a bunch of rejected Facebook ads is not the same as getting a Facebook ad account disabled – both drive up ad costs over time.

But, you’ll want to make sure you know what you’re dealing with before taking action. If your personal ad account attached to your personal Facebook profile is not disabled, but the ad account in your Facebook Business Manager is, you may see conflicting info.

So, determine the number of the ad account being disabled and write it down – this will be in the URL after “act =”

The impact of a disabled Facebook ad account

Each rejection you get, no matter what kind, will add a black mark on your Facebook credibility. It’s kind of like each conviction on your criminal record affects your ability to get a new job.

Just like poor customer feedback in reviews on Facebook Business Pages can lead to a dip in the quality score, and eventually advertising restricted, so can a disabled ad account.

The real impact of getting a Facebook ad account disabled is in the ad assets that are now on the chopping block to get banned before a total shut down. It’s about machines, having less faith in humans, as crazy as that sounds, it’s how the automations work. The rise of the machines.

Facebook ad account disabled rise of the machines
So call me the Resistance, trying to educate advertisers on all the friggin trapdoors in ad policies and ad machines. Get your discovery call here, complimentary.

Why was your Facebook ad account disabled?

Waking up at 3:00am, refreshing Ads Manager, looking for some sign of hope, you keep asking “Why did I get a Facebook ad account disabled?!!”

Machines man, I tell you. Way before the lay offs began, when my coworkers at Meta, product marketing managers and PMs were sent packing, Facebook had begun relying on automations for policy flagging. The issue is, the bots don’t get human context.

Negative feedback on ads

If people are hiding your ads, your CPC will go up and FB bots will be on alert to flag you and reject your ads. And, after a period of time, if your rejections outnumbered your approvals, instead of being tried before a jury of your peers, this Kangaroo Court was chaperoned by ANOTHER machine that monitored the OTHER machines…it became a game of simply statistics.

Understanding how that works, is one of the keys to staying out of Facebook jail.

Unusual activity detected 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

Breach of Facebook ad policies

Facebook has a lot of ad policies and they are not clear about how these are enforced. As a result, it’s easy to say one word and get your entire funnel banned. That’s why ensuring your ads are compliant should be first, it costs more money to ignore this detail. 

List of policy violations that can get your ad account disabled:

  • Unacceptable content 

Illegal products and services, misinformation, vaccine discouragement, discriminatory practices, inflammatory content, or militarized social movements and violence-inducing conspiracy networks.

  • Deceptive content 

Unacceptable business practices, cheating and deceitful practices, unrealistic outcomes, circumventing systems, prohibited financial products and services, spyware or malware, and non-existent functionality.

  • Dangerous content 

Unsafe substances, weapons, ammunition, explosives, or tobacco and related products.

  • Objectionable content 

Adult content, grammar or profanity, low quality or disruptive content, personal attributes, sensational content, commercial exploitation of crises and controversial events, personal health or appearance, or the sale of body parts.

  • Content-specific restrictions 

Alcohol, adult products and services, dating, cosmetic procedures and wellness, online pharmacies, over-the-counter medicine, prescription medicine, drug and alcohol addiction treatment, financial and insurance products and services, cryptocurrency products and services, online gambling and gaming, social casino games, subscription services, and CBD and related products.

  • Intellectual property infringement 

Third-party intellectual property, brand endorsement, brand usage in ads, copyright and trademarks, and user interface screenshots.

Multiple ad accounts

Creating a new ad account, if your BM allows you to can help but not if you don’t know why you were banned or the part of your marketing funnel triggered the ban. You gotta do that first, before any attempt at relaunch is done. 

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook (that influencer Larry Kim linked back to) you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Click here, to schedule a discovery call.

How to prevent your Facebook ad account from getting disabled

The best way to prevent your Facebook ad account from getting disabled is to do regular audits for Facebook ad policy violations. Make sure your ads are compliant before submitting them. Don’t use submitting Facebook ads as a way to find out if you are going to get banned. Instead, use an expert on Facebook ad policy to add further protection to your money maker – the ad account. 

Comply with Meta’s ad policies

After getting on a call with Mark Cuban Companies, or having my own alma mater come to me for help when Facebook banned the University of Texas’ Facebook ad accounts – I realized an essential truth about Facebook marketing:

Prevention is easier, cheaper and a better long term strategy for a brand that wants to stay out of Facebook jail.

I’ve gotten everyone from Tony Robbins to Method Man from Wutang Clan out of Facebook prison.

Want to see how?

Schedule a discovery call with me here.

Be consistent with your campaign spend

It won’t get you banned to suddenly change your ad spend from $50 bucks a day to $100 or $500 a day but it will tank your ad’s learning curve and force it back into the ad auction to compete with the next tier of ad spend. 

It’s better to start a new ad at the ad spend you want, then try to scale an existing ad that much. Also, if you DO have a minor Facebook ad policy flag in your funnel, scaling rapidly can trigger a review that leads to a shut down. 

Avoid using inappropriate content 

Don’t fucking curse bro. I mean…it’s a family friendly website. Use your head. 

Facebook ad account disabled: Understanding Facebook’s Ad Policies 

When avoiding getting a Facebook ad account disabled, it’s important to consider Facebook’s policies. Facebook wants you to advertising, but they don’t want you to be too offensive to their customer base. And on Facebook, the customer IS the product.

If you get that, you get how valuable each Facebook user is to Facebook. Filter your POV about Facebook ad policies through that understanding and you may start to grasp how this works.

Immediate Steps to Take after hit with a Facebook ad account disabled

The immediate steps to take after getting hit with a Facebook ad account disabled, is to first, stop what you’re doing. Don’t try to edit the ad immediately – it’s a mistake born out of panic most people make.

Are you guilty by association?

The 2nd thing to do is make sure there are not any bad actors in your Facebook Business Manager who are dealing with Facebook issues ELSEWHERE. And of course make sure you haven’t been hacked. 

Contacting the Facebook support team

Nowadays, Facebook is using AI to stop you from reaching a human (typical bloated corporation move to reduce the need to hire real people). 

You have to know what the problem is and explain it to these sweat shop workers you are chatting with, to have a chance to use their limited tools to appeal the issue.

Facebook ad account disabled: Submitting an Appeal to Facebook 

So, once you have confirmed you have a Facebook ad account disabled, you’ll want to devise a strategy to appeal the ban. That strategy, by the way, doesn’t mean cursing out Facebook ad support. Or just hitting the appeal button as fast as possible. Or not using ANY strategy when appealing, then several weeks later feeling like:

facebook ad account disabled appeal meme
You essentially have 2 main strategies for a successful appeal: telling Facebook ad support WHY you got shut down, and 2. Making them, through specific language, use what limited tools they have, to submit an appeal for you.

Conclusion: Navigating through Facebook ad complications

Most websites by marketers are guessing on what to do.

I’ve worked at Apple, Apple, Microsoft and Facebook. Articles like this, are generic and unhelpful. Outsiders guessing at how to solve a FB ban should not be who you trust to save your ass.

Go with people who actually have industry experience. 

How I turned things around for an ad agency stuck in Facebook jail

When Jack Randall of SocialFlight, Inc. contacted me, he didn’t know what to do. Facebook went silent, and Jack didn’t know how severe his Facebook ban was.

Meta wouldn’t tell Jack if he had a chance of recovery or what to do to get his ads live again. Or the timeframe for getting this fixed.

Luckily, Jack found me, and I helped him uncover why he was banned, and took the appropriate steps to get his funnel compliant and his Facebook ads running again.

Want this experience as well? Schedule a complimentary discovery call here.

How to Recover a Disabled Facebook Account

The truth about people promising to recover your disabled Facebook ad account

An additional challenge as a business owner you’ll have to overcome is when googling “how to recover disabled facebook account” you’ll get tons of articles like this one or..

How to Recover a Disabled Facebook Account or this one, or FB’s article here, which is only aimed at NON-advertisers who are NOT businesses with skin in the game.

Most of the folks who read those articles have forgotten their passwords or gotten hacked(for the most comprehensive guide on what to do if you’ve been hacked while running Facebook ads, click here)

Sadly, many people online try to take advantage if you if you are googling how to recover a disabled Facebook ad account. They’ll send you emails as well:

options for hiding Facebook ads in feed

Don’t get ripped off! Read How to Recover Facebook Ad Accounts now

As far as how to ACTUALLY recover a disabled Facebook ad account, you have 48 hours to make your appeal, and use an effective tactic to communicate to Meta that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

If you’ve been shutdown a lot but never got answers, you’re like one of my clients, Steve Martinez, Vice President of Apollidon Learning.

“Trevor took us through the process of getting one of our University of Texas ad accounts reinstated (within minutes). He offered some critical insights to why our Facebook Ad Account was disabled and shared options to reduce our chances of future issues. We have a better understand of how the algorithm works and know exactly what to do and say if our account gets disabled again.”

Want to see how I can help you? Schedule a free discovery call here. Or, if you’re in a rush, prepay for your consulting call and skip the line.

Recover Disabled Facebook Account Learn More

Anyone who says they’ll recover disabled facebook accounts is lying. Spammers will say things like paypal me $60 and I’ll get your ad account back. That’s a lie. You’ll be ripped off if you think these hackers can help you recover from issues with a Facebook ad account disabled.

Account Managers at Facebook are the only ones who can actually recover your disabled ad account. Now, if you’re contacting me within 24 to at the max 48 hours after getting shut down (a week at the longest for a slim chance), I may be able to write an appeal for you, depending on why you were shut down.

Appealing the decision

Outside those 2 options, appealing is harder than relaunching. Even if you spent a week reading Facebook’s Ad Policies you’d still be at risk of a shut down because there are 10,000 more Facebook ad policies Facebook’s bots flag you that Facebook isn’t transparent about.

List of possible outcomes for an appeal

Unless you’ve worked at Meta, your chances of an appeal working are slim to none because you have to know the exact provisioning of the Facebook ad support sweat shop workers FIRST – to even know what they CAN do to help. They stripped the provisioning (I used to provision new employees at FB when I was in tech at Meta) of Facebook ad support contract workers after 2020. 

You could make it worse if you self snitch on your brand when chatting in about a flag you think is causing the issue, when it was something else entirely. 

In the rare occasion this works, it’s because you either got lucky or you know how the system works, like I do. 

What if you had a guarantee that your ads were compliant before they went live on Facebook? What if you knew 100% without guessing why your ad account was disabled? What if you knew why your Facebook ads were blocked and had a path to get ads live again?

Keep reading for these answers and more: 

New Solution to Facebook ad account disabled

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

 your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

Facebook Policy
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

FAQ

Facebook ad account disabled FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here

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How to advertise content unrestricted on Facebook & Improve Content

Are you asking how to advertise content unrestricted on Facebook? Dealing with getting a Facebook Ad Account Restricted?

How to Advertise Content Unrestricted:

About advertising restrictions

The way Facebook or Meta as they like to be called has Facebook set up, a series of robots make decisions on whether or not you can feed your family with the profits of ads. A lot of this has to do with staffing issues Meta has faced, and outsourcing to other countries for ad support. When you ask why, Facebook says:

Why we may apply advertising restrictions

We may apply advertising restrictions when an advertiser doesn’t follow Meta Advertising Standards or other policies and terms.

And yet, how these advertising standards are defined or explained is missing. Having worked at Facebook, I know intimately why the Facebook bots slam down the ban hammer, even while most of the public is without a clue.

So, today, in this article, I’ll explore strategies on how to advertise content unrestricted on Facebook.

And, since I am also a brand strategist, SEO expert and ad conversion consultant, I’ll also share tips on how reducing the words you say can create more powerful transformations in the section: Fewer Words. Bigger Results

How to Advertise Content Unrestricted:

Common examples of policy violations

“Make a million dollars in 3 minutes, just click here!”

When you make giant claims, Facebook’s bots get really active because they’ll think you are an MLM. The same goes for many industries like weight loss:

“Lose 100 pounds in 2 weeks without effort!”

A great way to frame Facebook ad policy violations, is to think about the biggest skeptic you know. Celebrity or in your personal network. Gordon Ramsey inspecting his cooks’ meal type skepticism:

advertise content unrestricted


There is no way to list all the common Facebook policy violations because Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into the power of saying more by saying less in your content strategy.

Fewer Words. Bigger Results

So what exactly is Lean Language? Think of it as an economy of words. Any words you don’t need or topics you don’t need to cover, you can cut out or cut down. A word saved is time earned for your reader— a good bargain.

Why Lean Language Matters

The Attention Economy

We live in what’s often called the “attention economy,” where human attention is a scarce and valuable commodity. The average human attention span is now just 8.25 seconds, down from 12 seconds in 2000.

Every word needs to count. Lean language respects your readers’ time and makes it more likely they’ll engage with your message. Plus, you realize everyone is skimming articles instead of reading them these days.

advertise content unrestricted

When you trim the fat from your content, you’re left with a powerful, easy-to-understand message. Shorter writing forces you to distill your ideas to their core, making complex concepts accessible to a wider audience.

Mobile-Friendly

Visuals matter, especially on mobile. Shorter paragraphs with simple sentences are easier to read on smaller screens.

This improves the user experience and keeps your audience engaged. Over 54% of global traffic comes from mobile devices, making this scannable content more important than ever.

And there’s SEO benefits from using simple sentences. Aim for a 4th grade reading level. Applications like Hemingway are what we used when I worked at WpBeginner.com as a blogger and content specialist.

Headlines And Titles

Your headline is often the first (and sometimes only) thing a potential reader sees. A concise, compelling headline can make the difference between a click and a scroll-by.

Try to keep things short and to the point, clearly conveying the value proposition to the reader. Something like:

“Unlock the Secrets of Social Media Branding” 

and

“Skyrocket Your Results”

delivers the benefit in the headline while enticing the reader to click through to the content. 

Lean Language Key Takeways

  • Start with a Clear Goal: This may seem simple, but it can make a world of difference. What’s the one key message you want to convey? Keep this goal in mind throughout the writing process, and you’ll quickly find what isn’t relevant.
  • Use Active Voice: Active voice is more concise by nature, and it makes your writing more direct and easier to understand.
    • Active voice: The cat chased the mouse.
    • Passive voice: The mouse was chased by the cat.
  • Eliminate Redundancies: We sometimes get attached to certain phrases in our writing that really aren’t necessary. Good examples of this are expressions that either repeat info or just use more words than you need. For example, “at this point in time” can usually be replaced with “now.”
  • Simplify Your Language: There’s always that temptation to flex your vocab muscles, but unless you’re writing for a specific, expert niche, content isn’t the place for it. Think of ways you can replace complex words with simpler alternatives whenever possible. This isn’t about dumbing down your content, but rather making it more accessible. If the reader needs to stop to do a quick Google search, they’re likely not getting to your main points or CTAs.
  • Use Bullet Points and Lists: Bullet points are the super power of skimmers: especially when presenting multiple ideas or steps. They’re easier to scan and often more concise than full paragraphs.
  • Start Then Edit Heavily: It can be intimidating to try and get into a brevity mindset at first. That’s okay. Start writing your initial drafts as you always would. After writing your first draft, challenge every word and sentence. Ask yourself, “Is this necessary to convey my main point?” If not, consider cutting it. 
  • Utilize White Space: The “wall of text” is dead. Break up your content with short paragraphs, subheadings, and images to make it easier to scan.
  • Use Specific Examples: What’s easier, describing something cool you saw on vacation or sharing a photo? Instead of long explanations, sometimes a well-chosen example is best to get your point across.
  • Leverage Tools: This might be a bit of a hot take, but the AI revolution can be helpful with brevity. Use readability tools like the Hemingway App to find areas where you can improve conciseness. Even running your copy through ChatGPT or Gemini might be useful to get some suggestions. With that said, though, always review any sort of AI output before using or presenting it.

I’m a fan of Ryan Holiday, and he discusses the value of stoicism. If it helps, think of lean language as a stoic way of approaching ad copy and content marketing.

One of my favorite bands, Radiohead, has a great chorus in their song Just that examples saying more by saying less.

But let’s say you have mastered creating simple sentences in headlines, ad copy and content yet wake up one morning to see:

How to fix a disabled Facebook Ad Account after being notified of it

What then? You’ll want to figure out how to advertise content unrestricted

How to Advertise Content Unrestricted: Facebook

BUT I guess none of these winning UGC strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

How to Advertise Content Unrestricted: About

About advertising restrictions

How to Advertise Content Unrestricted: advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you. Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis. Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
ad account restricted facebook How to Advertise Content Unrestricted:

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy. And you just keep asking how to advertise content unrestricted, and Facebook acts like an ex that leaves you on read.

how to advertise content unrestricted
It could be a headline, an image, it could be the small print, or maybe you implied Facebook as a brand endorses your brand.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re looking into the future hoping for a solution to Facebook ban bots interrupting the ad auction and learning phase of your ads, just after achieving ROI. What should you do?

how to advertise content unrestricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well.

Not to mention privacy concerns

FBI Warns iPhone, Android Users—Change WhatsApp, Facebook Messenger, Signal Apps

Facebook ad account restricted phone image



Last week, the FBI warned iPhone and Android users to stop texting and to use an encrypted messaging platform instead. The news made global headlines, with cyber experts urging smartphone users to switch to fully secured platforms—WhatsApp, Signal, Facebook Messenger. But the FBI also has a serious security warning for U.S. citizens using encrypted platforms—those apps, it says, need to change.

While China has denied any involvement in the ongoing cyberattacks on U.S. telco networks, describing this as “a pretext to smear China,” government agencies are clear that Salt Typhoon hackers linked to China’s Ministry of State Security, have infiltrated multiple networks, putting both metadata and actual content at risk.

There are just three providers of end-to-end encrypted messaging that matter. Apple, Google and Meta—albeit Signal provides a smaller platform favored by security experts. These are the “U.S. tech companies” the FBI says should change platforms and policy to “provide readable content in response to a lawful court order.”

What all reports missed is that Facebook is not considered responsibly managed – and I know from working at Facebook they read your Facebook messages so…yeah did Zuckerberg pay off the FBI to recommend Messenger over your phone? 

Count me out.

But just be warned, it’s like inception with all the back door deals between Big Tech, private corporations and governmental entities. [Read the full Forbes article on the FBI’s warning here]

Don’t believe everything you read unless your source is like me, from inside the beast giving you the game plan to get ads live again and not risk privacy.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

How to Advertise Content Unrestricted: Reasons

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies.

How to advertise content unrestricted is really a preventative approach.

It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

How to Advertise Content Unrestricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

How to Advertise Content Unrestricted Violations

Advertising restrictions for policy violations  

How to Advertise Content Unrestricted facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red.

Part of the key in How to Advertise Content Unrestricted on Facebook, is to make sure you have more approved ads than rejected.

If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar.

There’s some nuance to this you’ll want to know learn How to Advertise Content Unrestricted & side step getting a facebook ad account restricted.

How to Advertise Content Unrestricted: Activity 

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to learning How to Advertise Content Unrestricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How to Advertise Content Unrestricted Rejected Ads

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow.

But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions & How to Advertise Content Unrestricted.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You start googling How to Advertise Content Unrestricted and don’t find answers and think about appealing.

You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted and learning How to Advertise Content Unrestricted.

And of course when appealing, the sweatshop workers you are chatting with have no clue How to Advertise Content Unrestricted.

The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

How to Advertise Content Unrestricted Meaning

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How to Advertise Content Unrestricted Cause

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly.

If your ad copy sounds too spammy it’s working against you if you want to know How to Advertise Content Unrestricted.

I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How to Advertise Content Unrestricted Diagnosed

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How to Advertise Content Unrestricted Recovery

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

How to Advertise Content Unrestricted: Why

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

How to Advertise Content Unrestricted Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account. If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots. So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from. That’s why so many people are searching How to Advertise Content Unrestricted.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. How to Advertise Content Unrestricted means auditing your funnel before getting banned. 

SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

How to Advertise Content Unrestricted: Authority Sources

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions about How to Advertise Content Unrestricted.

I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars.

So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

How to Advertise Content Unrestricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

How to Advertise Content With a Disabled BM 

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too. If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

How to Advertise Content Unrestricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

How to Advertise Content Unrestricted  Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs, leading to ecom folks to google How to Advertise Content Unrestricted.

These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

How to Advertise Content Unrestricted Company Policy

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? And asking How to Advertise Content Unrestricted?

Facebook’s company policy is to get you to go away as fast as possible as customer service is just an illusion for PR for their stock value.

If you want to get to the bottom of why your Facebook advertising account is restricted, and How to Advertise Content Unrestricted you’ll want to audit your funnel.

This is to identify what was the biggest risk that got you on the radar and eventually shut down. And reframe your business model to be in compliance on Facebook.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to Advertise Content Unrestricted: Appeal

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted. The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far. But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

How to Advertise Content Unrestricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Remove a Restriction on a Facebook Ad Account

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context?”

Even better, “Can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”

Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag if you want to learn How to Advertise Content Unrestricted.

Anything less than that, and your chances diminish by A LOT.

Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting wit outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook and How to advertise content unrestricted on Facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

How to Fix a Facebook Ad Account Restricted & Leverage UGC

Dealing with getting a Facebook Ad Account Restricted?

It’s happening A LOT these days.

And when you reach out to Meta they give you a wall of silence or misinformation.

Pretty helpful isn’t it?

What’s one of the best ways to generate product interest, trigger conversation, and increase revenue? User-generated content (UGC).

It’s a marketing goldmine, and knowing how to use it properly can create a snowball effect of higher engagement and more social media followers. But if Facebook ad bans are causing the cost of marketing to get expensive, how do we fix this?

I’ve worked with top brands both in my private practice and when I was working at Facebook, before and after it renamed the company as Meta.

I don’t write filler or fluff but industry-backed solutions so, stay tuned to learn some secrets to increasing sales with UGC and reducing the risk of getting banned when running ads on Facebook.

Want to skip the read for immediate help recovering from restricted ad accounts or finding out why you were banned and how to prevent it?

Book a call here

Facebook Ad Account Restricted:

Facebook doesn’t approve your advertisements due to violating Facebook’s advertising policies

I confess, I drank the kool-aid my first days working in ads at Facebook back in 2016. I thought it would be an amazing opportunity to discover how great a company Facebook was from the inside. But what I found was different.

Facebook will punish you for ad policies you can’t even read on their transparency center online because the automations are programmed to flag for much smaller policy violations without notifying you.

It’s a shock seeing things like “Your account is restricted ” and the truth about Facebook restricted ads is that it is not a human making the final decision restricting your ad account.

Even as you’re reading this blog your phone already has notifications for Instagram or Facebook but I guarantee 9 out of 10 times those notifications won’t tell you that you have a restricted account or why it happened.

Would you like to make $10,000 a month from Facebook ads without ever dealing with Facebook jail? Well I’m about to knit you a patchwork quilt with a map out of Facebook jail.

I’ll tell you what can help – learning more about how Facebook’s bots enforce advertising restrictions, so you don’t get caught and sent to Facebook jail for breaking their rules. Certain ad policies like Personal Attributes flag they have gutted their website of all images showing you what to beware of. In fact, this blog has those images on my ultimate guide to personal attributes here. 

Want to save time and money? Just schedule a complimentary discovery call

Up next, I’ll dive into how to leverage UGC for your company. 

This marketing strategy is great for any business: big or small, B2C or B2B.

It’s one of the best ways to generate interest, trigger conversations, and increase revenue.

I’m talking about user-generated content, or UGC.

UGC is considered much more authentic and trustworthy.

  • According to Stackla, 79% of people say it has a big impact on their purchasing decisions.
  • Millennials in particular put a lot of stake in UGC: EveryoneSocial reports that they trust it 50% more than other content created by brands.

UGC comes in many forms.

For a B2B brand, it could be testimonials and reviews on their website.

For a B2C brand, it might be product photos or videos shared by users on social media.

The User-Generated Content Guide for Facebook Advertisers 

UGC TLDR

  • User-generated content is content published by consumers. It includes photos, reviews, videos, and blog posts.
  • Give consumers fun content to respond to and ensure images you share are high-quality and original.
  • UGC is cost-effective and saves your creative team time. It’s also more authentic, which can create loyalty.
  • Launch contests, create shareable content, and email customers a few days after they’ve purchased to encourage user-generated content.
  • Make the most of UGC by defining your goals, finding the best platforms for your brand/audience, actively promoting content, and tracking stats.

Decide on Your UGC Campaign Goals

Before you can start calling for and collecting content, you need to know your goals. Do you want to:

  • Increase conversions?
  • Boost brand awareness?
  • Publish informative content that influences buying decisions? 

Prioritize the Right Channels and UGC Types

First things first.

You’ve got to figure out the best spots to post your UGC. You don’t need to be on every social media site — you just need to post where your audience hangs out. I’m sure you’ve got a good sense of that already. But if not, develop a customer persona to understand where different demographics are most likely to gather.

Now it’s time to think about content types; Selectivity is key to any winning strategy.

Ask yourself what type of user-generated content will work best at each stage and test it out. For example, clothing brands could do well with photos and videos shared on more visual channels like Instagram and Pinterest.

Or a B2B brand may want to prioritize testimonials and reviews and post those. Collect testimonials regularly to add them to your content bank. You can also use this social proof in your emails, Instagram Stories, and landing pages.

Hotels are another good example of this strategy.

Reviews and testimonials are the perfect type of UGC for their booking and product pages. On the other hand, photos and videos of customers enjoying their stay would work really well on Instagram.

You must also analyze what works at each touchpoint to get consistent results and make changes accordingly.

Promote Your User-Generated Content

Once your UGC starts rolling in, it’s time to use it!

  • Schedule your photos and videos for Instagram and TikTok. 
  • Use the content to create ads on Facebook.
  • Share reviews on your next email blast and add your best testimonials to your sales pages.

The more you promote with UGC content marketing, the more you’ll incentivize your followers to participate.

A big part of UGC is the community. It brings you and your audience closer together and makes everyone feel like they are a part of something. 

User-Generated Content Examples

Big brands regularly encourage user-generated content to promote their products. Here are some examples to inspire you.

1. Starbucks

Facebook ad account restricted

What’s one of the best ways to get user-generated content? Hosting a competition.

A couple of years ago, Starbucks launched the #RedCupContest. The coffee brand created the competition to promote its holiday-themed beverages and new red cups.

Starbucks encouraged coffee drinkers to decorate their red cups and submit their shots to win a gift card.

Why does this UGC campaign work so well?

It incentivizes customers to participate by offering a prize, increases brand awareness, and boosts sales because you have to buy a red cup to enter.

If you’re struggling to get UGC from your audience, offer an irresistible prize for participation. It’ll get those social media lurkers to take action, and you’ll get the content and brand engagement you’re craving.

2. Coca-Cola’s Share a Coke

Facebook ad account restricted UGC coke example

Remember when Coca-Cola launched its “Share a Coke” campaign?

Featuring bottles named after people in every destination took the world by storm.

The brand asked customers to share photos of themselves with their personalized Coke bottle, resulting in 496,000 uses on Instagram and 89,000 tweets on Twitter.

Plus, more than 1.25 million teens tried the drink, and sales rose by 11 percent in the United States.

3. REI #OptOutside

Facebook  ad account restricted

User-generated content doesn’t need to feature your products. Stand out from everyone else in your industry and use your brand values to make a statement.

A few years ago, outdoor retailer REI launched an anti-Black Friday UGC campaign. REI shut down its stores nationwide, encouraging customers to swap the shopping hysteria for time outside.

Using the hashtag #OptOutside, people shared user-created content of themselves in nature, and the idea spread like wildfire. 

Within 24 hours, the brand’s social media impressions went up by 7000 percent, and 1.4 million people spent Black Friday outdoors.

UGC Key Takeaways

To encourage users to create UCG, try the following tactics:

  • Use strong calls-to-action
  • Host a UGC competition
  • Tap into influencer marketing
  • Add your social media handles to packaging
  • Create a brand hashtag

To try this out, think about your brand’s values. Then brainstorm real ways people can showcase your values out in the real world, and share them online.

BUT I guess none of these winning UGC strategies will matter if Facebook has banned you, so let’s address ad restrictions. 

Facebook Ad Account Restricted:

About advertising restrictions

advertising restrictions

Often a Facebook ban happens because Facebook already had their eye on you.

Getting an ad account restriction on Facebook happens when FB ad policy automations build a character profile of your ad account based on ad approval vs ad rejection basis.

Get too far in one direction for rejections, and the red alert goes out to the bots to shut you down. 

Your advertising access is restricted – what does it mean? Facebook account restricted what to do
R
facebook ad account restriction
Want to know the secret to escaping Facebook jail?

Thought so.

Now let me explain…

I’ve seen folks banned for how they phrased their shipping and handling policies. It was a skincare company, so they had to watch out for getting hit with the Personal Attributes flag.

And yet, that wasn’t even what got them under fire when they found me and asked for my help. It was the small print in their S&H policy that violated a big policy they had no idea Facebook was punishing them for.

When you get your advertising access restricted it means the Facebook bots found something big or small somewhere in your funnel against policy.

Ready to stop guessing and stop losing money and time? Click here for a complimentary discovery call.

I’ve worked side-by-side with the software engineers at Meta, and offer better answers on this topic than many blogs you’ll find after googling facebook ad account restricted. All white hat.

It’s 2049, and you’re jumping rooftop to rooftop, you’re running from the evil Facebook replicants attempting to shut down your Facebook ads and steal your ad profits with unnecessary bans, what should you do?

Facebook ad account restricted


Ban the banners? Hulk out like Bruce Banner? It’s important to remember Meta is a big company, and there’s a lot of contradictory info because, and I know from working there, Facebook’s teams don’t communicate with each other very well. For example….

Guns for sale on social media despite Meta’s policies against it

Facebook ad account restricted phone image

Glocks, military-style rifles and “ghost guns” have all been advertised for sale on easily accessible sites like Facebook and Instagram. Each ad appears to be in direct violation of Meta’s own policies, raising questions about the company’s ability to effectively moderate content. Some of the ads go even further, potentially violating local and federal laws. 

Meta has banned ads for the sale of firearms since 2016. The company’s policy simply states: “Ads must not promote the sale or use of weapons, ammunition or explosives. This includes ads for weapon modification accessories.” 

But more than 230 of these ads ran on Meta’s platforms in just over two months, many directing users to Telegram for the actual transaction, according to a new study released Oct. 7 by the Tech Transparency Project and the Everytown for Gun Safety Support Fund.

And yet, you run one ad for a skin product or cosmetic surgery and everything gets banned in the blink of an eye. Ironic isn’t it?

I bring this up to remind you that Meta faces other pressing issues aside from helping you restore your restricted ad account. And with this pressure, Facebook typically responds by increasing their reliance on Facebook ad policy automations to enforce facebook ad policies – which means it’s getting more dangerous to run ads. There’s a higher risk of restrictions now more than ever – even when they so obviously fail.

So, it’s vital to understand how the Facebook bots flag ads and ad accounts.

If you’re like my client Jack Randall, President of Social Flight, you’re tired of beating your head against the wall trying to guess why Facebook has shut you down, and want answers faster.

“Trevor helped me successfully diagnose exactly why my ad account was disabled, and helped me frame out a plan to move forward.” 👍🏻

Click here, to schedule a discovery call.

Facebook Ad Account Restricted:

Why does Facebook say my advertising access is restricted?

Facebook typically says your advertising access is restricted because it tracked a sequence of actions violating Facebook ad policies. It can be one thing that gets you a facebook ad account restricted after it’s removed you’re good, or it could be a series of smaller actions over time Facebook’s automations have logged and determined, overall, you are deliberately choosing not to follow policy.

Other times it could be a log in issue, a bank issue, or a business model conflict if the automations flag your ads as belonging to a banned business model (like MLMs). Make sure to read my blog on removing ad account restrictions here

Facebook ad account restricted – what does it mean? 

What does it mean to have a Facebook ad account restricted? Well, it’s like having a bullseye on your back – and the machines Facebook uses will attempt to reinforce their initial judgement that you are against their rules.

When you get a Facebook ad account restricted, Facebook offers you a chance to appeal first. But, if instead of appealing you rush to resubmit the same ad with the same violations in it, it can lead to disabling your Facebook Business Manager too.

If someone else on your BM is in hot water with FB that can roll over on you too, because Meta will hold you responsible for another person’s facebook account restricted if you share the same BM. It’s tough, but there is a path to ban-free ads here.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Facebook Ad Account Restricted: Violations

Advertising restrictions for policy violations  

facebook ad account restriction prohibited content
If your Facebook account is restricted from advertising, it may hurt your ability to earn money in the future, so you’ll want to make sure your overall track record is in the black not the red. That means more approved ads than rejected. If your facebook account’s restricted it was done by bots.

Given how automated Facebook’s policy bots are, to be successful not getting thrown in FB jail, you’ll want to understand how and why these policy automations flag to avoid being on their radar. There’s some nuance to this you’ll want to know to side step getting a facebook ad account restricted.

Advertising restrictions for unusual activity 

If you buy a new smartphone, and are in a new location, download the Facebook app and log in, you could get hit with the unusual activity flag.

With a Facebook account restricted from advertising you may get the flag for unusual activity. Now, this can be frustratingly vague. Which activity was unusual? Why? How does this relate to getting a facebook ad account restricted?

Meta thinks you are a hacker when it sees new log ins, especially if you’re traveling out of state, out of country, when logging in. I’d suggest avoiding logging in to Facebook business tools while traveling to avoid this flag.

Read the ultimate guide on what to do if you’re hacked while running Facebook ads or want to prevent this from happening here.

How Serious is a Rejected Facebook Ad?

facebook ad account restriction

You see those images above? Facebook has stripped their policy site from showing these clear examples of what they do and don’t allow. But I got your back and will continue to provide them for more transparency on Facebook ad policies. Speaking of which let’s talk ad restrictions.

Y
our Facebook ad gets rejected, you appeal or try to run it again, then your ad account gets disabled. You try to appeal this (probably incorrectly) and then that appeal gets rejected and your Business Manager gets disabled.

It all starts with the Facebook ad and whether it follows ad policies or paints you as a bad actor to Facebook trying to circumvent systems if you try to run the same ad already rejected, multiple times leading to a Facebook ad account restricted from advertising.

If you’ve read How to Unrestrict My Ad Account you get how vital your appeal strategy is and has to be when it comes to appealing a facebook ad account restricted. The problem with getting hit with a Circumventing Systems flag is that Facebook’s bots are not specific about WHAT you are circumventing, and HOW to fix this. I have a short little guide to add a bit of help here.

Circumventing Systems Guide 2.0

What does a restricted Facebook ad account mean?

When your ad account is restricted, you cannot run Facebook ads at all.  It means that your other assets like your Facebook Business Page and your Facebook Business Manager may be at risk too after getting a facebook ad account restricted.

How did I get myself restricted from advertising on Facebook?

Bad habits. Everyone has habits and the habits you have when creating ads can get you in trouble if your habits don’t include a compliance check up or sometimes you can get banned for simply acting too quickly. I’ve seen a series of quick thoughtless actions lead to a facebook ad account restricted before.

How can I tell if my account was restricted?

Facebook is supposed to send emails to your email account associated with your personal Facebook profile every time you have an ad approved and rejected. BUT, they end up in spam sometimes. You may not see these emails if your gmail has filtered these out to the promotions tab or social tab. 

Logging into Meta Business Suite or Facebook Business Manager and going to the ad accounts you own on the Ads Manager page, you’ll typically see red letters detailing the warning you have gotten or ban.

How do I unrestrict my Facebook ads? Facebook ad account restricted tips


A good practice for preventing a facebook ad account restricted is to audit your funnel for potential flags and remove them, making everything compliant BEFORE submitting ads to Facebook to review.

And you don’t want a facebook account restricted because the ad account creation limit for new Facebook Business Managers is only 1 or 2 ad accounts most of the time. This means being aware of what may get banned and avoiding it is a full time job you can’t slack on if you want to avoid getting a facebook ad account restricted

It pays to be informed of what Facebook is doing as it effects industries at large, like Facebook’s recent ad policies on selling CBD on Facebook. You need to stay current to avoid Facebook accounts restricted from advertising.

Why is my Facebook ad account restricted?

Now, it is not your fault that you don’t understand the policies – Facebook is clear as the vision of a serious scotch drinker after the 4th glass. But, most likely your Facebook ad account is restricted because of a few words in your ad copy, privacy policy or the creative you chose.

Given my history of working with thousands of ad agencies both while I was working AT Facebook and in my own practice, I have stats on which ad policies are triggered the most in specific niches. Like personal attributes flags being higher in weight loss niches, or MLM flags being higher in the start-a-biz online vertical.

Understanding how YOUR specific niche interacts with Facebook ad policy automations is KEY to staying out of Facebook jail and avoiding a facebook account restricted.

Facebook ad account restricted: Ad rejections

Your ad account was banned for too many rejected ads

When you step over a certain ratio of rejected ads, Facebook has a separate automation that determines the health of your ad account.

If you are not paying attention to this as you run ads throughout the quarter, you could end up on the wrong side of the ban bots.

So, as the meme below states, you’ll need to study your ad account history a little more carefully to avoid this type of ban.

facebook ad account restriction

Now, resolving a facebook account restricted can be a lot easier to prevent than recover from.

If you’ve read my Common Mistakes to Avoid When Advertising on Facebook (that influencer Larry Kim linked back to) you found out the hidden clues in FB warnings  – that you may need an expert to decode into everyday language.

Just like my clients, the social media marketing agency for Wu-Tang Clan discovered, there are micro flags in ad copy and landing pages that have to be removed first before attempting to appeal or relaunch a brand with Facebook.

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call to avoid getting a disabled Facebook ad account.

Facebook ad account restricted: disabled accounts

What Disabled Facebook Ad Account Means

Disabled facebook ad account, Search • back • clock • Open Google agency account • Open Google agency account


If you see that, “You are restricted from running ads” this means you missed the canary in the coal mine beforehand. SOME element in your ads attracted the attention of Facebook ban bots and there were warning signs. Probably not obvious because Facebook isn’t that transparent.

Now, depending on what type of Business Manager you have you may be able to create a new ad account as long as the new ads have 0 flags in them that the old ads have.

When reading the Facebook ad policies on Facebook ad rejections you may feel frustrated, because they won’t talk about your specific situation in any detail, if at all.

Facebook ad account restricted: Trust the right answers

A big hurdle to overcome with dealing with a Facebook ad account restricted is who to trust online. Most articles you’ll read come from outsiders, who have not worked at Meta and are shaking a Magic 8 ball to come up with best guesses.

Even worse, chatting in to Facebook ad support, you talk to people who don’t seem to understand your questions. I’ve heard stories from clients who got in a worst ban after talking to Facebook ad support before finding my blog.

And Facebook has a spotty track record for providing reliable advice on how to solve a facebook account restricted.

I’ve heard some people say that Facebook ads aren’t worth using anymore and don’t turn a profit – every week my calendar is booked with calls from businesses running high converting ads on Facebook making hundreds of thousands to millions of dollars. So, while Nas may have rapped that Hip Hop is Dead (with the recent beef with Kendrick Lamar and Drake you know hip hop is alive and kicking) Facebook certainly isn’t dead either.

Per Sprout Social, Facebook is the third most visited website following Google and YouTube, respectively. This puts it ahead of other leading platforms like Twitter and Instagram.

The platform boasts 3.065 billion active users on a monthly basis.

This makes it the most used social media platform worldwide.

In 2023, Facebook’s total ad revenue amounted to $135 billion, up from $116 billion the previous year.

Don’t leave money on the table just because you don’t understand the way the bots flag for policy, I can help you there.

Is your Facebook ad account already disabled? Don’t get ripped off! Read How to Recover Facebook Ad Accounts now!

Just like my client Dr. Emi benefited from my funnel audits for compliance, you can too. It all starts with a free discovery call here. By the way, Dr. Emi was just featured on the Today Show on NBC.  

(In a rush? Skip the line with prepaid funnel audits with VIP Access).

Facebook ad account restricted: Business Manager

What is a Disabled Facebook Business Manager?

Facebook ad account restriction



If you are restricted from running ads, when your Facebook Business Manager is disabled within the Facebook Business Suite as they (annoyingly) renamed it, then you may need to relaunch your brand depending on how severe this ban is.

Sometimes Business Manager bans if they are appealed fast enough with the right language can be overturned.

But out of lets say 100 disabled Facebook Business Managers I’ve seen, 1% gets recovered.

Facebook account restricted from advertising? KNOW THIS: What you want to keep in mind is the Facebook Business Pages – as they are your digital storefront for your brand name – and take them out before your Facebook Business Manager gets disabled!

That being said, when you have a disabled Facebook Business Manager that means every asset inside is jeopardized.

  • Ad Accounts
  • Facebook Business Pages
  • People connected to this BM

Facebook ad account restricted: Causes

Here’s why:

When you have a disabled Facebook Business Manager, Facebook keeps track of who is in the Business Manager and the other BMs they are connected to.

So, everyone in a disabled Facebook Business Manager is at risk of having everything else they are working on getting shut down too.

If you FORGOT a lurker in your BM who has a facebook account restricted it WILL come back to bite ya a$$ so BE AWARE. 

A disabled Facebook Business Manager is the next to the worst ban you can get on Facebook.

When my client Happi Digital, an eCommerce Agency hired me to audit their Facebook ads, I uncovered flags that if left alone could have shut down their entire ad agency.

Need Facebook ad policy expert too? Schedule a call with me right now.

Facebook ad account restricted: Pages

What Does it Mean When Your Facebook Page is Restricted?

Facebook ad account restriction

We saw many Pages go down in 2020 – when the pandemic first hit America with e-comm businesses that had shipping delays in China due to covid-19 shut downs. These e-commerce businesses saw their customers giving them bad reviews that took their Page quality score beneath a 1.

Then, just by automation alone, their FB Business Pages got restricted. And they didn’t even have a facebook account restricted-just the Page got shut down.

This is challenging because if you try to relaunch a new Facebook Business Page with the same brand name you may get blocked by Facebook right away for circumventing systems. You’ll need a better strategy more finely tuned for relaunching.

Want to stop losing money over Facebook bans? Get the expert advice of someone who worked at Meta here.

Facebook ad account restricted: Reasons

Why is my Facebook advertising account restricted?

Facebook account restricted from advertising

Still asking what to do when seeing, “You are restricted from running ads”? If you want to get to the bottom of why your Facebook advertising account is restricted, you’ll want to audit your funnel. This is to identify what was the biggest risk that got you on the radar and eventually shut down.

Have your Facebook ads been blocked? Read this blog here.

Here’s the deal, even if you read all of the Transparency Center policies on ads, you still wouldn’t know how to prevent a ban.

In reality, there are 1000s more that you are policed on by the automations but never told about.

Want access to a funnel audit to ensure you are compliant? Click here for a discovery call.

How to appeal advertising restrictions

There is a right way and a wrong way to appeal getting a Facebook ad account restricted.

The wrong way is to mash buttons, click request review, and wait for the Facebook gods to grant you clemency. With staffing shortages, and reliance on automations, the first approach won’t get you far.

But identifying what got you flagged, and what is the hierarchy of risks in your funnel and replacing the offending content with compliant copy is a much better place to start before appealing. 

Facebook ad account restricted: Fixes

How do I fix my restricted Facebook account?

No one wants to see: “You are restricted from running ads.”

If you googled disabled facebook ad account or Facebook ad rejections you’ll find a number of bullshit articles out there – even by major brands – that will just tell you to “Request Review.”

That CAN help if you have already removed ALL the flags from your funnel. But if you have not…Full stop, no pass go, don’t click it.

Facebook ad account restriction jail

What you’re doing here is saying to the automations that shut you down: “Hey bot, I know you are machine, but can you decipher human empathy and context? Even better can you send this Appeal to ANOTHER robot? And put my fate in the next bot’s hands?”


Really the best chance you have is to appeal within 48 hours of getting shut down AFTER identifying the EXACT source of the Facebook automation flag.

Anything less than that, and your chances diminish by A LOT. Now, if you’ve found me within that time period, I can possibly help you, depending on your type of business and other factors. Click here to schedule your call and avoid a further shut down and avoid a permanent restriction.

Want a better answer than Facebook ad support gives? Keep reading.

Learn more

facebook ad account restriction

Learn more about the appeal process: when appealing keep in mind you’re chatting with outsourced workers who have a goal of getting more chats per day than increasing real resolution rate.

They will try to shut you down every step of the way. I can help you navigate these hurdles, and get the best chances you can have for making an appeal if you have contacted me fast enough after a ban. 

Beyond that window, the chances get slimmer. But you do have other options if your goal is to get Facebook ads live again and not just trying to recover old disabled ad accounts.

What if you had a guarantee that your ads were compliant before they went live on Facebook?

Keep reading for these answers and more: 

Facebook Ad Account Restricted Solution

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Facebook Ad Policy & How to Stop Wasting Time Creating Social Media Content

Struggling with making social media posting work for you and a Facebook ad policy violation? I can help, I’ve worked at Meta and will give you more context on why this happens, how to avoid it and what to do if you get banned by Facebook.

And some top tips about what works for social media content posting and what not to do.

Don’t forget to read my last blog: How AI is going to kill SEO

Want to skip reading this article and just see if I can help with a Facebook ad account restriction? Schedule a discovery call here

Facebook Ad Policy

Facebook ad policy is supposed to tell us how to stay out of Facebook jail and avoid ad bans that hit us like a TWISTER when our back is turned, focusing on KPIs and turning a profit.

Facebook Ad Policy:

I’ve worked at Facebook and see what you see when googling Facebook ad policy, with those generic headlines like:

TERMS AND POLICIES
HOW WE WORK
MORE POLICY TYPES

Clear as mud right? I’ll be helping you understand Facebook ad policy better in this article. You can also download my Facebook Ad Policies Checklist.

In this article today I’ll be revealing some of the reasons for disabled Facebook ad accounts, and how to navigate Facebook ad policy without risking a Facebook ban.

And I’ll be covering how to not make bullshit posts on Facebook and Instagram – where the lie is that content is king, so just keep posting and customers will come. I’ll expose why this is a lie and also what you SHOULD do to maximize your brand’s presence with social media content.

What sets my blog apart from all the other google results?

I’ve worked at Facebook in ads, tech and project management, high up at Facebook before and after it was rebranded to Meta.


So, you’re getting high quality info from someone who worked AT Facebook, not guesses from randos online. Also I’m a serial entrepreneur – I’ve owned dot coms during the dot com era, have started several businesses in ecom, literature, video broadcasting, SEO, public speaking, business education and more – in addition to helping everyone from Mark Cuban Companies to Method Man of Wutang Clan with Facebook ad policy issues and bans. 

Wouldn’t you like to prevent Facebook from banning your ad account?

As Liana Lang, CEO of Power Up Strategy Inc. said, “Please meet Trevor, my ‘secret weapon’ for all things Facebook compliance. I highly recommend hiring him to help you out especially if you plan to be running ads.”

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call.

Now, let’s address the elephant in the room:

Are You Wasting Your Time Posting Social Media Content?

Marketing experts have discussed this problematic issue – posting just to post or actually build brand awareness online?

Just look at how much content is published on each platform daily:

  • TikTok – 23 million
  • YouTube – 216 million
  • Facebook – 350 million
  • X – 500 million
  • LinkedIn – 2 million
  • Instagram – 95 million

Let that marinate for a second.

Just between those 6 social networks, over 1.1 billion new pieces of content are being published.

That’s why social media doesn’t get as much engagement as you may want.

Sure, their algorithms aren’t as friendly to organic as they used to be… but the real issue is there is a lot of content from people to choose from. So, they expect more if you want their attention.

In the last 30 days, we analyzed 5,204,391 social media posts and 59.41% of them had no engagement.

That means no likes, no shares, or even comments. That’s crazy to think about.

It means a lot of people are wasting their time.

When you post content, chances are it’s going to be drowning in a sea of noise.

So, should you stop creating content for social media?

No, you should create content because it’s a great channel to market a company, product, service, or personal brand.

What you really need to do is adjust your strategy. If you don’t you’ll just be wasting your time.

Facebook ad policy

For example, here are some big wasters in social media:

Time waster #1: Seeing what others post that is popular and posting something similar doesn’t work as well as one may think.

And trust me, I’ve tried it a lot.

The main reason it doesn’t work is because you are posting something that isn’t really new. Plus other people have already seen it because it was popular on someone else’s profile.

Time waster #2: Posting tons of content each day and hoping something sticks.

Not only are you wasting time, but the algorithms will crush you for this.

If you post a lot of junk content and then good content, the good content won’t get the reach it deserves because your crappy content is sending bad social signals.

The only way you can post tons of content and not really get penalized for it is to do it on X.

That’s what I do, test a lot on X and then ONLY post the good stuff on other social networks.

Time waster #3: Creating highly produced content.

No matter how nice your content looks, it doesn’t guarantee success if the content itself sucks.

To prove this, a top marketing firm analyzed 102,394 reels on Instagram and looked to see if people consumed more reels that added visual design elements.

Or if they consumed content that didn’t have visual design elements.

facebook ad policy

As you can see the majority of the short-form videos that performed well weren’t highly produced.

Just shows that in most cases spending an arm and a leg or production won’t just waste time, but it also wastes money.

So, what should we do instead, when strategizing posting social media content for our brand?

Tip #1: Post something new and fresh that people haven’t seen.

Tip #2: Don’t be afraid to have your own opinion… it makes your content stand out.

Tip #3: Provide value, from education to stats and data, and make sure people walk away with something.

Tip #4: Only leverage trends when it is related to your industry

Tip #5: Collaborate with other people within your space (it will amplify your reach even if they don’t have tons of followers).

Tip #6: Share stuff from your personal experiences, it’s hard for other people to replicate that.

Tip #7: Post the type of content each network wants, and go Live

As far as Tip #2 – so many brands are afraid to take a stand about their values and the kind of customer they want, that they don’t stand out as a generalist. If you try to appeal to everyone to appeal to no one, unless you have Coca Cola’s ad budget. 

Organic social media posting strategies aside, let’s take a look at what happens when you try to pay for ads and get a Facebook ad policy ban. 

Now, you may have noticed Facebook changes their ad policies A LOT!

Facebook Ad Policy Updates

Who are the Facebook changes really for? 

I’m sure we’ve all seen the awkward testimonial from Mark Zuckerberg when he faced Congress. Anytime there is a PR fire – like Cambridge Analytica (I was working at Facebook when this happened), Facebook has to get out and do damage control.

Facebook policy
Facebook’s policy is to change Facebook’s policy to show they are doing something about an issue. Even if those changes wreak havoc on advertisers just like you.

Facebook creates new ad automations to police Facebook ads more to please their stakeholders, and show the board they are doing something. What they don’t do is look at the big picture for how these new automations integrate with the existing Facebook bots.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

What you consider normal may not be perceived the same by the bots that do the flagging within Facebook’s ecosystem. That’s why things get tricky. You may feel your ad copy sounds normal – but if you want to follow the Facebook ad policies, you gotta frame your copy specifically for Facebook’s website. 

The delete Facebook movement continues to gain pace

facebook policy
Other celebrities who have quit the social network include pop singer Cher, Starwars actor Mark Hamill, actor and Will Ferrell. What you don’t hear about is the ad agencies who represented these celebrities and the money they lost.

BUT, as the platform becomes less crowded because Facebook is driving many away with all the issues with privacy or Facebook bans on advertisers, this leaves more room for you to make money on Facebook after you figure out the Facebook ad policy which I’ll help with.

(Check out my article Facebook ad account disabled next steps).

Lets cover some common Facebook ad policies that ad agencies often get banned for.

Here are a list of the facebook ad policies Facebook frequently drops the ban hammer on:

Facebook Ad Policy

VIOLENCE AND CRIMINAL BEHAVIOR  SAFETY
OBJECTIONABLE CONTENT
INTEGRITY AND AUTHENTICITY
RESPECTING INTELLECTUAL PROPERTY CONTENT-RELATED REQUESTS AND DECISIONS
POLICIES
UPDATING OUR COMMUNITY STANDARDS  POLICIES
ENFORCEMENT
SECURITY
FEATURES
OVERSIGHT
REPORTS
RESEARCH TOOLS

Many of these ad policies are triggered because marketers don’t keep Facebook ad policy in mind when making ads. Your first goal when designing ads should be to ask, “Will Facebook approve this ad?” THEN focus on the conversions aspect.

Facebook advertising policy principles explained

Facebook policy explained


Facebook’s advertising principles are to keep the most amount of Facebook users on the platform without losing anyone to competitors like TikTok or Elon Musk’s Twitter.

Because of this, they are extra sensitive about how you say something. So a pro tip is to think like Facebook does when making ads, and be extra PC.

Did you already say something that got your Facebook ad account disabled?

Don’t get ripped off! Read How to Recover Facebook Ad Accounts now

#1: Name Your Page Accurately

May seem simple but a common mistake advertisers can make is to create a Facebook Business Page that doesn’t match their core audience or their core offer.

As a result, if there ever is an issue with Facebook ad policy, and Facebook looks at your Page that you barely put any effort into, and it’s blank or looks sketch, that’s a red flag to Facebook.

I would advise creating more than one Page if you run ads in multiple industries. Instead of using 1 Page to run all the ads for your clients, make sure to differentiate Pages per industry to give you a better chance of not being shadow banned.

#2: Have a Privacy Policy in Place if You Collect Data

Another easy miss that can get your entire funnel banned: a missing privacy policy. This is a legal document you need to get created before you run ads to a lander.

There are free privacy policy generators online, or you can get a lawyer to draw up one.

Just make sure to have it on the landing page you are sending traffic from Facebook to.

Facebook Ad Policy: Attention Agency Owners, Brand Marketers, and Consultants

It’s a lot easier to prevent Facebook bans than it is to try to bully Facebook into undoing a ban. Think about how this works out with your friends.

When you prove your friend wrong in an argument what do they often do? Double down on their wrong answer out of pride. What do you think Facebook does?

The exact same thing. To some extent. I want you to think philosophically about this – someone in the wrong is more defensive than someone in the right. So, while not impossible, it is a lot harder to appeal a ban than it is to prevent one from happening. 

#3: Don’t Imply That Facebook Endorses Your Promotions

Another easy to miss flag that many advertisers accidentally violate: You can’t use the Facebook “f” or “fb” or “facebook” or their logo on your lander.

If you do Facebook can and will shut your entire funnel down real quick as that’s trademark infringement, not a Facebook ad policy. It’s IP law, for intellectual property regulated on a federal level.

What’s the 1st rule about Fight Club?

Facebook policy
Don’t talk about Fight Club. Apply this to Facebook branding on your site.

#4: Observe Copyright at All Times

While it’s great to leverage big brand names if you’ve worked with them, trademark laws don’t just apply to Facebook’s logo.

If you are name dropping established brand names, Facebook may shut you down (or the company whose brand name you are using) for copyright infringement.

So, just don’t do it. Even one of my clients, celebrity Juanita Ingram, creator and host of the Amazon Reality Show The Black Expat owns rights to her show but due to Facebook’s bots won’t name drop “Amazon”‘s name in her Facebook posts. 

Facebook policy

 

If you’ve been shutdown a lot but never got answers, you’re like one of my clients, Steve Martinez, Vice President of Apollidon Learning.

“Trevor took us through the process of getting one of our University of Texas ad accounts reinstated (within minutes). He offered some critical insights to why our Facebook Ad Account was disabled and shared options to reduce our chances of future issues. We have a better understand of how the algorithm works and know exactly what to do and say if our account gets disabled again.”

Want to see how I can help you? Schedule a free discovery call here. Or, if you’re in a rush, prepay for your consulting call and skip the line.

What are Facebook ad policies?

Facebook ad policies operate on 3 levels:

One level is the Community Standards for NON ads but if your Page or Profile is breaking them it can affect your ads.  

The 2nd level is the common sense ad policies like no guns or drugs, that every social media website has. 

The 3rd level are the ad policies specific to your industry. Different ad policies apply for ads about weightloss versus ads about how to make money online.

Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know

One of the social media and business publications I’ve written for, Social Media Examiner,Social Media Examiner, has a good update on what’s next for Facebook marketing tools:

As Meta continues to evolve its social advertising platform, AI and machine learning have become central to how ads are created, delivered, and optimized. “AI has taken over the ad platforms as well as everything else about marketing,” says Tara Zirker, founder of the Successful Ads Club and a Facebook ads expert.

For marketers who haven’t recently embraced advertising on Meta platforms, particularly those who stepped back after the iOS updates that affected social media platforms, now is the time to reconsider. 

The potential reach is enormous, with over 3 billion monthly active users on Facebook and nearly 3 billion on Instagram. More importantly, Meta’s advertising remains one of the most cost-effective options available for reaching a target audience with paid social media marketing.

“Facebook is one of the best bang for your buck in terms of reaching leads and converting those leads into sales,” Zirker explains. “Looking at Facebook’s own data, you see about $20 cost per action overall on the platform, $8 cost per lead, and less than $1 per click when targeting US markets. When you compare that against other platforms, it’s still an incredible bargain.”

Zirker emphasizes that ads can significantly enhance your organic efforts.

By applying advertising dollars to warm audiences, you can achieve much stronger reach and conversions than with organic content alone. This is noteworthy, given the declining organic reach across social platforms.

Advantage+ Placements

One of the most significant changes in Meta’s advertising approach involves placement optimization. Zirker strongly advises against manually selecting placements, a practice she sees many advertisers still following.

Many advertisers worry about limiting their ads to specific platforms, particularly Instagram. However, Zirker’s analysis of numerous accounts through her membership program reveals that even with unrestricted placements, about 60-80% of the advertising budget typically goes to Instagram, where the audience is most responsive. The algorithm effectively identifies where your ads perform best.

#1: Meta’s Advantage Plus Features

Meta has introduced a suite of Advantage Plus features representing a significant shift toward AI-driven advertising. These features fall into several categories, each designed to automate and optimize different aspects of your advertising campaigns.

Speaking of changes….One of the newest changes to facebook ad policy is the CBD rules for advertising CBD on Facebook. Read my expose on these changes here: Facebook’s New CBD Ad Policy

And even more recently, a lot of folks are getting banned for Personal Attributes flag – for targeting facebook users too personally. I’ve written guides about this as well:

Facebook ad policy

Already completely banned?

If you are running ads and spending $100K a year or more on ads, I can help with that.

Also check out:
Top Reasons Why Facebook Disables Ad Accounts

The ad review process Facebook Ad Policy

Typically what happens is after you submit an ad for review Facebook has up to 24 hours to reject or approve the ad. But, if you have some weird Facebook ad policy block it can take longer.

One of the newest glitches is if you are adding a payment method it can block your card and disable your Facebook ad account. Make sure your bank doesn’t block Facebook’s preauth charge of $1.

Facebook ad rejected, now what?

Really the 1st thing you should do when a Facebook ad is rejected, is look carefully at each part of the ad:

1. The ad copy above the creative

2. The creative.

3. The headline beneath the ad creative

4 The landing page

5. The privacy policy.

It’s real easy to go from 1 rejected ad to a disabled Facebook business manager if you can’t diagnose fast why your ad was rejected. 

Facebook account restricted from advertising?

facebook-ad-rejected-personal-attributes-policy

If you have an ad account that has been disabled for Facebook ad policy violations this means the next ad asset on the chopping block is your Facebook Business Manager. You don’t want that banned right?

So you’ll want to expand your audit of the ads you’ve run. Just like in the last section I mentioned breaking down each part of the ad and reviewing it for ad policy violations, now do the same thing for the ads you’ve run in the last month.

Don’t know what to look for? Just hire me to audit your funnel and get real answers when Facebook goes silent. Book your call here.

Facebook Ad Policy Reviews and disputes

Most ad agencies make the rookie mistake of blindly appealing an ad reject or ad account getting disabled without understanding why it was shut down.

That’s a fast way to get your BM banned because if you have that same flag, that got you shut down, in more than one ad, it will all count against you.

It is much safer to audit your funnel first before appealing. Otherwise you are just rolling the dice. And when rent time comes around you don’t want to be rolling the dice with your landlord.

Facebook Ad Policy Key takeaways 

‣ Facebook creates new ad policies for good PR 

‣ These ad policies are run by automations

‣ These new Facebook Ad policy automations break when integrating with existing Facebook policies

‣ Beware of trademark infringements, don’t use the FB logo on your lander

‣ Audit your funnel before appealing an ad rejection 

Facebook Ad Policy Related articles

Check out the ad-guides I’ve created for ad agencies, you’ll find some great tips to help when Facebook isn’t being transparent.

Facebook Ad Policy Prevent Bans

Even if you spent a week reading Facebook’s Ad Policies you’d still be at risk of a shut down for Personal Attributes simply because there are ways Facebook’s bots flag you that Facebook isn’t open about.

Don’t miss out on an opportunity to never have to get flagged again:

New Solution to Facebook Ad Policy Violations

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

Facebook Ads Approved: How To Fix “Personal Attributes”

Is your ad account restricted from a Facebook Ad Policy Personal Attributes flag? You’re in the right place, as I’ve been at Facebook and have the answers many businesses need that Facebook isn’t sharing.

Facebook ad rejected personal attributes

Facebook ad policy regarding the Personal Attributes flag is not well explained online, so as someone who has worked at Meta, I’ll be helping you to understand the best practices to avoid getting banned.

One of the most common flags you get when running ads on Facebook is Personal Attributes. The Facebook Ad Policy Personal Attributes flag often happens if you get too specific with your targeting of a type of audience.

If you need VIP assistance from someone who worked at Facebook book your discovery call here.

What Is The Facebook Personal Attributes Policy?

Perhaps you really do want to follow Facebook policies, but can’t get a straight answer on how to do so. It can often be confusing to figure this out.

Not every ad agency has the bandwidth to dig deep on this. And business owners don’t even have the context to understand why Facebook shut downs happen due to an ad rejected personal attributes flag.

My Facebook ad account disabled blog provided you with some cool solutions to that issue. And today, I’ll explore exactly what the Personal Attributes flag is, why the automations target you, and best practices for saying Facebook ban-free.

(Also a good roadmap: What to Do After Violating Facebook’s Ad Policies)

As Liana Lang, CEO of Power Up Strategy Inc. said, “Please meet Trevor, my ‘secret weapon’ for all things Facebook compliance. I highly recommend hiring him to help you out especially if you plan to be running ads.”

Want the same white glove treatment navigating Facebook shutdowns?

Click here, to schedule a discovery call.

In the meantime, read over this short but effective guide on solving what to do in the case of an ad rejected personal attributes flag ban:

Facebook Policy Personal Attributes Guide


Why The Personal Attributes Facebook Policy Is So Heavily Enforced

Personal Attributes is a detail about someone that ad copy calls out. Personal Attributes consist of targeting one specific group of people, and singling them out, negatively or positively. If you break this policy Facebook might send you a red alert saying something like, “The ad was declined based on an ad rejected personal attributes flag.”

Facebook Ad Policy Personal Attributes Types

These attributes can be height, weight, age, gender, financial status, sexual orientation, or belonging to a subgroup. Even if you went to ad conferences like Midwest Digital Marketing Conference, you will won’t have full answers on FB policies – so I aim to please with this detailed blog today to help you solve this issue.

While you’re here, bookmark the Facebook Ad Guide, influencer Larry Kim reached out to me to share on his website: Common Mistakes to Avoid When Advertising on Facebook

Understanding What Won’t Work

What won’t work, is reading spam articles online by 3rd party people from other countries with spammy backlinks – so they appear at the top of search results when googling stuff like: ” Facebook Personal Attributes flag” – instead of going to the source, someone who has worked at Facebook in advertising.

Understanding “You” Usage

What I can say, is you really want to be careful, how hard you kick the pain points when using you and your and a Personal Attribute, in order to avoid getting flagged. Take an educational tone or approach rather than a hard sell.

Using “you” and “your” in ad copy, while great for drawing the eyes to the page, can be problematic if it’s paired with a negative attribute about a person or a group you’ve labeled.

Here’s an example of ad copy that spam sites will try to tell you is ok but is actually going to get you in Facebook jail:
Personal Attributes flag– 

Yeah, I wouldn’t take this advice – if your ads are making you tons of money, and you are in good standing, I wouldn’t use ad copy like this, at least not the first bullet point, otherwise you would jeopardize your ad account. Want to skip reading this whole article and just get help now?

Schedule a discovery call with me here

Facebook Ad Policy Personal Attributes What Experts Say

You may be searching Google, or looking on Reddit threads for answers and seeing guesses. Facebook ad expert Jon Loomer says:

“Your ad can’t suggest that you know someone’s race, religion, age, sexual orientation, gender, disability, financial status, medical condition, voting status, or criminal record. It’s not that your ad can’t include information about these attributes, it simply can’t suggest that you know or believe that the targeted user falls into certain groups.”

One of the biggest roadblocks advertisers face when getting hit with a Facebook shut down is not being told why it happened.

Facebook Ad Policy Personal Attributes: PAS Formula

The rules of advertising when it comes the ole problem-agitate-solution formula don’t work 100% on Facebook. Or they work but only if customized for Facebook ad policy.

Which results in Meta giving you some default warning like: “Unfortunately, the ad did not meet the criteria and was rejected with an ad rejected personal attributes flag.”

You’ve read the policies, but still don’t have answers and are mashing the keyboard like Ron Swanson:

The issue isn’t necessarily what you think it is. In your eyes, the ad felt like something you’d hear around the water cooler in normal conversation. Your ads were bringing in money, satisfying clients, until Facebook tells you: “The rejection of the ad was solely due to an ad rejected personal attributes flag.”

Want to save some time and money, and instead of reading this entire article just get a solution? Schedule a complimentary discovery call on my calendar here.

First Person

If you have some really on-the-line ad copy that you fear may get you flagged, try rephrasing it in the first person as that can give you a little more wiggle room to not get instantly banned. You can still break ad policies using the first person, but, for Personal Attributes flag, if you are careful, using “I” can bring you some relief from getting banned again.

Third Person

And, you can of course, always use the 3rd person point of view for navigating the Personal Attributes flag more sustainably. But, keep in mind, even if you are momentarily side-stepping getting banned for the personal attributes flag, your ad copy could have been targeted for another flag that isn’t revealed even after your ad account is restricted. If you need a comprehensive audit of your brand to ensure it isn’t banned, feel free to schedule a call with me here.

Focus on the Product

A good best practice for avoiding getting flagged is to focus on the product, instead of making people feel bad about something personal about their lives. Focus on the benefits and attempt to not sound over the top with the promises of results. 

Facebook Ad Policy Personal Attributes flag Perception

Within the Facebook ecosystem:

What you consider normal may not be perceived the same by the bots that do the flagging within Facebook’s ecosystem. That’s why things get tricky. You keep resubmitting the ad, hitting that button over and over like
ad rejected personal attributes button
You may feel your ad copy sounds normal – but if you want to follow the Facebook ad policies, you gotta frame your copy specifically for Facebook’s website Or face a ban telling you, “Unfortunately, the ad did not meet the criteria and was rejected with an ad rejected personal attributes flag.”

That’s why I’ll let you know some reasons why your Facebook ad may have been rejected for the Personal Attributes flag.

Top 3 reasons why your Facebook ads are rejected

Here are the top 3 reasons why your Facebook ads were rejected for personal attributes:

1. You targeted a specific group of people too specifically
2. Your ad copy made Facebook users feel bad
3. The way you phrased something that is compliant triggered a ban

Facebook Ad Policy Personal Attributes flag POLICIES

When I worked supporting Facebook’s remote access tools for a global staff, often content reviewers would have to take down violent content that was literally call-the-police level.

Just because you are, *mostly* compliant, doesn’t stop the billions using Facebook everyday from abusing it.

Facebook Ad Policy Personal Attributes flag Reality

Because of the scale of both advertisers and everyday Facebook users, Facebook has to have policies that are enforced in broad strokes. That’s why it feels like it’s impossible to follow them all, in reality, it’s easier than you think once you get down to brass bolts.

Advertising Standards

Facebook just wants you to not be a troll, hacker, or violent guerrilla warfare instigator. The problem is how you come across is inspected on a minute level. The advertising standards are in place to ensure bad actors don’t ruin Facebook for both advertisers and the general public.

Facebook Ad Policy Personal Attributes GENERAL GUIDANCE

facebook-ad-rejected-personal-attributes-policy
This list sounds deceptively simple. You’re thinking, “How hard can it be to follow these 4 bullet points?”

Well, it can be harder than it sounds because a machine is the one interpreting your ad copy as compliant or ban worthy. (Check out my article Facebook ad account disabled next steps).

What “Text referencing or alluding to personal attributes or characteristics of the targeted group or individual,” means, is if you are calling out a specific smaller sub group of people you can get the Personal Attributes flag.

So, the balance is, hitting the pain points, but not getting too graphic, or else Facebook will say something like, “the ad was declined because of an ad rejected personal attributes flag.”

Facebook Ad Policy Personal Attributes flag: FB Philosophy

ad rejected personal attributes
To avoid hearing Facebook ad support say, “The review team identified an ad rejected personal attributes flag, leading to the rejection of the ad,” you’ll need to know Facebook’s philosophy.

Facebook’s philosophy here is that if you are being too negative about a small enough group of people, they’ll leave Facebook, feeling too singled out. And Facebook loses a lot of ad money if people leave Facebook for a competitor platform.

While there can be tons of flags, people in the weightloss niche will see an ad rejected personal attributes flag playinf a crucial role in as disapprovals, unless it’s reworded.

You and Your are tricky pronouns, because they do specifically call out the viewer. So, you’ll need to be extra careful with how you use these 2 words. Especially if you single out an attribute of your target audience negatively AND use “you” or “your.”

Facebook Ad Policy Personal Attributes: RACE OR ETHNICITY

facebook-ad-rejected-personal-attributes-policy


This is a great example of what not to say. When you use the word “other” you are dehumanizing (aka “othering”) a select group of people. Facebook doesn’t like that because it sounds bad.

Navigating Facebook’s Advertising Policies as a Business is a good read too if you’re looking to go from ignorance on Facebook ad policy to having some clarity.

What we’re trying to avoid is bigger bans. Because an ad rejected personal attributes flag can contribute to your overall policy score as a business.

Facebook Ad Policy Personal Attributes: RELIGION

facebook-ad-rejected-personal-attributes-policy


If you’re paying attention you may start to see the pattern – meeting “other” Buddhists isn’t allowed. Saying a specific group of individuals after “you” isn’t allowed.

Did you already say something that got your Facebook ad account disabled?

Don’t get ripped off! Read How to Recover Facebook Ad Accounts now

If you’ve been shutdown a lot but never got answers, you’re like one of my clients, Steve Martinez, Vice President of Apollidon Learning.

“Trevor took us through the process of getting one of our University of Texas ad accounts reinstated (within minutes). He offered some critical insights to why our Facebook Ad Account was disabled and shared options to reduce our chances of future issues. We have a better understand of how the algorithm works and know exactly what to do and say if our account gets disabled again.”

Want to see how I can help you? Schedule a free discovery call here. Or, if you’re in a rush, prepay for your consulting call and skip the line.

Facebook Ad Policy Personal Attributes: AGE

facebook-ad-rejected-personal-attributes-policy

Ever hear the expression, “Never ask a woman her age?” Well, Facebook feels that way times 1000.

Some of my clients have included skin care companies, and they often have run into issues talking about looking younger or older. It’s a really fine line here. As you can see saying “teenagers” is allowed, as well as “seniors” but definitely not combining “you” and “younger.”

You don’t want your entire Facebook Business Manager shut down just due to an ad rejected personal attributes flag. But it can happen if you get a large quantity of rejections in a short amount of time. Education here on FB policy is prevention.

Or, you could just schedule a call with me to add clarity, simply click here.

Facebook Ad Policy Personal Attributes: Best Practices

A good thought exercise before writing ad copy about age, is to say, “Would a person, sensitive to their age, get offended in any way by my ad copy?”

Filter your ad copy through that and you’ll have a better chance avoiding the ban hammer.

SEXUAL ORIENTATION OR PRACTICES

facebook-ad-rejected-personal-attributes-policy

It’s generally a good idea to not talk about sexuality on Facebook in any context. But definitely don’t say “Are you gay?”

And, you can see from the reoccurring theme like 80s nostalgia and Stranger Things, once again, don’t use “other” before identifying a specific group of people.

It’s much better to go 3rd person. That’s a safer route than saying, “you” “your” or “other.”

Already completely banned?

If you are running ads and spending $100K a year or more on ads, I can help with that.

Facebook Ad Policy Personal Attributes: GENDER IDENTITY

facebook-ad-rejected-personal-attributes-policy

This is one of the newest Facebook Policy Personal Attributes flags that came out, very recently. According to Facebook, you can say “Come meet transgender singles.”

Facebook Ad Policy Personal Attributes: Tip

But if I were you, I’d avoid doing so. It’s a hot topic, very divisive, and the machines at Facebook want to eliminate any ad that may put Facebook in a bad light. While it’s allowed right now within 6 months Facebook will impose stricter automations that will severely flag you for saying “meet transgender singles.” Because that’s a little too specific to target Facebook users with.

Something Facebook won’t tell you about ad restrictions

Something Facebook won’t tell you about ad restrictions, is ad rejected personal attributes flag can be the reason behind the decline of both organic reach and paid reach.

I know you’re like:

ad rejected personal attributes MEME 3
But, it’s true. If you have too many ad rejections, one thing Meta does before a ban, is start suppressing reach. Organically at first. Then, Facebook suppresses the reach of even your paid ads. You’re saying, “But if I’m PAYING for reach, how can Facebook suppress it?”

If Facebook ultimately decides your brand has a more negative effect on the Feed, and a consistent pattern of Facebook ad policy violations, they’ll limit the reach you pay for, before eventually full on banning you.

Want to avoid or recover from a ban? Schedule a complimentary call here.

PHYSICAL OR MENTAL HEALTH AND DISABILITY

facebook-ad-rejected-personal-attributes-policy

It’s clear these are some hot topic issues, from medical problems, to emotional you must be very careful how you talk about this on Facebook.

Facebook Ad Policy Personal Attributes: Tip #2

You can see that the pattern continues of not directly asking with “you” about someone’s personal attribute. It’s much better to use the 3rd person perspective here rather than 2nd person.

VULNERABLE FINANCIAL STATUS

facebook-ad-rejected-personal-attributes-policy

One of the most common businesses to get flagged for vulnerable financial statuses are loan companies. Also, car accident personal injury attorneys also get hit with the Personal Attributes flag.

Facebook Ad Policy Personal Attributes: Tip #3

I’m sure at this point, you’re starting to understand that on one level, the general idea about Personal Attributes is to not negatively call out details about your target audience.

I’d suggest not using Facebook as your platform if you intend to sell crypto or forex type products. And look at your ad copy to make sure it doesn’t sound like you are, or you risk getting flagged.

Are you hacked? Blame Facebook for the pop up you clicked, and are mad af that you’re getting no help at all? Read the ultimate guide on what to do if you get hacked here.

Spam is at an all time high right now, so be on the lookout for fake tags from your personal profile. Over the past few weeks, online forums such as Reddit and Twitter have been teeming with rants from angry users who are facing a particularly vexing problem: Facebook tag spam.

They keep getting tagged on Facebook by unfamiliar accounts, apparently with the intention of being redirected to spammy posts or tricked into clicking on suspicious links.

Clicking on those links is how you get hacked or associated with bad actors that get you banned on Facebook (don’t hire people off Upwork or Fiverr to run ads for you or connect them to your Facebook accounts. You can outsource, just don’t give someone in a 3rd world country access to your Facebook ad assets).

As you can see, Facebook policy is pretty specific. And to get more granular, it applies differently to each attribute.

Facebook Ad Policy Personal Attributes: VOTING STATUS

facebook-ad-rejected-personal-attributes-policyAttributing ownership of a ballot to a Facebook user here isn’t allowed, whereas the 3rd person “Learn about voter registration” is kosher. The same goes with identifying a Facebook user in your target audience by voter registration card.

Facebook Ad Policy Personal Attributes: MEMBERSHIP IN A TRADE UNION

facebook-ad-rejected-personal-attributes-policy
Do trade unions use Facebook ads much? I’ve never seen a Facebook ad about this but I’m not in a union. You’ll read above that Facebook isn’t not cool with advertising dissing
Union reps – with “your” preceding it.

Facebook Ad Policy Personal Attributes: Compliance Tip

A better version of this ad copy would be something like, “Issues with a Union rep?” 

Facebook Ad Policy Personal Attributes: CRIMINAL RECORD

facebook-ad-rejected-personal-attributes-policy

Asking someone if they are felon is not a great icebreaker. If felons are your target audience,  perhaps rethink your target audience (do they make a lot of money after being released from jail?)

Facebook Ad Policy Personal Attributes: Automation Tip

Even the first Facebook-approved copy example would still get you flagged. Asking,  “Services to clean up any previous offenses” in reality, would get you flagged by Facebook’s bots even if Facebook’s official policy says it won’t. Because it’s triggered another policy, instead of just Personal Attributes – but unrealistic claims.

This is where Facebook tends to frustrate advertisers and businesses alike – because above Facebook says you can create ad copy about “previous offenses” but I guarantee you the automations will still flag and shut you down. If not at first, later they will.

Facebook Ad Policy Personal Attributes Tip #4

It’d be better to partner up with a vertical who already serves this clientele, that has their email addresses, like a probation company, do a JV or just buy an email list and create a custom audience from it and/or Lookalike audience.

Facebook Ad Policy Personal Attributes: NAME OR IDENTIFICATION

facebook-ad-rejected-personal-attributes-policy

I didn’t even know this was a thing until I was hit with Facebook ads using my personal name – idk who sold my data, Shopify or something – and the company offered me personalized quilts with my name. Bad targeting on their part and against Facebook ad policy.

So, it’s only a matter of time before they are shut down unless they change to a new tactic.

Facebook Ad Policy Personal Attributes: Tip #5

Asking for someone’s Driver’s License in a Facebook ad is likely to get you on the radar, as that’s a little too personal to ask for that info.

That’s like saying, “Hey buddy, comment on this Facebook ad with your social security number, credit card number and billing zip!”

How Facebook uses Big Data: The Good, the Bad, and the Ugly

One thing to keep in mind when avoiding Facebook jail is just how much data Facebook tracks – which makes it hard if you don’t have industry experience working AT Facebook, to see how to get around those FB prison bars.

Arguably the world’s most popular social media network with more than two billion monthly active users worldwide, Facebook stores enormous amounts of user data, making it a massive data wonderland. It’s estimated that there will be more than 183 million Facebook users in the United States alone by October 2019. Facebook is still under the top 100 public companies in the world, with a market value of approximately $475 billion. 

Examples of violating ads with personal attributes

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facebook-ad-rejected-personal-attributes-policy

facebook-ad-rejected-personal-attributes-policy facebook-ad-rejected-personal-attributes-policy

Hopefully these examples give you a better idea of what Facebook will flag you for. The “Alternative ideas” are almost all useless because they are too vague.

If you need help rewriting ad copy to be compliant with Facebook I offer a prescreen service – book a discovery call here.

Getting the Language Right in Your Facebook Ad

There are a few techniques you can use to ensure Facebook doesn’t flag you for Personal Attributes. One is to write everything in 3rd person. The other is to use a 1st person testimonial. These are pretty good alternatives than kicking the pain points a bit too hard.

However, you can still get flagged when using the 3rd person if you are too specific with who you call out with pain points. So, be careful there. 

Determining Why Your Ad was Rejected

I have a process that has worked 100% of the time for identifying why a Facebook ad was rejected – but that’s because I’ve worked at Facebook for many years.

Facebook Ad Policy Personal Attributes: Tip #6

If you don’t know someone like me with this experience, skill and context, then I’d suggest taking a good look at the ad copy in your ad above the creative, below the creative as far as the headline goes, as well as your website.

Do the litmus test: Ask yourself, “If I was someone who got easily offended at any remark, positive or negative about myself, would this ad copy be on the line for a flag?”

Looking through that lens can help you identify potential Personal Attributes flags.

Fun fact: Facebook doesn’t flag as seriously on landing page outside of the Facebook platform, when it comes to Personal Attributes. Does that mean you say whatever the hell you want like a drunk Gilbert Godfrey (RIP)?

 Facebook ad policy Personal Attributes
The answer is no, you’ll still get flagged if you negatively call out an attribute too specifically on your website. But, there is a little more wiggle room on an LP. Keep reading below for more details on Landing Pages (LPs).

Facebook Ad Policies and Landing Pages

Facebook | Meta has a list of verbatim words programmed into their automations and if you trigger this on your lander, yes, you’ll still be flagged. Despite your expectations, the ad gets declined because of an ad rejected personal attributes flag.

Facebook Ad Policy Personal Attributes: Stats

Is Facebook still worth advertising on? Well, per Sprout Social, despite the platform’s reputation as a seemingly “older” network, 24.4% of Facebook users in the United States are between the ages of 25 and 34.

facebook ad policy personal attributes

That’s a lot of marketing potential and revenue you’re leaving on the table, when a few micro adjustments can get you compliant. 

Facebook Ad Policy Personal Attributes: Tip #7

On landers, some words NOT allowed above a Facebook ad creative in the ad ON Facebook, are in a grey area on your landing page. Meaning, if everything else in your funnel IS compliant then, you can get away with a little bit more on your website than on Facebook itself.

Meaning because, simply said, Facebook.com is prime real estate 100% owned by Zuck | Parent Company Meta. Your website is yours, but if it’s connected to Facebook ads, you’ll have some scrutiny. For more info read How to Fix NonFunctional Landing Pages

Ultimately, when you run ads on a social media site like Facebook, you’ll run the risk of getting a disabled Facebook ad account. And sometimes the rejection notice will cite an ad rejected personal attributes flag as the reason.

Having trouble defining where that line exactly is for what you can and cannot say? This is my zone of genius, schedule a free discovery call here

Wrap Up

One final piece of advice I have…

Avoid Using Words like “You” and “Other”

I hope I’ve beaten it into your minds enough that you really don’t want to say “you” that much in an ad. Yes, you can say you and your in the 3rd person, but only a specific number of times before you get banned for Personal Attributes flags.

And with “other” I would just not say that at all before naming a group of people you’re targeting.

Use Third-Person Narrative

For those non-English major types, 3rd person perspective is they, them, POVs. Not “you” but from a 3rd person point of view. This will be a lot less risky than overdoing it on the personal pronouns.  And you want to minimize risk when advertising on Facebook, because more risk equals more money lost. 

This is especially true given how fast Facebook changes their policies. Just recently, breaking news happened where the “News” tab is being removed from Facebook in certain countries.

Apparently, the number of people using Facebook News in Australia and the U.S. has dropped by over 80% last year. People don’t come to Facebook for news and political content — they come to connect with people and discover new opportunities, passions and interests. And see your ads of course, as long as they are compliant without a Facebook ad rejected personal attributes issue.

Use First-Person Testimony On Landing Page

A good rule of thumb to incur social trust from strangers visiting your website from an ad, is to include testimonials on your lander. When someone who doesn’t know you, sees people similar to themselves recommending your product or service, you’re more likely to get a sale.

This also helps with staying compliant with the Personal Attributes policy and avoiding an ad rejected personal attributes flag.

Facebook Ad Policy Personal Attributes FAQ

Facebook ad account disabled FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here

How to appeal for a disapproved Facebook & Instagram ad?

This is a great technique for Facebook ban-proofing your ads. (So is my prescreen service). You are safer the more you are able to use the 3rd person, and avoid saying things like, “Want to lose weight off your fat a$%? Click Learn More!”

If you haven’t had a chance yet, read my break down of Common Facebook Ad Policy Violations [Explained]

Even if you spent a week reading Facebook’s Ad Policies you’d still be at risk of a shut down for Personal Attributes simply because there are ways Facebook’s bots flag you that Facebook isn’t transparent about.

Generally speaking, your ads have to follow a 1000 more rules than you are actually told about.

BUT – don’t miss out on an opportunity to never have to get flagged again.

What if you had a guarantee that your ads were compliant 
before they went live on Facebook? What if you knew 100% without guessing why your ad account was disabled? What if you knew why your Facebook ads were blocked and had a path to get ads live again?

Keep reading for these answers and more: 

New Solution to Facebook Ad Policy Personal Attributes Flag

Ad agencies: tired of getting the silent treatment from Facebook when all you want to do is get your Facebook ads live and revenue in the door?

I’m a Facebook ad policy specialist who worked at Facebook and I’m trusted by high level brands that take accuracy and results seriously.

Facebook account restricted from advertising

I can show you how to resolve FB bans even if Facebook ad support is useless to resolve ad account restrictions.

Don’t lose any more money from Facebook bans and schedule your call with me now.

Don’t take my word for it, let my clients tell you what it was like working with me:

Disabled facebook ad account  your access can't be reinstated because too much time has passed since we restricted your account


It shouldn’t be a mystery on what to do to recover from a ban. I strive for customer satisfaction, being a business owner myself.

facebook ad account restriction fix testimonial
My clients have included the social media marketing agencies of Tony Robbins, Harv Eker, and Dean Graziosi. How much is it costing you to have a disabled Facebook ad account? Talk today. 

Scheduling a call is a big step in learning more about Facebook ad landing page policy.

I’m featured on the Queen of Facebook Mari Smith’s Marketing Essentials Course.

If you want to skip the line before this offer ends, immediately secure expert-level Facebook consulting. Book a call with me now!

Facebook jail solution testimonial


If you’re ok with waiting a bit longer, and entering the waitlist to see if you’re eligible – Schedule a call or contact me via email.

Free eBook: Top 5 Reasons Agencies Fail at Facebook

Ad Account Restricted Facebook FAQ

Facebook ad account restriction FAQ

Frequently Asked Questions

1. How to fix ad account disabled on facebook

Your first step should always be to stop active ads running with the same copy as the rejected ad, then audit your funnel for flags, and appeal using the strategy outlined in the appeal section of the FAQs

2. How to enable my disabled facebook ad account

If you have a spare ad account in your Facebook Business Manager that you can run ads from, feel free to. BUT, identify the micro and major flags FIRST, so as not to repeat the same mistake. 

Ready to Finally Make the Money You Need in the Hours That Work for You & Your Family? Don’t miss out,Learn More here.

3. How to appeal a disabled facebook ad account

As far as how to appeal a disabled Facebook ad account, you’ll get 48 hours to make your appeal. The best strategy is to communicate to Meta | Facebook that:

A. You understand WHY you were banned.
B. You are committed to following the policies from here on out.
C. You have identified and REMOVED the offending content from your funnel.

You can also get some top tips on facebook ad policy in this complimentary eBook: Top 5 Reasons Agencies Fail at Facebook

4. how to get disabled ad account up and running

Depending on how long your ad account was disabled, sometimes, if your appeal is written correctly, the appeal itself CAN potentially get you reactivated, if you understand to communicate with Facebook ad support correctly. 

5. How Many Policy Violations Before Account is Shut Down?

Typically, it’s a 1 to 10 ratio. For every single rejected ad that you get, you’ll want 10 Facebook ads that are approved. After a pattern of behavior is established by machine learning, from Meta’s automations, you may spiral rapidly into Facebook jail if your ratios aren’t correct. 3 consecutive ads getting rejected risks your ad account getting disabled. But, it also depends on how severe the ban is. 

And, if this still all seems too confusing, your clients are yelling at you to get ads live to bring in money, simply schedule a complimentary Facebook discovery call here

6. How to remove restriction on facebook ad account

As far as removing a restriction on a Facebook ad account, if we’re talking about a disabled ad account, well, you can rehabilitate your funnel and then appeal, possibly getting it reactivated if you do this SMART (I have methods that work if you’re in the appeal window). But as far as removing a restriction from Facebook ads, see the previous FAQ answer: you need to get in a positive approval-cycle ratio.

7. how long does facebook take to review restricted ad account

Now, ask yourself, is it an election year? Have there been over 20,000 Meta employees laid off? Did you word your appeal using specific language Facebook ad support can and will respond better to? These are the factors in play. Typically, you get an answer within a week. If you have a more severe ban or are in the special ad categories, you may get an answer faster but it won’t be one you like. Severe bans end up as permanent restrictions and they deliver that ban hammer faster than other lighter Facebook ad policy restrictions. 

8. how to fix your access can’t be reinstated because too much time has passed since we restricted your account

In a situation like this, your recovery options depend on what is banned:

a) Facebook Ad Account
b) Facebook Business Page
c) Facebook Business Manager
d) Facebook profile

So, each one may have a different recovery option, depending on your situation, and type of ban it is, as well as your particular niche or business’s vertical, and the health of the accounts before the ban. Want to get a pathway to get Facebook ads live? Schedule your complimentary discovery call here.

9. How To Get Your Disabled Facebook Ad Account Back 

First, let me also address the elephant in the room: personal and emotional attachments to disabled ad accounts. I’ve worked with tons of Fortune 500 level companies, and the amount of hair pulling and FML-ing over ONE ad account being disabled, is incredible. Sometimes, it’s faster, and cheaper, to just start a new ad account, and relaunch, rather than recover a tainted asset.

That being said, the same answer applies here to the instructions above, for appeals

10. How to unblock your Facebook ad account

Now, unblocking an ad account, may be possible if you get in fast enough with the right kind of messaging to Facebook ad support. While they are the gatekeepers, and don’t have any real power, they CAN talk to the right folks who, if you word your appeal right, can unblock your Facebook ad account. And of course, if you need next-level assistance, I’m always available to chat and see if it’s a good fit here.

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